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nissan.co.uk

https://nissan.co.uk· First analyzed 01 May 2026· Updated 01 May 2026
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nissan.co.uk
Desktop screenshot of nissan.co.uk
Mobile screenshot of nissan.co.uk
Mobile

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Hosting Provider

aws.amazon.com

IP Address

52.16.247.225

Site Location

🇬🇧 United Kingdomvia tld

Server Location

🇮🇪 Dublin, Ireland

ASN

AS16509

Organization

AWS EC2 (eu-west-1)

CDN

CloudFront

Nameservers

dns1.cscdns.net.dns2.cscdns.net.

Performance

97

Core Web Vitals

Weight

First Contentful Paint
960 ms10%
Speed Index
1.2 s10%
Largest Contentful Paint
25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
636 KB
69 requests

Image Optimization

Lazy LoadWebPResponsive
0–49
50–89
90–100

Architecture Stack

Monolithic
⚙️ SSR
Adobe Experience Manager

Technology Stack

4 Technologies Detected

CSS Frameworks

1

Tag Managers

1

Customer Support

1

SEO Analysis

B73/100
23
1
2
Meta Tags13/15
Content3/12
Headings8/8
Technical23/25
E-E-A-T2/7
Images3/7
Links5/5
URL5/5
Social5/5
Freshness0/4
Mobile3/4
Indexability3/3
N
nissan.co.uknissan.co.uk

Nissan™ Official UK Website | Discover Our Full Vehicle Range

Discover the new Nissan Ariya Nismo. Be one of the first to feel the pure thrills of the Nissan Ariya Nismo.

Title Length61 chars

Recommended: 50-60 chars (~362px / 580px)

Description Length108 chars

Recommended: 120-160 chars

Issues (2)

  • Very thin content (0 words). Search engines need substantial content for ranking.
  • Most images missing alt text (31/50) — critical for accessibility and SEO

Crawlability

Sitemap

Type: standard

678 URLs

robots.txt

16 rules

Sitemap reference found

Local SEO

Local Search Readiness

15/100
Poor
4 13

This site doesn't appear to be a local business. Local SEO signals are optional for non-local websites.

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AI & LLM Readiness

F39/100
Bot Access
20/25
Machine Read.
7/25
Schema Data
7/25
Citation
5/25

AI Bot Access

14/14 accessible
AI Search
OAI-SearchBot
PerplexityBot
Claude-SearchBot
Gemini-Deep-Research
DuckAssistBot
Training
GPTBot
ClaudeBot
Google-Extended
Meta-ExternalAgent
Bytespiderinfo
Amazonbot
Applebot-Extended
CCBotinfo
Fetch
ChatGPT-User

Machine Readability

llms.txt
llms-full.txt
Semantic HTML
Heading Hierarchy
Text ratio:3%
Words:1,187
Token eff.:Optimal

Structured Data

2 JSON-LD
Organization×1.1WebSiteVideoObject(min)microdataSearchAction
sameAs entity links

Citation Readiness

Opening Summary
Descriptive Headings
Canonical URL
Open Graph3/3
Twitter Card3/3
Language Tag
Publish Date
Author Info
Lists
Tables
TL;DR / Summary
About Page Link
Recommendations (11)
AI readiness recommendation preview...

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Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
C
65/100
8
Passed
5
Critical
0
Warnings
Images & Alt Text
20/20
Checks if images have descriptive alt text for screen readers and visually impaired users.
Semantic Structure
3/20
Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
Forms & Inputs
15/15
Verifies form fields have labels, error messages are clear, and inputs are properly associated.
Color & Contrast
15/15
Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
Keyboard & Focus
11/15
Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
ARIA & Roles
1/15
Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.
2 recommendations
  • Accessibility recommendation preview...

Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
61/100
A
64 mg
CO₂e / view
636.3 KB
Page Weight
80%
Cleaner Than
New Visitor
73 mg
vs
Returning (cached)
37 mg
Annual (10K/mo)
7.7 kg
Emission Segments
Data Center
3 mg
Network
19 mg
Device
42 mg
Resource Breakdown
JavaScript
228.4 KB
Images
104.9 KB
CSS
162.3 KB
HTML
140.3 KB
Other
300 B
Green Hosting Verified
Amazon Web Services (AWS)
Provider Match
3 recommendations
  • Carbon footprint recommendation preview...
D

Security Score

56%Poor
Interactive

HTTPS

No WAF

83d

Certificate Details

Type

Organization Validated (OV)

Certificate Authority

Corporation Service Company

Key Algorithm

RSA (2048 bit)

Signature

SHA-256 with RSA

TLS Version

TLSv1.3

HTTP Protocol

HTTP/2

Valid From

07.07.2025

Valid Until

23.07.2026

OCSP Stapling

Enabled

Subject Alternative Names (20)

*.nissan.eu*.dev.kube.nissan.eu*.fr.nissan.be*.int.nissan.eu*.nissan-europe.com*.nissan.at*.nissan.be*.nissan.ch+12 more

SHA-256 Fingerprint

FB:B3:8E:E9:AE:D0:6C:4B:4A:12:99:5B:E1:77:B4:B0:1D:F2:DC:91...

Top Recommendations

Security recommendation preview

HTTP Headers

Developer Console

accept-ranges
bytes
age
91213
cache-control
🟡 0s(max-age=0, s-maxage=31536000, stale-while-revalidate=600, st...)
content-encoding
📦 Gzip(gzip)
content-type
text/html; charset=utf-8
date
Thu, 30 Apr 2026 08:31:51 GMT
Good Warning Issue

Email Infrastructure

Microsoft 365

Score

95

SPF
DKIM
DMARC

DMARC Policy

None (Monitor Only)

MX Records (2)

mail.customersupport.nissan.co.uk
nissan-co-uk.mail.protection.outlook.com

Domain Information

nissan.co.uk

DNSSEC
Not Enabled

Privacy & Compliance

Cookiebot

Cookie Consent Banner
Cookiebot
Privacy Policy
Terms of Service

GDPR Indicators

Cookie consent banner detected
CMP: Cookiebot
Privacy policy page linked

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
C
69/100
Mobile Friendly69 breakpoints
Viewport Meta
The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
Responsive Design
Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
Touch Icons
Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
Readable Font Size
Base font size should be at least 16px on mobile to ensure text is readable without zooming.
Relative Units
Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
No H-Scroll Risk
No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
Tap Targets OK
Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
No Fixed Widths
No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
Viewport
width=device-width, initial-scale=1.0
2 recommendations
  • Mobile compatibility recommendation preview...

Typography & Readability

Nissan Regular

WCAG Partial
60/100
Readability
/30
20/30

15px · LH 1.60

Hierarchy
/20
17/20

4.53x ratio · ✓ H1→H6

WCAG
/25
12/25

4.48:1 min contrast

Performance
/25
11/25

3 fonts · 1 req

Heading Font

Nissan Regular

Sans68px

Body Font

Nissan Regular

Sans15px

Contrast Ratio

4.48:1

3 issues

Reading Comfort

~42 CPL

Narrow lines
68px
h1
32px
h2
15px
h3
24px
h4
15px
p

⚠️ Small text: 15px may strain on mobile. Use ≥16px for WCAG compliance.

✅ Optimal line spacing: 1.60 ratio (ideal range 1.4–1.6).

⚠️ Hard to read: Flesch score 40/100. Simplify sentences for wider reach.

⚠️ Partial contrast: 3 elements below WCAG AA threshold (min 4.5:1).

✅ Perfect heading hierarchy: Sequential h1→h2→h3 with single H1 — ideal for SEO & accessibility.

✅ Strong hierarchy: Headlines are 4.5x larger than body text.

Color Palette

12 unique colors
2.57:1 Fail Light
#ffffff
Text· 7.6%
#98a4a4
Other· 4.5%
#81989c
Secondary· 16.200000000000003%
#b5c3c0
Secondary· 14.7%
#3b4c52
Secondary· 7.3%
#177ad7
Accent· 6.9%
#10161a
Secondary· 6.2%
#4c90d9
Accent· 5.6%

Business & Marketing Stack

4 Tools Detected

Enterprise

Customer Support

1

Live chat and helpdesk tools

Behavior Analytics

2

User behavior and product analytics

Privacy & Cookies

1

Cookie consent and privacy compliance tools

3

Categories

4

Total Tools

1

Enterprise

1

Mid-Market

Assessment: Sophisticated marketing and sales technology infrastructure

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Scripts & Styles

23 Resources

13
Scripts
10
Styles
5
Async
0
Defer

Top Script Sources

libs-europe.nissan-cdn.net(5)assets.adobedtm.com(3)googletagmanager.com(2)t.screeb.app(1)assets.nissan.eu(1)

Website Identity

Nissan

Nissan

Organization
Location detected: 🇬🇧 United Kingdomvia tld
📧 Microsoft 365en-GB

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Last analyzed: 01 May 2026 at 09:52

Historical Analysis & Change Tracking