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joinroot.com

https://joinroot.com· First analyzed 11 May 2026· Updated 11 May 2026
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joinroot.com
Desktop screenshot of joinroot.com
Mobile screenshot of joinroot.com
Mobile

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Hosting Provider

cloudflare.com

IP Address

104.26.5.112

Site Location

🇨🇦 Canadavia ip

Server Location

🇨🇦 Toronto, Canada

ASN

AS13335

Organization

Cloudflare, Inc.

Server

AmazonS3

CDN

CloudFront

Nameservers

tom.ns.cloudflare.com.kay.ns.cloudflare.com.

Performance

97

Core Web Vitals

Weight

First Contentful Paint
1.0 s10%
Speed Index
1.3 s10%
Largest Contentful Paint
25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
1 MB
52 requests

Image Optimization

Lazy LoadWebPResponsive
0–49
50–89
90–100

Architecture Stack

JAMstack
SSG
Decoupled
Frontend
Framework
Gatsbyv3.14.0
API
Data Source
Headless CMS
Contentful
Infrastructure
Platform
AWS CloudFront
CDN
CloudFront

Progressive Web App

Web ManifestApple Touch IconTheme Color

Detected API Sources

//images.ctfassets.net/pacigpl...//images.ctfassets.net/pacigpl...

Technology Stack

7 Technologies Detected

SEO Analysis

C67/100
20
6
1
Meta Tags14/15
Content7/12
Headings5/8
Technical16/25
E-E-A-T0/7
Images4/7
Links5/5
URL5/5
Social5/5
Freshness0/4
Mobile3/4
Indexability3/3
J
joinroot.comjoinroot.com

Car insurance for good drivers | Root® Insurance

Root® does car insurance differently. We believe good drivers should pay less for auto insurance so we base rates primarily on how you drive. Get a free quote.

Title Length48 chars

Recommended: 50-60 chars (~288px / 580px)

Description Length159 chars

Recommended: 120-160 chars

Issues (1)

  • Most images missing alt text (33/39) — critical for accessibility and SEO

Crawlability

Sitemap

Type: index

1 URLs

1 sub-sitemaps

robots.txt

Local SEO

Local Search Readiness

11/100
Poor
3 12 2

This site doesn't appear to be a local business. Local SEO signals are optional for non-local websites.

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AI & LLM Readiness

D42/100
Bot Access
20/25
Machine Read.
7/25
Schema Data
0/25
Citation
15/25

AI Bot Access

14/14 accessible
AI Search
OAI-SearchBot
PerplexityBot
Claude-SearchBot
Gemini-Deep-Research
DuckAssistBot
Training
GPTBot
ClaudeBot
Google-Extended
Meta-ExternalAgent
Bytespiderinfo
Amazonbot
Applebot-Extended
CCBotinfo
Fetch
ChatGPT-User

Machine Readability

llms.txt
llms-full.txt
Semantic HTML
Heading Hierarchy
Text ratio:2%
Words:832
Token eff.:Optimal

Structured Data

No Schema

Citation Readiness

Opening Summary24w
Descriptive Headingsavg 5.5w
Canonical URL
Open Graph3/3
Twitter Card2/3
Language Tag
Publish Date
Author Info
Lists
Tables
TL;DR / Summary
About Page Link
Recommendations (10)
AI readiness recommendation preview...

Sponsored

Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
A
80/100
14
Passed
4
Critical
2
Warnings
Images & Alt Text
18/20
Checks if images have descriptive alt text for screen readers and visually impaired users.
Semantic Structure
15/20
Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
Forms & Inputs
12/15
Verifies form fields have labels, error messages are clear, and inputs are properly associated.
Color & Contrast
15/15
Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
Keyboard & Focus
11/15
Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
ARIA & Roles
9/15
Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.
3 recommendations
  • Accessibility recommendation preview...

Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
72/100
B
107 mg
CO₂e / view
1.0 MB
Page Weight
70%
Cleaner Than
New Visitor
122 mg
vs
Returning (cached)
61 mg
Annual (10K/mo)
12.9 kg
Emission Segments
Data Center
5 mg
Network
32 mg
Device
70 mg
Resource Breakdown
JavaScript
875.9 KB
Images
1.0 KB
CSS
984 B
Fonts
53.4 KB
HTML
51.5 KB
Other
77.4 KB
Green Hosting Verified
Cloudflare
GWF Verified
4 recommendations
  • Carbon footprint recommendation preview...
A

Security Score

86%Very Good
Static / Informational

HTTPS

WAF

84d

Certificate Details

Type

Domain Validated (DV)

Certificate Authority

Amazon

Key Algorithm

RSA (2048 bit)

Signature

SHA-256 with RSA

TLS Version

TLSv1.3

HTTP Protocol

HTTP/2

Valid From

05.07.2025

Valid Until

03.08.2026

OCSP Stapling

Enabled

Subject Alternative Names (1)

www.joinroot.com

SHA-256 Fingerprint

14:24:AE:90:9F:45:00:20:1C:91:0F:7C:44:C6:EE:17:94:A3:E2:52...

Recommendations

Security recommendation preview

HTTP Headers

Developer Console

age
41605
cache-control
🟡 0s(public, max-age=0, must-revalidate)
content-encoding
📦 Gzip(gzip)
content-type
text/html
date
Mon, 11 May 2026 07:15:27 GMT
etag
W/"065ff336234609c997da69923efb02d2"
Good Warning Issue

Email Infrastructure

Google Workspace

Score

98

SPF
DKIM
DMARC

DMARC Policy

Quarantine (Moderate)

MX Records (5)

aspmx3.googlemail.com
alt1.aspmx.l.google.com
alt2.aspmx.l.google.com
aspmx2.googlemail.com

+1 more

Domain Information

joinroot.com

Domain Age
10y 11m

Created

09.06.2015

Expires

09.06.2027

Last Updated

08.05.2026

Registrar

MarkMonitor Inc.

DNSSEC
Not Enabled

Privacy & Compliance

Osano

Cookie Consent Banner
Osano
Privacy Policy
Terms of Service

GDPR Indicators

Cookie consent banner detected
CMP: Osano
Privacy policy page linked

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
B
77/100
Mobile Friendly98 breakpoints
Viewport Meta
The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
Responsive Design
Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
Touch Icons
Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
Readable Font Size
Base font size should be at least 16px on mobile to ensure text is readable without zooming.
Relative Units
Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
No H-Scroll Risk
No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
Tap Targets OK
Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
No Fixed Widths
No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
Viewport
width=device-width, initial-scale=1, shrink-to-fit=no
1 recommendation
  • Mobile compatibility recommendation preview...

Typography & Readability

Root Sans

WCAG Partial
73/100
Readability
/30
21/30

18px · LH 1.30

Hierarchy
/20
15/20

3.67x ratio

WCAG
/25
17/25

1:1 min contrast

Performance
/25
20/25

1 font · 2 req

Heading Font

Root Sans

Sans66px

Body Font

Root Sans

Sans18px

Contrast Ratio

1:1

18 issues

Reading Comfort

~35 CPL

Narrow lines
66px
h1
32px
h2
28px
h3
18px
p

✅ Excellent readability: 18px body text is ideal for all devices.

⚠️ Tight line spacing (1.30). Increase to 1.4–1.6 for better readability.

⚠️ Partial contrast: 18 elements below WCAG AA threshold (min 1.0:1).

⚠️ Minor heading issue: 1 level skip(s) detected. Maintain sequential order for screen readers.

✅ Strong hierarchy: Headlines are 3.7x larger than body text.

✅ Lean font stack: 1 font families keeps load times fast.

Color Palette

9 unique colors
21:1 AAA Light
#ffffff
Primary· 9%
#000000
Text· 7%
#313d65
Secondary· 46%
#3c669a
Secondary· 8.3%
#ef7943
Accent· 7.7%
#614d5f
Secondary· 1.5%
#1d243a
Secondary· 1.3%

Business & Marketing Stack

3 Tools Detected

Advanced

Behavior Analytics

2

User behavior and product analytics

Privacy & Cookies

1

Cookie consent and privacy compliance tools

2

Categories

3

Total Tools

0

Enterprise

1

Mid-Market

Assessment: Well-developed marketing technology stack

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Scripts & Styles

9 Resources

8
Scripts
1
Styles
6
Async
0
Defer

Top Script Sources

local(7)cmp.osano.com(1)

Website Identity

joinroot.com

10 years old
Location detected: 🇨🇦 Canadavia ip
MarkMonitor Inc.📧 Google Workspaceen

Sponsored

Last analyzed: 11 May 2026 at 18:49

Historical Analysis & Change Tracking