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masterstaff.co.uk

https://masterstaff.co.uk· First analyzed 10 May 2026· Updated 10 May 2026
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masterstaff.co.uk
Desktop screenshot of masterstaff.co.uk
Mobile screenshot of masterstaff.co.uk
Mobile

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Hosting Provider

WHG Hosting Services Ltd

IP Address

192.250.234.53

Site Location

🇬🇧 United Kingdomvia tld

Server Location

🇬🇧 London, United Kingdom

ASN

AS51713

Organization

WHG Hosting Services Ltd

Server

LiteSpeed

CDN

Cloudflare

WAF

Cloudflare

Nameservers

laylah.ns.cloudflare.com.cosmin.ns.cloudflare.com.

Performance

97

Core Web Vitals

Weight

First Contentful Paint
953 ms10%
Speed Index
1.2 s10%
Largest Contentful Paint
—25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
3 MB
85 requests

Image Optimization

Lazy LoadResponsive
0–49
50–89
90–100

Architecture Stack

Monolithic
⚙️ SSR
WordPressv6.8.5
cms
Diviv4.27.1Custom
by Elegant Themes
View Theme

Technology Stack

13 Technologies Detected

Plugins

7
Bne Navbar
Divi Form Builder
Diviflash
Divi Machine
DepicterCookie Law Info
Divi Toolbox

Libraries

1
jQueryv3.7.1

UI Components

1
Swiper

CSS Frameworks

1
Tailwind CSS

Icon Libraries

1
Font Awesome

Fonts

1
Google Fonts

Web Servers

1
LiteSpeed

SEO Analysis

D54/100
15
8
3
Meta Tags10/15
Content2/12
Headings5/8
Technical18/25
E-E-A-T0/7
Images3/7
Links5/5
URL5/5
Social0/5
Freshness0/4
Mobile3/4
Indexability3/3
M
masterstaff.co.ukmasterstaff.co.uk

MasterStaff | Temporary & Permanent Recruitment Solutions

No description available for this page.

Title Length57 chars

Recommended: 50-60 chars (~355px / 580px)

Description Length0 chars

Recommended: 120-160 chars

Issues (3)

  • • Missing meta description — important for click-through rates in SERPs
  • • Very thin content (7 words). Search engines need substantial content for ranking.
  • • Most images missing alt text (10/13) — critical for accessibility and SEO

11 issues found

Upgrade to view details

Crawlability

Sitemap

Type: index

4 URLs

4 sub-sitemaps

robots.txt

1 rules

Allows all crawlers

Local SEO

Local Search Readiness

16/100
Poor
5 11 2

This site doesn't appear to be a local business. Local SEO signals are optional for non-local websites.

Sponsored

AI & LLM Readiness

F29/100
Bot Access
20/25
Machine Read.
7/25
Schema Data
0/25
Citation
2/25

AI Bot Access

14/14 accessible
AI Search
OAI-SearchBot
PerplexityBot
Claude-SearchBot
Gemini-Deep-Research
DuckAssistBot
Training
GPTBot
ClaudeBot
Google-Extended
Meta-ExternalAgent
Bytespiderinfo
Amazonbot
Applebot-Extended
CCBotinfo
Fetch
ChatGPT-User

Machine Readability

llms.txt
llms-full.txt
Semantic HTML
Heading Hierarchy
Text ratio:1%
Words:832
Token eff.:Optimal

Structured Data

No Schema

Citation Readiness

Opening Summary
Descriptive Headings
Canonical URL
Open Graph0/3
Twitter Card0/3
Language Tag
Publish Date
Author Info
Lists
Tables
TL;DR / Summary
About Page Link
Recommendations (12)
AI readiness recommendation preview...
Upgrade to view recommendations

Sponsored

Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
B
73/100
11
Passed
4
Critical
0
Warnings
Images & Alt Text
20/20
Checks if images have descriptive alt text for screen readers and visually impaired users.
Semantic Structure
6/20
Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
Forms & Inputs
15/15
Verifies form fields have labels, error messages are clear, and inputs are properly associated.
Color & Contrast
15/15
Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
Keyboard & Focus
11/15
Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
ARIA & Roles
6/15
Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.
2 recommendations
  • •Accessibility recommendation preview...
Upgrade to view recommendations

Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
44/100
E
308 mg
CO₂e / view
3.0 MB
Page Weight
30%
Cleaner Than
New Visitor
353 mg
vs
Returning (cached)
176 mg
Annual (10K/mo)
37.0 kg
Emission Segments
Data Center
15 mg
Network
91 mg
Device
203 mg
Resource Breakdown
JavaScript
208.6 KB
Images
216.6 KB
CSS
2.5 MB
HTML
56.3 KB
Green Hosting Verified
World Host Group
GWF Verified
4 recommendations
  • •Carbon footprint recommendation preview...
Upgrade to view recommendations
B

Security Score

71%Good
Static / Informational

HTTPS

No WAF

38d

Certificate Details

Type

Domain Validated (DV)

Certificate Authority

Let's Encrypt

Key Algorithm

RSA (2048 bit)

Signature

SHA-256 with RSA

TLS Version

TLSv1.3

HTTP Protocol

HTTP/2+H3

Valid From

19.03.2026

Valid Until

17.06.2026

Subject Alternative Names (2)

masterstaff.co.ukwww.masterstaff.co.uk

SHA-256 Fingerprint

6B:60:0A:4B:17:BD:BA:6A:F2:9A:57:DF:17:F7:17:45:26:B0:F0:D0...

Recommendations

Security recommendation preview

Upgrade to view recommendations
Upgrade to view header details

HTTP Headers

Developer Console

alt-svc
h3=":443"; ma=2592000, h3-29=":443"; ma=2592000, h3-Q050=":4...
content-encoding
⚡ Brotli(br)
content-type
text/html; charset=UTF-8
date
Sun, 10 May 2026 01:36:21 GMT
link
<https://www.masterstaff.co.uk/wp-json/>; rel="https://api.w...
server
LiteSpeed
Good Warning Issue

Email Infrastructure

Custom Mail Server

Score

100

SPF
DKIM
DMARC

DMARC Policy

Reject (Strictest)

MX Records (2)

mx2-eu1.ppe-hosted.com
mx1-eu1.ppe-hosted.com

Domain Information

masterstaff.co.uk

DNSSEC
Not Enabled

Privacy & Compliance

CookieYes

Cookie Consent Banner
CookieYes
Privacy Policy
Terms of Service

GDPR Indicators

Cookie consent banner detected
CMP: CookieYes
Privacy policy page linked

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
D
48/100
Not Mobile Friendly115 breakpoints
Viewport Meta
The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
Responsive Design
Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
Touch Icons
Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
Readable Font Size
Base font size should be at least 16px on mobile to ensure text is readable without zooming.
Relative Units
Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
No H-Scroll Risk
No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
Tap Targets OK
Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
No Fixed Widths
No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
3 recommendations
  • •Mobile compatibility recommendation preview...
Upgrade to view recommendations

Typography & Readability

Figtree + Poppins

WCAG Partial
64/100
Readability
/30
21/30

16px · LH 1.70

Hierarchy
/20
11/20

1.12x ratio

WCAG
/25
16/25

1:1 min contrast

Performance
/25
16/25

2 fonts · 20 req

Heading Font

Figtree

Sans18px

Body Font

Poppins

Sans16px

Contrast Ratio

1:1

7 issues

Reading Comfort

~66 CPL

Optimal (45–75)
18px
h1
46px
h2
22px
h3
18px
h4
16px
p
Minor Third
Scale

✅ Excellent readability: 16px body text is ideal for all devices.

✅ Optimal line length: ~66 chars/line (ideal 45–75 CPL).

❌ Very complex text: Flesch score 26/100. Consider shorter sentences and simpler words.

⚠️ Partial contrast: 7 elements below WCAG AA threshold (min 1.0:1).

⚠️ Minor heading issue: 1 level skip(s) detected. Maintain sequential order for screen readers.

⚠️ Weak hierarchy: Headlines should be ≥2x body size for clear visual structure.

Buy on MyFontsFlesch 26

Color Palette

7 unique colors
Light
#ffffff
Text· 9.1%
#c64152
Accent· 40.599999999999994%
#961325
Primary· 22%
#ebece7
Border· 15%
#e1dcd9
Secondary· 5.5%
#b12735
Accent· 4.4%
#bb6e77
Secondary· 3.2%

Business & Marketing Stack

3 Tools Detected

Advanced

Behavior Analytics

1
Google AnalyticsFree

User behavior and product analytics

Privacy & Cookies

2
CookieYesSMB
GDPR Cookie ConsentFree

Cookie consent and privacy compliance tools

2

Categories

3

Total Tools

0

Enterprise

0

Mid-Market

Assessment: Well-developed marketing technology stack

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Scripts & Styles

30 Resources

20
Scripts
10
Styles
1
Async
1
Defer

Top Script Sources

masterstaff.co.uk(19)script.metricode.com(1)

Website Identity

masterstaff.co.uk

lancaster@masterstaff.co.uk
0152463344
Location detected: 🇬🇧 United Kingdomvia tld
en-GB

Social Profiles

FacebookX (Twitter)

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Last analyzed: 10 May 2026 at 01:36

Historical Analysis & Change Tracking