StackOptic
Back to Search
pathmatics.com favicon

pathmatics.com

https://pathmatics.com· First analyzed 14 May 2026· Updated 14 May 2026
Export
pathmatics.com
Desktop screenshot of pathmatics.com
Mobile screenshot of pathmatics.com
Mobile

Sponsored

Hosting Provider

Amazon Web Services (AWS)
aws.amazon.com

IP Address

32.193.233.119

Site Location

🇺🇸 United Statesvia ip

Server Location

🇺🇸 Ashburn, United States

ASN

AS14618

Organization

AWS EC2 (us-east-1)

Server

Netlify

Nameservers

ns-1819.awsdns-35.co.uk.ns-349.awsdns-43.com.ns-554.awsdns-05.net.ns-1469.awsdns-55.org.

Performance

100

Core Web Vitals

Weight

First Contentful Paint
419 ms10%
Speed Index
545 ms10%
Largest Contentful Paint
—25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
397 KB
91 requests

Image Optimization

Lazy LoadWebPResponsive
0–49
50–89
90–100

Architecture Stack

JAMstack
⚡ SSG
Decoupled
Frontend
Framework
Next.js
API
Data Source
Headless CMS
Contentful
Infrastructure
Platform
Netlify

Progressive Web App

Web ManifestApple Touch IconTheme Color

Detected API Sources

https://images.ctfassets.net/v...https://images.ctfassets.net/v...

Technology Stack

10 Technologies Detected

Analytics

4
Google Analytics
Google Analytics 4
SegmentFullStory

CSS Frameworks

2
Tailwind CSS
Material UI

Meta Frameworks

1
Next.js

Fonts

1
Google Fonts

Tag Managers

1
Google Tag Manager

Platforms

1
Netlify

SEO Analysis

B77/100
23
5
0
Meta Tags15/15
Content6/12
Headings8/8
Technical20/25
E-E-A-T2/7
Images7/7
Links5/5
URL5/5
Social2/5
Freshness0/4
Mobile4/4
Indexability3/3
P
pathmatics.compathmatics.com

Pathmatics | Digital Ad Intelligence | Competitor Ad Spend

View current and historical spend and impression data. Track competitive ad spend, benchmark your competitors, and gain insights into advertising strategies.

Title Length58 chars

Recommended: 50-60 chars (~341px / 580px)

Description Length157 chars

Recommended: 120-160 chars

Issues (0)

    5 issues found

    Upgrade to view details

    Crawlability

    Sitemap

    Type: index

    1,519 URLs

    1519 sub-sitemaps

    robots.txt

    3 rules

    Allows all crawlers

    Local SEO

    Local Search Readiness

    15/100
    Poor
    4 13

    This site doesn't appear to be a local business. Local SEO signals are optional for non-local websites.

    Sponsored

    AI & LLM Readiness

    D42/100
    Bot Access
    20/25
    Machine Read.
    7/25
    Schema Data
    8/25
    Citation
    7/25

    AI Bot Access

    14/14 accessible
    AI Search
    OAI-SearchBot
    PerplexityBot
    Claude-SearchBot
    Gemini-Deep-Research
    DuckAssistBot
    Training
    GPTBot
    ClaudeBot
    Google-Extended
    Meta-ExternalAgent
    Bytespiderinfo
    Amazonbot
    Applebot-Extended
    CCBotinfo
    Fetch
    ChatGPT-User

    Machine Readability

    llms.txt
    llms-full.txt
    Semantic HTML
    Heading Hierarchy
    Text ratio:2%
    Words:910
    Token eff.:Optimal

    Structured Data

    2 JSON-LD
    FAQPage×1.5Organization×1.1
    sameAs entity links

    Citation Readiness

    Opening Summary57w
    Descriptive Headings
    Canonical URL
    Open Graph1/3
    Twitter Card0/3
    Language Tag
    Publish Date
    Author Info
    Lists
    Tables
    TL;DR / Summary
    About Page Link
    Recommendations (10)
    AI readiness recommendation preview...
    Upgrade to view recommendations

    Sponsored

    Accessibility

    WCAG 2.1 Compliance

    Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
    A
    82/100
    13
    Passed
    3
    Critical
    0
    Warnings
    Images & Alt Text
    20/20
    Checks if images have descriptive alt text for screen readers and visually impaired users.
    Semantic Structure
    13/20
    Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
    Forms & Inputs
    15/15
    Verifies form fields have labels, error messages are clear, and inputs are properly associated.
    Color & Contrast
    15/15
    Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
    Keyboard & Focus
    11/15
    Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
    ARIA & Roles
    8/15
    Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.
    1 recommendation
    • •Accessibility recommendation preview...
    Upgrade to view recommendations

    Carbon Footprint

    SWDM v4 · Eco-Score

    Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
    80/100
    A
    40 mg
    CO₂e / view
    396.6 KB
    Page Weight
    90%
    Cleaner Than
    New Visitor
    46 mg
    vs
    Returning (cached)
    23 mg
    Annual (10K/mo)
    4.8 kg
    Emission Segments
    Data Center
    2 mg
    Network
    12 mg
    Device
    26 mg
    Resource Breakdown
    JavaScript
    306.3 KB
    Images
    1.3 KB
    CSS
    956 B
    HTML
    38.9 KB
    Other
    49.2 KB
    Green Hosting Verified
    Amazon Web Services (AWS)
    Provider Match
    2 recommendations
    • •Carbon footprint recommendation preview...
    Upgrade to view recommendations
    A+

    Security Score

    100%Excellent
    Static / Informational

    HTTPS

    No WAF

    41d

    Certificate Details

    Type

    Domain Validated (DV)

    Certificate Authority

    Let's Encrypt

    Key Algorithm

    ECDSA (secp256r1) (256 bit)

    Signature

    ECDSA with SHA-384

    TLS Version

    TLSv1.3

    HTTP Protocol

    HTTP/2

    Valid From

    27.03.2026

    Valid Until

    25.06.2026

    Subject Alternative Names (4)

    sensortower-china.comsensortower.cnsensortower.comwww.sensortower.com

    SHA-256 Fingerprint

    1D:73:C1:0B:21:D2:90:A5:13:26:9F:6D:92:0F:CC:D0:E2:17:7A:11...

    Upgrade to view header details

    HTTP Headers

    Developer Console

    age
    24901
    cache-control
    🟡 0s(public,max-age=0,must-revalidate)
    cache-status
    "Netlify Edge"; hit
    content-encoding
    ⚡ Brotli(br)
    content-length
    39557
    content-security-policy
    frame-ancestors 'self' https://app.contentful.com
    Good Warning Issue

    Email Infrastructure

    Google Workspace

    Score

    70

    SPF
    DKIM
    DMARC

    MX Records (5)

    alt2.aspmx.l.google.com
    aspmx.l.google.com
    alt3.aspmx.l.google.com
    alt4.aspmx.l.google.com

    +1 more

    Domain Information

    pathmatics.com

    Domain Age
    11y 2m

    Created

    06.03.2015

    Expires

    06.03.2028

    Last Updated

    03.05.2023

    Registrar

    Amazon Registrar, Inc.

    DNSSEC
    Not Enabled

    Privacy & Compliance

    Osano

    Cookie Consent Banner
    Osano
    Privacy Policy
    Terms of Service

    GDPR Indicators

    Cookie consent banner detected
    CMP: Osano
    Privacy policy page linked

    Mobile Compatibility

    Viewport & Responsive Test

    Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
    B
    77/100
    Mobile Friendly199 breakpoints
    Viewport Meta
    The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
    Responsive Design
    Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
    Touch Icons
    Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
    Readable Font Size
    Base font size should be at least 16px on mobile to ensure text is readable without zooming.
    Relative Units
    Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
    No H-Scroll Risk
    No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
    Tap Targets OK
    Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
    No Fixed Widths
    No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
    Viewport
    width=device-width
    1 recommendation
    • •Mobile compatibility recommendation preview...
    Upgrade to view recommendations

    Typography & Readability

    Source Sans Pro + Helvetica

    WCAG Partial
    70/100
    Readability
    /30
    19/30

    16px · LH 1.25

    Hierarchy
    /20
    19/20

    4.25x ratio · ✓ H1→H6

    WCAG
    /25
    18/25

    1.01:1 min contrast

    Performance
    /25
    14/25

    3 fonts · 4 req

    Heading Font

    Source Sans Pro

    Sans68px

    Body Font

    Helvetica

    Sans16px

    Contrast Ratio

    1.01:1

    1 issue

    Reading Comfort

    ~35 CPL

    Narrow lines
    68px
    h1
    46px
    h2
    28px
    h3
    24px
    h4
    16px
    p

    ✅ Excellent readability: 16px body text is ideal for all devices.

    ⚠️ Tight line spacing (1.25). Increase to 1.4–1.6 for better readability.

    ❌ Very complex text: Flesch score 27/100. Consider shorter sentences and simpler words.

    ⚠️ Partial contrast: 1 elements below WCAG AA threshold (min 1.0:1).

    ✅ Perfect heading hierarchy: Sequential h1→h2→h3 with single H1 — ideal for SEO & accessibility.

    ✅ Strong hierarchy: Headlines are 4.2x larger than body text.

    Buy on MyFontsFlesch 27

    Color Palette

    8 unique colors
    2.87:1 Fail Light
    #ffffff
    Background· 56%
    #98989e
    Other· 5%
    #10352e
    Primary· 19.700000000000003%
    #262339
    Secondary· 7.8%
    #398b83
    Secondary· 4%
    #d6dede
    Secondary· 3.6%
    #3a4854
    Secondary· 3.1%

    Business & Marketing Stack

    4 Tools Detected

    Enterprise

    Marketing Automation

    1
    MarketoEnterprise

    Email marketing and automation platforms

    Behavior Analytics

    2
    Google Tag ManagerFree
    Google AnalyticsFree

    User behavior and product analytics

    Privacy & Cookies

    1
    OsanoMid-Market

    Cookie consent and privacy compliance tools

    3

    Categories

    4

    Total Tools

    1

    Enterprise

    1

    Mid-Market

    Assessment: Sophisticated marketing and sales technology infrastructure

    Sponsored

    Scripts & Styles

    21 Resources

    20
    Scripts
    1
    Styles
    1
    Async
    18
    Defer

    Top Script Sources

    local(17)munchkin.marketo.net(2)cmp.osano.com(1)

    Website Identity

    Sensor Tower

    Sensor Tower

    Organization
    www.sensortower.com
    11 years old
    Location detected: 🇺🇸 United Statesvia ip
    Amazon Registrar, Inc.📧 Google Workspaceen-US

    Sponsored

    Last analyzed: 14 May 2026 at 22:08

    Historical Analysis & Change Tracking