perell.com

https://perell.com· First analyzed 14 May 2026· Updated 14 May 2026

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perell.com

Mobile

Sponsored

Hosting Provider

Pressable

pressable.com

IP Address

199.16.172.213

Site Location

🇺🇸 United Statesvia ip

Server Location

🇺🇸 San Francisco, United States

ASN

AS2635

Organization

Pressable

Server

Nginx

Nameservers

ns1.wordpress.com.ns3.wordpress.com.ns2.wordpress.com.

Performance

Core Web Vitals

Weight

First Contentful Paint

760 ms10%

Speed Index

988 ms10%

Largest Contentful Paint

—25%

Total Blocking Time

0.0 ms30%

Cumulative Layout Shift

0.00025%

1.2 MB

81 requests

Image Optimization

Lazy LoadResponsiveJetpack Photon (WordPress)

0–49

50–89

90–100

Architecture Stack

Monolithic

⚙️ SSR

WordPressv6.1.5

cms

David Perellv0.1.2Custom

by WordPress.com Special Projects Team

View Theme

Technology Stack

17 Technologies Detected

Plugins

Contact Form 7

Wp Slick Slider And Image Carousel

Jetpack

Bloom

Yoast SEO

Fonts

Adobe Fonts (Typekit)Adobe Fonts

Analytics

Google Analytics

Facebook Pixel

Advertising

Twitter Ads LinkedIn Ads

Libraries

UI Components

CSS Frameworks

Tag Managers

Email Marketing

Web Servers

SEO Analysis

B73/100

Meta Tags7/15

Content9/12

Headings8/8

Technical24/25

E-E-A-T0/7

Images3/7

Links2/5

URL5/5

Social5/5

Freshness4/4

Mobile3/4

Indexability3/3

perell.comperell.com

Hi, I'm David Perell.

I write, host a podcast, and run a writing school called Write of Passage.

Title Length21 chars

Recommended: 50-60 chars (~115px / 580px)

Description Length74 chars

Recommended: 120-160 chars

Issues (1)

• Most images missing alt text (24/28) — critical for accessibility and SEO

9 issues found

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Crawlability

Sitemap

Type: index

2 URLs

2 sub-sitemaps

robots.txt

4 rules

Sitemap reference found

Allows all crawlers

Local SEO

Local Search Readiness

10/100

Poor

3 13 1

This site doesn't appear to be a local business. Local SEO signals are optional for non-local websites.

Sponsored

AI & LLM Readiness

D46/100

Bot Access

20/25

Machine Read.

7/25

Schema Data

4/25

Citation

15/25

AI Bot Access

14/14 accessible

AI Search

OAI-SearchBot

PerplexityBot

Claude-SearchBot

Gemini-Deep-Research

DuckAssistBot

Training

GPTBot

ClaudeBot

Google-Extended

Meta-ExternalAgent

Bytespiderinfo

Amazonbot

Applebot-Extended

CCBotinfo

Fetch

ChatGPT-User

Machine Readability

llms.txt

llms-full.txt

Semantic HTML

Heading Hierarchy

Text ratio:2%

Words:639

Token eff.:Optimal

Structured Data

4 JSON-LD

WebSiteBreadcrumbListSearchAction

Citation Readiness

Opening Summary21w

Descriptive Headingsavg 2.5w

Canonical URL

Open Graph3/3

Twitter Card3/3

Language Tag

Publish Date

Author Info

Lists

Tables

TL;DR / Summary

About Page Link

Recommendations (10)

AI readiness recommendation preview...

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Sponsored

Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.

88/100

Passed

Critical

Warnings

Images & Alt Text

13/20

Checks if images have descriptive alt text for screen readers and visually impaired users.

Semantic Structure

20/20

Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.

Forms & Inputs

15/15

Verifies form fields have labels, error messages are clear, and inputs are properly associated.

Color & Contrast

15/15

Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.

Keyboard & Focus

15/15

Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).

ARIA & Roles

10/15

Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.

1 recommendation

•Accessibility recommendation preview...

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Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.

45/100

153 mg

CO₂e / view

1.2 MB

Page Weight

70%

Cleaner Than

New Visitor

175 mg

Returning (cached)

87 mg

Annual (10K/mo)

18.3 kg

Emission Segments

Data Center

34 mg

Network

37 mg

Device

82 mg

Resource Breakdown

JavaScript

384.1 KB

Images

240.0 KB

CSS

543.6 KB

Fonts

37.3 KB

HTML

30.2 KB

Other

301 B

Green Hosting Not Verified

Pressable

4 recommendations

•Carbon footprint recommendation preview...

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Security Score

36%Critical

Interactive

HTTPS

No WAF

52d

Certificate Details

Type

Domain Validated (DV)

Certificate Authority

Let's Encrypt

Key Algorithm

ECDSA (secp256r1) (256 bit)

Signature

ECDSA with SHA-384

TLS Version

TLSv1.3

HTTP Protocol

HTTP/2+H3

Valid From

06.04.2026

Valid Until

05.07.2026

Subject Alternative Names (20)

antsunearthed.co.ukanytimeplumbing365.bwpsites.comdeborahblaircpa.comebook.canaldabioquimica.comjccexteriorcleaning.comjorgeemateus.stagingmagnificsites.com.brmaindigital-freshy.freshy.devmegs-me.com+12 more

SHA-256 Fingerprint

F1:35:E5:67:14:D2:30:02:E6:F2:D7:B9:21:9C:AE:77:7B:58:41:FA...

Top Recommendations

Security recommendation preview

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HTTP Headers

Developer Console

alt-svc

h3=":443"; ma=86400

cache-control

🟡 136s(max-age=136, must-revalidate)

content-encoding

⚡ Brotli(br)

content-type

text/html; charset=UTF-8

date

Thu, 14 May 2026 03:21:51 GMT

host-header

wpcloud

Good Warning Issue

Email Infrastructure

Google Workspace

Score

SPF

DKIM

DMARC

MX Records (3)

alt2.aspmx.l.google.com

aspmx.l.google.com

alt4.aspmx.l.google.com

Domain Information

perell.com

Domain Age

29y 1m

Created

25.03.1997

Expires

26.03.2027

Last Updated

26.03.2026

Registrar

Tucows Domains Inc.

DNSSEC

Not Enabled

Privacy & Compliance

Cookie Consent Banner

GDPR Indicators

Data Protection Officer mentioned

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.

84/100

Mobile Friendly48 breakpoints

Viewport Meta

The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.

Responsive Design

Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.

Touch Icons

Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.

Readable Font Size

Base font size should be at least 16px on mobile to ensure text is readable without zooming.

Relative Units

Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.

No H-Scroll Risk

No elements wider than the viewport that would cause horizontal scrolling on mobile devices.

Tap Targets OK

Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.

No Fixed Widths

No elements with fixed pixel widths that could overflow on smaller screens and break the layout.

Viewport

width=device-width, initial-scale=1

1 recommendation

•Mobile compatibility recommendation preview...

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Typography & Readability

verdigris-mvb-pro-big + Inter

WCAG AA

83/100

Readability

/30

23/30

18px · LH 1.83

Hierarchy

/20

20/20

3.33x ratio · ✓ H1→H6

WCAG

/25

22/25

6.23:1 min contrast

Performance

/25

18/25

2 fonts · 6 req

Heading Font

verdigris-mvb-pro-big

Sans60px

Body Font

Inter

Sans18px

Contrast Ratio

6.23:1

WCAG AA (≥4.5:1)

Reading Comfort

~38 CPL

Narrow lines

60px

48px

26px

18px

✅ Excellent readability: 18px body text is ideal for all devices.

⚠️ Wide line spacing (1.83). 1.4–1.6 is optimal for body text.

✅ WCAG AA contrast: All text meets 4.5:1 ratio (min 6.2:1).

✅ Perfect heading hierarchy: Sequential h1→h2→h3 with single H1 — ideal for SEO & accessibility.

✅ Strong hierarchy: Headlines are 3.3x larger than body text.

✅ Lean font stack: 2 font families keeps load times fast.

AAdobe Fonts Buy on MyFontsFlesch 67

Color Palette

12 unique colors

Light

#ffffff

Background· 62.400000000000006%

#050f24

Primary· 5.6%

#909c84

Secondary· 5.3%

#93644e

Secondary· 3.9%

#b0b1a0

Secondary· 3.8%

#645a77

Secondary· 3.4%

#241e1d

Secondary· 3.3%

#a47e5a

Secondary· 3.1%

Business & Marketing Stack

6 Tools Detected

Enterprise

Marketing Automation

ConvertKitCreator

Email marketing and automation platforms

Behavior Analytics

Google Tag ManagerFree

Google AnalyticsFree

User behavior and product analytics

Advertising

Facebook PixelMid-Market

Twitter/X AdsMid-Market

LinkedIn AdsEnterprise

Ad platforms and retargeting pixels

Sponsored

Scripts & Styles

29 Resources

Scripts

Styles

Async

Defer

Top Script Sources

c0.wp.com(5)googletagmanager.com(3)connect.facebook.net(3)perell.com(3)snap.licdn.com(1)

Website Identity

Hi, I'm David Perell.

I write, host a podcast, and run a writing school called Write of Passage.

perell.com/

29 years old

Location detected: 🇺🇸 United Statesvia ip

Tucows Domains Inc.📧 Google Workspaceen-US

Social Profiles

X (Twitter)YouTube

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Last analyzed: 14 May 2026 at 03:22

Historical Analysis & Change Tracking