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nivea.at

https://nivea.at· First analyzed 02 Jun 2026· Updated 02 Jun 2026
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nivea.at
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Hosting Provider

Microsoft Azure
azure.microsoft.com

IP Address

104.210.154.101

Site Location

🇦🇹 Austriavia tld

Server Location

🇺🇸 San Antonio, United States

ASN

AS8075

Organization

Microsoft Azure Cloud (southcentralus)

CDN

CDN

Nameservers

ns5.netnames.net.ns6.netnames.net.ns1.netnames.net.ns2.netnames.net.

Performance

100

Core Web Vitals

Weight

First Contentful Paint
367 ms10%
Speed Index
477 ms10%
Largest Contentful Paint
—25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
442 KB
64 requests

Image Optimization

Lazy LoadWebPResponsive
0–49
50–89
90–100

Architecture Stack

Monolithic
⚙️ SSR
Sitecore

Technology Stack

5 Technologies Detected

Analytics

2
Google Analytics
Google Analytics 4

Frameworks

1
Alpine.js

CSS Frameworks

1
Tailwind CSS

Tag Managers

1
Google Tag Manager

SEO Analysis

B74/100
22
7
0
Meta Tags9/15
Content10/12
Headings5/8
Technical22/25
E-E-A-T2/7
Images5/7
Links5/5
URL5/5
Social4/5
Freshness0/4
Mobile4/4
Indexability3/3
N
nivea.atnivea.at

Homepage - NIVEA

Willkommen auf der NIVEA Website! Wir bieten Ihnen tolle Tipps und spannende Möglichkeiten rund um die beliebten Hautpflegeprodukte von NIVEA.

Title Length16 chars

Recommended: 50-60 chars (~99px / 580px)

Description Length142 chars

Recommended: 120-160 chars

Issues (0)

    7 issues found

    Upgrade to view details

    Crawlability

    Sitemap

    Type: standard

    1,342 URLs

    robots.txt

    5 rules

    Sitemap reference found

    Local SEO

    Local Search Readiness

    10/100
    Poor
    3 13 1

    This site doesn't appear to be a local business. Local SEO signals are optional for non-local websites.

    Sponsored

    AI & LLM Readiness

    D40/100
    Bot Access
    20/25
    Machine Read.
    7/25
    Schema Data
    3/25
    Citation
    10/25

    AI Bot Access

    14/14 accessible
    AI Search
    OAI-SearchBot
    PerplexityBot
    Claude-SearchBot
    Gemini-Deep-Research
    DuckAssistBot
    Training
    GPTBot
    ClaudeBot
    Google-Extended
    Meta-ExternalAgent
    Bytespiderinfo
    Amazonbot
    Applebot-Extended
    CCBotinfo
    Fetch
    ChatGPT-User

    Machine Readability

    llms.txt
    llms-full.txt
    Semantic HTML
    Heading Hierarchy
    Text ratio:2%
    Words:1,099
    Token eff.:Optimal

    Structured Data

    5 JSON-LD
    Organization×1.1WebSite(min)

    Citation Readiness

    Opening Summary
    Descriptive Headings
    Canonical URL
    Open Graph3/3
    Twitter Card3/3
    Language Tag
    Publish Date
    Author Info
    Lists
    Tables
    TL;DR / Summary
    About Page Link
    Recommendations (12)
    AI readiness recommendation preview...
    Upgrade to view recommendations

    Sponsored

    Accessibility

    WCAG 2.1 Compliance

    Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
    A
    89/100
    16
    Passed
    1
    Critical
    1
    Warnings
    Images & Alt Text
    20/20
    Checks if images have descriptive alt text for screen readers and visually impaired users.
    Semantic Structure
    17/20
    Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
    Forms & Inputs
    15/15
    Verifies form fields have labels, error messages are clear, and inputs are properly associated.
    Color & Contrast
    15/15
    Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
    Keyboard & Focus
    15/15
    Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
    ARIA & Roles
    7/15
    Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.

    Carbon Footprint

    SWDM v4 · Eco-Score

    Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
    73/100
    A
    45 mg
    CO₂e / view
    442.1 KB
    Page Weight
    90%
    Cleaner Than
    New Visitor
    51 mg
    vs
    Returning (cached)
    26 mg
    Annual (10K/mo)
    5.4 kg
    Emission Segments
    Data Center
    2 mg
    Network
    13 mg
    Device
    29 mg
    Resource Breakdown
    JavaScript
    110.1 KB
    CSS
    248.0 KB
    HTML
    84.0 KB
    Green Hosting Verified
    Microsoft Azure
    Provider Match
    3 recommendations
    • •Carbon footprint recommendation preview...
    Upgrade to view recommendations
    D

    Security Score

    41%Poor
    Interactive

    HTTPS

    No WAF

    161d

    Certificate Details

    Type

    Domain Validated (DV)

    Certificate Authority

    DigiCert Inc

    Key Algorithm

    RSA (2048 bit)

    Signature

    SHA-256 with RSA

    TLS Version

    TLSv1.3

    HTTP Protocol

    HTTP/2

    Valid From

    10.05.2026

    Valid Until

    10.11.2026

    OCSP Stapling

    Enabled

    Subject Alternative Names (1)

    www.nivea.at

    SHA-256 Fingerprint

    99:C6:01:1B:F2:80:89:DC:BB:1F:A8:F0:AE:FE:DF:F9:65:00:92:FE...

    Top Recommendations

    Security recommendation preview

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    Upgrade to view header details

    HTTP Headers

    Developer Console

    accept-ch
    Sec-CH-UA-Full-Version-List,Sec-CH-UA-Platform-Version,Sec-C...
    cache-control
    🟣 Private(private)
    content-encoding
    ⚡ Brotli(br)
    content-security-policy
    default-src https: 'unsafe-inline' 'unsafe-eval' wss://umd.u...
    content-type
    text/html; charset=utf-8
    date
    Tue, 02 Jun 2026 22:36:24 GMT
    Good Warning Issue

    Email Infrastructure

    Microsoft 365

    Score

    75

    SPF
    DKIM
    DMARC

    DMARC Policy

    Reject (Strictest)

    MX Records (1)

    nivea-at.mail.protection.outlook.com

    Domain Information

    nivea.at

    Registrar

    CSC Corporate Domains, Inc. ( https://nic.at/registrar/533 )

    DNSSEC
    Not Enabled

    Privacy & Compliance

    Quantcast Choice

    Cookie Consent Banner
    Quantcast Choice
    Privacy Policy
    Terms of Service

    GDPR Indicators

    Cookie consent banner detected
    CMP: Quantcast Choice
    Privacy policy page linked
    Data Protection Officer mentioned

    Mobile Compatibility

    Viewport & Responsive Test

    Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
    B
    78/100
    Mobile Friendly31 breakpoints
    Viewport Meta
    The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
    Responsive Design
    Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
    Touch Icons
    Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
    Readable Font Size
    Base font size should be at least 16px on mobile to ensure text is readable without zooming.
    Relative Units
    Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
    No H-Scroll Risk
    No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
    Tap Targets OK
    Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
    No Fixed Widths
    No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
    Viewport
    width=device-width, initial-scale=1.0,maximum-scale=5
    1 recommendation
    • •Mobile compatibility recommendation preview...
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    Typography & Readability

    NIVEABrandType-Regular

    WCAG AA
    73/100
    Readability
    /30
    21/30

    18px · LH 1.40

    Hierarchy
    /20
    9/20

    2.22x ratio

    WCAG
    /25
    23/25

    5.03:1 min contrast

    Performance
    /25
    20/25

    2 fonts · 3 req

    Heading Font

    NIVEABrandType-Regular

    Sans40px

    Body Font

    NIVEABrandType-Regular

    Sans18px

    Contrast Ratio

    5.03:1

    WCAG AA (≥4.5:1)

    Reading Comfort

    Single Font Family

    center aligned
    40px
    h1
    45px
    h2
    24px
    h4
    18px
    p

    ✅ Excellent readability: 18px body text is ideal for all devices.

    ✅ Optimal line spacing: 1.40 ratio (ideal range 1.4–1.6).

    ❌ Very complex text: Flesch score 26/100. Consider shorter sentences and simpler words.

    ✅ WCAG AA contrast: All text meets 4.5:1 ratio (min 5.0:1).

    ❌ Missing H1: Every page should have exactly one H1 element for SEO and accessibility.

    ✅ Strong hierarchy: Headlines are 2.2x larger than body text.

    Buy on MyFontsFluid Type (rem)Flesch 26

    Color Palette

    7 unique colors
    Light
    #ffffff
    Background· 33.1%
    #ebf1fd
    Primary· 17.799999999999997%
    #5e8fc5
    Secondary· 12.8%
    #1e60b5
    Accent· 12.7%
    #8cadd3
    Secondary· 9.5%

    Business & Marketing Stack

    2 Tools Detected

    Growing

    Behavior Analytics

    2
    Google Tag ManagerFree
    Google AnalyticsFree

    User behavior and product analytics

    1

    Categories

    2

    Total Tools

    0

    Enterprise

    0

    Mid-Market

    Assessment: Growing marketing technology adoption

    Sponsored

    Scripts & Styles

    13 Resources

    9
    Scripts
    4
    Styles
    8
    Async
    0
    Defer

    Top Script Sources

    tm-eu.beiersdorf.com(3)googletagmanager.com(2)cdn.consentmanager.net(2)d.delivery.consentmanager.net(1)local(1)

    Website Identity

    nivea.at

    Location detected: 🇦🇹 Austriavia tld
    CSC Corporate Domains, Inc. ( https://nic.at/registrar/533 )📧 Microsoft 365de-AT

    Sponsored

    Last analyzed: 02 Jun 2026 at 22:36

    Historical Analysis & Change Tracking