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mckenzieinstitute.org

https://mckenzieinstitute.org· First analyzed 20 May 2026· Updated 20 May 2026
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mckenzieinstitute.org
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Mobile

Sponsored

Hosting Provider

Amazon Web Services (AWS)
aws.amazon.com

IP Address

3.105.16.19

Site Location

🇦🇺 Australiavia ip

Server Location

🇦🇺 Sydney, Australia

ASN

AS16509

Organization

AWS EC2 (ap-southeast-2)

Server

Apache

Nameservers

ns-1382.awsdns-44.org.ns-1854.awsdns-39.co.uk.ns-268.awsdns-33.com.ns-757.awsdns-30.net.

Performance

92

Core Web Vitals

Weight

First Contentful Paint
1.3 s10%
Speed Index
1.7 s10%
Largest Contentful Paint
—25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
1.2 MB
47 requests

Image Optimization

Lazy Load
0–49
50–89
90–100

Architecture Stack

Monolithic
⚙️ SSR
SilverStripe

Technology Stack

7 Technologies Detected

Analytics

2
Google Analytics
Google Analytics 4

CSS Frameworks

1
Tailwind CSS

Icon Libraries

1
Font Awesome

Fonts

1
Adobe Fonts (Typekit)

Tag Managers

1
Google Tag Manager

Web Servers

1
Apache

SEO Analysis

B74/100
22
5
0
Meta Tags14/15
Content10/12
Headings7/8
Technical18/25
E-E-A-T0/7
Images5/7
Links5/5
URL5/5
Social3/5
Freshness0/4
Mobile4/4
Indexability3/3
M
mckenzieinstitute.orgmckenzieinstitute.org

Home | The McKenzie Institute International®

Providing worldwide education, training and support to clinicians in the principles of the McKenzie Method of Mechanical Diagnosis and Therapy

Title Length44 chars

Recommended: 50-60 chars (~263px / 580px)

Description Length142 chars

Recommended: 120-160 chars

Issues (0)

    5 issues found

    Upgrade to view details

    Crawlability

    Sitemap

    Type: index

    1 URLs

    1 sub-sitemaps

    robots.txt

    8 rules

    Sitemap reference found

    Local SEO

    Local Search Readiness

    6/100
    Poor
    2 13 2

    This site doesn't appear to be a local business. Local SEO signals are optional for non-local websites.

    Sponsored

    AI & LLM Readiness

    D46/100
    Bot Access
    20/25
    Machine Read.
    11/25
    Schema Data
    0/25
    Citation
    15/25

    AI Bot Access

    14/14 accessible
    AI Search
    OAI-SearchBot
    PerplexityBot
    Claude-SearchBot
    Gemini-Deep-Research
    DuckAssistBot
    Training
    GPTBot
    ClaudeBot
    Google-Extended
    Meta-ExternalAgent
    Bytespiderinfo
    Amazonbot
    Applebot-Extended
    CCBotinfo
    Fetch
    ChatGPT-User

    Machine Readability

    llms.txt
    llms-full.txt
    Semantic HTML
    Heading Hierarchy
    navheader/footer
    Text ratio:9%
    Words:432
    Token eff.:Optimal
    Sections/1K:20.8
    Depth:2/5

    Structured Data

    No Schema

    Citation Readiness

    Opening Summary32w
    Descriptive Headingsavg 3.2w
    Canonical URL
    Open Graph3/3
    Twitter Card0/3
    Language Tag
    Publish Date
    Author Info
    Lists
    Tables
    TL;DR / Summary
    About Page Link
    Recommendations (9)
    AI readiness recommendation preview...
    Upgrade to view recommendations

    Sponsored

    Accessibility

    WCAG 2.1 Compliance

    Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
    A
    82/100
    12
    Passed
    3
    Critical
    0
    Warnings
    Images & Alt Text
    20/20
    Checks if images have descriptive alt text for screen readers and visually impaired users.
    Semantic Structure
    17/20
    Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
    Forms & Inputs
    15/15
    Verifies form fields have labels, error messages are clear, and inputs are properly associated.
    Color & Contrast
    15/15
    Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
    Keyboard & Focus
    9/15
    Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
    ARIA & Roles
    6/15
    Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.
    1 recommendation
    • •Accessibility recommendation preview...
    Upgrade to view recommendations

    Carbon Footprint

    SWDM v4 · Eco-Score

    Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
    63/100
    B
    125 mg
    CO₂e / view
    1.2 MB
    Page Weight
    70%
    Cleaner Than
    New Visitor
    143 mg
    vs
    Returning (cached)
    71 mg
    Annual (10K/mo)
    15.0 kg
    Emission Segments
    Data Center
    6 mg
    Network
    37 mg
    Device
    82 mg
    Resource Breakdown
    JavaScript
    544.9 KB
    Images
    28.6 KB
    CSS
    657.3 KB
    HTML
    5.1 KB
    Green Hosting Verified
    Amazon Web Services (AWS)
    Provider Match
    4 recommendations
    • •Carbon footprint recommendation preview...
    Upgrade to view recommendations
    A

    Security Score

    88%Very Good
    Static / Informational

    HTTPS

    No WAF

    138d

    Certificate Details

    Type

    Domain Validated (DV)

    Certificate Authority

    Amazon

    Key Algorithm

    RSA (2048 bit)

    Signature

    SHA-256 with RSA

    TLS Version

    TLSv1.3

    HTTP Protocol

    HTTP/2

    Valid From

    06.09.2025

    Valid Until

    05.10.2026

    OCSP Stapling

    Enabled

    Subject Alternative Names (2)

    mckenzieinstitute.org*.mckenzieinstitute.org

    SHA-256 Fingerprint

    D8:C2:24:91:3D:DA:B0:12:4D:F0:63:97:B3:91:13:B7:D9:6E:28:FC...

    Recommendations

    Security recommendation preview

    Upgrade to view recommendations
    Upgrade to view header details

    HTTP Headers

    Developer Console

    cache-control
    🔴 No Cache(no-cache, must-revalidate)
    content-encoding
    📦 Gzip(gzip)
    content-length
    4972
    content-type
    text/html; charset=utf-8
    date
    Wed, 20 May 2026 23:16:09 GMT
    etag
    "4d17594f849aab86b8466463ed81fd13-gzip"
    Good Warning Issue

    Email Infrastructure

    Microsoft 365

    Score

    95

    SPF
    DKIM
    DMARC

    DMARC Policy

    None (Monitor Only)

    MX Records (1)

    mckenzieinstitute-org.mail.protection.outlook.com

    Domain Information

    mckenzieinstitute.org

    Domain Age
    13y 4m

    Created

    16.01.2013

    Expires

    16.01.2027

    Last Updated

    19.01.2026

    Registrar

    Network Solutions, LLC

    DNSSEC
    Not Enabled

    Privacy & Compliance

    Cookie Consent Banner
    Privacy Policy
    Terms of Service

    Mobile Compatibility

    Viewport & Responsive Test

    Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
    C
    61/100
    Mobile Friendly
    Viewport Meta
    The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
    Responsive Design
    Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
    Touch Icons
    Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
    Readable Font Size
    Base font size should be at least 16px on mobile to ensure text is readable without zooming.
    Relative Units
    Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
    No H-Scroll Risk
    No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
    Tap Targets OK
    Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
    No Fixed Widths
    No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
    Viewport
    width=device-width
    2 recommendations
    • •Mobile compatibility recommendation preview...
    Upgrade to view recommendations

    Typography & Readability

    proxima-nova

    WCAG AA
    74/100
    Readability
    /30
    25/30

    19px · LH 1.40

    Hierarchy
    /20
    13/20

    1.26x ratio · ✓ H1→H6

    WCAG
    /25
    21/25

    4.69:1 min contrast

    Performance
    /25
    15/25

    1 font · 2 req

    Heading Font

    proxima-nova

    Sans24px

    Body Font

    proxima-nova

    Sans19px

    Contrast Ratio

    4.69:1

    WCAG AA (≥4.5:1)

    Reading Comfort

    ~51 CPL

    Optimal (45–75)
    24px
    h1
    37px
    h2
    24px
    h3
    19px
    p
    Minor Second
    Scale

    ✅ Excellent readability: 19px body text is ideal for all devices.

    ✅ Optimal line spacing: 1.40 ratio (ideal range 1.4–1.6).

    ✅ Optimal line length: ~51 chars/line (ideal 45–75 CPL).

    ❌ Very complex text: Flesch score 7/100. Consider shorter sentences and simpler words.

    ✅ WCAG AA contrast: All text meets 4.5:1 ratio (min 4.7:1).

    ✅ Perfect heading hierarchy: Sequential h1→h2→h3 with single H1 — ideal for SEO & accessibility.

    AAdobe FontsBuy on MyFontsFlesch 7

    Color Palette

    7 unique colors
    Light
    #ffffff
    Background· 48.3%
    #3e777e
    Primary· 14.6%
    #5a939a
    Secondary· 11%
    #2a5660
    Secondary· 10.7%
    #8ea5a0
    Secondary· 7.7%
    #b1c4bc
    Secondary· 5.6%
    #edf0f2
    Secondary· 2%

    Business & Marketing Stack

    2 Tools Detected

    Growing

    Behavior Analytics

    2
    Google Tag ManagerFree
    Google AnalyticsFree

    User behavior and product analytics

    1

    Categories

    2

    Total Tools

    0

    Enterprise

    0

    Mid-Market

    Assessment: Growing marketing technology adoption

    Sponsored

    Scripts & Styles

    6 Resources

    5
    Scripts
    1
    Styles
    2
    Async
    0
    Defer

    Top Script Sources

    googletagmanager.com(2)use.typekit.net(1)cdn.jsdelivr.net(1)local(1)

    Website Identity

    mckenzieinstitute.org

    13 years old
    Location detected: 🇦🇺 Australiavia ip
    Network Solutions, LLC📧 Microsoft 365en-US

    Sponsored

    Last analyzed: 20 May 2026 at 23:16

    Historical Analysis & Change Tracking