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needsupply.com

https://needsupply.com· First analyzed 12 May 2026· Updated 12 May 2026
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needsupply.com
Desktop screenshot of needsupply.com
Mobile screenshot of needsupply.com
Mobile

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Hosting Provider

squarespace.com

IP Address

198.185.159.144

Site Location

🇺🇸 United Statesvia ip

Server Location

🇺🇸 New York, United States

ASN

AS53831

Organization

Squarespace, Inc.

Server

Squarespace

Nameservers

dns2.p05.nsone.net.dns3.p05.nsone.net.dns4.p05.nsone.net.ns01.squarespacedns.com.+4 more

Performance

98

Core Web Vitals

Weight

First Contentful Paint
941 ms10%
Speed Index
1.2 s10%
Largest Contentful Paint
25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
395 KB
35 requests

Image Optimization

Lazy LoadResponsive
0–49
50–89
90–100

Architecture Stack

Monolithic
⚙️ SSR
Squarespace
website_builder

Technology Stack

6 Technologies Detected

SEO Analysis

D56/100
19
7
2
Meta Tags7/15
Content0/12
Headings1/8
Technical20/25
E-E-A-T3/7
Images4/7
Links4/5
URL5/5
Social5/5
Freshness0/4
Mobile4/4
Indexability3/3
N
needsupply.comneedsupply.com

Need Supply Co.

We started in 1996, selling a unique collection of vintage Levi’s. And over the past decade our selection has evolved from an eclectic mix of hard-to-find vi...

Description truncated.
Title Length15 chars

Recommended: 50-60 chars (~88px / 580px)

Description Length267 chars

Recommended: 120-160 chars

Issues (2)

  • Very thin content (24 words). Search engines need substantial content for ranking.
  • Missing H1 tag — every page should have exactly one H1

Crawlability

Sitemap

Type: standard

1 URLs

robots.txt

59 rules

Sitemap reference found

Local SEO

Local Search Readiness

14/100
Poor
4 12 1

This site doesn't appear to be a local business. Local SEO signals are optional for non-local websites.

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AI & LLM Readiness

F27/100
Bot Access
13/25
Machine Read.
4/25
Schema Data
2/25
Citation
8/25

AI Bot Access

5/14 accessible
AI Search
OAI-SearchBot
PerplexityBot
Claude-SearchBot
Gemini-Deep-Research
DuckAssistBot
Training
GPTBot
ClaudeBot
Google-Extended
Meta-ExternalAgent
Bytespiderinfo
Amazonbot
Applebot-Extended
CCBotinfo
Fetch
ChatGPT-User

Machine Readability

llms.txt
llms-full.txt
Semantic HTML
Heading Hierarchy
navheader/footer
Text ratio:0%
Words:21
Token eff.:Too Short
Depth:2/5

Structured Data

1 JSON-LD
WebSite

Citation Readiness

Opening Summary
Descriptive Headings
Canonical URL
Open Graph2/3
Twitter Card3/3
Language Tag
Publish Date
Author Info
Lists
Tables
TL;DR / Summary
About Page Link
Recommendations (11)
AI readiness recommendation preview...

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Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
B
79/100
11
Passed
2
Critical
0
Warnings
Images & Alt Text
20/20
Checks if images have descriptive alt text for screen readers and visually impaired users.
Semantic Structure
13/20
Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
Forms & Inputs
15/15
Verifies form fields have labels, error messages are clear, and inputs are properly associated.
Color & Contrast
15/15
Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
Keyboard & Focus
13/15
Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
ARIA & Roles
3/15
Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.
1 recommendation
  • Accessibility recommendation preview...

Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
64/100
A
49 mg
CO₂e / view
395.0 KB
Page Weight
90%
Cleaner Than
New Visitor
56 mg
vs
Returning (cached)
28 mg
Annual (10K/mo)
5.9 kg
Emission Segments
Data Center
11 mg
Network
12 mg
Device
26 mg
Resource Breakdown
JavaScript
44.7 KB
Images
183.3 KB
CSS
146.3 KB
Fonts
1.0 KB
HTML
19.6 KB
Green Hosting Not Verified
Squarespace
3 recommendations
  • Carbon footprint recommendation preview...
D

Security Score

46%Poor
Interactive

HTTPS

No WAF

51d

Certificate Details

Type

Domain Validated (DV)

Certificate Authority

Let's Encrypt

Key Algorithm

RSA (2048 bit)

Signature

SHA-256 with RSA

TLS Version

TLSv1.3

HTTP Protocol

HTTP/2

Valid From

03.04.2026

Valid Until

02.07.2026

Subject Alternative Names (1)

www.needsupply.com

SHA-256 Fingerprint

F3:C2:E9:0D:51:E0:9C:99:EF:B4:E6:4C:15:2F:E5:A3:A0:A3:45:B6...

Top Recommendations

Security recommendation preview

HTTP Headers

Developer Console

accept-ranges
bytes
age
33214
content-encoding
📦 Gzip(gzip)
content-length
19798
content-type
text/html;charset=utf-8
date
Mon, 11 May 2026 19:03:21 GMT
Good Warning Issue

Email Infrastructure

Microsoft 365

Score

20

SPF
DKIM
DMARC

MX Records (1)

needsupply-com.mail.protection.outlook.com

Domain Information

needsupply.com

Domain Age
27y 8m

Created

08.09.1998

Expires

07.09.2028

Last Updated

01.04.2025

Registrar

Squarespace Domains LLC

DNSSEC
Not Enabled

Privacy & Compliance

Cookie Consent Banner
Privacy Policy
Terms of Service

GDPR Indicators

Cookie consent banner detected

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
B
75/100
Mobile Friendly3 breakpoints
Viewport Meta
The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
Responsive Design
Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
Touch Icons
Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
Readable Font Size
Base font size should be at least 16px on mobile to ensure text is readable without zooming.
Relative Units
Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
No H-Scroll Risk
No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
Tap Targets OK
Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
No Fixed Widths
No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
Viewport
width=device-width, initial-scale=1
1 recommendation
  • Mobile compatibility recommendation preview...

Typography & Readability

Inter Tight + sans-serif

WCAG Fail
59/100
Readability
/30
21/30

16px · LH --

Hierarchy
/20
8/20
WCAG
/25
15/25

1:1 min contrast

Performance
/25
15/25

1 font · 1 req

Heading Font

Inter Tight

Body Font

sans-serif

Sans16px

Contrast Ratio

1:1

4 issues

Reading Comfort

Mixed Pairing

left aligned
29px
h4

✅ Excellent readability: 16px body text is ideal for all devices.

❌ Low contrast: 4 elements fail WCAG AA (min 1.0:1). Increase text/background contrast.

❌ Missing H1: Every page should have exactly one H1 element for SEO and accessibility.

✅ Lean font stack: 1 font families keeps load times fast.

⚠️ Missing font-display: swap — users may see invisible text while fonts load (FOIT).

Color Palette

4 unique colors
11.19:1 AAA Light
#e0e1e3
Text· 43.699999999999996%
#2a2829
Other· 37%
#eeeff1
Primary· 16.5%

Business & Marketing Stack

1 Tools Detected

Growing

Behavior Analytics

1

User behavior and product analytics

1

Categories

1

Total Tools

0

Enterprise

0

Mid-Market

Assessment: Growing marketing technology adoption

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Scripts & Styles

20 Resources

14
Scripts
6
Styles
1
Async
13
Defer

Top Script Sources

assets.squarespace.com(10)definitions.sqspcdn.com(2)use.typekit.net(1)static1.squarespace.com(1)

Website Identity

Need Supply Co.

Location detected: 🇺🇸 United Statesvia ip
Squarespace Domains LLC📧 Microsoft 365en-US

Social Profiles

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Last analyzed: 12 May 2026 at 04:23

Historical Analysis & Change Tracking