oborot.ru

https://oborot.ru· First analyzed 05 May 2026· Updated 05 May 2026

Export

oborot.ru

Mobile

Sponsored

Hosting Provider

Reg.Ru-B2C

IP Address

89.108.124.164

Site Location

🇷🇺 Russiavia tld

Server Location

🇷🇺 Moscow, Russia

ASN

AS197695

Organization

Reg.Ru-B2C

Nameservers

ns1.oborot.ru.ns2.oborot.ru.

Performance

Core Web Vitals

Weight

First Contentful Paint

1.5 s10%

Speed Index

1.9 s10%

Largest Contentful Paint

—25%

Total Blocking Time

0.0 ms30%

Cumulative Layout Shift

0.00025%

2.8 MB

120 requests

0–49

50–89

90–100

Architecture Stack

Monolithic

⚙️ SSR

WordPress

cms

oborot_theme-childCustom

Technology Stack

3 Technologies Detected

Libraries

jQuery UI

CSS Frameworks

Tailwind CSS

Customer Support

Zendesk

SEO Analysis

D54/100

Meta Tags9/15

Content11/12

Headings0/8

Technical13/25

E-E-A-T3/7

Images1/7

Links5/5

URL5/5

Social3/5

Freshness0/4

Mobile1/4

Indexability3/3

oborot.ruoborot.ru

Oborot.ru. Об электронной торговле - для интернет-магазинов и ритей...

Электронная торговля для интернет-магазинов и ритейла. Аналитика, новости, форум, обучающие материалы. Портал и сообщество

Title truncated.

Title Length90 chars

Recommended: 50-60 chars (~554px / 580px)

Description Length122 chars

Recommended: 120-160 chars

Issues (3)

• Title is too long (90 chars, ~554px). Will be truncated in search results.
• Missing H1 tag — every page should have exactly one H1
• Most images missing alt text (71/104) — critical for accessibility and SEO

11 issues found

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Crawlability

Sitemap

Type: index

2 URLs

2 sub-sitemaps

robots.txt

70 rules

Sitemap reference found

Local SEO

Local Search Readiness

1/100

Poor

16 2

This site doesn't appear to be a local business. Local SEO signals are optional for non-local websites.

Sponsored

AI & LLM Readiness

F35/100

Bot Access

20/25

Machine Read.

9/25

Schema Data

0/25

Citation

6/25

AI Bot Access

14/14 accessible

AI Search

OAI-SearchBot

PerplexityBot

Claude-SearchBot

Gemini-Deep-Research

DuckAssistBot

Training

GPTBot

ClaudeBot

Google-Extended

Meta-ExternalAgent

Bytespiderinfo

Amazonbot

Applebot-Extended

CCBotinfo

Fetch

ChatGPT-User

Machine Readability

llms.txt

llms-full.txt

Semantic HTML

Heading Hierarchy

Text ratio:6%

Words:1,962

Token eff.:Optimal

Structured Data

No Schema

Citation Readiness

Opening Summary

Descriptive Headings

Canonical URL

Open Graph3/3

Twitter Card0/3

Language Tag

Publish Date

Author Info

Lists

Tables

TL;DR / Summary

About Page Link

Recommendations (12)

AI readiness recommendation preview...

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Sponsored

Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.

42/100

Passed

Critical

Warnings

Images & Alt Text

10/20

Checks if images have descriptive alt text for screen readers and visually impaired users.

Semantic Structure

4/20

Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.

Forms & Inputs

0/15

Verifies form fields have labels, error messages are clear, and inputs are properly associated.

Color & Contrast

15/15

Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.

Keyboard & Focus

9/15

Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).

ARIA & Roles

4/15

Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.

6 recommendations

•Accessibility recommendation preview...

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Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.

28/100

356 mg

CO₂e / view

2.8 MB

Page Weight

30%

Cleaner Than

New Visitor

407 mg

Returning (cached)

204 mg

Annual (10K/mo)

42.8 kg

Emission Segments

Data Center

80 mg

Network

86 mg

Device

191 mg

Resource Breakdown

JavaScript

252.8 KB

Images

436.2 KB

CSS

1.8 MB

Fonts

260.4 KB

HTML

32.7 KB

Other

6.2 KB

Green Hosting Not Verified

Reg.Ru-B2C

5 recommendations

•Carbon footprint recommendation preview...

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Security Score

0%Critical

Critical / Transactional

HTTPS

No WAF

79d

Certificate Details

Type

Domain Validated (DV)

Certificate Authority

Let's Encrypt

Key Algorithm

ECDSA (secp256r1) (256 bit)

Signature

ECDSA with SHA-384

TLS Version

TLSv1.3

HTTP Protocol

HTTP/2

Valid From

24.04.2026

Valid Until

23.07.2026

Subject Alternative Names (2)

*.oborot.ruoborot.ru

SHA-256 Fingerprint

F2:35:AF:BA:DF:B0:07:C2:88:05:CC:51:44:23:9B:41:F9:21:25:46...

Top Recommendations

Security recommendation preview

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HTTP Headers

Developer Console

cache-control

🟡 3s(max-age=3, must-revalidate)

content-encoding

⚡ Brotli(br)

content-type

text/html; charset=UTF-8

date

Tue, 05 May 2026 13:20:43 GMT

vary

Accept-Encoding, Accept-Encoding,Cookie

wp-super-cache

Served supercache file from PHP

Good Warning Issue

Email Infrastructure

Custom Mail Server

Score

SPF

DKIM

DMARC

DMARC Policy

None (Monitor Only)

MX Records (1)

mail.oborot.ru

Domain Information

oborot.ru

Domain Age

24y 10m

Created

04.07.2001

Expires

04.07.2026

Registrar

RU-CENTER-RU

DNSSEC

Not Enabled

Privacy & Compliance

Cookie Consent Banner

GDPR Indicators

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.

52/100

Mobile Friendly1 breakpoint

Viewport Meta

The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.

Responsive Design

Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.

Touch Icons

Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.

Readable Font Size

Base font size should be at least 16px on mobile to ensure text is readable without zooming.

Relative Units

Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.

No H-Scroll Risk

No elements wider than the viewport that would cause horizontal scrolling on mobile devices.

Tap Targets OK

Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.

No Fixed Widths

No elements with fixed pixel widths that could overflow on smaller screens and break the layout.

Viewport

width=device-width, initial-scale=1

3 recommendations

•Mobile compatibility recommendation preview...

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Typography & Readability

Montserrat

WCAG Partial

63/100

Readability

/30

24/30

16px · LH 1.50

Hierarchy

/20

9/20

WCAG

/25

14/25

1:1 min contrast

Performance

/25

16/25

1 font · 5 req

Heading Font

Montserrat

Body Font

Montserrat

Sans16px

Contrast Ratio

1:1

4 issues

Reading Comfort

Single Family

left aligned

18px

✅ Excellent readability: 16px body text is ideal for all devices.

✅ Optimal line spacing: 1.50 ratio (ideal range 1.4–1.6).

⚠️ Partial contrast: 4 elements below WCAG AA threshold (min 1.0:1).

✅ Lean font stack: 1 font families keeps load times fast.

✅ Smart font loading: font-display: swap prevents invisible text during load (FOIT).

Buy on MyFonts

Color Palette

10 unique colors

2.77:1 Fail Light

#ffffff

Background· 68.50000000000001%

#979c9f

Other· 3.3%

#163961

Primary· 4.7%

#5597be

Secondary· 4.7%

#c6bbb4

Border· 4%

#ccd6d5

Secondary· 3.9%

#ece7e2

Secondary· 3.6%

#836d68

Secondary· 3%

Business & Marketing Stack

1 Tools Detected

Growing

Behavior Analytics

Google AnalyticsFree

User behavior and product analytics

Sponsored

Scripts & Styles

15 Resources

Scripts

Styles

Async

Defer

Top Script Sources

local(5)top-fwz1.mail.ru(2)oborot.ru(2)mc.yandex.ru(1)vk.com(1)

Website Identity

oborot.ru

24 years old

Location detected: 🇷🇺 Russiavia tld

RU-CENTER-RU

Sponsored

Last analyzed: 05 May 2026 at 13:21

Historical Analysis & Change Tracking