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insurancedekho.com

https://insurancedekho.com· First analyzed 20 May 2026· Updated 20 May 2026
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insurancedekho.com
Desktop screenshot of insurancedekho.com
Mobile screenshot of insurancedekho.com
Mobile

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Hosting Provider

aws.amazon.com

IP Address

13.201.237.66

Site Location

🇮🇳 Haryana, Gurugram, Indiavia schema_nap

Server Location

🇮🇳 Mumbai, India

ASN

AS16509

Organization

AWS EC2 (ap-south-1)

Server

CloudFront

CDN

CloudFront

Nameservers

ns-328.awsdns-41.com.ns-516.awsdns-00.net.ns-1396.awsdns-46.org.ns-1685.awsdns-18.co.uk.

Performance

88

Core Web Vitals

Weight

First Contentful Paint
1.6 s10%
Speed Index
2.0 s10%
Largest Contentful Paint
25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
369 KB
94 requests

Image Optimization

Lazy LoadWebP
0–49
50–89
90–100

Architecture Stack

Monolithic
⚙️ SSR
Strapi

Progressive Web App

Service WorkerApple Touch IconTheme Color

Technology Stack

7 Technologies Detected

SEO Analysis

C64/100
19
4
2
Meta Tags12/15
Content3/12
Headings3/8
Technical19/21
E-E-A-T2/7
Images6/7
Links5/5
URL5/5
Social5/5
Freshness0/4
Mobile1/4
Indexability3/3
I
insurancedekho.cominsurancedekho.com

Compare, Buy/Renew Insurance Policy - Health, Life, Term, Car & Bike

Buy/Renew health & vehicle insurance policy online. Compare car, bike & health insurance plans from top insurers. Get upto 75%* OFF.

Title Length68 chars

Recommended: 50-60 chars (~408px / 580px)

Description Length132 chars

Recommended: 120-160 chars

Issues (2)

  • Very thin content (11 words). Search engines need substantial content for ranking.
  • Missing H1 tag — every page should have exactly one H1

Local SEO

Local Search Readiness

33/100
Needs Work
9 12

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AI & LLM Readiness

F38/100
Bot Access
20/25
Machine Read.
0/25
Schema Data
11/25
Citation
7/25

AI Bot Access

14/14 accessible
AI Search
OAI-SearchBot
PerplexityBot
Claude-SearchBot
Gemini-Deep-Research
DuckAssistBot
Training
GPTBot
ClaudeBot
Google-Extended
Meta-ExternalAgent
Bytespiderinfo
Amazonbot
Applebot-Extended
CCBotinfo
Fetch
ChatGPT-User

Machine Readability

llms.txt
llms-full.txt
Semantic HTML
Heading Hierarchy
Text ratio:4%
Words:6,142
Token eff.:Excessive

Structured Data

3 JSON-LD
FAQPage×1.5Organization×1.1WebSite
sameAs entity links

Citation Readiness

Opening Summary
Descriptive Headings
Canonical URL
Open Graph3/3
Twitter Card3/3
Language Tag
Publish Date
Author Info
Lists
Tables
TL;DR / Summary
About Page Link
Recommendations (11)
AI readiness recommendation preview...

Sponsored

Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
C
68/100
8
Passed
5
Critical
0
Warnings
Images & Alt Text
20/20
Checks if images have descriptive alt text for screen readers and visually impaired users.
Semantic Structure
9/20
Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
Forms & Inputs
15/15
Verifies form fields have labels, error messages are clear, and inputs are properly associated.
Color & Contrast
12/15
Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
Keyboard & Focus
11/15
Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
ARIA & Roles
1/15
Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.
2 recommendations
  • Accessibility recommendation preview...

Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
78/100
A+
37 mg
CO₂e / view
369.5 KB
Page Weight
90%
Cleaner Than
New Visitor
43 mg
vs
Returning (cached)
21 mg
Annual (10K/mo)
4.5 kg
Emission Segments
Data Center
2 mg
Network
11 mg
Device
25 mg
Resource Breakdown
JavaScript
146.7 KB
Images
12.0 KB
HTML
210.8 KB
Green Hosting Verified
Amazon Web Services (AWS)
Provider Match
4 recommendations
  • Carbon footprint recommendation preview...
B

Security Score

76%Good
Interactive

HTTPS

No WAF

122d

Certificate Details

Type

Domain Validated (DV)

Certificate Authority

Amazon

Key Algorithm

RSA (2048 bit)

Signature

SHA-256 with RSA

TLS Version

TLSv1.3

HTTP Protocol

HTTP/2+H3

Valid From

23.08.2025

Valid Until

19.09.2026

OCSP Stapling

Enabled

Subject Alternative Names (1)

*.insurancedekho.com

SHA-256 Fingerprint

9F:11:2D:D0:41:10:94:40:F9:BA:55:CC:55:91:E4:81:C2:38:F6:71...

Top Recommendations

Security recommendation preview

HTTP Headers

Developer Console

age
70477
alt-svc
h3=":443"; ma=86400
content-encoding
📦 Gzip(gzip)
content-security-policy
frame-ancestors https://*.insurancedekho.com http://*.insura...
content-type
text/html; charset=utf-8
date
Tue, 19 May 2026 16:35:43 GMT
Good Warning Issue

Email Infrastructure

Google Workspace

Score

95

SPF
DKIM
DMARC

DMARC Policy

Reject (Strictest)

MX Records (5)

aspmx3.googlemail.com
alt1.aspmx.l.google.com
alt2.aspmx.l.google.com
aspmx.l.google.com

+1 more

Domain Information

insurancedekho.com

Domain Age
16y 5m

Created

26.11.2009

Expires

26.11.2029

Last Updated

05.05.2026

Registrar

GoDaddy.com, LLC

DNSSEC
Not Enabled

Privacy & Compliance

Cookie Consent Banner
Privacy Policy
Terms of Service

GDPR Indicators

Privacy policy page linked
Data Protection Officer mentioned

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
B
74/100
Mobile Friendly78 breakpoints
Viewport Meta
The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
Responsive Design
Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
Touch Icons
Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
Readable Font Size
Base font size should be at least 16px on mobile to ensure text is readable without zooming.
Relative Units
Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
No H-Scroll Risk
No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
Tap Targets OK
Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
No Fixed Widths
No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
Viewport
width=device-width,initial-scale=1,maximum-scale=5,user-scalable=1
1 recommendation
  • Mobile compatibility recommendation preview...

Typography & Readability

Poppins

WCAG Partial
52/100
Readability
/30
10/30

10px · LH 1.70

Hierarchy
/20
7/20
WCAG
/25
19/25

3.61:1 min contrast

Performance
/25
16/25

1 font

Heading Font

Poppins

Sans

Body Font

Poppins

Sans10px

Contrast Ratio

3.61:1

1 issue

Reading Comfort

~39 CPL

Narrow lines
32px
h2
17px
h3
10px
p

❌ Critical: 10px body text is too small. Minimum 14px, recommend 16px+.

❌ Very complex text: Flesch score 17/100. Consider shorter sentences and simpler words.

⚠️ Partial contrast: 1 elements below WCAG AA threshold (min 3.6:1).

❌ Missing H1: Every page should have exactly one H1 element for SEO and accessibility.

✅ Lean font stack: 1 font families keeps load times fast.

⚠️ Missing font-display: swap — users may see invisible text while fonts load (FOIT).

Color Palette

5 unique colors
Light
#fbfcff
Background· 83.69999999999999%
#e2e6ff
Accent· 6.1000000000000005%
#24272c
Primary· 0%
#bdcdf1
Accent· 4.7%
#9ea7b1
Secondary· 2.7%
#7e5474
Secondary· 2.5%

Business & Marketing Stack

3 Tools Detected

Advanced

Behavior Analytics

2

User behavior and product analytics

Advertising

1

Ad platforms and retargeting pixels

2

Categories

3

Total Tools

0

Enterprise

1

Mid-Market

Assessment: Well-developed marketing technology stack

Ad Networks

Google Ad Manager

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Scripts & Styles

22 Resources

20
Scripts
2
Styles
9
Async
4
Defer

Top Script Sources

static.insurancedekho.com(7)googletagmanager.com(5)connect.facebook.net(3)sb.scorecardresearch.com(1)google-analytics.com(1)

Website Identity

InsuranceDekho

InsuranceDekho

Organization

InsuranceDekho is India’s leading digital insurance platform that helps customers compare, customize, and purchase policies across health, motor, life, term, travel, and investment categories. It also empowers insurance advisors through its POS portal to become certified POSP Insurance Advisors, man

Plot no 273, Udyog Vihar II Rd, Udyog Vihar Phase 1, Udyog Vihar, Sector 20, Haryana, Gurugram

122016, Haryana, Gurugram

India

Location detected: 🇮🇳 India, Haryana, Gurugramvia schema_nap
GoDaddy.com, LLC📧 Google Workspaceen

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Last analyzed: 20 May 2026 at 12:10

Historical Analysis & Change Tracking