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impressiondigital.com

https://impressiondigital.com· First analyzed 13 May 2026· Updated 13 May 2026
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impressiondigital.com
Desktop screenshot of impressiondigital.com
Mobile screenshot of impressiondigital.com
Mobile

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Hosting Provider

vercel.com

IP Address

76.76.21.21

Site Location

🇬🇧 Nottingham, United Kingdomvia schema_nap

Server Location

🇺🇸 Walnut, United States

ASN

AS16509

Organization

Vercel, Inc

Server

Vercel

Nameservers

ns-651.awsdns-17.net.ns-1269.awsdns-30.org.ns-1661.awsdns-15.co.uk.ns-296.awsdns-37.com.

Performance

97

Core Web Vitals

Weight

First Contentful Paint
977 ms10%
Speed Index
1.3 s10%
Largest Contentful Paint
25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
1 MB
207 requests

Image Optimization

Lazy LoadResponsive
0–49
50–89
90–100

Architecture Stack

Monolithic
⚙️ SSR
HubSpot CMS

Progressive Web App

Web ManifestApple Touch IconTheme Color

Technology Stack

14 Technologies Detected

SEO Analysis

A80/100
26
3
1
Meta Tags14/15
Content3/12
Headings8/8
Technical25/25
E-E-A-T2/7
Images4/7
Links5/5
URL5/5
Social3/5
Freshness4/4
Mobile4/4
Indexability3/3
I
impressiondigital.comimpressiondigital.com

Performance Marketing Agency of the Year | Impression Digital

Multi-award-winning digital marketing agency that helps your business scale, grow & reach new destinations. Offices in London & Nottingham. Enquire today.

Title Length61 chars

Recommended: 50-60 chars (~371px / 580px)

Description Length154 chars

Recommended: 120-160 chars

Issues (1)

  • Very thin content (9 words). Search engines need substantial content for ranking.

Crawlability

Sitemap

Type: index

10 URLs

10 sub-sitemaps

robots.txt

3 rules

Sitemap reference found

Allows all crawlers

Local SEO

Local Search Readiness

43/100
Fair
12 10

Sponsored

AI & LLM Readiness

D42/100
Bot Access
20/25
Machine Read.
7/25
Schema Data
7/25
Citation
8/25

AI Bot Access

14/14 accessible
AI Search
OAI-SearchBot
PerplexityBot
Claude-SearchBot
Gemini-Deep-Research
DuckAssistBot
Training
GPTBot
ClaudeBot
Google-Extended
Meta-ExternalAgent
Bytespiderinfo
Amazonbot
Applebot-Extended
CCBotinfo
Fetch
ChatGPT-User

Machine Readability

llms.txt
llms-full.txt
Semantic HTML
Heading Hierarchy
Text ratio:1%
Words:2,048
Token eff.:Optimal

Structured Data

4 JSON-LD
Organization×1.1WebSiteBreadcrumbList
sameAs entity links

Citation Readiness

Opening Summary
Descriptive Headings
Canonical URL
Open Graph3/3
Twitter Card0/3
Language Tag
Publish Date
Author Info
Lists
Tables
TL;DR / Summary
About Page Link
Recommendations (11)
AI readiness recommendation preview...

Sponsored

Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
C
68/100
9
Passed
4
Critical
0
Warnings
Images & Alt Text
20/20
Checks if images have descriptive alt text for screen readers and visually impaired users.
Semantic Structure
6/20
Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
Forms & Inputs
15/15
Verifies form fields have labels, error messages are clear, and inputs are properly associated.
Color & Contrast
15/15
Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
Keyboard & Focus
11/15
Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
ARIA & Roles
1/15
Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.
2 recommendations
  • Accessibility recommendation preview...

Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
59/100
B
108 mg
CO₂e / view
1.0 MB
Page Weight
70%
Cleaner Than
New Visitor
123 mg
vs
Returning (cached)
62 mg
Annual (10K/mo)
12.9 kg
Emission Segments
Data Center
5 mg
Network
32 mg
Device
71 mg
Resource Breakdown
JavaScript
753.8 KB
Images
179.0 KB
CSS
1.0 KB
Fonts
967 B
HTML
130.8 KB
Green Hosting Verified
Vercel
Provider Match
4 recommendations
  • Carbon footprint recommendation preview...
D

Security Score

46%Poor
Interactive

HTTPS

No WAF

44d

Certificate Details

Type

Domain Validated (DV)

Certificate Authority

Let's Encrypt

Key Algorithm

RSA (2048 bit)

Signature

SHA-256 with RSA

TLS Version

TLSv1.3

HTTP Protocol

HTTP/2

Valid From

28.03.2026

Valid Until

26.06.2026

Subject Alternative Names (1)

www.impressiondigital.com

SHA-256 Fingerprint

F7:B6:58:19:AC:7E:7A:53:56:0C:99:CD:53:4A:71:B3:E2:04:E3:30...

Top Recommendations

Security recommendation preview

HTTP Headers

Developer Console

accept-ranges
none
age
0
cache-control
🟡 1 Hours(max-age=3600)
content-encoding
Brotli(br)
content-length
133616
content-security-policy-report-only
default-src 'self'; script-src 'sha256-C3V7y/dRySfHItQ/bFluT...
Good Warning Issue

Email Infrastructure

Google Workspace

Score

95

SPF
DKIM
DMARC

DMARC Policy

Reject (Strictest)

MX Records (5)

alt4.aspmx.l.google.com
alt2.aspmx.l.google.com
alt1.aspmx.l.google.com
alt3.aspmx.l.google.com

+1 more

Domain Information

impressiondigital.com

Domain Age
16y 8m

Created

20.08.2009

Expires

20.08.2032

Last Updated

11.04.2023

Registrar

Amazon Registrar, Inc.

DNSSEC
Not Enabled

Privacy & Compliance

Cookiebot

Cookie Consent Banner
Cookiebot
Privacy Policy
Terms of Service

GDPR Indicators

Cookie consent banner detected
CMP: Cookiebot
Legitimate interest basis mentioned

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
B
74/100
Mobile Friendly87 breakpoints
Viewport Meta
The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
Responsive Design
Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
Touch Icons
Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
Readable Font Size
Base font size should be at least 16px on mobile to ensure text is readable without zooming.
Relative Units
Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
No H-Scroll Risk
No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
Tap Targets OK
Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
No Fixed Widths
No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
Viewport
width=device-width, initial-scale=1
2 recommendations
  • Mobile compatibility recommendation preview...

Typography & Readability

Roboto

WCAG Partial
60/100
Readability
/30
17/30

15px · LH 1.56

Hierarchy
/20
15/20

1x ratio · ✓ H1→H6

WCAG
/25
12/25

1:1 min contrast

Performance
/25
16/25

System fonts

Heading Font

Roboto

Sans15px

Body Font

Roboto

Sans15px

Contrast Ratio

1:1

14 issues

Reading Comfort

~42 CPL

Narrow lines
15px
h1
131px
h2
52px
h3
15px
p

⚠️ Small text: 15px may strain on mobile. Use ≥16px for WCAG compliance.

✅ Optimal line spacing: 1.56 ratio (ideal range 1.4–1.6).

⚠️ Partial contrast: 14 elements below WCAG AA threshold (min 1.0:1).

✅ Perfect heading hierarchy: Sequential h1→h2→h3 with single H1 — ideal for SEO & accessibility.

⚠️ Weak hierarchy: Headlines should be ≥2x body size for clear visual structure.

❌ Pure vw font sizes: Viewport units alone break browser zoom (WCAG 1.4.4 fail). Use clamp(rem, vw, rem).

Color Palette

6 unique colors
Dark
#6e737c
Other· 6.5%
#212636
Secondary· 52.3%
#107de6
Primary· 0%
#0c1227
Primary· 22.2%
#333b4c
Secondary· 6.9%
#e2ca96
Accent· 6.3%
#444a59
Secondary· 6.1%

Business & Marketing Stack

10 Tools Detected

Enterprise

CRM Systems

1

Customer Relationship Management platforms

Behavior Analytics

4

User behavior and product analytics

Advertising

3

Ad platforms and retargeting pixels

Privacy & Cookies

2

Cookie consent and privacy compliance tools

4

Categories

10

Total Tools

2

Enterprise

4

Mid-Market

Assessment: Sophisticated marketing and sales technology infrastructure

Sponsored

Scripts & Styles

22 Resources

20
Scripts
2
Styles
15
Async
0
Defer

Top Script Sources

collect.impressiondigital.com(3)snap.licdn.com(2)js-eu1.hs-scripts.com(2)youtube.com(2)scripts.clarity.ms(1)

Website Identity

Impression

Impression

Organization

Impression is an award-winning digital marketing agency based in the UK and USA. We offer SEO agency, PPC agency, Digital PR agency and Analytics services to companies of all sizes across the UK, North America, Europe and beyond. Get in touch with us if you think we can work together.

Fothergill House, 16 King Street, Nottingham

NG1 2AS, Nottingham, Nottinghamshire

United Kingdom

Location detected: 🇬🇧 United Kingdom, Nottinghamvia schema_nap
Amazon Registrar, Inc.📧 Google WorkspaceenEst. 2012

Sponsored

Last analyzed: 13 May 2026 at 18:07

Historical Analysis & Change Tracking