StackOptic
Back to Search
ids.ac.uk favicon

ids.ac.uk

https://ids.ac.uk· First analyzed 25 Apr 2026· Updated 25 Apr 2026
Export
ids.ac.uk
Desktop screenshot of ids.ac.uk
Mobile screenshot of ids.ac.uk
Mobile

Sponsored

Hosting Provider

WP Engine
wpengine.com

IP Address

141.193.213.21

Site Location

🇬🇧 United Kingdomvia tld

Server Location

🇺🇸 Austin, United States

ASN

AS209242

Organization

WPEngine, Inc.

Server

Cloudflare

CDN

Cloudflare

WAF

Cloudflare

Nameservers

ns-1273.awsdns-31.org.ns-2028.awsdns-61.co.uk.ns-365.awsdns-45.com.ns-581.awsdns-08.net.

Performance

98

Core Web Vitals

Weight

First Contentful Paint
861 ms10%
Speed Index
1.1 s10%
Largest Contentful Paint
—25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
7.8 MB
79 requests
0–49
50–89
90–100

Architecture Stack

Monolithic
⚙️ SSR
WordPress
cms
idsCustom

Technology Stack

19 Technologies Detected

Plugins

7
Ymc Smart FilterDflipGdpr Cookie ComplianceGdpr Cookie Compliance AddonPage Links ToPopup Maker
Yoast SEO

Analytics

4
Google Analytics
Google Analytics 4
Facebook PixelMicrosoft Clarity

Libraries

2
jQueryv3.7.1
jQuery UI

UI Components

1
Slick Carousel

CSS Frameworks

1
Tailwind CSS

Tag Managers

1
Google Tag Manager

Email Marketing

1
Mailchimp

Advertising

1
LinkedIn Ads

CDN

1
Cloudflare

SEO Analysis

A83/100
22
7
0
Meta Tags12/15
Content11/12
Headings8/8
Technical24/25
E-E-A-T5/7
Images2/7
Links2/5
URL5/5
Social4/5
Freshness4/4
Mobile3/4
Indexability3/3
I
ids.ac.ukids.ac.uk

Institute of Development Studies

The Institute of Development Studies (IDS) provides research and knowledge for more equitable and sustainable societies.

Title Length32 chars

Recommended: 50-60 chars (~192px / 580px)

Description Length120 chars

Recommended: 120-160 chars

Issues (0)

    7 issues found

    Upgrade to view details

    Crawlability

    Sitemap

    Type: index

    45 URLs

    45 sub-sitemaps

    robots.txt

    5 rules

    Sitemap reference found

    Local SEO

    Local Search Readiness

    18/100
    Poor
    5 12

    This site doesn't appear to be a local business. Local SEO signals are optional for non-local websites.

    Sponsored

    AI & LLM Readiness

    D53/100
    Bot Access
    20/25
    Machine Read.
    13/25
    Schema Data
    8/25
    Citation
    12/25

    AI Bot Access

    14/14 accessible
    AI Search
    OAI-SearchBot
    PerplexityBot
    Claude-SearchBot
    Gemini-Deep-Research
    DuckAssistBot
    Training
    GPTBot
    ClaudeBot
    Google-Extended
    Meta-ExternalAgent
    Bytespiderinfo
    Amazonbot
    Applebot-Extended
    CCBotinfo
    Fetch
    ChatGPT-User

    Machine Readability

    llms.txt
    llms-full.txt
    Semantic HTML
    Heading Hierarchy
    navheader/footer
    Text ratio:5%
    Words:1,079
    Token eff.:Optimal
    Sections/1K:5.6
    Depth:2/5

    Structured Data

    5 JSON-LD
    Organization×1.1WebSiteBreadcrumbListSearchAction
    sameAs entity links

    Citation Readiness

    Opening Summary18w
    Descriptive Headingsavg 2.1w
    Canonical URL
    Open Graph3/3
    Twitter Card1/3
    Language Tag
    Publish Date
    Author Info
    Lists
    Tables
    TL;DR / Summary
    About Page Link
    Recommendations (8)
    AI readiness recommendation preview...
    Upgrade to view recommendations

    Sponsored

    Accessibility

    WCAG 2.1 Compliance

    Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
    B
    73/100
    13
    Passed
    2
    Critical
    1
    Warnings
    Images & Alt Text
    15/20
    Checks if images have descriptive alt text for screen readers and visually impaired users.
    Semantic Structure
    20/20
    Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
    Forms & Inputs
    5/15
    Verifies form fields have labels, error messages are clear, and inputs are properly associated.
    Color & Contrast
    15/15
    Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
    Keyboard & Focus
    11/15
    Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
    ARIA & Roles
    7/15
    Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.
    3 recommendations
    • •Accessibility recommendation preview...
    Upgrade to view recommendations

    Carbon Footprint

    SWDM v4 · Eco-Score

    Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
    30/100
    F
    804 mg
    CO₂e / view
    7.8 MB
    Page Weight
    5%
    Cleaner Than
    New Visitor
    919 mg
    vs
    Returning (cached)
    459 mg
    Annual (10K/mo)
    96.5 kg
    Emission Segments
    Data Center
    39 mg
    Network
    236 mg
    Device
    528 mg
    Resource Breakdown
    JavaScript
    422.2 KB
    Images
    6.5 MB
    CSS
    886.7 KB
    HTML
    23.0 KB
    Green Hosting Verified
    WP Engine
    Provider Match
    6 recommendations
    • •Carbon footprint recommendation preview...
    Upgrade to view recommendations
    F

    Security Score

    26%Critical
    Interactive

    HTTPS

    WAF

    83d

    Certificate Details

    Type

    Domain Validated (DV)

    Certificate Authority

    Google Trust Services

    Key Algorithm

    ECDSA (secp256r1) (256 bit)

    Signature

    ECDSA with SHA-256

    TLS Version

    TLSv1.3

    HTTP Protocol

    HTTP/2+H3

    Valid From

    18.04.2026

    Valid Until

    17.07.2026

    OCSP Stapling

    Enabled

    Subject Alternative Names (1)

    www.ids.ac.uk

    SHA-256 Fingerprint

    0E:E0:BF:C0:69:DF:7A:C2:77:89:A4:0D:D9:46:E2:0E:CD:C1:85:90...

    Top Recommendations

    Security recommendation preview

    Upgrade to view recommendations
    Upgrade to view header details

    HTTP Headers

    Developer Console

    alt-svc
    h3=":443"; ma=86400
    cache-control
    🟡 600s(max-age=600, must-revalidate)
    cf-cache-status
    DYNAMIC
    cf-ray🇮🇹 Milan
    9f1e4f58d8bdbc94-MXP
    content-encoding
    ⚡ Brotli(br)
    content-type
    text/html; charset=UTF-8
    Good Warning Issue

    Email Infrastructure

    Microsoft 365

    Score

    90

    SPF
    DKIM
    DMARC

    DMARC Policy

    None (Monitor Only)

    MX Records (1)

    ids-ac-uk.mail.protection.outlook.com

    Domain Information

    ids.ac.uk

    DNSSEC
    Not Enabled

    Privacy & Compliance

    Cookie Notice (WP)

    Cookie Consent Banner
    Cookie Notice (WP)
    Privacy Policy
    Terms of Service

    GDPR Indicators

    Cookie consent banner detected
    CMP: Cookie Notice (WP)
    Privacy policy page linked

    Mobile Compatibility

    Viewport & Responsive Test

    Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
    C
    65/100
    Mobile Friendly2 breakpoints
    Viewport Meta
    The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
    Responsive Design
    Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
    Touch Icons
    Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
    Readable Font Size
    Base font size should be at least 16px on mobile to ensure text is readable without zooming.
    Relative Units
    Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
    No H-Scroll Risk
    No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
    Tap Targets OK
    Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
    No Fixed Widths
    No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
    Viewport
    width=device-width
    2 recommendations
    • •Mobile compatibility recommendation preview...
    Upgrade to view recommendations

    Typography & Readability

    gilroy-bold + Nunito

    WCAG Partial
    59/100
    Readability
    /30
    15/30

    14px · LH 1.29

    Hierarchy
    /20
    20/20

    3.43x ratio · ✓ H1→H6

    WCAG
    /25
    12/25

    1.31:1 min contrast

    Performance
    /25
    12/25

    4 fonts · 6 req

    Heading Font

    gilroy-bold

    Sans48px

    Body Font

    Nunito

    Sans14px

    Contrast Ratio

    1.31:1

    13 issues

    Reading Comfort

    ~38 CPL

    Narrow lines
    48px
    h1
    40px
    h2
    32px
    h3
    14px
    p

    ⚠️ Small text: 14px may strain on mobile. Use ≥16px for WCAG compliance.

    ⚠️ Tight line spacing (1.29). Increase to 1.4–1.6 for better readability.

    ❌ Very complex text: Flesch score 22/100. Consider shorter sentences and simpler words.

    ⚠️ Partial contrast: 13 elements below WCAG AA threshold (min 1.3:1).

    ✅ Perfect heading hierarchy: Sequential h1→h2→h3 with single H1 — ideal for SEO & accessibility.

    ✅ Strong hierarchy: Headlines are 3.4x larger than body text.

    Buy on MyFontsFlesch 22

    Color Palette

    7 unique colors
    8.59:1 AAA Dark
    #4c4c4c
    Other· 59%
    #ffffff
    Background· 16.5%
    #c60c30
    Primary· 0%
    #010b0d
    Primary· 11.9%
    #4a3433
    Secondary· 3.8%
    #1c050a
    Accent· 2.4%

    Business & Marketing Stack

    7 Tools Detected

    Enterprise

    Marketing Automation

    1
    MailchimpSMB

    Email marketing and automation platforms

    Behavior Analytics

    3
    Google Tag ManagerFree
    Google AnalyticsFree
    Microsoft ClarityFree

    User behavior and product analytics

    Advertising

    2
    Facebook PixelMid-Market
    LinkedIn AdsEnterprise

    Ad platforms and retargeting pixels

    Privacy & Cookies

    1
    GDPR Cookie ConsentFree

    Cookie consent and privacy compliance tools

    4

    Categories

    7

    Total Tools

    1

    Enterprise

    1

    Mid-Market

    Assessment: Sophisticated marketing and sales technology infrastructure

    Sponsored

    Scripts & Styles

    30 Resources

    20
    Scripts
    10
    Styles
    12
    Async
    0
    Defer

    Top Script Sources

    ids.ac.uk(7)googletagmanager.com(5)connect.facebook.net(2)snap.licdn.com(2)scripts.clarity.ms(1)

    Website Identity

    Institute of Development Studies

    Organization

    The Institute of Development Studies (IDS) provides research and knowledge for more equitable and sustainable societies.

    www.ids.ac.uk/
    Location detected: 🇬🇧 United Kingdomvia tld
    📧 Microsoft 365en-GB

    Sponsored

    Last analyzed: 25 Apr 2026 at 15:16

    Historical Analysis & Change Tracking