lapua.com

https://lapua.com· First analyzed 20 May 2026· Updated 20 May 2026

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lapua.com

Mobile

Sponsored

Hosting Provider

Hetzner

hetzner.com

IP Address

95.216.46.33

Site Location

🇫🇮 Finlandvia ip

Server Location

🇫🇮 Helsinki, Finland

ASN

AS24940

Organization

HETZNER-DC

Server

Nginx

CDN

Nameservers

ns2.databros.fi.ns.databros.fi.

Performance

Core Web Vitals

Weight

First Contentful Paint

990 ms10%

Speed Index

1.3 s10%

Largest Contentful Paint

—25%

Total Blocking Time

0.0 ms30%

Cumulative Layout Shift

0.00025%

16.4 MB

92 requests

Image Optimization

Lazy LoadResponsive

0–49

50–89

90–100

Architecture Stack

Monolithic

⚙️ SSR

WordPressv6.9.4

cms

Nevev4.2.3

by ThemeIsle

View Theme

Technology Stack

18 Technologies Detected

Plugins

Load More Products For Woocommerce

Better Youtube Embed Block Otter Blocks Cookie Notice

WooCommerce

Neve Pro Addon Woo Product Filter Woofilter Pro

Libraries

jQueryv3.7.1

jQuery UI

Underscore.js

Fonts

Adobe Fonts (Typekit)Adobe Fonts

Analytics

CSS Frameworks

Icon Libraries

Web Servers

SEO Analysis

A83/100

Meta Tags13/15

Content10/12

Headings7/8

Technical24/25

E-E-A-T2/7

Images3/7

Links5/5

URL5/5

Social5/5

Freshness2/4

Mobile4/4

Indexability3/3

lapua.comlapua.com

Lapua Ammunition | Ammo | Bullets | Cartridge Cases | Nammo Lapua

Lapua quality ammo is the top choice for any rimfire or centerfire competitive shooter, hunter or Mil / LE authority.

Title Length65 chars

Recommended: 50-60 chars (~400px / 580px)

Description Length117 chars

Recommended: 120-160 chars

Issues (1)

• Most images missing alt text (24/30) — critical for accessibility and SEO

5 issues found

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Crawlability

Sitemap

Type: standard

1,051 URLs

robots.txt

4 rules

Sitemap reference found

Local SEO

Local Search Readiness

15/100

Poor

4 14

This site doesn't appear to be a local business. Local SEO signals are optional for non-local websites.

Sponsored

AI & LLM Readiness

D49/100

Bot Access

20/25

Machine Read.

8/25

Schema Data

7/25

Citation

14/25

AI Bot Access

14/14 accessible

AI Search

OAI-SearchBot

PerplexityBot

Claude-SearchBot

Gemini-Deep-Research

DuckAssistBot

Training

GPTBot

ClaudeBot

Google-Extended

Meta-ExternalAgent

Bytespiderinfo

Amazonbot

Applebot-Extended

CCBotinfo

Fetch

ChatGPT-User

Machine Readability

llms.txt

llms-full.txt

Semantic HTML

Heading Hierarchy

nav

Text ratio:3%

Words:1,127

Token eff.:Optimal

Depth:1/5

Structured Data

3 JSON-LD

Organization×1.1WebSiteBreadcrumbListSearchAction

Citation Readiness

Opening Summary1715w

Descriptive Headingsavg 4.9w

Canonical URL

Open Graph3/3

Twitter Card3/3

Language Tag

Publish Date

Author Info

Lists

Tables

TL;DR / Summary

About Page Link

Recommendations (10)

AI readiness recommendation preview...

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Sponsored

Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.

75/100

Passed

Critical

Warnings

Images & Alt Text

8/20

Checks if images have descriptive alt text for screen readers and visually impaired users.

Semantic Structure

17/20

Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.

Forms & Inputs

12/15

Verifies form fields have labels, error messages are clear, and inputs are properly associated.

Color & Contrast

15/15

Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.

Keyboard & Focus

13/15

Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).

ARIA & Roles

10/15

Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.

3 recommendations

•Accessibility recommendation preview...

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Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.

38/100

1.70 g

CO₂e / view

16.4 MB

Page Weight

Cleaner Than

New Visitor

1.94 g

Returning (cached)

969 mg

Annual (10K/mo)

203.5 kg

Emission Segments

Data Center

83 mg

Network

498 mg

Device

1.11 g

Resource Breakdown

JavaScript

204.6 KB

Images

15.4 MB

CSS

814.2 KB

HTML

46.3 KB

Other

655 B

Green Hosting Verified

Hetzner Online GmbH

GWF Verified

5 recommendations

•Carbon footprint recommendation preview...

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Security Score

41%Poor

Interactive

HTTPS

No WAF

70d

Certificate Details

Type

Domain Validated (DV)

Certificate Authority

Let's Encrypt

Key Algorithm

ECDSA (secp256r1) (256 bit)

Signature

ECDSA with SHA-384

TLS Version

TLSv1.3

HTTP Protocol

HTTP/2

Valid From

01.05.2026

Valid Until

30.07.2026

Subject Alternative Names (2)

lapua.comwww.lapua.com

SHA-256 Fingerprint

91:EC:16:AE:AA:3E:98:17:7C:FC:ED:7F:E3:15:9C:6F:36:84:FE:16...

Top Recommendations

Security recommendation preview

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Upgrade to view header details

HTTP Headers

Developer Console

content-encoding

📦 Gzip(gzip)

content-type

text/html; charset=UTF-8

date

Wed, 20 May 2026 04:05:28 GMT

link

<https://www.lapua.com/wp-json/>; rel="https://api.w.org/", ...

server

nginx

vary

Accept-Encoding

Good Warning Issue

Email Infrastructure

Custom Mail Server

Score

SPF

DKIM

DMARC

MX Records (3)

mx2.nammo.com

mx1.nammo.com

mail.nammo.com

Domain Information

lapua.com

Domain Age

30y 8m

Created

25.09.1995

Expires

24.09.2028

Last Updated

02.09.2025

Registrar

Network Solutions, LLC

DNSSEC

Not Enabled

Privacy & Compliance

Cookie Notice (WP)

Cookie Consent Banner

Cookie Notice (WP)

GDPR Indicators

Cookie consent banner detected

CMP: Cookie Notice (WP)

Data Protection Officer mentioned

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.

84/100

Mobile Friendly12 breakpoints

Viewport Meta

The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.

Responsive Design

Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.

Touch Icons

Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.

Readable Font Size

Base font size should be at least 16px on mobile to ensure text is readable without zooming.

Relative Units

Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.

No H-Scroll Risk

No elements wider than the viewport that would cause horizontal scrolling on mobile devices.

Tap Targets OK

Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.

No Fixed Widths

No elements with fixed pixel widths that could overflow on smaller screens and break the layout.

Viewport

width=device-width, initial-scale=1, minimum-scale=1

1 recommendation

•Mobile compatibility recommendation preview...

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Typography & Readability

Arial

WCAG AAA

83/100

Readability

/30

26/30

16px · LH 1.37

Hierarchy

/20

14/20

1.75x ratio

WCAG

/25

22/25

10.85:1 min contrast

Performance

/25

21/25

System fonts

Heading Font

Arial

Sans28px

Body Font

Arial

Sans16px

Contrast Ratio

10.85:1

WCAG AAA (≥7:1)

Reading Comfort

~37 CPL

Narrow lines

28px

48px

16px

Minor Second

Scale

✅ Excellent readability: 16px body text is ideal for all devices.

⚠️ Tight line spacing (1.37). Increase to 1.4–1.6 for better readability.

✅ WCAG AAA contrast: All text meets 7:1 ratio (min 10.8:1).

⚠️ Minor heading issue: 1 level skip(s) detected. Maintain sequential order for screen readers.

✅ Modern fluid typography: clamp() with rem units ensures zoom accessibility (WCAG 1.4.4).

✅ System fonts: Zero font loading delay — best possible LCP impact.

AAdobe FontsFluid Type (rem)Flesch 62

Color Palette

10 unique colors

Light

#b7adaf

Other· 6%

#6180b5

Secondary· 30.7%

#00205b

Primary· 18.699999999999996%

#48649f

Secondary· 9.5%

#17337e

Accent· 7.9%

#f5f7f8

Secondary· 7.9%

#663c5a

Secondary· 7.5%

#8999b6

Secondary· 5.7%

Business & Marketing Stack

1 Tools Detected

Growing

Behavior Analytics

Google AnalyticsFree

User behavior and product analytics

Sponsored

Scripts & Styles

30 Resources

Scripts

Styles

Async

Defer

Top Script Sources

lapua.com(19)googletagmanager.com(1)

Website Identity

Lapua

Organization

Lapua quality ammo is the top choice for any rimfire or centerfire competitive shooter, hunter or Mil / LE authority.

www.lapua.com/

30 years old

Location detected: 🇫🇮 Finlandvia ip

Network Solutions, LLCen-US

Social Profiles

Facebook X (Twitter)Instagram LinkedIn YouTube

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Last analyzed: 20 May 2026 at 04:05

Historical Analysis & Change Tracking