petalandpup.com.au

https://petalandpup.com.au· First analyzed 21 May 2026· Updated 21 May 2026

Export

petalandpup.com.au

Mobile

Sponsored

Hosting Provider

Shopify

shopify.com

IP Address

23.227.38.32

Site Location

🇦🇺 Australiavia tld

Server Location

🇨🇦 Ottawa, Canada

ASN

AS13335

Organization

Shopify, Inc.

Server

Cloudflare

CDN

Cloudflare

WAF

Cloudflare

Nameservers

ns1.exoscale.io.ns1.exoscale.net.ns1.exoscale.ch.ns1.exoscale.com.

Performance

Core Web Vitals

Weight

First Contentful Paint

865 ms10%

Speed Index

1.1 s10%

Largest Contentful Paint

—25%

Total Blocking Time

0.0 ms30%

Cumulative Layout Shift

0.00025%

21.3 MB

402 requests

Image Optimization

Lazy LoadResponsive

0–49

50–89

90–100

Architecture Stack

Monolithic

⚙️ SSR

Frontend

Styling

Tailwind CSS

CMS

Shopify

Infrastructure

Hosting

Shopify

CDN

Cloudflare

Technology Stack

19 Technologies Detected

Fonts

Google Fonts Adobe Fonts (Typekit)Adobe Fonts

Analytics

Google Analytics

Google Analytics 4

Facebook Pixel

Advertising

Pinterest Tag TikTok Pixel Microsoft Advertising

Customer Support

Other

CSS Frameworks

Tag Managers

Email Marketing

Reviews

Personalization

CDN

Security

SEO Analysis

B74/100

Meta Tags13/15

Content3/12

Headings8/8

Technical23/25

E-E-A-T2/7

Images3/7

Links5/5

URL5/5

Social5/5

Freshness0/4

Mobile4/4

Indexability3/3

petalandpup.com.aupetalandpup.com.au

Petal & Pup | Dresses & Women's Clothing Online Australia

Petal & Pup - the ultimate online fashion destination for affordable, on trend, young women's fashion. Shop dresses, jumpsuits and more. Now with Afterpay an...

Description truncated.

Title Length57 chars

Recommended: 50-60 chars (~342px / 580px)

Description Length205 chars

Recommended: 120-160 chars

Issues (2)

• Very thin content (10 words). Search engines need substantial content for ranking.
• Most images missing alt text (85/113) — critical for accessibility and SEO

4 issues found

Upgrade to view details

Crawlability

Sitemap

Type: index

7 URLs

7 sub-sitemaps

robots.txt

161 rules

Sitemap reference found

Local SEO

Local Search Readiness

29/100

Needs Work

8 10

Sponsored

AI & LLM Readiness

D47/100

Bot Access

20/25

Machine Read.

13/25

Schema Data

7/25

Citation

7/25

AI Bot Access

14/14 accessible

AI Search

OAI-SearchBot

PerplexityBot

Claude-SearchBot

Gemini-Deep-Research

DuckAssistBot

Training

GPTBot

ClaudeBot

Google-Extended

Meta-ExternalAgent

Bytespiderinfo

Amazonbot

Applebot-Extended

CCBotinfo

Fetch

ChatGPT-User

Machine Readability

llms.txtinvalid

llms-full.txt

Semantic HTML

Heading Hierarchy

Text ratio:1%

Words:1,702

Token eff.:Optimal

Structured Data

3 JSON-LD

Organization×1.1WebSiteBreadcrumbListSearchAction

Citation Readiness

Opening Summary

Descriptive Headings

Canonical URL

Open Graph3/3

Twitter Card3/3

Language Tag

Publish Date

Author Info

Lists

Tables

TL;DR / Summary

About Page Link

Recommendations (11)

AI readiness recommendation preview...

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Sponsored

Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.

75/100

Passed

Critical

Warnings

Images & Alt Text

5/20

Checks if images have descriptive alt text for screen readers and visually impaired users.

Semantic Structure

20/20

Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.

Forms & Inputs

15/15

Verifies form fields have labels, error messages are clear, and inputs are properly associated.

Color & Contrast

14/15

Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.

Keyboard & Focus

13/15

Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).

ARIA & Roles

8/15

Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.

2 recommendations

•Accessibility recommendation preview...

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Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.

45/100

2.20 g

CO₂e / view

21.3 MB

Page Weight

Cleaner Than

New Visitor

2.52 g

Returning (cached)

1.26 g

Annual (10K/mo)

264.3 kg

Emission Segments

Data Center

108 mg

Network

647 mg

Device

1.45 g

Resource Breakdown

JavaScript

1.5 MB

Images

10.2 MB

CSS

71.7 KB

Fonts

2.3 KB

HTML

72.6 KB

Other

9.5 MB

Green Hosting Verified

Cloudflare

GWF Verified

7 recommendations

•Carbon footprint recommendation preview...

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Security Score

71%Good

Interactive

HTTPS

WAF

39d

Certificate Details

Type

Domain Validated (DV)

Certificate Authority

Let's Encrypt

Key Algorithm

ECDSA (secp256r1) (256 bit)

Signature

ECDSA with SHA-384

TLS Version

TLSv1.3

HTTP Protocol

HTTP/2+H3

Valid From

01.04.2026

Valid Until

30.06.2026

Subject Alternative Names (1)

petalandpup.com.au

SHA-256 Fingerprint

66:C3:89:E2:EC:CD:93:F1:C3:67:DC:C3:40:15:F0:E6:BA:B2:A0:2F...

Top Recommendations

Security recommendation preview

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Upgrade to view header details

HTTP Headers

Developer Console

alt-svc

h3=":443"; ma=86400

cf-cache-status

DYNAMIC

cf-ray🇦🇹 Vienna

9ff596ef9a529cca-VIE

content-encoding

⚡ Brotli(br)

content-language

en-AU

content-length

74064

Good Warning Issue

Email Infrastructure

Mimecast

Score

SPF

DKIM

DMARC

DMARC Policy

Quarantine (Moderate)

MX Records (2)

us-smtp-inbound-1.mimecast.com

us-smtp-inbound-2.mimecast.com

Domain Information

petalandpup.com.au

Last Updated

18.06.2025

Registrar

GoDaddy.com LLC trading as GoDaddy.com

DNSSEC

Not Enabled

Privacy & Compliance

OneTrust

Cookie Consent Banner

OneTrust

GDPR Indicators

Cookie consent banner detected

CMP: OneTrust

Data Protection Officer mentioned

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.

87/100

Mobile Friendly27 breakpoints

Viewport Meta

The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.

Responsive Design

Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.

Touch Icons

Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.

Readable Font Size

Base font size should be at least 16px on mobile to ensure text is readable without zooming.

Relative Units

Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.

No H-Scroll Risk

No elements wider than the viewport that would cause horizontal scrolling on mobile devices.

Tap Targets OK

Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.

No Fixed Widths

No elements with fixed pixel widths that could overflow on smaller screens and break the layout.

Viewport

width=device-width, initial-scale=1.0, height=device-height, minimum-scale=1.0, maximum-scale=5.0

1 recommendation

•Mobile compatibility recommendation preview...

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Typography & Readability

-apple-system + sweet-sans-pro

WCAG Partial

68/100

Readability

/30

22/30

28px · LH 1.30

Hierarchy

/20

14/20

0.86x ratio · ✓ H1→H6

WCAG

/25

17/25

1.03:1 min contrast

Performance

/25

15/25

System fonts

Heading Font

-apple-system

Sans24px

Body Font

sweet-sans-pro

Sans28px

Contrast Ratio

1.03:1

20 issues

Reading Comfort

~51 CPL

Optimal (45–75)

24px

28px

Minor Third

Scale

✅ Excellent readability: 28px body text is ideal for all devices.

⚠️ Tight line spacing (1.30). Increase to 1.4–1.6 for better readability.

✅ Optimal line length: ~51 chars/line (ideal 45–75 CPL).

⚠️ Partial contrast: 20 elements below WCAG AA threshold (min 1.0:1).

✅ Perfect heading hierarchy: Sequential h1→h2→h3 with single H1 — ideal for SEO & accessibility.

⚠️ Weak hierarchy: Headlines should be ≥2x body size for clear visual structure.

GGoogle Fonts AAdobe FontsFluid Type (rem)Flesch 57

Color Palette

13 unique colors

Light

#8d8380

Other· 6.3%

#bfdaea

Primary· 15.3%

#fffdf8

Accent· 14.7%

#6b9abe

Secondary· 13.3%

#517b9c

Secondary· 7.1%

#598db5

Secondary· 7%

#673630

Secondary· 6.9%

#c8b5b0

Secondary· 6.8%

Business & Marketing Stack

7 Tools Detected

Enterprise

Behavior Analytics

Google Tag ManagerFree

Google AnalyticsFree

User behavior and product analytics

Advertising

Facebook PixelMid-Market

Pinterest AdsMid-Market

TikTok PixelMid-Market

Microsoft AdsEnterprise

Ad platforms and retargeting pixels

Social Media

Facebook SDKFree

Social widgets and sharing tools

Sponsored

Scripts & Styles

30 Resources

Scripts

Styles

Async

Defer

Top Script Sources

petalandpup.com.au(5)googletagmanager.com(4)analytics.tiktok.com(3)connect.facebook.net(2)local(2)

Website Identity

Petal & Pup

Organization

petalandpup.com.au/

Location detected: 🇦🇺 Australiavia tld

GoDaddy.com LLC trading as GoDaddy.com📧 Mimecasten

Social Profiles

Facebook Instagram TikTok Pinterest

Sponsored

Last analyzed: 21 May 2026 at 18:19

Historical Analysis & Change Tracking

petalandpup.com.au

Petal & Pup | Dresses & Women's Clothing Online Australia

Accessibility

Carbon Footprint

Mobile Compatibility

Color Palette

Petal &amp; Pup

Petal & Pup