inthesnow.com

https://inthesnow.com· First analyzed 28 May 2026· Updated 28 May 2026

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inthesnow.com

Mobile

Sponsored

Hosting Provider

WP Engine

wpengine.com

IP Address

141.193.213.11

Site Location

🇺🇸 United Statesvia ip

Server Location

🇺🇸 Austin, United States

ASN

AS209242

Organization

WPEngine, Inc.

Server

Cloudflare

CDN

Cloudflare

WAF

Cloudflare

Nameservers

gina.ns.cloudflare.com.rajeev.ns.cloudflare.com.

Performance

100

Core Web Vitals

Weight

First Contentful Paint

595 ms10%

Speed Index

774 ms10%

Largest Contentful Paint

—25%

Total Blocking Time

0.0 ms30%

Cumulative Layout Shift

0.00025%

2.3 MB

76 requests

Image Optimization

Lazy LoadResponsive

0–49

50–89

90–100

Architecture Stack

Monolithic

⚙️ SSR

WordPress

cms

inthesnowCustom

Technology Stack

12 Technologies Detected

Plugins

Paid Memberships Pro Widget Countdown

Analytics

Libraries

CSS Frameworks

Icon Libraries

Fonts

CDN

SEO Analysis

A85/100

Meta Tags15/15

Content11/12

Headings3/8

Technical23/25

E-E-A-T7/7

Images3/7

Links5/5

URL5/5

Social3/5

Freshness4/4

Mobile3/4

Indexability3/3

inthesnow.cominthesnow.com

InTheSnow | Skiing News from the UK's Most Read Ski Magazine

InTheSnow Magazine is the only free Winter Sports News Magazine in the UK, edited by world renown ski journalist and ‘Snowhunter’ Patrick Thorne

Title Length60 chars

Recommended: 50-60 chars (~370px / 580px)

Description Length144 chars

Recommended: 120-160 chars

Issues (2)

• Missing H1 tag — every page should have exactly one H1
• Most images missing alt text (15/25) — critical for accessibility and SEO

7 issues found

Upgrade to view details

Crawlability

Sitemap

Type: index

26 URLs

26 sub-sitemaps

robots.txt

4 rules

Sitemap reference found

Allows all crawlers

Local SEO

Local Search Readiness

14/100

Poor

4 13

This site doesn't appear to be a local business. Local SEO signals are optional for non-local websites.

Sponsored

AI & LLM Readiness

C60/100

Bot Access

20/25

Machine Read.

8/25

Schema Data

14/25

Citation

18/25

AI Bot Access

14/14 accessible

AI Search

OAI-SearchBot

PerplexityBot

Claude-SearchBot

Gemini-Deep-Research

DuckAssistBot

Training

GPTBot

ClaudeBot

Google-Extended

Meta-ExternalAgent

Bytespiderinfo

Amazonbot

Applebot-Extended

CCBotinfo

Fetch

ChatGPT-User

Machine Readability

llms.txt

llms-full.txt

Semantic HTML

Heading Hierarchy

nav

Text ratio:5%

Words:1,298

Token eff.:Optimal

Sections/1K:3.1

Depth:1/5

Structured Data

5 JSON-LD

Article×1.2(min)NewsArticle×1.2Person×1.3Organization×1.1WebSiteSearchActionmicrodata

sameAs entity links

Citation Readiness

Opening Summary244w

Descriptive Headingsavg 3w

Canonical URL

Open Graph3/3

Twitter Card0/3

Language Tag

Publish Date

Author Info

Lists

Tables

TL;DR / Summary

About Page Link

Recommendations (10)

AI readiness recommendation preview...

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Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.

66/100

Passed

Critical

Warnings

Images & Alt Text

15/20

Checks if images have descriptive alt text for screen readers and visually impaired users.

Semantic Structure

13/20

Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.

Forms & Inputs

10/15

Verifies form fields have labels, error messages are clear, and inputs are properly associated.

Color & Contrast

15/15

Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.

Keyboard & Focus

9/15

Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).

ARIA & Roles

4/15

Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.

4 recommendations

•Accessibility recommendation preview...

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Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.

55/100

235 mg

CO₂e / view

2.3 MB

Page Weight

50%

Cleaner Than

New Visitor

268 mg

Returning (cached)

134 mg

Annual (10K/mo)

28.2 kg

Emission Segments

Data Center

12 mg

Network

69 mg

Device

154 mg

Resource Breakdown

JavaScript

272.5 KB

Images

1.8 MB

CSS

138.9 KB

Fonts

65.5 KB

HTML

21.9 KB

Other

451 B

Green Hosting Verified

Cloudflare

GWF Verified

4 recommendations

•Carbon footprint recommendation preview...

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Security Score

41%Poor

Interactive

HTTPS

WAF

88d

Certificate Details

Type

Domain Validated (DV)

Certificate Authority

Let's Encrypt

Key Algorithm

ECDSA (secp256r1) (256 bit)

Signature

ECDSA with SHA-384

TLS Version

TLSv1.3

HTTP Protocol

HTTP/2+H3

Valid From

26.05.2026

Valid Until

24.08.2026

Subject Alternative Names (1)

www.inthesnow.com

SHA-256 Fingerprint

48:D8:51:7A:6E:71:11:64:DF:B5:B5:96:9D:F8:BD:21:00:36:74:FF...

Top Recommendations

Security recommendation preview

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HTTP Headers

Developer Console

age

24973

alt-svc

h3=":443"; ma=86400

cache-control

🟡 12 Hours(max-age=43200, must-revalidate)

cf-cache-status

HIT

cf-ray🇮🇹 Milan

a029a9b75ff65271-MXP

content-encoding

⚡ Brotli(br)

Good Warning Issue

Email Infrastructure

Microsoft 365

Score

SPF

DKIM

DMARC

DMARC Policy

None (Monitor Only)

MX Records (1)

inthesnow-com.mail.protection.outlook.com

Domain Information

inthesnow.com

Domain Age

23y 6m

Created

02.12.2002

Expires

02.12.2027

Last Updated

29.11.2022

Registrar

eNom, LLC

DNSSEC

Not Enabled

Privacy & Compliance

Cookie Consent Banner

GDPR Indicators

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.

77/100

Mobile Friendly8 breakpoints

Viewport Meta

The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.

Responsive Design

Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.

Touch Icons

Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.

Readable Font Size

Base font size should be at least 16px on mobile to ensure text is readable without zooming.

Relative Units

Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.

No H-Scroll Risk

No elements wider than the viewport that would cause horizontal scrolling on mobile devices.

Tap Targets OK

Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.

No Fixed Widths

No elements with fixed pixel widths that could overflow on smaller screens and break the layout.

Viewport

width=device-width, initial-scale=1

1 recommendation

•Mobile compatibility recommendation preview...

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Typography & Readability

Nunito Sans

WCAG Partial

61/100

Readability

/30

21/30

16px · LH 1.90

Hierarchy

/20

8/20

WCAG

/25

14/25

1:1 min contrast

Performance

/25

18/25

1 font · 6 req

Heading Font

Nunito Sans

Sans

Body Font

Nunito Sans

Sans16px

Contrast Ratio

1:1

27 issues

Reading Comfort

~39 CPL

Narrow lines

55px

22px

90px

16px

✅ Excellent readability: 16px body text is ideal for all devices.

⚠️ Wide line spacing (1.90). 1.4–1.6 is optimal for body text.

⚠️ Partial contrast: 27 elements below WCAG AA threshold (min 1.0:1).

❌ Missing H1: Every page should have exactly one H1 element for SEO and accessibility.

✅ Lean font stack: 1 font families keeps load times fast.

✅ Smart font loading: font-display: swap prevents invisible text during load (FOIT).

GGoogle Fonts Buy on MyFonts

Color Palette

13 unique colors

16.01:1 AAA Light

#ffffff

Background· 16.9%

#212127

Secondary· 5.1%

#516e8d

Secondary· 13.8%

#3b4d66

Secondary· 13.6%

#253a50

Secondary· 8.1%

#e6b34a

Accent· 6.5%

#060a10

Primary· 5.8%

#dbe6eb

Secondary· 5.1%

Business & Marketing Stack

2 Tools Detected

Growing

Behavior Analytics

Google AnalyticsFree

User behavior and product analytics

Advertising

Facebook PixelMid-Market

Ad platforms and retargeting pixels

Sponsored

Scripts & Styles

22 Resources

Scripts

Styles

Async

Defer

Top Script Sources

inthesnow.com(6)googletagmanager.com(4)connect.facebook.net(3)google-analytics.com(1)tracker.metricool.com(1)

Website Identity

InTheSnow

NewsMediaOrganization

InTheSnow Magazine is the only free Winter Sports News Magazine in the UK, edited by world renown ski journalist and ‘Snowhunter’ Patrick Thorne

www.inthesnow.com

23 years old

Location detected: 🇺🇸 United Statesvia ip

eNom, LLC📧 Microsoft 365en-GB

Social Profiles

Facebook X (Twitter)Instagram YouTube

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Last analyzed: 28 May 2026 at 02:00

Historical Analysis & Change Tracking