StackOptic
Back to Search
insport.com.au favicon

insport.com.au

https://insport.com.au· First analyzed 14 May 2026· Updated 14 May 2026
Export
insport.com.au
Desktop screenshot of insport.com.au
Mobile screenshot of insport.com.au
Mobile

Sponsored

Hosting Provider

Shopify
shopify.com

IP Address

23.227.38.32

Site Location

🇦🇺 Australiavia tld

Server Location

🇨🇦 Ottawa, Canada

ASN

AS13335

Organization

Shopify, Inc.

Server

Cloudflare

CDN

Cloudflare

WAF

Cloudflare

Nameservers

ns3.melbourneit.net.ns2.melbourneit.net.ns4.melbourneit.net.ns1.melbourneit.net.

Performance

100

Core Web Vitals

Weight

First Contentful Paint
617 ms10%
Speed Index
802 ms10%
Largest Contentful Paint
—25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
18.4 MB
345 requests

Image Optimization

Lazy LoadWebPResponsive
0–49
50–89
90–100

Architecture Stack

Monolithic
⚙️ SSR
Shopify
ecommerce
Winter 2026 Claude
Shopify Theme

Detected Apps

Judge.meGorgiasOmnisendUpsell & Cross SellFacebook Channel+2 more

Progressive Web App

Web ManifestApple Touch IconTheme Color

Technology Stack

11 Technologies Detected

Analytics

4
Google Analytics
Google Analytics 4
Facebook PixelFullStory

Customer Support

2
GorgiasZendesk

CSS Frameworks

1
Tailwind CSS

Email Marketing

1
Omnisend

Reviews

1
Judge.me

CDN

1
Cloudflare

Security

1
reCAPTCHA

SEO Analysis

A82/100
26
2
0
Meta Tags15/15
Content8/12
Headings8/8
Technical22/25
E-E-A-T2/7
Images5/7
Links5/5
URL5/5
Social5/5
Freshness0/4
Mobile4/4
Indexability3/3
I
insport.com.auinsport.com.au

INSPORT – Sport Shoes, Clothing & Fitness Accessories

Sydney's largest specialty sports clothing and sports footwear for men, women and children. Nike, Adidas, Asics, New Balance, Champion and Puma

Title Length53 chars

Recommended: 50-60 chars (~318px / 580px)

Description Length143 chars

Recommended: 120-160 chars

Issues (0)

    2 issues found

    Upgrade to view details

    Crawlability

    Sitemap

    Type: index

    5 URLs

    5 sub-sitemaps

    robots.txt

    166 rules

    Sitemap reference found

    Local SEO

    Local Search Readiness

    11/100
    Poor
    3 14 1

    This site doesn't appear to be a local business. Local SEO signals are optional for non-local websites.

    Sponsored

    AI & LLM Readiness

    D50/100
    Bot Access
    20/25
    Machine Read.
    15/25
    Schema Data
    2/25
    Citation
    13/25

    AI Bot Access

    14/14 accessible
    AI Search
    OAI-SearchBot
    PerplexityBot
    Claude-SearchBot
    Gemini-Deep-Research
    DuckAssistBot
    Training
    GPTBot
    ClaudeBot
    Google-Extended
    Meta-ExternalAgent
    Bytespiderinfo
    Amazonbot
    Applebot-Extended
    CCBotinfo
    Fetch
    ChatGPT-User

    Machine Readability

    llms.txtvalid
    llms-full.txt
    Semantic HTML
    Heading Hierarchy
    Text ratio:2%
    Words:1,632
    Token eff.:Optimal

    Structured Data

    Microdata
    Organization×1.1microdata

    Citation Readiness

    Opening Summary38w
    Descriptive Headings
    Canonical URL
    Open Graph2/3
    Twitter Card3/3
    Language Tag
    Publish Date
    Author Info
    Lists
    Tables
    TL;DR / Summary
    About Page Link
    Recommendations (11)
    AI readiness recommendation preview...
    Upgrade to view recommendations

    Sponsored

    Accessibility

    WCAG 2.1 Compliance

    Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
    A
    85/100
    15
    Passed
    1
    Critical
    1
    Warnings
    Images & Alt Text
    15/20
    Checks if images have descriptive alt text for screen readers and visually impaired users.
    Semantic Structure
    20/20
    Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
    Forms & Inputs
    15/15
    Verifies form fields have labels, error messages are clear, and inputs are properly associated.
    Color & Contrast
    15/15
    Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
    Keyboard & Focus
    15/15
    Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
    ARIA & Roles
    5/15
    Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.
    1 recommendation
    • •Accessibility recommendation preview...
    Upgrade to view recommendations

    Carbon Footprint

    SWDM v4 · Eco-Score

    Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
    44/100
    F
    1.90 g
    CO₂e / view
    18.4 MB
    Page Weight
    5%
    Cleaner Than
    New Visitor
    2.18 g
    vs
    Returning (cached)
    1.09 g
    Annual (10K/mo)
    228.4 kg
    Emission Segments
    Data Center
    93 mg
    Network
    559 mg
    Device
    1.25 g
    Resource Breakdown
    JavaScript
    1.9 MB
    Images
    2.1 MB
    CSS
    353.3 KB
    Fonts
    104.3 KB
    HTML
    76.3 KB
    Other
    13.9 MB
    Green Hosting Verified
    Cloudflare
    GWF Verified
    7 recommendations
    • •Carbon footprint recommendation preview...
    Upgrade to view recommendations
    A

    Security Score

    81%Very Good
    Interactive

    HTTPS

    WAF

    44d

    Certificate Details

    Type

    Domain Validated (DV)

    Certificate Authority

    Let's Encrypt

    Key Algorithm

    ECDSA (secp256r1) (256 bit)

    Signature

    ECDSA with SHA-384

    TLS Version

    TLSv1.3

    HTTP Protocol

    HTTP/2+H3

    Valid From

    29.03.2026

    Valid Until

    27.06.2026

    Subject Alternative Names (1)

    insport.com.au

    SHA-256 Fingerprint

    99:84:7B:30:49:AD:4A:80:4D:B4:60:32:7F:B3:E5:24:8A:6B:43:D5...

    Upgrade to view header details

    HTTP Headers

    Developer Console

    alt-svc
    h3=":443"; ma=86400
    cf-cache-status
    DYNAMIC
    cf-ray🇫🇷 Paris
    9fb62ad59d3d468e-CDG
    content-encoding
    ⚡ Brotli(br)
    content-language
    en-AU
    content-length
    77843
    Good Warning Issue

    Email Infrastructure

    Google Workspace

    Score

    95

    SPF
    DKIM
    DMARC

    DMARC Policy

    None (Monitor Only)

    MX Records (4)

    aspmx2.googlemail.com
    aspmx3.googlemail.com
    aspmx.l.GOOGLE.com
    alt1.aspmx.l.GOOGLE.com

    Domain Information

    insport.com.au

    Last Updated

    29.03.2026

    Registrar

    Melbourne IT

    DNSSEC
    Not Enabled

    Privacy & Compliance

    Cookie Consent Banner
    Privacy Policy
    Terms of Service

    GDPR Indicators

    Privacy policy page linked
    Data Protection Officer mentioned

    Mobile Compatibility

    Viewport & Responsive Test

    Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
    A
    87/100
    Mobile Friendly50 breakpoints
    Viewport Meta
    The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
    Responsive Design
    Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
    Touch Icons
    Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
    Readable Font Size
    Base font size should be at least 16px on mobile to ensure text is readable without zooming.
    Relative Units
    Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
    No H-Scroll Risk
    No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
    Tap Targets OK
    Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
    No Fixed Widths
    No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
    Viewport
    width=device-width,initial-scale=1
    1 recommendation
    • •Mobile compatibility recommendation preview...
    Upgrade to view recommendations

    Typography & Readability

    Montserrat + Archivo

    WCAG Partial
    73/100
    Readability
    /30
    23/30

    20px · LH 1.60

    Hierarchy
    /20
    17/20

    1.6x ratio · ✓ H1→H6

    WCAG
    /25
    17/25

    1:1 min contrast

    Performance
    /25
    16/25

    2 fonts · 10 req

    Heading Font

    Montserrat

    Sans32px

    Body Font

    Archivo

    Sans20px

    Contrast Ratio

    1:1

    8 issues

    Reading Comfort

    ~36 CPL

    Narrow lines
    32px
    h1
    90px
    h2
    20px
    p

    ✅ Excellent readability: 20px body text is ideal for all devices.

    ✅ Optimal line spacing: 1.60 ratio (ideal range 1.4–1.6).

    ⚠️ Partial contrast: 8 elements below WCAG AA threshold (min 1.0:1).

    ✅ Perfect heading hierarchy: Sequential h1→h2→h3 with single H1 — ideal for SEO & accessibility.

    ✅ Modern fluid typography: clamp() with rem units ensures zoom accessibility (WCAG 1.4.4).

    ✅ Lean font stack: 2 font families keeps load times fast.

    Buy on MyFontsFluid Type (rem)Flesch 61

    Color Palette

    10 unique colors
    11.96:1 AAA Dark
    #37363c
    Other· 25%
    #ffffff
    Background· 16%
    #16141a
    Text· 16.9%
    #1260c3
    Primary· 6%

    Business & Marketing Stack

    4 Tools Detected

    Enterprise

    Customer Support

    1
    GorgiasE-commerce

    Live chat and helpdesk tools

    Behavior Analytics

    1
    Google AnalyticsFree

    User behavior and product analytics

    Advertising

    1
    Facebook PixelMid-Market

    Ad platforms and retargeting pixels

    Reviews & Social Proof

    1
    Judge.meSMB

    Customer reviews and testimonials

    4

    Categories

    4

    Total Tools

    0

    Enterprise

    1

    Mid-Market

    Assessment: Sophisticated marketing and sales technology infrastructure

    Sponsored

    Scripts & Styles

    30 Resources

    20
    Scripts
    10
    Styles
    15
    Async
    6
    Defer

    Top Script Sources

    insport.com.au(7)omnisnippet1.com(2)connect.facebook.net(2)media.9gtb.com(1)cdn.pushowl.com(1)

    Website Identity

    insport.com.au

    Location detected: 🇦🇺 Australiavia tld
    Melbourne IT📧 Google Workspaceen

    Sponsored

    Last analyzed: 14 May 2026 at 01:36

    Historical Analysis & Change Tracking