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make-a-wish.org.uk

https://make-a-wish.org.uk· First analyzed 20 May 2026· Updated 20 May 2026
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make-a-wish.org.uk
Desktop screenshot of make-a-wish.org.uk
Mobile screenshot of make-a-wish.org.uk
Mobile

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Hosting Provider

Cloudflare
cloudflare.com

IP Address

104.26.8.210

Site Location

🇬🇧 United Kingdomvia tld

Server Location

🇨🇦 Toronto, Canada

ASN

AS13335

Organization

Cloudflare, Inc.

Server

Cloudflare

CDN

Cloudflare

WAF

Cloudflare

Nameservers

buck.ns.cloudflare.com.mira.ns.cloudflare.com.

Performance

99

Core Web Vitals

Weight

First Contentful Paint
743 ms10%
Speed Index
966 ms10%
Largest Contentful Paint
—25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
8.9 MB
115 requests

Image Optimization

Lazy Load
0–49
50–89
90–100

Architecture Stack

Monolithic
⚙️ SSR
Infrastructure
Hosting
Cloudflare
CDN
Cloudflare

Technology Stack

8 Technologies Detected

CSS Frameworks

2
Tailwind CSS
Ant Design

Fonts

2
Adobe Fonts (Typekit)Adobe Fonts

Analytics

2
Google Analytics
Google Analytics 4

Tag Managers

1
Google Tag Manager

CDN

1
Cloudflare

SEO Analysis

C63/100
18
6
2
Meta Tags9/15
Content12/12
Headings8/8
Technical15/25
E-E-A-T0/7
Images2/7
Links5/5
URL5/5
Social0/5
Freshness0/4
Mobile4/4
Indexability3/3
M
make-a-wish.org.ukmake-a-wish.org.uk

Children's charity, granting wishes to seriously ill children | Mak...

Donate, volunteer or fundraise for children's charity, Make-A-Wish UK and help us to grant life-changing wishes for children with critical illnesses.

Title truncated.
Title Length78 chars

Recommended: 50-60 chars (~456px / 580px)

Description Length149 chars

Recommended: 120-160 chars

Issues (2)

  • • Title is too long (78 chars, ~456px). Will be truncated in search results.
  • • Most images missing alt text (121/142) — critical for accessibility and SEO

8 issues found

Upgrade to view details

Crawlability

Sitemap
robots.txt

3 rules

Sitemap reference found

Local SEO

Local Search Readiness

18/100
Poor
5 10 2

This site doesn't appear to be a local business. Local SEO signals are optional for non-local websites.

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AI & LLM Readiness

D41/100
Bot Access
20/25
Machine Read.
10/25
Schema Data
0/25
Citation
11/25

AI Bot Access

14/14 accessible
AI Search
OAI-SearchBot
PerplexityBot
Claude-SearchBot
Gemini-Deep-Research
DuckAssistBot
Training
GPTBot
ClaudeBot
Google-Extended
Meta-ExternalAgent
Bytespiderinfo
Amazonbot
Applebot-Extended
CCBotinfo
Fetch
ChatGPT-User

Machine Readability

llms.txt
llms-full.txt
Semantic HTML
Heading Hierarchy
Text ratio:5%
Words:2,881
Token eff.:Optimal
Sections/1K:16.3

Structured Data

No Schema

Citation Readiness

Opening Summary13w
Descriptive Headingsavg 4.8w
Canonical URL
Open Graph0/3
Twitter Card0/3
Language Tag
Publish Date
Author Info
Lists
Tables
TL;DR / Summary
About Page Link
Recommendations (11)
AI readiness recommendation preview...
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Sponsored

Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
C
62/100
7
Passed
3
Critical
2
Warnings
Images & Alt Text
20/20
Checks if images have descriptive alt text for screen readers and visually impaired users.
Semantic Structure
15/20
Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
Forms & Inputs
5/15
Verifies form fields have labels, error messages are clear, and inputs are properly associated.
Color & Contrast
15/15
Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
Keyboard & Focus
7/15
Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
ARIA & Roles
0/15
Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.
2 recommendations
  • •Accessibility recommendation preview...
Upgrade to view recommendations

Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
28/100
F
922 mg
CO₂e / view
8.9 MB
Page Weight
5%
Cleaner Than
New Visitor
1.05 g
vs
Returning (cached)
527 mg
Annual (10K/mo)
110.7 kg
Emission Segments
Data Center
45 mg
Network
271 mg
Device
606 mg
Resource Breakdown
JavaScript
167.3 KB
Images
20.9 KB
CSS
5.0 MB
HTML
17.3 KB
Other
3.8 MB
Green Hosting Verified
Cloudflare
GWF Verified
6 recommendations
  • •Carbon footprint recommendation preview...
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D

Security Score

59%Poor
Interactive

HTTPS

WAF

60d

Certificate Details

Type

Domain Validated (DV)

Certificate Authority

Google Trust Services

Key Algorithm

ECDSA (secp256r1) (256 bit)

Signature

ECDSA with SHA-256

TLS Version

TLSv1.3

HTTP Protocol

HTTP/2+H3

Valid From

21.04.2026

Valid Until

20.07.2026

OCSP Stapling

Enabled

Subject Alternative Names (2)

make-a-wish.org.uk*.make-a-wish.org.uk

SHA-256 Fingerprint

A3:0B:44:B1:FE:61:21:19:F7:A5:E3:B9:82:11:4C:86:EF:2A:5C:1B...

Top Recommendations

Security recommendation preview

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Upgrade to view header details

HTTP Headers

Developer Console

alt-svc
h3=":443"; ma=86400
cache-control
🟡 18s(max-age=18)
cf-cache-status
DYNAMIC
cf-ray🇩🇪 Frankfurt
9feadd863a0fd274-FRA
content-encoding
zstd
content-language
en-gb
Good Warning Issue

Email Infrastructure

Microsoft 365

Score

98

SPF
DKIM
DMARC

DMARC Policy

Quarantine (Moderate)

MX Records (2)

mailgate.make-a-wish.org.uk
makeawish-org-uk01f.mail.protection.outlook.com

Domain Information

make-a-wish.org.uk

DNSSEC
Not Enabled

Privacy & Compliance

Cookie Consent Banner
Privacy Policy
Terms of Service

GDPR Indicators

Privacy policy page linked

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
D
55/100
Mobile Friendly1 breakpoint
Viewport Meta
The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
Responsive Design
Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
Touch Icons
Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
Readable Font Size
Base font size should be at least 16px on mobile to ensure text is readable without zooming.
Relative Units
Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
No H-Scroll Risk
No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
Tap Targets OK
Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
No Fixed Widths
No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
Viewport
width=device-width, initial-scale=1, user-scalable=no
2 recommendations
  • •Mobile compatibility recommendation preview...
Upgrade to view recommendations

Typography & Readability

droid-serif + lato

WCAG Partial
72/100
Readability
/30
22/30

21px · LH 1.50

Hierarchy
/20
16/20

4x ratio · ✓ H1→H6

WCAG
/25
18/25

3.09:1 min contrast

Performance
/25
16/25

2 fonts

Heading Font

droid-serif

Serif84px

Body Font

lato

Sans21px

Contrast Ratio

3.09:1

1 issue

Reading Comfort

~40 CPL

Narrow lines
84px
h1
37px
h2
27px
h3
25px
h4
21px
p

✅ Excellent readability: 21px body text is ideal for all devices.

✅ Optimal line spacing: 1.50 ratio (ideal range 1.4–1.6).

❌ Very complex text: Flesch score 0/100. Consider shorter sentences and simpler words.

⚠️ Partial contrast: 1 elements below WCAG AA threshold (min 3.1:1).

✅ Perfect heading hierarchy: Sequential h1→h2→h3 with single H1 — ideal for SEO & accessibility.

✅ Strong hierarchy: Headlines are 4.0x larger than body text.

AAdobe FontsBuy on MyFontsFlesch 0

Color Palette

10 unique colors
Light
#ffffff
Background· 17.500000000000004%
#0a3464
Primary· 24.799999999999997%
#40587e
Secondary· 14.5%
#7688a8
Secondary· 10.7%
#506f89
Secondary· 9.6%
#2c788c
Accent· 6.1%
#2e4b72
Secondary· 6.1%
#617b96
Secondary· 5.6%

Business & Marketing Stack

2 Tools Detected

Growing

Behavior Analytics

2
Google Tag ManagerFree
Google AnalyticsFree

User behavior and product analytics

1

Categories

2

Total Tools

0

Enterprise

0

Mid-Market

Assessment: Growing marketing technology adoption

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Scripts & Styles

9 Resources

6
Scripts
3
Styles
5
Async
0
Defer

Top Script Sources

googletagmanager.com(4)cdn.cookiehub.eu(1)local(1)

Website Identity

make-a-wish.org.uk

70111
Location detected: 🇬🇧 United Kingdomvia tld
📧 Microsoft 365en-gb

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Last analyzed: 20 May 2026 at 11:05

Historical Analysis & Change Tracking