needleandthread.com

https://needleandthread.com· First analyzed 12 May 2026· Updated 12 May 2026

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needleandthread.com

Mobile

Sponsored

Hosting Provider

Cloudflare

cloudflare.com

IP Address

172.67.216.99

Site Location

🇨🇦 Canadavia ip

Server Location

🇨🇦 Toronto, Canada

ASN

AS13335

Organization

Cloudflare, Inc.

Server

Cloudflare

CDN

Cloudflare

WAF

Cloudflare

Nameservers

aurora.ns.cloudflare.com.kenneth.ns.cloudflare.com.

Performance

100

Core Web Vitals

Weight

First Contentful Paint

615 ms10%

Speed Index

800 ms10%

Largest Contentful Paint

—25%

Total Blocking Time

0.0 ms30%

Cumulative Layout Shift

0.00025%

5 MB

370 requests

Image Optimization

Lazy LoadWebPResponsive

0–49

50–89

90–100

Architecture Stack

Monolithic

⚙️ SSR

Shopify

ecommerce

Made by Field — ProductionCustom

Shopify Theme

Detected Apps

KlaviyoGorgiasHotjarInstagram ShoppingPinterest+1 more

Progressive Web App

Web ManifestApple Touch Icon

Technology Stack

24 Technologies Detected

Analytics

Fonts

Google Fonts Adobe Fonts (Typekit)Adobe Fonts

Advertising

Google Ads Pinterest Tag Microsoft Advertising

CSS Frameworks

Customer Support

Frameworks

Libraries

UI Components

Icon Libraries

Tag Managers

Email Marketing

Payments

Social

CDN

Security

SEO Analysis

B74/100

Meta Tags15/15

Content10/12

Headings8/8

Technical19/25

E-E-A-T0/7

Images3/7

Links5/5

URL5/5

Social5/5

Freshness0/4

Mobile1/4

Indexability3/3

needleandthread.comneedleandthread.com

Needle & Thread | Ultra-Feminine Contemporary Womenswear

Shop for the most timeless dresses, skirts, tops, jackets & knitwear at official Needle & Thread store. Free shipping. Free UK returns within 14 days.

Title Length56 chars

Recommended: 50-60 chars (~350px / 580px)

Description Length150 chars

Recommended: 120-160 chars

Issues (1)

• Most images missing alt text (93/130) — critical for accessibility and SEO

6 issues found

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Crawlability

Sitemap

Type: index

5 URLs

5 sub-sitemaps

robots.txt

121 rules

Sitemap reference found

Allows all crawlers

Local SEO

Local Search Readiness

16/100

Poor

5 12 2

This site doesn't appear to be a local business. Local SEO signals are optional for non-local websites.

Sponsored

AI & LLM Readiness

F35/100

Bot Access

15/25

Machine Read.

9/25

Schema Data

0/25

Citation

11/25

AI Bot Access

6/14 accessible

AI Search

OAI-SearchBot

PerplexityBot

Claude-SearchBot

Gemini-Deep-Research

DuckAssistBot

Training

GPTBot

ClaudeBot

Google-Extended

Meta-ExternalAgent

Bytespiderinfo

Amazonbot

Applebot-Extended

CCBotinfo

Fetch

ChatGPT-User

Machine Readability

llms.txtvalid

llms-full.txt

Semantic HTML

Heading Hierarchy

Text ratio:2%

Words:3,516

Token eff.:Poor Structure

Structured Data

No Schema

Citation Readiness

Opening Summary10w

Descriptive Headingsavg 2w

Canonical URL

Open Graph3/3

Twitter Card3/3

Language Tag

Publish Date

Author Info

Lists

Tables

TL;DR / Summary

About Page Link

Recommendations (12)

AI readiness recommendation preview...

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Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.

66/100

Passed

Critical

Warnings

Images & Alt Text

15/20

Checks if images have descriptive alt text for screen readers and visually impaired users.

Semantic Structure

15/20

Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.

Forms & Inputs

7/15

Verifies form fields have labels, error messages are clear, and inputs are properly associated.

Color & Contrast

15/15

Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.

Keyboard & Focus

11/15

Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).

ARIA & Roles

3/15

Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.

4 recommendations

•Accessibility recommendation preview...

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Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.

32/100

521 mg

CO₂e / view

5.0 MB

Page Weight

15%

Cleaner Than

New Visitor

596 mg

Returning (cached)

298 mg

Annual (10K/mo)

62.6 kg

Emission Segments

Data Center

26 mg

Network

153 mg

Device

343 mg

Resource Breakdown

JavaScript

1.5 MB

Images

3.0 MB

CSS

438.3 KB

Fonts

38.3 KB

HTML

79.4 KB

Other

12.6 KB

Green Hosting Verified

Cloudflare

GWF Verified

9 recommendations

•Carbon footprint recommendation preview...

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Security Score

81%Very Good

Interactive

HTTPS

WAF

50d

Certificate Details

Type

Domain Validated (DV)

Certificate Authority

Let's Encrypt

Key Algorithm

ECDSA (secp256r1) (256 bit)

Signature

ECDSA with SHA-384

TLS Version

TLSv1.3

HTTP Protocol

HTTP/2

Valid From

02.04.2026

Valid Until

01.07.2026

Subject Alternative Names (1)

www.needleandthread.com

SHA-256 Fingerprint

D3:96:B4:DC:FE:76:35:4C:76:3C:B2:AC:9F:70:AE:3D:F7:FD:F9:06...

Upgrade to view header details

HTTP Headers

Developer Console

alt-svc

clear

cf-cache-status

DYNAMIC

cf-ray🇫🇷 Paris

9fa53a9b6a421bec-CDG

content-encoding

zstd

content-language

en-GB

content-security-policy

block-all-mixed-content; frame-ancestors 'none'; upgrade-ins...

Good Warning Issue

Email Infrastructure

Mimecast

Score

SPF

DKIM

DMARC

DMARC Policy

None (Monitor Only)

MX Records (2)

eu-smtp-inbound-1.mimecast.com

eu-smtp-inbound-2.mimecast.com

Domain Information

needleandthread.com

Domain Age

29y 2m

Created

24.02.1997

Expires

25.02.2028

Last Updated

18.02.2026

Registrar

123-Reg Limited

DNSSEC

Not Enabled

Privacy & Compliance

Cookiebot

Cookie Consent Banner

Cookiebot

GDPR Indicators

Cookie consent banner detected

CMP: Cookiebot

Data Protection Officer mentioned

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.

79/100

Mobile Friendly1 breakpoint

Viewport Meta

The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.

Responsive Design

Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.

Touch Icons

Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.

Readable Font Size

Base font size should be at least 16px on mobile to ensure text is readable without zooming.

Relative Units

Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.

No H-Scroll Risk

No elements wider than the viewport that would cause horizontal scrolling on mobile devices.

Tap Targets OK

Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.

No Fixed Widths

No elements with fixed pixel widths that could overflow on smaller screens and break the layout.

Viewport

width=device-width, initial-scale=1

1 recommendation

•Mobile compatibility recommendation preview...

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Typography & Readability

PoynterOSDisplay + Muli

WCAG Partial

62/100

Readability

/30

22/30

16px · LH 1.50

Hierarchy

/20

13/20

3x ratio

WCAG

/25

15/25

1:1 min contrast

Performance

/25

12/25

3 fonts · 8 req

Heading Font

PoynterOSDisplay

Sans48px

Body Font

Muli

Sans16px

Contrast Ratio

1:1

3 issues

Reading Comfort

~42 CPL

Narrow lines

48px

21px

20px

16px

✅ Excellent readability: 16px body text is ideal for all devices.

✅ Optimal line spacing: 1.50 ratio (ideal range 1.4–1.6).

⚠️ Partial contrast: 3 elements below WCAG AA threshold (min 1.0:1).

❌ Missing H1: Every page should have exactly one H1 element for SEO and accessibility.

✅ Strong hierarchy: Headlines are 3.0x larger than body text.

⚠️ Fluid type without rem: clamp() detected but missing rem units. May fail WCAG 1.4.4 zoom test.

AAdobe Fonts Buy on MyFontsFluid TypeFlesch 55

Color Palette

6 unique colors

2.96:1 Fail Light

#ababab

Other· 30.4%

#5c5b57

Other· 10.3%

Business & Marketing Stack

4 Tools Detected

Advanced

Customer Support

GorgiasE-commerce

Live chat and helpdesk tools

Behavior Analytics

Google Tag ManagerFree

Google AnalyticsFree

User behavior and product analytics

Social Media

ShareThisFree

Social widgets and sharing tools

Sponsored

Scripts & Styles

30 Resources

Scripts

Styles

Async

Defer

Top Script Sources

ecom-app.rakutenadvertising.io(10)buttons-config.sharethis.com(1)s3.eu-west-1.amazonaws.com(1)media.9gtb.com(1)cdn.pushowl.com(1)

Website Identity

needleandthread.com

customercare@needleandthread.com

29 years old

Location detected: 🇨🇦 Canadavia ip

123-Reg Limited📧 Mimecasten-gb

Social Profiles

Facebook X (Twitter)Instagram YouTube TikTok

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Last analyzed: 12 May 2026 at 00:15

Historical Analysis & Change Tracking