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lathampool.com

https://lathampool.com· First analyzed 14 May 2026· Updated 14 May 2026
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lathampool.com
Desktop screenshot of lathampool.com
Mobile screenshot of lathampool.com
Mobile

Sponsored

Hosting Provider

WP Engine
wpengine.com

IP Address

141.193.213.21

Site Location

🇺🇸 United Statesvia ip

Server Location

🇺🇸 Austin, United States

ASN

AS209242

Organization

WPEngine, Inc.

Server

Cloudflare

CDN

Cloudflare

WAF

Cloudflare

Nameservers

pdns1.registrar-servers.com.pdns2.registrar-servers.com.

Performance

99

Core Web Vitals

Weight

First Contentful Paint
796 ms10%
Speed Index
1.0 s10%
Largest Contentful Paint
—25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
6.5 MB
124 requests

Image Optimization

Lazy LoadResponsive
0–49
50–89
90–100

Architecture Stack

Monolithic
⚙️ SSR
Frontend
Styling
Tailwind CSS
CMS
WordPress
Infrastructure
Hosting
WP Engine
CDN
Cloudflare

Progressive Web App

Web ManifestApple Touch IconTheme Color

Technology Stack

24 Technologies Detected

Plugins

7
Categories ImagesWp Video Popup ProWp PagenaviMinervakbLatham Fluid Images
Yoast SEO
WP Rocket

UI Components

3
SwiperOwl CarouselFancybox

Analytics

3
Google Analytics
Google Analytics 4
Facebook Pixel

CSS Frameworks

2
Bootstrap
Tailwind CSS

Libraries

1
jQueryv3.7.1

Other

1
Mapbox GL

Icon Libraries

1
Font Awesome

Fonts

1
Google Fonts

Tag Managers

1
Google Tag Manager

Marketing

1
HubSpot

Advertising

1
Microsoft Advertising

CDN

1
Cloudflare

Customer Support

1
Zendesk

SEO Analysis

A85/100
26
6
0
Meta Tags14/15
Content8/12
Headings8/8
Technical25/25
E-E-A-T2/7
Images4/7
Links5/5
URL5/5
Social4/5
Freshness4/4
Mobile3/4
Indexability3/3
L
lathampool.comlathampool.com

Latham Pool | Largest Inground Pool Manufacturer

With over 500,000 pools installed and counting, explore our unmatched craftsmanship and innovative pool designs to transform your backyard into a destination.

Title Length48 chars

Recommended: 50-60 chars (~294px / 580px)

Description Length158 chars

Recommended: 120-160 chars

Issues (0)

    6 issues found

    Upgrade to view details

    Crawlability

    Sitemap

    Type: standard

    139 URLs

    robots.txt

    11 rules

    Sitemap reference found

    Local SEO

    Local Search Readiness

    24/100
    Needs Work
    7 11

    Sponsored

    AI & LLM Readiness

    D41/100
    Bot Access
    20/25
    Machine Read.
    1/25
    Schema Data
    7/25
    Citation
    13/25

    AI Bot Access

    14/14 accessible
    AI Search
    OAI-SearchBot
    PerplexityBot
    Claude-SearchBot
    Gemini-Deep-Research
    DuckAssistBot
    Training
    GPTBot
    ClaudeBot
    Google-Extended
    Meta-ExternalAgent
    Bytespiderinfo
    Amazonbot
    Applebot-Extended
    CCBotinfo
    Fetch
    ChatGPT-User

    Machine Readability

    llms.txt
    llms-full.txt
    Semantic HTML
    Heading Hierarchy
    Text ratio:7%
    Words:4,740
    Token eff.:Poor Structure

    Structured Data

    4 JSON-LD
    Organization×1.1WebSiteBreadcrumbListSearchAction

    Citation Readiness

    Opening Summary64w
    Descriptive Headings
    Canonical URL
    Open Graph2/3
    Twitter Card1/3
    Language Tag
    Publish Date
    Author Info
    Lists
    Tables
    TL;DR / Summary
    About Page Link
    Recommendations (11)
    AI readiness recommendation preview...
    Upgrade to view recommendations

    Sponsored

    Accessibility

    WCAG 2.1 Compliance

    Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
    B
    73/100
    11
    Passed
    4
    Critical
    0
    Warnings
    Images & Alt Text
    20/20
    Checks if images have descriptive alt text for screen readers and visually impaired users.
    Semantic Structure
    6/20
    Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
    Forms & Inputs
    15/15
    Verifies form fields have labels, error messages are clear, and inputs are properly associated.
    Color & Contrast
    15/15
    Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
    Keyboard & Focus
    11/15
    Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
    ARIA & Roles
    6/15
    Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.
    2 recommendations
    • •Accessibility recommendation preview...
    Upgrade to view recommendations

    Carbon Footprint

    SWDM v4 · Eco-Score

    Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
    44/100
    F
    673 mg
    CO₂e / view
    6.5 MB
    Page Weight
    5%
    Cleaner Than
    New Visitor
    770 mg
    vs
    Returning (cached)
    385 mg
    Annual (10K/mo)
    80.8 kg
    Emission Segments
    Data Center
    33 mg
    Network
    198 mg
    Device
    443 mg
    Resource Breakdown
    JavaScript
    397.6 KB
    Images
    5.7 MB
    CSS
    269.6 KB
    Fonts
    124.5 KB
    HTML
    28.5 KB
    Other
    2.6 KB
    Green Hosting Verified
    WP Engine
    Provider Match
    6 recommendations
    • •Carbon footprint recommendation preview...
    Upgrade to view recommendations
    F

    Security Score

    26%Critical
    Interactive

    HTTPS

    WAF

    69d

    Certificate Details

    Type

    Domain Validated (DV)

    Certificate Authority

    Google Trust Services

    Key Algorithm

    ECDSA (secp256r1) (256 bit)

    Signature

    ECDSA with SHA-256

    TLS Version

    TLSv1.3

    HTTP Protocol

    HTTP/2+H3

    Valid From

    24.04.2026

    Valid Until

    23.07.2026

    OCSP Stapling

    Enabled

    Subject Alternative Names (1)

    www.lathampool.com

    SHA-256 Fingerprint

    53:C8:39:DE:44:76:C1:74:BD:B0:83:F3:92:49:24:D5:4F:CB:A9:43...

    Top Recommendations

    Security recommendation preview

    Upgrade to view recommendations
    Upgrade to view header details

    HTTP Headers

    Developer Console

    alt-svc
    h3=":443"; ma=86400
    cache-control
    🔵 1 Week(max-age=604800, must-revalidate)
    cf-cache-status
    DYNAMIC
    cf-ray🇦🇹 Vienna
    9fbb6f7f480925c0-VIE
    content-encoding
    ⚡ Brotli(br)
    content-type
    text/html; charset=UTF-8
    Good Warning Issue

    Email Infrastructure

    Microsoft 365

    Score

    93

    SPF
    DKIM
    DMARC

    DMARC Policy

    Quarantine (Moderate)

    MX Records (1)

    lathampool-com.mail.protection.outlook.com

    Domain Information

    lathampool.com

    Domain Age
    13y 9m

    Created

    22.07.2012

    Expires

    22.07.2028

    Last Updated

    18.02.2026

    Registrar

    NameCheap, Inc.

    DNSSEC
    Not Enabled

    Privacy & Compliance

    Cookiebot

    Cookie Consent Banner
    Cookiebot
    Privacy Policy
    Terms of Service

    GDPR Indicators

    Cookie consent banner detected
    CMP: Cookiebot
    Privacy policy page linked
    Data Protection Officer mentioned
    Legitimate interest basis mentioned

    Mobile Compatibility

    Viewport & Responsive Test

    Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
    B
    77/100
    Mobile Friendly31 breakpoints
    Viewport Meta
    The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
    Responsive Design
    Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
    Touch Icons
    Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
    Readable Font Size
    Base font size should be at least 16px on mobile to ensure text is readable without zooming.
    Relative Units
    Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
    No H-Scroll Risk
    No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
    Tap Targets OK
    Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
    No Fixed Widths
    No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
    Viewport
    width=device-width, initial-scale=1
    2 recommendations
    • •Mobile compatibility recommendation preview...
    Upgrade to view recommendations

    Typography & Readability

    Roboto Serif + Maison Neue Medium

    WCAG Partial
    64/100
    Readability
    /30
    24/30

    15px · LH 1.60

    Hierarchy
    /20
    12/20

    5.87x ratio

    WCAG
    /25
    16/25

    1:1 min contrast

    Performance
    /25
    12/25

    3 fonts · 7 req

    Heading Font

    Roboto Serif

    Serif88px

    Body Font

    Maison Neue Medium

    Sans15px

    Contrast Ratio

    1:1

    29 issues

    Reading Comfort

    ~63 CPL

    Optimal (45–75)
    88px
    h1
    60px
    h2
    40px
    h3
    20px
    h4
    15px
    p

    ⚠️ Small text: 15px may strain on mobile. Use ≥16px for WCAG compliance.

    ✅ Optimal line spacing: 1.60 ratio (ideal range 1.4–1.6).

    ✅ Optimal line length: ~63 chars/line (ideal 45–75 CPL).

    ⚠️ Hard to read: Flesch score 43/100. Simplify sentences for wider reach.

    ⚠️ Partial contrast: 29 elements below WCAG AA threshold (min 1.0:1).

    ❌ Missing H1: Every page should have exactly one H1 element for SEO and accessibility.

    Buy on MyFontsFluid Type (rem)Flesch 43

    Color Palette

    13 unique colors
    Light
    #ffffff
    Primary· 25.999999999999996%
    #42512f
    Secondary· 8.2%
    #377a76
    Secondary· 8%
    #5e7a55
    Secondary· 7.9%
    #353724
    Secondary· 7.3%
    #0c201b
    Primary· 7.2%
    #9aa78f
    Secondary· 6.2%
    #947f67
    Secondary· 5.7%

    Business & Marketing Stack

    6 Tools Detected

    Enterprise

    CRM Systems

    1
    HubSpotMid-Market

    Customer Relationship Management platforms

    Behavior Analytics

    2
    Google Tag ManagerFree
    Google AnalyticsFree

    User behavior and product analytics

    Advertising

    2
    Facebook PixelMid-Market
    Reddit PixelMid-Market

    Ad platforms and retargeting pixels

    Privacy & Cookies

    1
    CookiebotMid-Market

    Cookie consent and privacy compliance tools

    4

    Categories

    6

    Total Tools

    0

    Enterprise

    4

    Mid-Market

    Assessment: Sophisticated marketing and sales technology infrastructure

    Sponsored

    Scripts & Styles

    30 Resources

    20
    Scripts
    10
    Styles
    14
    Async
    5
    Defer

    Top Script Sources

    lathampool.com(5)googletagmanager.com(3)connect.facebook.net(2)ads.nextdoor.com(2)consent.cookiebot.com(2)

    Website Identity

    Latham Pool

    Latham Pool

    Organization

    With over 500,000 pools installed and counting, explore our unmatched craftsmanship and innovative pool designs to transform your backyard into a destination.

    www.lathampool.com/
    13 years old
    Location detected: 🇺🇸 United Statesvia ip
    NameCheap, Inc.📧 Microsoft 365en-US

    Sponsored

    Last analyzed: 14 May 2026 at 16:56

    Historical Analysis & Change Tracking