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kantarmedia.com

https://kantarmedia.com· First analyzed 01 May 2026· Updated 01 May 2026
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kantarmedia.com
Desktop screenshot of kantarmedia.com
Mobile screenshot of kantarmedia.com
Mobile

Sponsored

Hosting Provider

WP Engine
wpengine.com

IP Address

141.193.213.20

Site Location

🇬🇧 United Kingdomvia phone

Server Location

🇺🇸 Austin, United States

ASN

AS209242

Organization

WPEngine, Inc.

Server

Cloudflare

CDN

Cloudflare

WAF

Cloudflare

Nameservers

ns4-01.azure-dns.info.ns1-01.azure-dns.com.ns2-01.azure-dns.net.ns3-01.azure-dns.org.

Performance

99

Core Web Vitals

Weight

First Contentful Paint
768 ms10%
Speed Index
998 ms10%
Largest Contentful Paint
—25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
2.4 MB
76 requests

Image Optimization

Lazy LoadResponsive
0–49
50–89
90–100

Architecture Stack

Monolithic
⚙️ SSR
WordPress
cms
fifty5blue-2026Custom

Technology Stack

19 Technologies Detected

Plugins

12
Icon BlockRd Custom Blocks ProductionEnable Hover Color MasterRebellious Digital Block AnimationHreflang ManagerRelevanssi Live Ajax SearchWp Consent ApiCookiebotIf SoSay WhatGoogle Site Kit
Yoast SEO

CSS Frameworks

2
Bootstrap
Tailwind CSS

Libraries

1
jQueryv3.7.1

UI Components

1
Swiper

Analytics

1
Google Analytics

Marketing

1
HubSpot

CDN

1
Cloudflare

SEO Analysis

B75/100
22
9
0
Meta Tags7/15
Content6/12
Headings7/8
Technical25/25
E-E-A-T2/7
Images4/7
Links5/5
URL5/5
Social4/5
Freshness4/4
Mobile3/4
Indexability3/3
K
kantarmedia.comkantarmedia.com

Home - Fifty5Blue

Your window on what the world is watching. As viewing habits splinter and platforms multiply, unified measurement is essential. We are meeting that need with...

Description truncated.
Title Length17 chars

Recommended: 50-60 chars (~103px / 580px)

Description Length300 chars

Recommended: 120-160 chars

Issues (0)

    9 issues found

    Upgrade to view details

    Crawlability

    Sitemap

    Type: index

    4 URLs

    4 sub-sitemaps

    robots.txt

    6 rules

    Sitemap reference found

    Allows all crawlers

    Local SEO

    Local Search Readiness

    33/100
    Needs Work
    9 10

    Sponsored

    AI & LLM Readiness

    D49/100
    Bot Access
    20/25
    Machine Read.
    7/25
    Schema Data
    8/25
    Citation
    14/25

    AI Bot Access

    14/14 accessible
    AI Search
    OAI-SearchBot
    PerplexityBot
    Claude-SearchBot
    Gemini-Deep-Research
    DuckAssistBot
    Training
    GPTBot
    ClaudeBot
    Google-Extended
    Meta-ExternalAgent
    Bytespiderinfo
    Amazonbot
    Applebot-Extended
    CCBotinfo
    Fetch
    ChatGPT-User

    Machine Readability

    llms.txt
    llms-full.txt
    Semantic HTML
    Heading Hierarchy
    Text ratio:4%
    Words:2,515
    Token eff.:Optimal

    Structured Data

    5 JSON-LD
    Organization×1.1WebSiteBreadcrumbListSearchAction
    sameAs entity links

    Citation Readiness

    Opening Summary67w
    Descriptive Headings
    Canonical URL
    Open Graph3/3
    Twitter Card1/3
    Language Tag
    Publish Date
    Author Info
    Lists
    Tables
    TL;DR / Summary
    About Page Link
    Recommendations (9)
    AI readiness recommendation preview...
    Upgrade to view recommendations

    Sponsored

    Accessibility

    WCAG 2.1 Compliance

    Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
    B
    77/100
    11
    Passed
    3
    Critical
    0
    Warnings
    Images & Alt Text
    20/20
    Checks if images have descriptive alt text for screen readers and visually impaired users.
    Semantic Structure
    10/20
    Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
    Forms & Inputs
    15/15
    Verifies form fields have labels, error messages are clear, and inputs are properly associated.
    Color & Contrast
    15/15
    Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
    Keyboard & Focus
    11/15
    Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
    ARIA & Roles
    6/15
    Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.
    2 recommendations
    • •Accessibility recommendation preview...
    Upgrade to view recommendations

    Carbon Footprint

    SWDM v4 · Eco-Score

    Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
    54/100
    D
    245 mg
    CO₂e / view
    2.4 MB
    Page Weight
    30%
    Cleaner Than
    New Visitor
    280 mg
    vs
    Returning (cached)
    140 mg
    Annual (10K/mo)
    29.4 kg
    Emission Segments
    Data Center
    12 mg
    Network
    72 mg
    Device
    161 mg
    Resource Breakdown
    JavaScript
    381.1 KB
    Images
    1.7 MB
    CSS
    323.2 KB
    HTML
    28.8 KB
    Other
    1.5 KB
    Green Hosting Verified
    WP Engine
    Provider Match
    4 recommendations
    • •Carbon footprint recommendation preview...
    Upgrade to view recommendations
    A

    Security Score

    86%Very Good
    Interactive

    HTTPS

    WAF

    69d

    Certificate Details

    Type

    Domain Validated (DV)

    Certificate Authority

    Google Trust Services

    Key Algorithm

    ECDSA (secp256r1) (256 bit)

    Signature

    ECDSA with SHA-256

    TLS Version

    TLSv1.3

    HTTP Protocol

    HTTP/2+H3

    Valid From

    10.04.2026

    Valid Until

    09.07.2026

    OCSP Stapling

    Enabled

    Subject Alternative Names (1)

    www.fifty5blue.com

    SHA-256 Fingerprint

    2D:AD:25:30:3A:D8:C7:46:BF:34:5E:0A:37:BA:14:B9:94:3C:CF:05...

    Upgrade to view header details

    HTTP Headers

    Developer Console

    access-control-allow-headers
    Content-Type, Accept, Origin, X-Requested-With
    access-control-allow-methods
    POST, OPTIONS, PUT, DELETE
    access-control-allow-origin
    *
    alt-svc
    h3=":443"; ma=86400
    cache-control
    🟡 600s(max-age=600, must-revalidate)
    cf-cache-status
    DYNAMIC
    Good Warning Issue

    Email Infrastructure

    Microsoft 365

    Score

    95

    SPF
    DKIM
    DMARC

    DMARC Policy

    Reject (Strictest)

    MX Records (1)

    kantarmedia-com.mail.protection.outlook.com

    Domain Information

    kantarmedia.com

    Domain Age
    27y 8m

    Created

    01.09.1998

    Expires

    31.08.2026

    Last Updated

    27.08.2025

    Registrar

    CSC Corporate Domains, Inc.

    DNSSEC
    Not Enabled

    Privacy & Compliance

    Cookiebot

    Cookie Consent Banner
    Cookiebot
    Privacy Policy
    Terms of Service

    GDPR Indicators

    Cookie consent banner detected
    CMP: Cookiebot
    Privacy policy page linked
    Data Protection Officer mentioned
    Legitimate interest basis mentioned

    Mobile Compatibility

    Viewport & Responsive Test

    Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
    A
    81/100
    Mobile Friendly37 breakpoints
    Viewport Meta
    The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
    Responsive Design
    Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
    Touch Icons
    Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
    Readable Font Size
    Base font size should be at least 16px on mobile to ensure text is readable without zooming.
    Relative Units
    Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
    No H-Scroll Risk
    No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
    Tap Targets OK
    Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
    No Fixed Widths
    No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
    Viewport
    width=device-width, initial-scale=1
    2 recommendations
    • •Mobile compatibility recommendation preview...
    Upgrade to view recommendations

    Typography & Readability

    Geist

    WCAG Partial
    78/100
    Readability
    /30
    25/30

    18px · LH 1.50

    Hierarchy
    /20
    15/20

    3.56x ratio

    WCAG
    /25
    18/25

    1:1 min contrast

    Performance
    /25
    20/25

    1 font · 2 req

    Heading Font

    Geist

    Sans64px

    Body Font

    Geist

    Sans18px

    Contrast Ratio

    1:1

    7 issues

    Reading Comfort

    ~49 CPL

    Optimal (45–75)
    64px
    h1
    240px
    h2
    43px
    h3
    18px
    p
    Perfect Fourth
    Scale

    ✅ Excellent readability: 18px body text is ideal for all devices.

    ✅ Optimal line spacing: 1.50 ratio (ideal range 1.4–1.6).

    ✅ Optimal line length: ~49 chars/line (ideal 45–75 CPL).

    ❌ Very complex text: Flesch score 28/100. Consider shorter sentences and simpler words.

    ⚠️ Partial contrast: 7 elements below WCAG AA threshold (min 1.0:1).

    ⚠️ Minor heading issue: 1 level skip(s) detected. Maintain sequential order for screen readers.

    Buy on MyFontsFluid Type (rem)Flesch 28

    Color Palette

    6 unique colors
    Light
    #ffffff
    Background· 74.69999999999999%
    #0032ff
    Primary· 16.6%
    #a2abc8
    Secondary· 3.2%
    #ebeef3
    Secondary· 2.1%
    #cacfdf
    Secondary· 1.8%
    #4865d4
    Accent· 1.7%

    Business & Marketing Stack

    2 Tools Detected

    Growing

    Behavior Analytics

    1
    Google AnalyticsFree

    User behavior and product analytics

    Privacy & Cookies

    1
    CookiebotMid-Market

    Cookie consent and privacy compliance tools

    2

    Categories

    2

    Total Tools

    0

    Enterprise

    1

    Mid-Market

    Assessment: Growing marketing technology adoption

    Sponsored

    Scripts & Styles

    30 Resources

    20
    Scripts
    10
    Styles
    2
    Async
    4
    Defer

    Top Script Sources

    fifty5blue.com(14)consent.cookiebot.com(2)consentcdn.cookiebot.com(1)cdn.jsdelivr.net(1)googletagmanager.com(1)

    Website Identity

    Fifty5Blue

    Fifty5Blue

    Organization

    Fifty5Blue is a global leader in media measurement and analytics, operating in more than 80 countries. Our independent, hybrid cross-media audience measurement combines trusted audience panels with large-scale data to establish a single, coherent view across platforms and markets. This gives content

    +4402045577900
    www.fifty5blue.com/
    27 years old
    Location detected: 🇬🇧 United Kingdomvia phone
    CSC Corporate Domains, Inc.📧 Microsoft 365en-GB

    Social Profiles

    LinkedIn

    Sponsored

    Last analyzed: 01 May 2026 at 10:46

    Historical Analysis & Change Tracking