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iea.org.uk

https://iea.org.uk· First analyzed 28 Apr 2026· Updated 28 Apr 2026
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iea.org.uk
Desktop screenshot of iea.org.uk
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Mobile

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Hosting Provider

cloudflare.com

IP Address

172.67.74.147

Site Location

🇬🇧 United Kingdomvia tld

Server Location

🇨🇦 Toronto, Canada

ASN

AS13335

Organization

Cloudflare, Inc.

Server

Cloudflare

CDN

Cloudflare

WAF

Cloudflare

Nameservers

molly.ns.cloudflare.com.derek.ns.cloudflare.com.

Performance

100

Core Web Vitals

Weight

First Contentful Paint
308 ms10%
Speed Index
400 ms10%
Largest Contentful Paint
25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
29 KB
118 requests
0–49
50–89
90–100

Architecture Stack

Monolithic
⚙️ SSR
Frontend
Styling
Bootstrap
CMS
WordPress
Infrastructure
Hosting
Cloudflare
CDN
Cloudflare

SEO Analysis

B77/100
20
6
2
Meta Tags12/15
Content11/12
Headings3/8
Technical24/25
E-E-A-T2/7
Images1/7
Links5/5
URL5/5
Social4/5
Freshness4/4
Mobile3/4
Indexability3/3
I
iea.org.ukiea.org.uk

IEA — Institute of Economic Affairs

The Institute of Economic Affairs (IEA) is an educational charity and a UK-based free-market think tank promoting free thought.

Title Length35 chars

Recommended: 50-60 chars (~208px / 580px)

Description Length127 chars

Recommended: 120-160 chars

Issues (2)

  • Missing H1 tag — every page should have exactly one H1
  • Most images missing alt text (2/2) — critical for accessibility and SEO

Crawlability

Sitemap

Type: index

28 URLs

28 sub-sitemaps

robots.txt

4 rules

Sitemap reference found

Local SEO

Local Search Readiness

18/100
Poor
5 12

This site doesn't appear to be a local business. Local SEO signals are optional for non-local websites.

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AI & LLM Readiness

C61/100
Bot Access
20/25
Machine Read.
12/25
Schema Data
8/25
Citation
21/25

AI Bot Access

14/14 accessible
AI Search
OAI-SearchBot
PerplexityBot
Claude-SearchBot
Gemini-Deep-Research
DuckAssistBot
Training
GPTBot
ClaudeBot
Google-Extended
Meta-ExternalAgent
Bytespiderinfo
Amazonbot
Applebot-Extended
CCBotinfo
Fetch
ChatGPT-User

Machine Readability

llms.txtinvalid
llms-full.txt
Semantic HTML
Heading Hierarchy
nav
Text ratio:6%
Words:1,448
Token eff.:Optimal
Sections/1K:6.9
Depth:1/5

Structured Data

4 JSON-LD
Organization×1.1WebSiteBreadcrumbListSearchAction
sameAs entity links

Citation Readiness

Opening Summary28w
Descriptive Headingsavg 6w
Canonical URL
Open Graph3/3
Twitter Card1/3
Language Tag
Publish Date
Author Info
Lists
Tables
TL;DR / Summary
About Page Link
Recommendations (8)
AI readiness recommendation preview...

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Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
B
75/100
13
Passed
4
Critical
0
Warnings
Images & Alt Text
10/20
Checks if images have descriptive alt text for screen readers and visually impaired users.
Semantic Structure
13/20
Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
Forms & Inputs
15/15
Verifies form fields have labels, error messages are clear, and inputs are properly associated.
Color & Contrast
15/15
Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
Keyboard & Focus
15/15
Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
ARIA & Roles
7/15
Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.
2 recommendations
  • Accessibility recommendation preview...

Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
68/100
A+
3 mg
CO₂e / view
28.8 KB
Page Weight
95%
Cleaner Than
New Visitor
3 mg
vs
Returning (cached)
2 mg
Annual (10K/mo)
348 g
Emission Segments
Data Center
<0.001 g
Network
<0.001 g
Device
2 mg
Resource Breakdown
JavaScript
300 B
Images
300 B
HTML
28.3 KB
Green Hosting Verified
Cloudflare
GWF Verified
3 recommendations
  • Carbon footprint recommendation preview...
F

Security Score

31%Critical
Interactive

HTTPS

WAF

54d

Certificate Details

Type

Domain Validated (DV)

Certificate Authority

Let's Encrypt

Key Algorithm

ECDSA (secp256r1) (256 bit)

Signature

ECDSA with SHA-384

TLS Version

TLSv1.3

HTTP Protocol

HTTP/2+H3

Valid From

23.03.2026

Valid Until

21.06.2026

Subject Alternative Names (1)

iea.org.uk

SHA-256 Fingerprint

15:44:C1:6D:E6:D4:05:92:82:C7:6E:10:87:28:AB:D3:16:47:56:E3...

Top Recommendations

Security recommendation preview

HTTP Headers

Developer Console

alt-svc
h3=":443"; ma=86400
cache-control
🟡 600s(max-age=600, must-revalidate)
cf-cache-status
DYNAMIC
cf-ray🇮🇹 Milan
9f33c5c4cb6b0e56-MXP
content-encoding
Brotli(br)
content-type
text/html; charset=UTF-8
Good Warning Issue

Email Infrastructure

Microsoft 365

Score

90

SPF
DKIM
DMARC

DMARC Policy

None (Monitor Only)

MX Records (1)

iea-org-uk.mail.protection.outlook.com

Domain Information

iea.org.uk

DNSSEC
Not Enabled

Privacy & Compliance

CookieYes

Cookie Consent Banner
CookieYes
Privacy Policy
Terms of Service

GDPR Indicators

Cookie consent banner detected
CMP: CookieYes
Privacy policy page linked

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
B
77/100
Mobile Friendly6 breakpoints
Viewport Meta
The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
Responsive Design
Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
Touch Icons
Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
Readable Font Size
Base font size should be at least 16px on mobile to ensure text is readable without zooming.
Relative Units
Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
No H-Scroll Risk
No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
Tap Targets OK
Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
No Fixed Widths
No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
Viewport
width=device-width, initial-scale=1
2 recommendations
  • Mobile compatibility recommendation preview...

Typography & Readability

azo-sans-web

WCAG Partial
63/100
Readability
/30
21/30

16px · LH --

Hierarchy
/20
8/20
WCAG
/25
16/25

1:1 min contrast

Performance
/25
18/25

1 font · 6 req

Heading Font

azo-sans-web

Sans

Body Font

azo-sans-web

Sans16px

Contrast Ratio

1:1

6 issues

Reading Comfort

~46 CPL

Optimal (45–75)
26px
h2
19px
h3
22px
h4
16px
p

✅ Excellent readability: 16px body text is ideal for all devices.

✅ Optimal line length: ~46 chars/line (ideal 45–75 CPL).

❌ Very complex text: Flesch score 19/100. Consider shorter sentences and simpler words.

⚠️ Partial contrast: 6 elements below WCAG AA threshold (min 1.0:1).

❌ Missing H1: Every page should have exactly one H1 element for SEO and accessibility.

✅ Lean font stack: 1 font families keeps load times fast.

Color Palette

6 unique colors
5.49:1 AA Dark
#696969
Other· 46.00000000000001%
#ffffff
Background· 17.799999999999997%
#554546
Primary· 3.6%

Business & Marketing Stack

2 Tools Detected

Growing

Behavior Analytics

1

User behavior and product analytics

Privacy & Cookies

1

Cookie consent and privacy compliance tools

2

Categories

2

Total Tools

0

Enterprise

0

Mid-Market

Assessment: Growing marketing technology adoption

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Scripts & Styles

30 Resources

20
Scripts
10
Styles
0
Async
1
Defer

Top Script Sources

iea.org.uk(14)local(3)cdn.jsdelivr.net(1)ajax.googleapis.com(1)jquery.flexslider.js(1)

Website Identity

Institute of Economic Affairs

Institute of Economic Affairs

Organization

The Institute of Economic Affairs is the UK’s original free market think tank, founded in 1955.

Location detected: 🇬🇧 United Kingdomvia tld
📧 Microsoft 365en-GB

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Last analyzed: 28 Apr 2026 at 05:48

Historical Analysis & Change Tracking