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pepstores.com

https://pepstores.com· First analyzed 29 May 2026· Updated 29 May 2026
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pepstores.com
Desktop screenshot of pepstores.com
Mobile screenshot of pepstores.com
Mobile

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Hosting Provider

Shopify
shopify.com

IP Address

23.227.38.65

Site Location

🇨🇦 Canadavia ip

Server Location

🇨🇦 Ottawa, Canada

ASN

AS13335

Organization

Shopify, Inc.

Server

Cloudflare

CDN

Cloudflare

WAF

Cloudflare

Nameservers

lisa.ns.cloudflare.com.tadeo.ns.cloudflare.com.

Performance

96

Core Web Vitals

Weight

First Contentful Paint
1.1 s10%
Speed Index
1.4 s10%
Largest Contentful Paint
—25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
10 MB
383 requests

Image Optimization

Lazy LoadWebPAVIFResponsiveImageKit
0–49
50–89
90–100

Architecture Stack

Monolithic
⚙️ SSR
Shopify
ecommerce
PEP-ECOM-Stores/mainCustom
Shopify Theme

Detected Apps

Upsell & Cross SellFacebook ChannelInstagram ShoppingPinterestTikTok

Progressive Web App

PWA ReadyWeb ManifestService WorkerApple Touch IconTheme Color

Technology Stack

12 Technologies Detected

Analytics

3
Google Analytics
Google Analytics 4
Facebook Pixel

CSS Frameworks

2
Tailwind CSS
Ant Design

Other

1
Chart.js

UI Components

1
Swiper

Icon Libraries

1
Font Awesome

Fonts

1
Google Fonts

Tag Managers

1
Google Tag Manager

CDN

1
Cloudflare

Security

1
reCAPTCHA

SEO Analysis

C66/100
23
2
3
Meta Tags9/15
Content3/12
Headings3/8
Technical22/25
E-E-A-T2/7
Images7/7
Links5/5
URL5/5
Social5/5
Freshness0/4
Mobile2/4
Indexability3/3
P
pepstores.compepstores.com

Clothing, Footwear, Homeware | Mobile | Financial Services – PEP St...

PEP, South Africa's largest single brand retailer offering affordable, good quality clothing, footwear & homeware with a range of mobile and financial services

Title truncated.
Title Length83 chars

Recommended: 50-60 chars (~497px / 580px)

Description Length159 chars

Recommended: 120-160 chars

Issues (3)

  • • Title is too long (83 chars, ~497px). Will be truncated in search results.
  • • Very thin content (14 words). Search engines need substantial content for ranking.
  • • Missing H1 tag — every page should have exactly one H1

5 issues found

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Crawlability

Sitemap

Type: index

8 URLs

8 sub-sitemaps

robots.txt

140 rules

Sitemap reference found

Local SEO

Local Search Readiness

20/100
Needs Work
5 12

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AI & LLM Readiness

D47/100
Bot Access
20/25
Machine Read.
13/25
Schema Data
7/25
Citation
7/25

AI Bot Access

14/14 accessible
AI Search
OAI-SearchBot
PerplexityBot
Claude-SearchBot
Gemini-Deep-Research
DuckAssistBot
Training
GPTBot
ClaudeBot
Google-Extended
Meta-ExternalAgent
Bytespiderinfo
Amazonbot
Applebot-Extended
CCBotinfo
Fetch
ChatGPT-User

Machine Readability

llms.txtinvalid
llms-full.txt
Semantic HTML
Heading Hierarchy
Text ratio:1%
Words:1,522
Token eff.:Optimal

Structured Data

2 JSON-LD
Organization×1.1WebSiteSearchAction
sameAs entity links

Citation Readiness

Opening Summary
Descriptive Headings
Canonical URL
Open Graph3/3
Twitter Card3/3
Language Tag
Publish Date
Author Info
Lists
Tables
TL;DR / Summary
About Page Link
Recommendations (10)
AI readiness recommendation preview...
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Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
B
70/100
10
Passed
4
Critical
0
Warnings
Images & Alt Text
20/20
Checks if images have descriptive alt text for screen readers and visually impaired users.
Semantic Structure
6/20
Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
Forms & Inputs
15/15
Verifies form fields have labels, error messages are clear, and inputs are properly associated.
Color & Contrast
15/15
Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
Keyboard & Focus
11/15
Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
ARIA & Roles
3/15
Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.
2 recommendations
  • •Accessibility recommendation preview...
Upgrade to view recommendations

Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
38/100
F
1.03 g
CO₂e / view
10.0 MB
Page Weight
5%
Cleaner Than
New Visitor
1.18 g
vs
Returning (cached)
591 mg
Annual (10K/mo)
124.2 kg
Emission Segments
Data Center
51 mg
Network
304 mg
Device
680 mg
Resource Breakdown
JavaScript
1.5 MB
Images
1.6 MB
CSS
221.0 KB
Fonts
89.0 KB
HTML
92.2 KB
Other
6.5 MB
Green Hosting Verified
Cloudflare
GWF Verified
7 recommendations
  • •Carbon footprint recommendation preview...
Upgrade to view recommendations
C

Security Score

65%Fair
Critical / Transactional

HTTPS

WAF

45d

Certificate Details

Type

Domain Validated (DV)

Certificate Authority

Let's Encrypt

Key Algorithm

ECDSA (secp256r1) (256 bit)

Signature

ECDSA with SHA-384

TLS Version

TLSv1.3

HTTP Protocol

HTTP/2+H3

Valid From

15.04.2026

Valid Until

14.07.2026

Subject Alternative Names (1)

www.pepstores.com

SHA-256 Fingerprint

07:0F:46:B0:32:93:3E:4D:A9:6D:10:25:B0:D5:29:80:4C:48:1B:57...

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HTTP Headers

Developer Console

alt-svc
h3=":443"; ma=86400
cf-cache-status
DYNAMIC
cf-ray
a03537439afc83c6-BRU
content-encoding
⚡ Brotli(br)
content-language
en-ZA
content-length
94094
Good Warning Issue

Email Infrastructure

Google Workspace

Score

100

SPF
DKIM
DMARC

DMARC Policy

Reject (Strictest)

MX Records (5)

alt3.aspmx.l.google.com
alt2.aspmx.l.google.com
alt1.aspmx.l.google.com
aspmx.l.google.com

+1 more

Domain Information

pepstores.com

Domain Age
28y 11m

Created

22.06.1997

Expires

21.06.2027

Last Updated

22.05.2026

Registrar

Lexsynergy Limited

DNSSEC
Not Enabled

Privacy & Compliance

Cookiebot

Cookie Consent Banner
Cookiebot
Privacy Policy
Terms of Service

GDPR Indicators

Cookie consent banner detected
CMP: Cookiebot
Data Protection Officer mentioned

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
B
76/100
Mobile Friendly8 breakpoints
Viewport Meta
The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
Responsive Design
Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
Touch Icons
Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
Readable Font Size
Base font size should be at least 16px on mobile to ensure text is readable without zooming.
Relative Units
Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
No H-Scroll Risk
No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
Tap Targets OK
Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
No Fixed Widths
No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
Viewport
width=device-width, initial-scale=1
2 recommendations
  • •Mobile compatibility recommendation preview...
Upgrade to view recommendations

Typography & Readability

M-Heading-Font + Livvic

WCAG AAA
63/100
Readability
/30
18/30

14px · LH 1.50

Hierarchy
/20
9/20

1.14x ratio

WCAG
/25
22/25

15.91:1 min contrast

Performance
/25
14/25

3 fonts · 4 req

Heading Font

M-Heading-Font

Sans16px

Body Font

Livvic

Sans14px

Contrast Ratio

15.91:1

WCAG AAA (≥7:1)

Reading Comfort

Dual Sans-Serif

left aligned
16px
h1
24px
h2
20px
h3
13px
h4
14px
p
Minor Second
Scale

⚠️ Small text: 14px may strain on mobile. Use ≥16px for WCAG compliance.

✅ Optimal line spacing: 1.50 ratio (ideal range 1.4–1.6).

❌ Very complex text: Flesch score 0/100. Consider shorter sentences and simpler words.

✅ WCAG AAA contrast: All text meets 7:1 ratio (min 15.9:1).

❌ Missing H1: Every page should have exactly one H1 element for SEO and accessibility.

⚠️ Weak hierarchy: Headlines should be ≥2x body size for clear visual structure.

Buy on MyFontsFluid TypeFlesch 0

Color Palette

10 unique colors
21:1 AAA Light
#ffffff
Background· 31.400000000000002%
#000000
Background· 20.700000000000003%
#c2a799
Primary· 10%
#e0dabc
Secondary· 8%
#ce5865
Accent· 7.4%
#c4dd72
Accent· 7.3%
#40505c
Secondary· 5.7%
#698695
Secondary· 4.6%

Business & Marketing Stack

4 Tools Detected

Advanced

Behavior Analytics

2
Google AnalyticsFree
Google Tag ManagerFree

User behavior and product analytics

Advertising

1
Facebook PixelMid-Market

Ad platforms and retargeting pixels

Privacy & Cookies

1
CookiebotMid-Market

Cookie consent and privacy compliance tools

3

Categories

4

Total Tools

0

Enterprise

2

Mid-Market

Assessment: Well-developed marketing technology stack

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Scripts & Styles

30 Resources

20
Scripts
10
Styles
9
Async
10
Defer

Top Script Sources

pepstores.com(9)cdn.shopify.com(4)connect.facebook.net(2)cdn.pushowl.com(1)googletagmanager.com(1)

Website Identity

PEP Online

Organization
www.pepstores.com
28 years old
Location detected: 🇨🇦 Canadavia ip
Lexsynergy Limited📧 Google Workspaceen

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Last analyzed: 29 May 2026 at 11:39

Historical Analysis & Change Tracking

pepstores.com Technology Stack - Built With Chart.js, Swiper, Tailwind CSS, Ant Design, Font Awesome | StackOptic | StackOptic