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oscarmayer.com

https://oscarmayer.com· First analyzed 12 May 2026· Updated 12 May 2026
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oscarmayer.com
Desktop screenshot of oscarmayer.com
Mobile screenshot of oscarmayer.com
Mobile

Sponsored

Hosting Provider

cloud.google.com

IP Address

34.149.219.19

Site Location

🇺🇸 El Paso, United Statesvia schema_nap

Server Location

🇺🇸 Kansas City, United States

ASN

AS396982

Organization

Google Cloud

Server

Google Frontend

Nameservers

udns2.cscdns.uk.udns1.cscdns.net.

Performance

100

Core Web Vitals

Weight

First Contentful Paint
601 ms10%
Speed Index
781 ms10%
Largest Contentful Paint
25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
4.9 MB
65 requests

Image Optimization

Lazy LoadResponsiveCloudinary
0–49
50–89
90–100

Architecture Stack

Hybrid
⚙️ SSR
Frontend
Framework
Next.js
Styling
Tailwind CSS
CMS
Contentful
Infrastructure
Hosting
Google Cloud Platform
CDN
Cloudinary

Technology Stack

8 Technologies Detected

Meta Frameworks

1

Other

1

CSS Frameworks

1

Tag Managers

1

Languages

1

SEO Analysis

B77/100
23
6
0
Meta Tags15/15
Content8/12
Headings8/8
Technical20/25
E-E-A-T2/7
Images6/7
Links5/5
URL5/5
Social1/5
Freshness0/4
Mobile4/4
Indexability3/3
O
oscarmayer.comoscarmayer.com

Oscar Mayer - Packaged Meats | Kraft Heinz | Oscar Mayer

Get hungry for America's most delicious meats. Check out our site for delicious products, and to find the whereabouts of the iconic Wienermobile. #KeepItOscar

Title Length56 chars

Recommended: 50-60 chars (~354px / 580px)

Description Length158 chars

Recommended: 120-160 chars

Issues (0)

    Crawlability

    Sitemap

    Type: standard

    172 URLs

    robots.txt

    3 rules

    Sitemap reference found

    Allows all crawlers

    Local SEO

    Local Search Readiness

    30/100
    Needs Work
    8 12

    Sponsored

    AI & LLM Readiness

    D44/100
    Bot Access
    20/25
    Machine Read.
    13/25
    Schema Data
    3/25
    Citation
    8/25

    AI Bot Access

    14/14 accessible
    AI Search
    OAI-SearchBot
    PerplexityBot
    Claude-SearchBot
    Gemini-Deep-Research
    DuckAssistBot
    Training
    GPTBot
    ClaudeBot
    Google-Extended
    Meta-ExternalAgent
    Bytespiderinfo
    Amazonbot
    Applebot-Extended
    CCBotinfo
    Fetch
    ChatGPT-User

    Machine Readability

    llms.txt
    llms-full.txt
    Semantic HTML
    Heading Hierarchy
    nav
    Text ratio:1%
    Words:336
    Token eff.:Optimal
    Sections/1K:17.9
    Depth:1/5

    Structured Data

    1 JSON-LD
    Organization×1.1
    sameAs entity links

    Citation Readiness

    Opening Summary11w
    Descriptive Headingsavg 2.6w
    Canonical URL
    Open Graph1/3
    Twitter Card0/3
    Language Tag
    Publish Date
    Author Info
    Lists
    Tables
    TL;DR / Summary
    About Page Link
    Recommendations (9)
    AI readiness recommendation preview...

    Sponsored

    Accessibility

    WCAG 2.1 Compliance

    Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
    A+
    91/100
    16
    Passed
    1
    Critical
    1
    Warnings
    Images & Alt Text
    18/20
    Checks if images have descriptive alt text for screen readers and visually impaired users.
    Semantic Structure
    20/20
    Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
    Forms & Inputs
    15/15
    Verifies form fields have labels, error messages are clear, and inputs are properly associated.
    Color & Contrast
    15/15
    Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
    Keyboard & Focus
    13/15
    Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
    ARIA & Roles
    10/15
    Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.

    Carbon Footprint

    SWDM v4 · Eco-Score

    Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
    39/100
    F
    502 mg
    CO₂e / view
    4.9 MB
    Page Weight
    15%
    Cleaner Than
    New Visitor
    574 mg
    vs
    Returning (cached)
    287 mg
    Annual (10K/mo)
    60.3 kg
    Emission Segments
    Data Center
    25 mg
    Network
    148 mg
    Device
    330 mg
    Resource Breakdown
    JavaScript
    1.4 MB
    Images
    523.3 KB
    CSS
    36.4 KB
    Fonts
    1.0 KB
    HTML
    47.3 KB
    Other
    2.9 MB
    Green Hosting Verified
    Google Cloud
    GWF Verified
    7 recommendations
    • Carbon footprint recommendation preview...
    C

    Security Score

    66%Fair
    Interactive

    HTTPS

    No WAF

    64d

    Certificate Details

    Type

    Organization Validated (OV)

    Certificate Authority

    Sectigo Limited

    Key Algorithm

    RSA (2048 bit)

    Signature

    SHA-256 with RSA

    TLS Version

    TLSv1.3

    HTTP Protocol

    HTTP/2+H3

    Valid From

    15.07.2025

    Valid Until

    15.07.2026

    OCSP Stapling

    Enabled

    Subject Alternative Names (2)

    www.oscarmayer.comoscarmayer.com

    SHA-256 Fingerprint

    2E:6B:92:DE:55:47:83:D5:C4:83:6B:B8:48:D9:8D:4F:13:35:3F:D2...

    Top Recommendations

    Security recommendation preview

    HTTP Headers

    Developer Console

    age
    2957
    alt-svc
    h3=":443"; ma=2592000
    cache-control
    🟡 300s(public,max-age=300,stale-while-revalidate=86400)
    content-encoding
    📦 Gzip(gzip)
    content-length
    48136
    content-type
    text/html; charset=utf-8
    Good Warning Issue

    Email Infrastructure

    Custom Mail Server

    Score

    55

    SPF
    DKIM
    DMARC

    DMARC Policy

    Reject (Strictest)

    Domain Information

    oscarmayer.com

    Domain Age
    27y 6m

    Created

    20.11.1998

    Expires

    19.11.2026

    Last Updated

    16.11.2025

    Registrar

    CSC Corporate Domains, Inc.

    DNSSEC
    Not Enabled

    Privacy & Compliance

    OneTrust

    Cookie Consent Banner
    OneTrust
    Privacy Policy
    Terms of Service

    GDPR Indicators

    Cookie consent banner detected
    CMP: OneTrust
    Privacy policy page linked

    Mobile Compatibility

    Viewport & Responsive Test

    Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
    B
    73/100
    Mobile Friendly1 breakpoint
    Viewport Meta
    The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
    Responsive Design
    Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
    Touch Icons
    Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
    Readable Font Size
    Base font size should be at least 16px on mobile to ensure text is readable without zooming.
    Relative Units
    Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
    No H-Scroll Risk
    No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
    Tap Targets OK
    Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
    No Fixed Widths
    No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
    Viewport
    width=device-width

    Typography & Readability

    FilsonProBlack + FilsonProBook

    WCAG Partial
    63/100
    Readability
    /30
    16/30

    16px · LH 1.00

    Hierarchy
    /20
    16/20

    9x ratio · ✓ H1→H6

    WCAG
    /25
    15/25

    1.3:1 min contrast

    Performance
    /25
    16/25

    3 fonts · 3 req

    Heading Font

    FilsonProBlack

    Sans144px

    Body Font

    FilsonProBook

    Sans16px

    Contrast Ratio

    1.3:1

    16 issues

    Reading Comfort

    ~39 CPL

    Narrow lines
    144px
    h1
    72px
    h2
    16px
    h3
    16px
    p

    ✅ Excellent readability: 16px body text is ideal for all devices.

    ⚠️ Tight line spacing (1.00). Increase to 1.4–1.6 for better readability.

    ⚠️ Partial contrast: 16 elements below WCAG AA threshold (min 1.3:1).

    ✅ Perfect heading hierarchy: Sequential h1→h2→h3 with single H1 — ideal for SEO & accessibility.

    ✅ Strong hierarchy: Headlines are 9.0x larger than body text.

    ✅ Smart font loading: font-display: swap prevents invisible text during load (FOIT).

    Color Palette

    11 unique colors
    Light
    #ffffff
    Background· 15.2%
    #17160f
    Secondary· 17.8%
    #312a1b
    Primary· 13.2%
    #463f22
    Secondary· 12.6%
    #e6660e
    Accent· 10.6%
    #66643a
    Secondary· 8%
    #55542e
    Secondary· 7.4%
    #cba46b
    Secondary· 5.2%

    Business & Marketing Stack

    2 Tools Detected

    Growing

    Behavior Analytics

    2

    User behavior and product analytics

    1

    Categories

    2

    Total Tools

    0

    Enterprise

    0

    Mid-Market

    Assessment: Growing marketing technology adoption

    Sponsored

    Scripts & Styles

    28 Resources

    19
    Scripts
    9
    Styles
    5
    Async
    12
    Defer

    Top Script Sources

    local(14)googletagmanager.com(2)cdn-ukwest.onetrust.com(1)gstatic.com(1)google.com(1)

    Website Identity

    Oscar Mayer

    Oscar Mayer

    Organization

    Keeping It Oscar since 1873, Oscar Mayer is driven by a hunger to cook up the most delicious deli meats from bologna to bacon to our iconic hot dogs. With our famous fleet of Wienermobiles bringing our deliciousness across America, Oscar Mayer is spreading joy, one bite at a time.

    Kraft Heinz Consumer Relations PO Box 961029, El Paso

    79996, El Paso, Texas

    US

    Location detected: 🇺🇸 United States, El Pasovia schema_nap
    CSC Corporate Domains, Inc.enEst. 1883

    Sponsored

    Last analyzed: 12 May 2026 at 06:57

    Historical Analysis & Change Tracking