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ottogroup.com

https://ottogroup.com· First analyzed 09 May 2026· Updated 09 May 2026
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ottogroup.com
Desktop screenshot of ottogroup.com
Mobile screenshot of ottogroup.com
Mobile

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Hosting Provider

Build GmbH

IP Address

87.237.120.196

Site Location

🇩🇪 Germanyvia ip

Server Location

🇩🇪 Saarwellingen, Germany

ASN

AS38927

Server

Apache

Nameservers

a5-66.akam.net.a24-65.akam.net.a1-208.akam.net.a8-65.akam.net.+2 more

Performance

100

Core Web Vitals

Weight

First Contentful Paint
313 ms10%
Speed Index
407 ms10%
Largest Contentful Paint
—25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
407 KB
30 requests

Image Optimization

Lazy LoadWebPResponsive
0–49
50–89
90–100

Architecture Stack

Monolithic
⚙️ SSR
Infrastructure
Hosting
Build GmbH

Technology Stack

3 Technologies Detected

CSS Frameworks

1
Tailwind CSS

Analytics

1
Matomo

Web Servers

1
Apache

SEO Analysis

C65/100
18
10
1
Meta Tags12/15
Content8/12
Headings3/8
Technical20/25
E-E-A-T0/7
Images4/7
Links5/5
URL5/5
Social2/5
Freshness0/4
Mobile3/4
Indexability3/3
O
ottogroup.comottogroup.com

Otto Group: Corporate Webseite

Responsible Commerce that inspires: Die Otto Group ist eine weltweit agierende Handels- und Dienstleistungsgruppe mit rund 36.300 Mitarbeiter*innen.

Title Length30 chars

Recommended: 50-60 chars (~190px / 580px)

Description Length148 chars

Recommended: 120-160 chars

Issues (1)

  • • Missing H1 tag — every page should have exactly one H1

11 issues found

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Crawlability

Sitemap

Type: standard

478 URLs

robots.txt

8 rules

Sitemap reference found

Local SEO

Local Search Readiness

13/100
Poor
3 14 2

This site doesn't appear to be a local business. Local SEO signals are optional for non-local websites.

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AI & LLM Readiness

D40/100
Bot Access
20/25
Machine Read.
7/25
Schema Data
0/25
Citation
13/25

AI Bot Access

14/14 accessible
AI Search
OAI-SearchBot
PerplexityBot
Claude-SearchBot
Gemini-Deep-Research
DuckAssistBot
Training
GPTBot
ClaudeBot
Google-Extended
Meta-ExternalAgent
Bytespiderinfo
Amazonbot
Applebot-Extended
CCBotinfo
Fetch
ChatGPT-User

Machine Readability

llms.txt
llms-full.txt
Semantic HTML
Heading Hierarchy
Text ratio:2%
Words:554
Token eff.:Optimal

Structured Data

No Schema

Citation Readiness

Opening Summary
Descriptive Headingsavg 6.7w
Canonical URL
Open Graph3/3
Twitter Card0/3
Language Tag
Publish Date
Author Info
Lists
Tables
TL;DR / Summary
About Page Link
Recommendations (12)
AI readiness recommendation preview...
Upgrade to view recommendations

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Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
C
66/100
9
Passed
6
Critical
1
Warnings
Images & Alt Text
15/20
Checks if images have descriptive alt text for screen readers and visually impaired users.
Semantic Structure
13/20
Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
Forms & Inputs
10/15
Verifies form fields have labels, error messages are clear, and inputs are properly associated.
Color & Contrast
15/15
Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
Keyboard & Focus
7/15
Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
ARIA & Roles
6/15
Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.
4 recommendations
  • •Accessibility recommendation preview...
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Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
58/100
A
50 mg
CO₂e / view
406.9 KB
Page Weight
90%
Cleaner Than
New Visitor
58 mg
vs
Returning (cached)
29 mg
Annual (10K/mo)
6.0 kg
Emission Segments
Data Center
11 mg
Network
12 mg
Device
27 mg
Resource Breakdown
JavaScript
290.5 KB
CSS
83.5 KB
HTML
32.1 KB
Other
900 B
Green Hosting Not Verified
Build GmbH
5 recommendations
  • •Carbon footprint recommendation preview...
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A

Security Score

86%Very Good
Interactive

HTTPS

No WAF

73d

Certificate Details

Type

Organization Validated (OV)

Certificate Authority

DigiCert Inc

Key Algorithm

RSA (2048 bit)

Signature

SHA-256 with RSA

TLS Version

TLSv1.3

HTTP Protocol

HTTP/2

Valid From

30.06.2025

Valid Until

21.07.2026

OCSP Stapling

Enabled

Subject Alternative Names (2)

ottogroup.comwww.ottogroup.com

SHA-256 Fingerprint

26:0C:8B:62:E3:1A:EE:F1:61:6E:CB:2D:6A:B1:27:96:2C:4F:15:F0...

Top Recommendations

Security recommendation preview

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HTTP Headers

Developer Console

cache-control
🔴 No Cache(no-store, no-cache, must-revalidate)
content-encoding
📦 Gzip(gzip)
content-security-policy
frame-ancestors 'self' https://www.otto.de https://develop.o...
content-type
text/html; charset=utf-8
date
Sat, 09 May 2026 04:21:11 GMT
expires
Thu, 19 Nov 1981 08:52:00 GMT
Good Warning Issue

Email Infrastructure

Microsoft 365

Score

95

SPF
DKIM
DMARC

DMARC Policy

None (Monitor Only)

MX Records (1)

ottogroup-com.mail.protection.outlook.com

Domain Information

ottogroup.com

Domain Age
23y 11m

Created

30.05.2002

Expires

30.05.2027

Last Updated

29.04.2026

Registrar

Key-Systems GmbH

DNSSEC
Not Enabled

Privacy & Compliance

Cookie Consent Banner
Privacy Policy
Terms of Service

GDPR Indicators

Cookie consent banner detected
Privacy policy page linked

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
B
77/100
Mobile Friendly793 breakpoints
Viewport Meta
The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
Responsive Design
Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
Touch Icons
Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
Readable Font Size
Base font size should be at least 16px on mobile to ensure text is readable without zooming.
Relative Units
Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
No H-Scroll Risk
No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
Tap Targets OK
Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
No Fixed Widths
No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
Viewport
width=device-width, initial-scale=1
2 recommendations
  • •Mobile compatibility recommendation preview...
Upgrade to view recommendations

Typography & Readability

Optimist

WCAG Partial
56/100
Readability
/30
17/30

14px · LH 1.20

Hierarchy
/20
8/20
WCAG
/25
16/25

1:1 min contrast

Performance
/25
15/25

1 font · 2 req

Heading Font

Optimist

Sans

Body Font

Optimist

Sans14px

Contrast Ratio

1:1

25 issues

Reading Comfort

~46 CPL

Optimal (45–75)
32px
h2
24px
h3
24px
h4
14px
p

⚠️ Small text: 14px may strain on mobile. Use ≥16px for WCAG compliance.

⚠️ Tight line spacing (1.20). Increase to 1.4–1.6 for better readability.

✅ Optimal line length: ~46 chars/line (ideal 45–75 CPL).

❌ Very complex text: Flesch score 25/100. Consider shorter sentences and simpler words.

⚠️ Partial contrast: 25 elements below WCAG AA threshold (min 1.0:1).

❌ Missing H1: Every page should have exactly one H1 element for SEO and accessibility.

Buy on MyFontsFlesch 25

Color Palette

9 unique colors
21:1 AAA Dark
#000000
Text· 33.3%
#ffffff
Background· 27.400000000000002%
#719a9b
Primary· 6.7%
#c35822
Accent· 6.5%
#ece0d9
Secondary· 5.9%
#ec9347
Accent· 5.3%
#99c7c9
Secondary· 5.3%
#1b262c
Secondary· 5.3%

Business & Marketing Stack

2 Tools Detected

Growing

Behavior Analytics

2
Matomo (Piwik)Mid-Market
Google AnalyticsFree

User behavior and product analytics

1

Categories

2

Total Tools

0

Enterprise

1

Mid-Market

Assessment: Growing marketing technology adoption

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Scripts & Styles

5 Resources

4
Scripts
1
Styles
1
Async
3
Defer

Top Script Sources

local(4)

Website Identity

ottogroup.com

23 years old
Location detected: 🇩🇪 Germanyvia ip
Key-Systems GmbH📧 Microsoft 365de

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Last analyzed: 09 May 2026 at 04:21

Historical Analysis & Change Tracking