phdmedia.com

https://phdmedia.com· First analyzed 21 May 2026· Updated 21 May 2026

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phdmedia.com

Mobile

Sponsored

Hosting Provider

WP Engine

wpengine.com

IP Address

141.193.213.21

Site Location

🇺🇸 United Statesvia ip

Server Location

🇺🇸 Austin, United States

ASN

AS209242

Organization

WPEngine, Inc.

Server

Cloudflare

CDN

Cloudflare

WAF

Cloudflare

Nameservers

pdns82.ultradns.biz.pdns82.ultradns.com.pdns82.ultradns.net.pdns82.ultradns.org.

Performance

Core Web Vitals

Weight

First Contentful Paint

886 ms10%

Speed Index

1.2 s10%

Largest Contentful Paint

—25%

Total Blocking Time

0.0 ms30%

Cumulative Layout Shift

0.00025%

1.3 MB

75 requests

Image Optimization

Lazy LoadResponsive

0–49

50–89

90–100

Architecture Stack

Monolithic

⚙️ SSR

WordPress

cms

phdmediaCustom

Technology Stack

14 Technologies Detected

Plugins

WPML

Flowpaper Lite Pdf Flipbook Popup Maker Google Site Kit

Libraries

Other

CSS Frameworks

Fonts

Analytics

Tag Managers

CDN

SEO Analysis

B79/100

Meta Tags11/15

Content11/12

Headings8/8

Technical25/25

E-E-A-T0/7

Images2/7

Links2/5

URL5/5

Social4/5

Freshness4/4

Mobile4/4

Indexability3/3

phdmedia.comphdmedia.com

About us - PHD Intelligence. Connected.

Founded in London in 1990, we were the first media agency to offer strategic and creative planning at a time when the industry was about buying cheaply and q...

Description truncated.

Title Length39 chars

Recommended: 50-60 chars (~228px / 580px)

Description Length164 chars

Recommended: 120-160 chars

Issues (1)

• Most images missing alt text (64/64) — critical for accessibility and SEO

7 issues found

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Crawlability

Sitemap

Type: index

8 URLs

8 sub-sitemaps

robots.txt

81 rules

Sitemap reference found

Allows all crawlers

Local SEO

Local Search Readiness

28/100

Needs Work

8 10 1

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AI & LLM Readiness

D49/100

Bot Access

20/25

Machine Read.

11/25

Schema Data

4/25

Citation

14/25

AI Bot Access

14/14 accessible

AI Search

OAI-SearchBot

PerplexityBot

Claude-SearchBot

Gemini-Deep-Research

DuckAssistBot

Training

GPTBot

ClaudeBot

Google-Extended

Meta-ExternalAgent

Bytespiderinfo

Amazonbot

Applebot-Extended

CCBotinfo

Fetch

ChatGPT-User

Machine Readability

llms.txt

llms-full.txt

Semantic HTML

Heading Hierarchy

nav

Text ratio:3%

Words:633

Token eff.:Optimal

Sections/1K:7.9

Depth:1/5

Structured Data

3 JSON-LD

WebSiteBreadcrumbListSearchAction

Citation Readiness

Opening Summary29w

Descriptive Headingsavg 3.7w

Canonical URL

Open Graph2/3

Twitter Card1/3

Language Tag

Publish Date

Author Info

Lists

Tables

TL;DR / Summary

About Page Link

Recommendations (9)

AI readiness recommendation preview...

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Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.

75/100

Passed

Critical

Warnings

Images & Alt Text

20/20

Checks if images have descriptive alt text for screen readers and visually impaired users.

Semantic Structure

17/20

Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.

Forms & Inputs

12/15

Verifies form fields have labels, error messages are clear, and inputs are properly associated.

Color & Contrast

15/15

Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.

Keyboard & Focus

9/15

Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).

ARIA & Roles

2/15

Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.

3 recommendations

•Accessibility recommendation preview...

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Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.

58/100

135 mg

CO₂e / view

1.3 MB

Page Weight

70%

Cleaner Than

New Visitor

155 mg

Returning (cached)

77 mg

Annual (10K/mo)

16.2 kg

Emission Segments

Data Center

7 mg

Network

40 mg

Device

89 mg

Resource Breakdown

JavaScript

168.9 KB

Images

755.2 KB

CSS

394.5 KB

HTML

22.0 KB

Green Hosting Verified

WP Engine

Provider Match

4 recommendations

•Carbon footprint recommendation preview...

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A+

Security Score

100%Excellent

Static / Informational

HTTPS

WAF

89d

Certificate Details

Type

Domain Validated (DV)

Certificate Authority

Google Trust Services

Key Algorithm

ECDSA (secp256r1) (256 bit)

Signature

ECDSA with SHA-256

TLS Version

TLSv1.3

HTTP Protocol

HTTP/2+H3

Valid From

20.05.2026

Valid Until

18.08.2026

OCSP Stapling

Enabled

Subject Alternative Names (1)

www.phdmedia.com

SHA-256 Fingerprint

D8:40:0E:AA:90:6F:FE:22:36:EC:82:80:54:FC:4F:DE:9D:1D:B8:48...

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HTTP Headers

Developer Console

alt-svc

h3=":443"; ma=86400

cache-control

🟡 600s(max-age=600, must-revalidate)

cf-cache-status

DYNAMIC

cf-ray

9ff004d069e475f9-BOS

content-encoding

⚡ Brotli(br)

content-security-policy

upgrade-insecure-requests

Good Warning Issue

Email Infrastructure

Microsoft 365

Score

100

SPF

DKIM

DMARC

DMARC Policy

Reject (Strictest)

MX Records (1)

phdmedia-com.mail.protection.outlook.com

Domain Information

phdmedia.com

Domain Age

23y 8m

Created

05.09.2002

Expires

05.09.2026

Last Updated

01.09.2025

Registrar

CSC Corporate Domains, Inc.

DNSSEC

Not Enabled

Privacy & Compliance

OneTrust

Cookie Consent Banner

OneTrust

GDPR Indicators

Cookie consent banner detected

CMP: OneTrust

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.

66/100

Mobile Friendly1 breakpoint

Viewport Meta

The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.

Responsive Design

Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.

Touch Icons

Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.

Readable Font Size

Base font size should be at least 16px on mobile to ensure text is readable without zooming.

Relative Units

Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.

No H-Scroll Risk

No elements wider than the viewport that would cause horizontal scrolling on mobile devices.

Tap Targets OK

Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.

No Fixed Widths

No elements with fixed pixel widths that could overflow on smaller screens and break the layout.

Viewport

width=device-width, initial-scale=1

2 recommendations

•Mobile compatibility recommendation preview...

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Typography & Readability

Syne

WCAG Partial

69/100

Readability

/30

22/30

28px · LH 1.70

Hierarchy

/20

15/20

1.43x ratio · ✓ H1→H6

WCAG

/25

14/25

2.72:1 min contrast

Performance

/25

18/25

1 font · 4 req

Heading Font

Syne

Sans40px

Body Font

Syne

Sans28px

Contrast Ratio

2.72:1

6 issues

Reading Comfort

~42 CPL

Narrow lines

40px

35px

28px

24px

28px

✅ Excellent readability: 28px body text is ideal for all devices.

❌ Very complex text: Flesch score 28/100. Consider shorter sentences and simpler words.

⚠️ Partial contrast: 6 elements below WCAG AA threshold (min 2.7:1).

✅ Perfect heading hierarchy: Sequential h1→h2→h3 with single H1 — ideal for SEO & accessibility.

⚠️ Weak hierarchy: Headlines should be ≥2x body size for clear visual structure.

✅ Lean font stack: 1 font families keeps load times fast.

Buy on MyFontsFlesch 29

Color Palette

13 unique colors

4.09:1 AA Large Dark

#514b44

Text· 6.6%

#b2b3b1

Other· 5.8%

#3a008b

Primary· 14.799999999999999%

#f6f6f4

Text· 14.7%

#2a2622

Secondary· 10.4%

#180e22

Secondary· 8.9%

#866f5b

Secondary· 7.4%

#d7cfc3

Secondary· 7.1%

Business & Marketing Stack

3 Tools Detected

Advanced

Behavior Analytics

Google Tag ManagerFree

Google AnalyticsFree

User behavior and product analytics

Privacy & Cookies

OneTrustEnterprise

Cookie consent and privacy compliance tools

Sponsored

Scripts & Styles

21 Resources

Scripts

Styles

Async

Defer

Top Script Sources

phdmedia.com(10)googletagmanager.com(2)cdn.cookielaw.org(2)ajax.googleapis.com(1)youtube.com(1)

Website Identity

About us - PHD Intelligence. Connected.

Founded in London in 1990, we were the first media agency to offer strategic and creative planning at a time when the industry was about buying cheaply and quickly.

growth@omnicommedia.com

www.phdmedia.com/

23 years old

Location detected: 🇺🇸 United Statesvia ip

CSC Corporate Domains, Inc.📧 Microsoft 365en

Social Profiles

Instagram LinkedIn

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Last analyzed: 21 May 2026 at 02:06

Historical Analysis & Change Tracking