motor.no

https://motor.no· First analyzed 20 May 2026· Updated 20 May 2026

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motor.no

Mobile

Sponsored

Hosting Provider

Amazon Web Services (AWS)

aws.amazon.com

IP Address

15.197.188.249

Site Location

🇳🇴 Norwayvia tld

Server Location

🇨🇦 Montreal, Canada

ASN

AS16509

Organization

AWS Global Accelerator (GLOBAL)

CDN

CloudFront

Nameservers

ns1.hyp.net.ns3.hyp.net.ns2.hyp.net.

Performance

100

Core Web Vitals

Weight

First Contentful Paint

613 ms10%

Speed Index

797 ms10%

Largest Contentful Paint

—25%

Total Blocking Time

0.0 ms30%

Cumulative Layout Shift

0.00025%

920 KB

250 requests

Image Optimization

Lazy LoadWebPResponsive

0–49

50–89

90–100

Architecture Stack

Monolithic

⚙️ SSR

Infrastructure

Platform

AWS CloudFront

CDN

CloudFront

Technology Stack

10 Technologies Detected

CSS Frameworks

Tailwind CSS

Ant Design Foundation

Advertising

Google Ads Google AdSense Criteo

Analytics

Fonts

Tag Managers

SEO Analysis

B71/100

Meta Tags13/15

Content3/12

Headings8/8

Technical20/25

E-E-A-T2/7

Images3/7

Links5/5

URL5/5

Social3/5

Freshness2/4

Mobile4/4

Indexability3/3

motor.nomotor.no

Motor.no – Norges største om bil for folk flest

Motor er Norges ledende nettsted om bil, mobilitet og bruktbil – med tester av nye biler, vinter- og sommerdekktest og den store rekkevidde- og ladetesten me...

Description truncated.

Title Length47 chars

Recommended: 50-60 chars (~286px / 580px)

Description Length176 chars

Recommended: 120-160 chars

Issues (2)

• Very thin content (9 words). Search engines need substantial content for ranking.
• Most images missing alt text (604/607) — critical for accessibility and SEO

3 issues found

Upgrade to view details

Crawlability

Sitemap

Type: standard

10,000 URLs

robots.txt

6 rules

Allows all crawlers

Local SEO

Local Search Readiness

9/100

Poor

3 13 1

This site doesn't appear to be a local business. Local SEO signals are optional for non-local websites.

Sponsored

AI & LLM Readiness

F33/100

Bot Access

20/25

Machine Read.

0/25

Schema Data

6/25

Citation

7/25

AI Bot Access

14/14 accessible

AI Search

OAI-SearchBot

PerplexityBot

Claude-SearchBot

Gemini-Deep-Research

DuckAssistBot

Training

GPTBot

ClaudeBot

Google-Extended

Meta-ExternalAgent

Bytespiderinfo

Amazonbot

Applebot-Extended

CCBotinfo

Fetch

ChatGPT-User

Machine Readability

llms.txt

llms-full.txt

Semantic HTML

Heading Hierarchy

Text ratio:3%

Words:6,012

Token eff.:Excessive

Structured Data

2 JSON-LD

NewsArticle×1.2(min)Organization×1.1WebSite

Citation Readiness

Opening Summary

Descriptive Headings

Canonical URL

Open Graph3/3

Twitter Card0/3

Language Tag

Publish Date

Author Info

Lists

Tables

TL;DR / Summary

About Page Link

Recommendations (12)

AI readiness recommendation preview...

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Sponsored

Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.

72/100

Passed

Critical

Warnings

Images & Alt Text

15/20

Checks if images have descriptive alt text for screen readers and visually impaired users.

Semantic Structure

15/20

Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.

Forms & Inputs

10/15

Verifies form fields have labels, error messages are clear, and inputs are properly associated.

Color & Contrast

15/15

Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.

Keyboard & Focus

13/15

Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).

ARIA & Roles

4/15

Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.

2 recommendations

•Accessibility recommendation preview...

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Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.

62/100

93 mg

CO₂e / view

919.9 KB

Page Weight

80%

Cleaner Than

New Visitor

106 mg

Returning (cached)

53 mg

Annual (10K/mo)

11.1 kg

Emission Segments

Data Center

5 mg

Network

27 mg

Device

61 mg

Resource Breakdown

JavaScript

569.9 KB

Images

1.1 KB

CSS

116.9 KB

Fonts

3.9 KB

HTML

165.4 KB

Other

62.7 KB

Green Hosting Verified

Amazon Web Services (AWS)

Provider Match

5 recommendations

•Carbon footprint recommendation preview...

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Security Score

21%Critical

Interactive

HTTPS

No WAF

163d

Certificate Details

Type

Domain Validated (DV)

Certificate Authority

Amazon

Key Algorithm

RSA (2048 bit)

Signature

SHA-256 with RSA

TLS Version

TLSv1.3

HTTP Protocol

HTTP/2+H3

Valid From

01.10.2025

Valid Until

30.10.2026

OCSP Stapling

Enabled

Subject Alternative Names (2)

motor.no*.motor.no

SHA-256 Fingerprint

54:35:59:E0:C9:CB:9C:C1:DC:47:99:33:4A:05:F0:97:97:70:32:5E...

Top Recommendations

Security recommendation preview

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HTTP Headers

Developer Console

age

1223

alt-svc

h3=":443"; ma=86400

content-encoding

📦 Gzip(gzip)

content-type

text/html; charset=UTF-8

date

Wed, 20 May 2026 10:53:15 GMT

vary

Accept-Encoding

Good Warning Issue

Email Infrastructure

Microsoft 365

Score

SPF

DKIM

DMARC

DMARC Policy

None (Monitor Only)

MX Records (1)

motor-no.mail.protection.outlook.com

Domain Information

motor.no

Domain Age

26y 6m

Created

14.11.1999

Last Updated

17.10.2025

Registrar

Domeneshop AS

DNSSEC

Not Enabled

Privacy & Compliance

Cookiebot

Cookie Consent Banner

Cookiebot

GDPR Indicators

Cookie consent banner detected

CMP: Cookiebot

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.

70/100

Mobile Friendly267 breakpoints

Viewport Meta

The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.

Responsive Design

Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.

Touch Icons

Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.

Readable Font Size

Base font size should be at least 16px on mobile to ensure text is readable without zooming.

Relative Units

Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.

No H-Scroll Risk

No elements wider than the viewport that would cause horizontal scrolling on mobile devices.

Tap Targets OK

Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.

No Fixed Widths

No elements with fixed pixel widths that could overflow on smaller screens and break the layout.

Viewport

width=device-width, initial-scale=1

1 recommendation

•Mobile compatibility recommendation preview...

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Typography & Readability

Roboto + Helvetica

WCAG Partial

63/100

Readability

/30

22/30

17px · LH 1.70

Hierarchy

/20

15/20

2.6x ratio · ✓ H1→H6

WCAG

/25

17/25

1.86:1 min contrast

Performance

/25

9/25

3 fonts · 4 req

Heading Font

Roboto

Sans44px

Body Font

Helvetica

Sans17px

Contrast Ratio

1.86:1

1 issue

Reading Comfort

~33 CPL

Narrow lines

44px

115px

20px

17px

Minor Third

Scale

✅ Excellent readability: 17px body text is ideal for all devices.

⚠️ Partial contrast: 1 elements below WCAG AA threshold (min 1.9:1).

✅ Perfect heading hierarchy: Sequential h1→h2→h3 with single H1 — ideal for SEO & accessibility.

✅ Strong hierarchy: Headlines are 2.6x larger than body text.

⚠️ Fluid type without rem: clamp() detected but missing rem units. May fail WCAG 1.4.4 zoom test.

⚠️ Missing font-display: swap — users may see invisible text while fonts load (FOIT).

GGoogle FontsFluid Type

Color Palette

8 unique colors

5.06:1 AA Light

#f5f5f5

Background· 42.099999999999994%

#5e6c65

Other· 8.3%

#41362b

Primary· 10.1%

#847765

Secondary· 9.7%

#e2ddc3

Secondary· 7.6%

#8a9980

Secondary· 6.8%

#b9a191

Secondary· 5.9%

Business & Marketing Stack

4 Tools Detected

Enterprise

Behavior Analytics

Google Tag ManagerFree

Google AnalyticsFree

User behavior and product analytics

Advertising

Google AdsEnterprise

Ad platforms and retargeting pixels

Privacy & Cookies

CookiebotMid-Market

Cookie consent and privacy compliance tools

Sponsored

Scripts & Styles

29 Resources

Scripts

Styles

Async

Defer

Top Script Sources

local(5)pagead2.googlesyndication.com(2)cmp.inmobi.com(2)googletagmanager.com(2)macro.adnami.io(1)

Website Identity

Motor.no

Motor er Norges ledende nettsted om bil, mobilitet og bruktbil – med tester av nye biler, vinter- og sommerdekktest og den store rekkevidde- og ladetesten med alle nye elbiler.

andreas@motor.no

www.motor.no

26 years old

Location detected: 🇳🇴 Norwayvia tld

Domeneshop AS📧 Microsoft 365nb-NO

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Last analyzed: 20 May 2026 at 10:53

Historical Analysis & Change Tracking