mercader.ru

https://mercader.ru· First analyzed 24 May 2026· Updated 24 May 2026

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mercader.ru

Mobile

Sponsored

Hosting Provider

WEBDC

IP Address

176.12.66.198

Site Location

🇷🇺 Russiavia tld

Server Location

🇷🇺 Khimki, Russia

ASN

AS29182

Server

Nginx

Nameservers

ns1.hosting.reg.ru.ns2.hosting.reg.ru.

Performance

Core Web Vitals

Weight

First Contentful Paint

1.1 s10%

Speed Index

1.5 s10%

Largest Contentful Paint

—25%

Total Blocking Time

0.0 ms30%

Cumulative Layout Shift

0.00025%

12.4 MB

157 requests

Image Optimization

Lazy Load

0–49

50–89

90–100

Architecture Stack

Monolithic

⚙️ SSR

WordPressv6.9.4

cms

financev1Custom

by Savvel

View Theme

Technology Stack

8 Technologies Detected

Plugins

Libraries

UI Components

CSS Frameworks

Fonts

Web Servers

Security

SEO Analysis

D57/100

Meta Tags5/15

Content2/12

Headings3/8

Technical22/25

E-E-A-T0/7

Images1/7

Links5/5

URL5/5

Social4/5

Freshness4/4

Mobile3/4

Indexability3/3

mercader.rumercader.ru

МЕРКАДЕР - ГЛАВНАЯ СТРАНИЦА

Проверка описания на странице

Title Length27 chars

Recommended: 50-60 chars (~167px / 580px)

Description Length29 chars

Recommended: 120-160 chars

Issues (3)

• Very thin content (5 words). Search engines need substantial content for ranking.
• Missing H1 tag — every page should have exactly one H1
• Most images missing alt text (123/131) — critical for accessibility and SEO

10 issues found

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Crawlability

Sitemap

Type: index

4 URLs

4 sub-sitemaps

robots.txt

Local SEO

Local Search Readiness

19/100

Poor

6 10 1

This site doesn't appear to be a local business. Local SEO signals are optional for non-local websites.

Sponsored

AI & LLM Readiness

D41/100

Bot Access

20/25

Machine Read.

7/25

Schema Data

4/25

Citation

10/25

AI Bot Access

14/14 accessible

AI Search

OAI-SearchBot

PerplexityBot

Claude-SearchBot

Gemini-Deep-Research

DuckAssistBot

Training

GPTBot

ClaudeBot

Google-Extended

Meta-ExternalAgent

Bytespiderinfo

Amazonbot

Applebot-Extended

CCBotinfo

Fetch

ChatGPT-User

Machine Readability

llms.txt

llms-full.txt

Semantic HTML

Heading Hierarchy

Text ratio:3%

Words:2,218

Token eff.:Optimal

Structured Data

3 JSON-LD

WebSiteBreadcrumbListSearchAction

Citation Readiness

Opening Summary

Descriptive Headings

Canonical URL

Open Graph2/3

Twitter Card1/3

Language Tag

Publish Date

Author Info

Lists

Tables

TL;DR / Summary

About Page Link

Recommendations (11)

AI readiness recommendation preview...

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Sponsored

Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.

70/100

Passed

Critical

Warnings

Images & Alt Text

20/20

Checks if images have descriptive alt text for screen readers and visually impaired users.

Semantic Structure

7/20

Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.

Forms & Inputs

15/15

Verifies form fields have labels, error messages are clear, and inputs are properly associated.

Color & Contrast

15/15

Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.

Keyboard & Focus

11/15

Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).

ARIA & Roles

2/15

Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.

2 recommendations

•Accessibility recommendation preview...

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Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.

9/100

1.57 g

CO₂e / view

12.4 MB

Page Weight

Cleaner Than

New Visitor

1.80 g

Returning (cached)

899 mg

Annual (10K/mo)

188.7 kg

Emission Segments

Data Center

351 mg

Network

377 mg

Device

844 mg

Resource Breakdown

JavaScript

1.1 MB

Images

9.8 MB

CSS

1.2 MB

Fonts

2.1 KB

HTML

368.9 KB

Other

4.9 KB

Green Hosting Not Verified

WEBDC

9 recommendations

•Carbon footprint recommendation preview...

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Security Score

21%Critical

Interactive

HTTPS

No WAF

30d

Certificate Details

Type

Domain Validated (DV)

Certificate Authority

Let's Encrypt

Key Algorithm

ECDSA (secp256r1) (256 bit)

Signature

ECDSA with SHA-384

TLS Version

TLSv1.3

HTTP Protocol

HTTP/2

Valid From

26.03.2026

Valid Until

24.06.2026

Subject Alternative Names (2)

mercader.ruwww.mercader.ru

SHA-256 Fingerprint

45:02:86:B3:62:26:91:11:9F:91:40:5E:3E:F2:8F:B3:2B:66:01:BB...

Top Recommendations

Security recommendation preview

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HTTP Headers

Developer Console

content-type

text/html; charset=UTF-8

date

Sun, 24 May 2026 18:08:10 GMT

link

<https://mercader.ru/wp-json/>; rel="https://api.w.org/", <h...

server

nginx

Good Warning Issue

Email Infrastructure

Custom Mail Server

Score

SPF

DKIM

DMARC

MX Records (2)

mx2.hosting.reg.ru

mx1.hosting.reg.ru

Domain Information

mercader.ru

Domain Age

5y 2m

Created

01.03.2021

Expires

01.03.2027

Registrar

RU-CENTER-RU

DNSSEC

Not Enabled

Privacy & Compliance

Cookie Consent Banner

GDPR Indicators

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.

69/100

Mobile Friendly1 breakpoint

Viewport Meta

The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.

Responsive Design

Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.

Touch Icons

Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.

Readable Font Size

Base font size should be at least 16px on mobile to ensure text is readable without zooming.

Relative Units

Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.

No H-Scroll Risk

No elements wider than the viewport that would cause horizontal scrolling on mobile devices.

Tap Targets OK

Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.

No Fixed Widths

No elements with fixed pixel widths that could overflow on smaller screens and break the layout.

Viewport

width=device-width, initial-scale=1, shrink-to-fit=no

2 recommendations

•Mobile compatibility recommendation preview...

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Typography & Readability

Playfair Display + Roboto

WCAG Partial

65/100

Readability

/30

19/30

14px · LH --

Hierarchy

/20

8/20

WCAG

/25

16/25

1:1 min contrast

Performance

/25

22/25

System fonts

Heading Font

Playfair Display

Serif

Body Font

Roboto

Sans14px

Contrast Ratio

1:1

1 issue

Reading Comfort

~49 CPL

Optimal (45–75)

64px

32px

14px

⚠️ Small text: 14px may strain on mobile. Use ≥16px for WCAG compliance.

✅ Optimal line length: ~48 chars/line (ideal 45–75 CPL).

⚠️ Partial contrast: 1 elements below WCAG AA threshold (min 1.0:1).

❌ Missing H1: Every page should have exactly one H1 element for SEO and accessibility.

✅ System fonts: Zero font loading delay — best possible LCP impact.

✅ Smart font loading: font-display: swap prevents invisible text during load (FOIT).

GGoogle Fonts

Color Palette

7 unique colors

Dark

#181616

Text· 12.600000000000001%

#eef2e2

Primary· 39%

#dfecb4

Accent· 27.3%

#6e4c38

Secondary· 6.1%

#3f500f

Accent· 5.6%

#918660

Secondary· 5.2%

#c5ccb1

Secondary· 4.3%

Business & Marketing Stack

1 Tools Detected

Growing

Behavior Analytics

Google AnalyticsFree

User behavior and product analytics

Sponsored

Scripts & Styles

26 Resources

Scripts

Styles

Async

Defer

Top Script Sources

mercader.ru(11)api-maps.yandex.ru(2)cdn.jsdelivr.net(2)mc.yandex.ru(1)gstatic.com(1)

Website Identity

МЕРКАДЕР - ГЛАВНАЯ СТРАНИЦА

Проверка описания на странице

[email protected]

++7 (495) 646-07-05

mercader.ru/

5 years old

Location detected: 🇷🇺 Russiavia tld

RU-CENTER-RUru

Social Profiles

YouTube

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Last analyzed: 24 May 2026 at 18:08

Historical Analysis & Change Tracking