kettleandfire.com

https://kettleandfire.com· First analyzed 11 May 2026· Updated 11 May 2026

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kettleandfire.com

Mobile

Sponsored

Hosting Provider

Shopify

shopify.com

IP Address

23.227.38.32

Site Location

🇨🇦 Canadavia ip

Server Location

🇨🇦 Ottawa, Canada

ASN

AS13335

Organization

Shopify, Inc.

Server

Cloudflare

CDN

Cloudflare

WAF

Cloudflare

Nameservers

arya.ns.cloudflare.com.alexis.ns.cloudflare.com.

Performance

Core Web Vitals

Weight

First Contentful Paint

1.8 s10%

Speed Index

2.3 s10%

Largest Contentful Paint

—25%

Total Blocking Time

0.0 ms30%

Cumulative Layout Shift

0.00025%

3.3 MB

189 requests

Image Optimization

Lazy LoadUploadcare

0–49

50–89

90–100

Architecture Stack

Monolithic

⚙️ SSR

Shopify

ecommerce

Qbrico | 23122025 | New Purchase BlockCustom

Shopify Theme

Detected Apps

Yotpo ReviewsKlaviyoUpsell & Cross SellInstagram ShoppingPinterest+1 more

Technology Stack

23 Technologies Detected

Analytics

Google Analytics

FullStory Microsoft Clarity Segment

Fonts

Google Fonts Adobe Fonts (Typekit)Adobe Fonts

Advertising

Google Ads Twitter Ads Microsoft Advertising

CSS Frameworks

Tailwind CSS

Ant Design

UI Components

Slick Carousel

Other

AOS (Animate On Scroll)

Other

Tag Managers

Email Marketing

Other

Reviews

Other

CDN

Libraries

Security

SEO Analysis

C61/100

Meta Tags15/15

Content3/12

Headings3/8

Technical18/25

E-E-A-T0/7

Images3/7

Links5/5

URL5/5

Social5/5

Freshness0/4

Mobile1/4

Indexability3/3

kettleandfire.comkettleandfire.com

Kettle & Fire - Premium & 100% Grass-Fed Bone Broth

Kettle & Fire's bone broth is made with all organic ingredients and bones from 100% grass-fed cows. Try our 5-star bone broth and start improving your health.

Title Length51 chars

Recommended: 50-60 chars (~318px / 580px)

Description Length158 chars

Recommended: 120-160 chars

Issues (2)

• Very thin content (10 words). Search engines need substantial content for ranking.
• Missing H1 tag — every page should have exactly one H1

8 issues found

Upgrade to view details

Crawlability

Sitemap

Type: index

4 URLs

4 sub-sitemaps

robots.txt

166 rules

Sitemap reference found

Local SEO

Local Search Readiness

11/100

Poor

3 14 1

This site doesn't appear to be a local business. Local SEO signals are optional for non-local websites.

Sponsored

AI & LLM Readiness

F36/100

Bot Access

20/25

Machine Read.

8/25

Schema Data

1/25

Citation

7/25

AI Bot Access

14/14 accessible

AI Search

OAI-SearchBot

PerplexityBot

Claude-SearchBot

Gemini-Deep-Research

DuckAssistBot

Training

GPTBot

ClaudeBot

Google-Extended

Meta-ExternalAgent

Bytespiderinfo

Amazonbot

Applebot-Extended

CCBotinfo

Fetch

ChatGPT-User

Machine Readability

llms.txtvalid

llms-full.txt

Semantic HTML

Heading Hierarchy

Text ratio:6%

Words:7,910

Token eff.:Excessive

Structured Data

Microdata

Organization×1.1(min)microdata

Citation Readiness

Opening Summary

Descriptive Headings

Canonical URL

Open Graph3/3

Twitter Card3/3

Language Tag

Publish Date

Author Info

Lists

Tables

TL;DR / Summary

About Page Link

Recommendations (12)

AI readiness recommendation preview...

Upgrade to view recommendations

Sponsored

Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.

68/100

Passed

Critical

Warnings

Images & Alt Text

20/20

Checks if images have descriptive alt text for screen readers and visually impaired users.

Semantic Structure

6/20

Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.

Forms & Inputs

15/15

Verifies form fields have labels, error messages are clear, and inputs are properly associated.

Color & Contrast

15/15

Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.

Keyboard & Focus

11/15

Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).

ARIA & Roles

1/15

Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.

2 recommendations

•Accessibility recommendation preview...

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Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.

41/100

337 mg

CO₂e / view

3.3 MB

Page Weight

30%

Cleaner Than

New Visitor

386 mg

Returning (cached)

193 mg

Annual (10K/mo)

40.5 kg

Emission Segments

Data Center

17 mg

Network

99 mg

Device

222 mg

Resource Breakdown

JavaScript

988.2 KB

Images

1.7 MB

CSS

552.6 KB

Fonts

1.8 KB

HTML

46.8 KB

Other

1.5 KB

Green Hosting Verified

Cloudflare

GWF Verified

6 recommendations

•Carbon footprint recommendation preview...

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Security Score

65%Fair

Critical / Transactional

HTTPS

WAF

47d

Certificate Details

Type

Domain Validated (DV)

Certificate Authority

Let's Encrypt

Key Algorithm

ECDSA (secp256r1) (256 bit)

Signature

ECDSA with SHA-384

TLS Version

TLSv1.3

HTTP Protocol

HTTP/2+H3

Valid From

29.03.2026

Valid Until

27.06.2026

Subject Alternative Names (1)

www.kettleandfire.com

SHA-256 Fingerprint

B8:F8:63:4D:C6:73:7A:E8:D3:3C:4A:1B:56:7A:57:96:3A:30:73:A4...

Upgrade to view header details

HTTP Headers

Developer Console

alt-svc

h3=":443"; ma=86400

cf-cache-status

DYNAMIC

cf-ray🇦🇹 Vienna

9f9fa355fb578f2b-VIE

content-encoding

⚡ Brotli(br)

content-language

en-US

content-length

47637

Good Warning Issue

Email Infrastructure

Google Workspace

Score

SPF

DKIM

DMARC

DMARC Policy

None (Monitor Only)

MX Records (5)

aspmx2.googlemail.com

alt1.aspmx.l.google.com

alt2.aspmx.l.google.com

aspmx.l.google.com

+1 more

Domain Information

kettleandfire.com

Domain Age

10y 7m

Created

21.09.2015

Expires

21.09.2026

Last Updated

22.08.2025

Registrar

NameCheap, Inc.

DNSSEC

Not Enabled

Privacy & Compliance

Cookiebot

Cookie Consent Banner

Cookiebot

GDPR Indicators

Cookie consent banner detected

CMP: Cookiebot

Data Protection Officer mentioned

Legitimate interest basis mentioned

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.

72/100

Mobile Friendly114 breakpoints

Viewport Meta

The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.

Responsive Design

Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.

Touch Icons

Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.

Readable Font Size

Base font size should be at least 16px on mobile to ensure text is readable without zooming.

Relative Units

Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.

No H-Scroll Risk

No elements wider than the viewport that would cause horizontal scrolling on mobile devices.

Tap Targets OK

Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.

No Fixed Widths

No elements with fixed pixel widths that could overflow on smaller screens and break the layout.

Viewport

width=device-width,initial-scale=1,shrink-to-fit=no

2 recommendations

•Mobile compatibility recommendation preview...

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Typography & Readability

Coastal + Excelsior

WCAG Partial

61/100

Readability

/30

18/30

15px · LH 1.60

Hierarchy

/20

12/20

4.67x ratio

WCAG

/25

15/25

3.96:1 min contrast

Performance

/25

16/25

2 fonts · 8 req

Heading Font

Coastal

Sans70px

Body Font

Excelsior

Sans15px

Contrast Ratio

3.96:1

3 issues

Reading Comfort

~34 CPL

Narrow lines

70px

32px

30px

15px

⚠️ Small text: 15px may strain on mobile. Use ≥16px for WCAG compliance.

✅ Optimal line spacing: 1.60 ratio (ideal range 1.4–1.6).

⚠️ Partial contrast: 3 elements below WCAG AA threshold (min 4.0:1).

⚠️ Minor heading issue: 1 level skip(s) detected. Maintain sequential order for screen readers.

✅ Strong hierarchy: Headlines are 4.7x larger than body text.

✅ Modern fluid typography: clamp() with rem units ensures zoom accessibility (WCAG 1.4.4).

GGoogle Fonts AAdobe Fonts Buy on MyFontsFluid Type (rem)Flesch 60

Color Palette

7 unique colors

Dark

#171616

Text· 6.5%

#fff6db

Background· 58.699999999999996%

#db1e18

Primary· 9.9%

#321e1e

Secondary· 9.1%

#cbaa74

Secondary· 6.3%

#e3cba3

Accent· 5.7%

#795d51

Secondary· 3.8%

Business & Marketing Stack

6 Tools Detected

Enterprise

Behavior Analytics

Google Tag ManagerFree

Google AnalyticsFree

User behavior and product analytics

Privacy & Cookies

CookiebotMid-Market

Cookie consent and privacy compliance tools

A/B Testing & Optimization

VWO (Visual Website Optimizer)Mid-Market

Experimentation and conversion optimization

Reviews & Social Proof

YotpoMid-Market

BazaarvoiceEnterprise

Customer reviews and testimonials

Sponsored

Scripts & Styles

29 Resources

Scripts

Styles

Async

Defer

Top Script Sources

kettleandfire.com(9)consent.cookiebot.com(2)cdn.kettleandfire.com(2)apps.bazaarvoice.com(1)app.lightlabs.com(1)

Website Identity

kettleandfire.com

10 years old

Location detected: 🇨🇦 Canadavia ip

NameCheap, Inc.📧 Google Workspaceen

Social Profiles

Facebook X (Twitter)Instagram Pinterest

Sponsored

Last analyzed: 11 May 2026 at 07:58

Historical Analysis & Change Tracking