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mother.ly

https://mother.ly· First analyzed 23 Apr 2026· Updated 23 Apr 2026
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mother.ly
Desktop screenshot of mother.ly
Mobile screenshot of mother.ly
Mobile

Sponsored

Hosting Provider

WP Engine
wpengine.com

IP Address

141.193.213.11

Site Location

🇺🇸 United Statesvia ip

Server Location

🇺🇸 Austin, United States

ASN

AS209242

Organization

WPEngine, Inc.

Server

Cloudflare

CDN

Cloudflare

WAF

Cloudflare

Nameservers

dorthy.ns.cloudflare.com.pablo.ns.cloudflare.com.

Performance

100

Core Web Vitals

Weight

First Contentful Paint
308 ms10%
Speed Index
400 ms10%
Largest Contentful Paint
—25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
330 KB
132 requests

Image Optimization

Lazy LoadResponsive
0–49
50–89
90–100

Architecture Stack

Monolithic
⚙️ SSR
WordPress
cms
motherlyCustom

Progressive Web App

Web ManifestApple Touch Icon

Technology Stack

31 Technologies Detected

Plugins

8
Instagram Feed ProSheknows InfuseCustom Facebook FeedJet SearchJet EngineThinkific Integration
WooCommerce
Jetpack

Advertising

5
Google AdsMicrosoft AdvertisingCriteoTaboolaOutbrain

Analytics

4
Google Analytics
Google Analytics 4
Facebook PixelPlausible Analytics

CSS Frameworks

2
Tailwind CSS
Bootstrap

Icon Libraries

2
Font AwesomeMaterial Icons

Fonts

2
Google FontsAdobe Fonts (Typekit)

Libraries

1
jQueryv3.7.1

Tag Managers

1
Google Tag Manager

Email Marketing

1
Klaviyo

Payments

1
Square

Social

1
ShareThis

Comments

1
Disqus

CDN

1
Cloudflare

Customer Support

1
Zendesk

SEO Analysis

A+93/100
28
4
0
Meta Tags15/15
Content10/12
Headings6/8
Technical24/25
E-E-A-T7/7
Images6/7
Links5/5
URL5/5
Social5/5
Freshness4/4
Mobile3/4
Indexability3/3
M
mother.lymother.ly

Motherly – A wellbeing brand empowering mothers to thrive

Motherly was born to send expert ideas and mom-to-mom inspiration to women exactly when they need it. From pregnancy to parenting, we're empowering mothers.

Title Length57 chars

Recommended: 50-60 chars (~354px / 580px)

Description Length156 chars

Recommended: 120-160 chars

Issues (0)

    4 issues found

    Upgrade to view details

    Crawlability

    Sitemap

    Type: index

    27 URLs

    27 sub-sitemaps

    robots.txt

    28 rules

    Sitemap reference found

    Local SEO

    Local Search Readiness

    17/100
    Poor
    5 12

    This site doesn't appear to be a local business. Local SEO signals are optional for non-local websites.

    Sponsored

    AI & LLM Readiness

    D59/100
    Bot Access
    20/25
    Machine Read.
    7/25
    Schema Data
    13/25
    Citation
    19/25

    AI Bot Access

    12/14 accessible
    AI Search
    OAI-SearchBot
    PerplexityBot
    Claude-SearchBot
    Gemini-Deep-Research
    DuckAssistBot
    Training
    GPTBot
    ClaudeBot
    Google-Extended
    Meta-ExternalAgent
    Bytespiderinfo
    Amazonbot
    Applebot-Extended
    CCBotinfo
    Fetch
    ChatGPT-User

    Machine Readability

    llms.txt
    llms-full.txt
    Semantic HTML
    Heading Hierarchy
    Text ratio:2%
    Words:2,240
    Token eff.:Optimal

    Structured Data

    6 JSON-LD
    Article×1.2Person×1.3Organization×1.1WebSiteSearchAction
    sameAs entity links

    Citation Readiness

    Opening Summary596w
    Descriptive Headingsavg 12.7w
    Canonical URL
    Open Graph3/3
    Twitter Card3/3
    Language Tag
    Publish Date
    Author Info
    Lists
    Tables
    TL;DR / Summary
    About Page Link
    Recommendations (8)
    AI readiness recommendation preview...
    Upgrade to view recommendations

    Sponsored

    Accessibility

    WCAG 2.1 Compliance

    Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
    B
    78/100
    12
    Passed
    3
    Critical
    1
    Warnings
    Images & Alt Text
    20/20
    Checks if images have descriptive alt text for screen readers and visually impaired users.
    Semantic Structure
    15/20
    Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
    Forms & Inputs
    10/15
    Verifies form fields have labels, error messages are clear, and inputs are properly associated.
    Color & Contrast
    15/15
    Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
    Keyboard & Focus
    11/15
    Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
    ARIA & Roles
    7/15
    Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.
    2 recommendations
    • •Accessibility recommendation preview...
    Upgrade to view recommendations

    Carbon Footprint

    SWDM v4 · Eco-Score

    Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
    82/100
    A+
    33 mg
    CO₂e / view
    329.9 KB
    Page Weight
    90%
    Cleaner Than
    New Visitor
    38 mg
    vs
    Returning (cached)
    19 mg
    Annual (10K/mo)
    4.0 kg
    Emission Segments
    Data Center
    2 mg
    Network
    10 mg
    Device
    22 mg
    Resource Breakdown
    JavaScript
    303.0 KB
    HTML
    26.9 KB
    Green Hosting Verified
    WP Engine
    Provider Match
    2 recommendations
    • •Carbon footprint recommendation preview...
    Upgrade to view recommendations
    F

    Security Score

    30%Critical
    Critical / Transactional

    HTTPS

    WAF

    68d

    Certificate Details

    Type

    Domain Validated (DV)

    Certificate Authority

    Let's Encrypt

    Key Algorithm

    ECDSA (secp256r1) (256 bit)

    Signature

    ECDSA with SHA-384

    TLS Version

    TLSv1.3

    HTTP Protocol

    HTTP/2+H3

    Valid From

    02.04.2026

    Valid Until

    01.07.2026

    Subject Alternative Names (1)

    www.mother.ly

    SHA-256 Fingerprint

    2B:02:6B:E0:84:7E:84:20:82:F9:40:D3:A7:3D:6E:29:81:D0:19:D4...

    Top Recommendations

    Security recommendation preview

    Upgrade to view recommendations
    Upgrade to view header details

    HTTP Headers

    Developer Console

    alt-svc
    h3=":443"; ma=86400
    cache-control
    🟡 1 Hours(max-age=3600, must-revalidate)
    cf-cache-status
    DYNAMIC
    cf-ray🇩🇪 Frankfurt
    9f1006778935141d-FRA
    content-encoding
    ⚡ Brotli(br)
    content-security-policy
    frame-ancestors 'self';
    Good Warning Issue

    Email Infrastructure

    Google Workspace

    Score

    90

    SPF
    DKIM
    DMARC

    DMARC Policy

    None (Monitor Only)

    MX Records (5)

    alt1.aspmx.l.google.com
    alt4.aspmx.l.google.com
    aspmx.l.google.com
    alt3.aspmx.l.google.com

    +1 more

    Domain Information

    mother.ly

    Domain Age
    11 years

    Created

    10.04.2015

    Expires

    10.04.2029

    Last Updated

    06.08.2025

    Registrar

    Libyan Spider Network (int)

    DNSSEC
    Not Enabled

    Privacy & Compliance

    Quantcast Choice

    Cookie Consent Banner
    Quantcast Choice
    Privacy Policy
    Terms of Service

    GDPR Indicators

    Cookie consent banner detected
    CMP: Quantcast Choice
    Privacy policy page linked
    Legitimate interest basis mentioned

    Mobile Compatibility

    Viewport & Responsive Test

    Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
    A
    88/100
    Mobile Friendly14 breakpoints
    Viewport Meta
    The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
    Responsive Design
    Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
    Touch Icons
    Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
    Readable Font Size
    Base font size should be at least 16px on mobile to ensure text is readable without zooming.
    Relative Units
    Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
    No H-Scroll Risk
    No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
    Tap Targets OK
    Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
    No Fixed Widths
    No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
    Viewport
    width=device-width, initial-scale=1, viewport-fit=cover
    1 recommendation
    • •Mobile compatibility recommendation preview...
    Upgrade to view recommendations

    Typography & Readability

    Recoleta + Open Sans

    WCAG AAA
    66/100
    Readability
    /30
    16/30

    12px · LH 1.33

    Hierarchy
    /20
    17/20

    4.17x ratio · ✓ H1→H6

    WCAG
    /25
    19/25

    8.18:1 min contrast

    Performance
    /25
    14/25

    3 fonts · 6 req

    Heading Font

    Recoleta

    Sans50px

    Body Font

    Open Sans

    Sans12px

    Contrast Ratio

    8.18:1

    WCAG AAA (≥7:1)

    Reading Comfort

    ~41 CPL

    Narrow lines
    50px
    h1
    50px
    h2
    32px
    h3
    30px
    h4
    12px
    p

    ❌ Critical: 12px body text is too small. Minimum 14px, recommend 16px+.

    ⚠️ Tight line spacing (1.33). Increase to 1.4–1.6 for better readability.

    ⚠️ Hard to read: Flesch score 50/100. Simplify sentences for wider reach.

    ✅ WCAG AAA contrast: All text meets 7:1 ratio (min 8.2:1).

    ✅ Perfect heading hierarchy: Sequential h1→h2→h3 with single H1 — ideal for SEO & accessibility.

    ✅ Strong hierarchy: Headlines are 4.2x larger than body text.

    GGoogle FontsBuy on MyFontsFluid TypeFlesch 50

    Color Palette

    6 unique colors
    6.83:1 AA Dark
    #5b5a60
    Other· 52.80000000000001%
    #ffffff
    Background· 20.8%
    #26211e
    Primary· 9.9%

    Business & Marketing Stack

    7 Tools Detected

    Enterprise

    Marketing Automation

    1
    KlaviyoE-commerce

    Email marketing and automation platforms

    Behavior Analytics

    3
    Google Tag ManagerFree
    Google AnalyticsFree
    ContentsquareEnterprise

    User behavior and product analytics

    Advertising

    2
    Facebook PixelMid-Market
    Microsoft AdsEnterprise

    Ad platforms and retargeting pixels

    Social Media

    1
    Facebook SDKFree

    Social widgets and sharing tools

    4

    Categories

    7

    Total Tools

    2

    Enterprise

    1

    Mid-Market

    Assessment: Sophisticated marketing and sales technology infrastructure

    Ad Networks

    Google Ad ManagerMedia.netSovrnPubMaticOpenXIndex Exchange

    Sponsored

    Scripts & Styles

    30 Resources

    20
    Scripts
    10
    Styles
    18
    Async
    0
    Defer

    Top Script Sources

    connect.facebook.net(3)static-tracking.klaviyo.com(3)static.klaviyo.com(3)googletagmanager.com(2)static.hj.contentsquare.net(2)

    Website Identity

    Motherly, Inc.

    Motherly, Inc.

    Organization

    Read articles by Motherly on Motherly. Explore insights, stories, and expert advice on parenting, motherhood, and family life.

    sales@mother.ly
    www.mother.ly/author/motherly/
    11 years old
    Location detected: 🇺🇸 United Statesvia ip
    Libyan Spider Network (int)📧 Google Workspaceen

    Sponsored

    Last analyzed: 23 Apr 2026 at 21:41

    Historical Analysis & Change Tracking