metals.co

https://metals.co· First analyzed 13 May 2026· Updated 13 May 2026

Export

metals.co

Mobile

Sponsored

Hosting Provider

Cloudflare

cloudflare.com

IP Address

172.66.150.6

Site Location

🇨🇦 Canadavia ip

Server Location

🇨🇦 Toronto, Canada

ASN

AS13335

Organization

Cloudflare, Inc.

Server

Cloudflare

CDN

Cloudflare

WAF

Cloudflare

Nameservers

jihoon.ns.cloudflare.com.pola.ns.cloudflare.com.

Performance

100

Core Web Vitals

Weight

First Contentful Paint

624 ms10%

Speed Index

811 ms10%

Largest Contentful Paint

—25%

Total Blocking Time

0.0 ms30%

Cumulative Layout Shift

0.00025%

3.3 MB

116 requests

Image Optimization

Lazy LoadWebPResponsive

0–49

50–89

90–100

Architecture Stack

Monolithic

⚙️ SSR

WordPressv6.9.4

cms

DiviCustom

Technology Stack

24 Technologies Detected

Plugins

Cookie Law Info

Supreme Modules Pro For Divi

Team Press Download Monitor Mailchimp For Wp

Analytics

Advertising

Google Ads Twitter Ads LinkedIn Ads

Libraries

UI Components

Frameworks

CSS Frameworks

Icon Libraries

Fonts

Tag Managers

CDN

Customer Support

SEO Analysis

C69/100

Meta Tags7/15

Content8/12

Headings3/8

Technical24/25

E-E-A-T2/7

Images4/7

Links5/5

URL5/5

Social3/5

Freshness4/4

Mobile1/4

Indexability3/3

metals.cometals.co

Home Page - The Metals Company

No description available for this page.

Title Length30 chars

Recommended: 50-60 chars (~192px / 580px)

Description Length0 chars

Recommended: 120-160 chars

Issues (3)

• Missing meta description — important for click-through rates in SERPs
• Missing H1 tag — every page should have exactly one H1
• Most images missing alt text (42/45) — critical for accessibility and SEO

10 issues found

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Crawlability

Sitemap

Type: index

7 URLs

7 sub-sitemaps

robots.txt

28 rules

Sitemap reference found

Allows all crawlers

Local SEO

Local Search Readiness

18/100

Poor

5 12

This site doesn't appear to be a local business. Local SEO signals are optional for non-local websites.

Sponsored

AI & LLM Readiness

D43/100

Bot Access

15/25

Machine Read.

7/25

Schema Data

8/25

Citation

13/25

AI Bot Access

6/14 accessible

AI Search

OAI-SearchBot

PerplexityBot

Claude-SearchBot

Gemini-Deep-Research

DuckAssistBot

Training

GPTBot

ClaudeBot

Google-Extended

Meta-ExternalAgent

Bytespiderinfo

Amazonbot

Applebot-Extended

CCBotinfo

Fetch

ChatGPT-User

Machine Readability

llms.txt

llms-full.txt

Semantic HTML

Heading Hierarchy

Text ratio:4%

Words:1,836

Token eff.:Optimal

Structured Data

4 JSON-LD

Organization×1.1WebSiteBreadcrumbListSearchAction

sameAs entity links

Citation Readiness

Opening Summary

Descriptive Headingsavg 9.2w

Canonical URL

Open Graph1/3

Twitter Card1/3

Language Tag

Publish Date

Author Info

Lists

Tables

TL;DR / Summary

About Page Link

Recommendations (10)

AI readiness recommendation preview...

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Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.

63/100

Passed

Critical

Warnings

Images & Alt Text

15/20

Checks if images have descriptive alt text for screen readers and visually impaired users.

Semantic Structure

13/20

Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.

Forms & Inputs

5/15

Verifies form fields have labels, error messages are clear, and inputs are properly associated.

Color & Contrast

14/15

Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.

Keyboard & Focus

11/15

Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).

ARIA & Roles

5/15

Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.

5 recommendations

•Accessibility recommendation preview...

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Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.

48/100

345 mg

CO₂e / view

3.3 MB

Page Weight

15%

Cleaner Than

New Visitor

395 mg

Returning (cached)

197 mg

Annual (10K/mo)

41.4 kg

Emission Segments

Data Center

17 mg

Network

102 mg

Device

227 mg

Resource Breakdown

JavaScript

351.5 KB

Images

683.5 KB

CSS

2.0 MB

Fonts

916 B

HTML

43.0 KB

Other

253.1 KB

Green Hosting Verified

Cloudflare

GWF Verified

5 recommendations

•Carbon footprint recommendation preview...

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Security Score

51%Poor

Interactive

HTTPS

WAF

55d

Certificate Details

Type

Domain Validated (DV)

Certificate Authority

Google Trust Services

Key Algorithm

ECDSA (secp256r1) (256 bit)

Signature

ECDSA with SHA-256

TLS Version

TLSv1.3

HTTP Protocol

HTTP/2+H3

Valid From

09.04.2026

Valid Until

08.07.2026

OCSP Stapling

Enabled

Subject Alternative Names (2)

metals.co*.metals.co

SHA-256 Fingerprint

A0:A8:54:98:CF:FC:90:B0:0F:D7:06:92:ED:11:EA:2E:3D:91:16:2C...

Top Recommendations

Security recommendation preview

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HTTP Headers

Developer Console

alt-svc

h3=":443"; ma=86400

cache-control

🟡 600s(max-age=600, must-revalidate)

cf-cache-status

DYNAMIC

cf-ray🇫🇷 Paris

9fafd32c6df0d152-CDG

content-encoding

⚡ Brotli(br)

content-security-policy

upgrade-insecure-requests

Good Warning Issue

Email Infrastructure

Mimecast

Score

SPF

DKIM

DMARC

DMARC Policy

None (Monitor Only)

MX Records (2)

au-smtp-inbound-1.mimecast.com

au-smtp-inbound-2.mimecast.com

Domain Information

metals.co

DNSSEC

Not Enabled

Privacy & Compliance

CookieYes

Cookie Consent Banner

CookieYes

GDPR Indicators

Cookie consent banner detected

CMP: CookieYes

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.

53/100

Not Mobile Friendly59 breakpoints

Viewport Meta

The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.

Responsive Design

Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.

Touch Icons

Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.

Readable Font Size

Base font size should be at least 16px on mobile to ensure text is readable without zooming.

Relative Units

Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.

No H-Scroll Risk

No elements wider than the viewport that would cause horizontal scrolling on mobile devices.

Tap Targets OK

Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.

No Fixed Widths

No elements with fixed pixel widths that could overflow on smaller screens and break the layout.

3 recommendations

•Mobile compatibility recommendation preview...

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Typography & Readability

Swift-Light + Swiss-Medium

WCAG AAA

64/100

Readability

/30

19/30

28px · LH 1.29

Hierarchy

/20

8/20

WCAG

/25

23/25

13.89:1 min contrast

Performance

/25

14/25

3 fonts · 5 req

Heading Font

Swift-Light

Sans

Body Font

Swiss-Medium

Sans28px

Contrast Ratio

13.89:1

WCAG AAA (≥7:1)

Reading Comfort

~37 CPL

Narrow lines

70px

51px

42px

28px

✅ Excellent readability: 28px body text is ideal for all devices.

⚠️ Tight line spacing (1.29). Increase to 1.4–1.6 for better readability.

⚠️ Hard to read: Flesch score 39/100. Simplify sentences for wider reach.

✅ WCAG AAA contrast: All text meets 7:1 ratio (min 13.9:1).

❌ Missing H1: Every page should have exactly one H1 element for SEO and accessibility.

✅ Smart font loading: font-display: swap prevents invisible text during load (FOIT).

GGoogle Fonts Buy on MyFontsFlesch 39

Color Palette

6 unique colors

10.03:1 AAA Light

#efefef

Background· 26.699999999999996%

#3b3934

Text· 10.6%

#1b282f

Primary· 37%

#ceb94d

Accent· 9.4%

#713835

Secondary· 3.2%

Business & Marketing Stack

6 Tools Detected

Enterprise

Behavior Analytics

Google Tag ManagerFree

Google AnalyticsFree

User behavior and product analytics

Advertising

Facebook PixelMid-Market

Twitter/X AdsMid-Market

LinkedIn AdsEnterprise

Ad platforms and retargeting pixels

Privacy & Cookies

GDPR Cookie ConsentFree

Cookie consent and privacy compliance tools

Sponsored

Scripts & Styles

30 Resources

Scripts

Styles

Async

Defer

Top Script Sources

metals.co(8)googletagmanager.com(5)connect.facebook.net(2)snap.licdn.com(1)google-analytics.com(1)

Website Identity

The Metals Company

Organization

metals.co/

Location detected: 🇨🇦 Canadavia ip

📧 Mimecasten-US

Social Profiles

Facebook X (Twitter)Instagram LinkedIn

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Last analyzed: 13 May 2026 at 07:07

Historical Analysis & Change Tracking