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idealab.com

https://idealab.com· First analyzed 24 May 2026· Updated 24 May 2026
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idealab.com
Desktop screenshot of idealab.com
Mobile screenshot of idealab.com
Mobile

Sponsored

Hosting Provider

Amazon Web Services (AWS)
aws.amazon.com

IP Address

54.68.2.202

Site Location

🇺🇸 United Statesvia ip

Server Location

🇺🇸 Portland, United States

ASN

AS16509

Organization

AWS EC2 (us-west-2)

Server

Nginx

Nameservers

ns15.digicertdns.net.ns14.digicertdns.net.ns11.digicertdns.com.ns10.digicertdns.com.+2 more

Performance

86

Core Web Vitals

Weight

First Contentful Paint
1.8 s10%
Speed Index
2.3 s10%
Largest Contentful Paint
—25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
1.4 MB
110 requests
0–49
50–89
90–100

Architecture Stack

Monolithic
⚙️ SSR
Infrastructure
Hosting
Amazon Web Services (AWS)

Technology Stack

8 Technologies Detected

Fonts

3
Google FontsAdobe Fonts (Typekit)Adobe Fonts

CSS Frameworks

2
Tailwind CSS
Foundation

Libraries

1
jQueryv2.2.2

Analytics

1
Google Analytics

Web Servers

1
Nginxv1.24.0

SEO Analysis

D55/100
16
8
0
Meta Tags8/15
Content8/12
Headings6/8
Technical11/21
E-E-A-T0/7
Images4/7
Links5/5
URL5/5
Social3/5
Freshness0/4
Mobile2/4
Indexability3/3
I
idealab.comidealab.com

Idealab

Idealab creates ground-breaking companies whose products and services change the way people think, live and work.

Title Length7 chars

Recommended: 50-60 chars (~39px / 580px)

Description Length113 chars

Recommended: 120-160 chars

Issues (0)

    8 issues found

    Upgrade to view details

    Crawlability

    Sitemap

    Type: standard

    robots.txt

    Local SEO

    Local Search Readiness

    16/100
    Poor
    4 11 2

    This site doesn't appear to be a local business. Local SEO signals are optional for non-local websites.

    Sponsored

    AI & LLM Readiness

    D42/100
    Bot Access
    20/25
    Machine Read.
    16/25
    Schema Data
    0/25
    Citation
    6/25

    AI Bot Access

    14/14 accessible
    AI Search
    OAI-SearchBot
    PerplexityBot
    Claude-SearchBot
    Gemini-Deep-Research
    DuckAssistBot
    Training
    GPTBot
    ClaudeBot
    Google-Extended
    Meta-ExternalAgent
    Bytespiderinfo
    Amazonbot
    Applebot-Extended
    CCBotinfo
    Fetch
    ChatGPT-User

    Machine Readability

    llms.txtinvalid
    llms-full.txt
    Semantic HTML
    Heading Hierarchy
    header/footer
    Text ratio:7%
    Words:476
    Token eff.:Optimal
    Sections/1K:14.7
    Depth:1/5

    Structured Data

    No Schema

    Citation Readiness

    Opening Summary
    Descriptive Headingsavg 2.7w
    Canonical URL
    Open Graph3/3
    Twitter Card0/3
    Language Tag
    Publish Date
    Author Info
    Lists
    Tables
    TL;DR / Summary
    About Page Link
    Recommendations (11)
    AI readiness recommendation preview...
    Upgrade to view recommendations

    Sponsored

    Accessibility

    WCAG 2.1 Compliance

    Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
    C
    61/100
    6
    Passed
    5
    Critical
    1
    Warnings
    Images & Alt Text
    20/20
    Checks if images have descriptive alt text for screen readers and visually impaired users.
    Semantic Structure
    13/20
    Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
    Forms & Inputs
    5/15
    Verifies form fields have labels, error messages are clear, and inputs are properly associated.
    Color & Contrast
    15/15
    Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
    Keyboard & Focus
    7/15
    Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
    ARIA & Roles
    1/15
    Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.
    2 recommendations
    • •Accessibility recommendation preview...
    Upgrade to view recommendations

    Carbon Footprint

    SWDM v4 · Eco-Score

    Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
    48/100
    C
    146 mg
    CO₂e / view
    1.4 MB
    Page Weight
    60%
    Cleaner Than
    New Visitor
    166 mg
    vs
    Returning (cached)
    83 mg
    Annual (10K/mo)
    17.5 kg
    Emission Segments
    Data Center
    7 mg
    Network
    43 mg
    Device
    96 mg
    Resource Breakdown
    JavaScript
    360.4 KB
    Images
    722.8 KB
    CSS
    345.3 KB
    Fonts
    1005 B
    HTML
    10.7 KB
    Green Hosting Verified
    Amazon Web Services (AWS)
    Provider Match
    5 recommendations
    • •Carbon footprint recommendation preview...
    Upgrade to view recommendations
    F

    Security Score

    21%Critical
    Interactive

    HTTPS

    No WAF

    44d

    Certificate Details

    Type

    Domain Validated (DV)

    Certificate Authority

    Let's Encrypt

    Key Algorithm

    ECDSA (secp256r1) (256 bit)

    Signature

    ECDSA with SHA-384

    TLS Version

    TLSv1.2

    HTTP Protocol

    HTTP/1.1

    Valid From

    08.04.2026

    Valid Until

    07.07.2026

    Subject Alternative Names (2)

    idealab.comwww.idealab.com

    SHA-256 Fingerprint

    06:7C:F1:19:80:C1:D1:DC:C2:3B:F2:4F:98:25:E4:6A:DD:20:1A:68...

    Top Recommendations

    Security recommendation preview

    Upgrade to view recommendations
    Upgrade to view header details

    HTTP Headers

    Developer Console

    connection
    keep-alive
    content-encoding
    📦 Gzip(gzip)
    content-type
    text/html; charset=UTF-8
    date
    Sun, 24 May 2026 01:55:56 GMT
    server
    nginx/1.24.0 (Ubuntu)
    transfer-encoding
    chunked
    Good Warning Issue

    Email Infrastructure

    Microsoft 365

    Score

    93

    SPF
    DKIM
    DMARC

    DMARC Policy

    Quarantine (Moderate)

    MX Records (1)

    idealab-com.mail.protection.outlook.com

    Domain Information

    idealab.com

    Domain Age
    30y 10m

    Created

    29.07.1995

    Expires

    28.07.2026

    Last Updated

    01.08.2025

    Registrar

    MarkMonitor Inc.

    DNSSEC
    Not Enabled

    Privacy & Compliance

    Cookie Consent Banner
    Privacy Policy
    Terms of Service

    GDPR Indicators

    Privacy policy page linked

    Mobile Compatibility

    Viewport & Responsive Test

    Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
    D
    53/100
    Mobile Friendly1 breakpoint
    Viewport Meta
    The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
    Responsive Design
    Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
    Touch Icons
    Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
    Readable Font Size
    Base font size should be at least 16px on mobile to ensure text is readable without zooming.
    Relative Units
    Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
    No H-Scroll Risk
    No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
    Tap Targets OK
    Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
    No Fixed Widths
    No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
    Viewport
    width=device-width, initial-scale=1.0, maximum-scale=1, user-scalable=0
    3 recommendations
    • •Mobile compatibility recommendation preview...
    Upgrade to view recommendations

    Typography & Readability

    NolanNext-Bold + Arial

    WCAG Partial
    80/100
    Readability
    /30
    26/30

    16px · LH 1.50

    Hierarchy
    /20
    16/20

    3.62x ratio · ✓ H1→H6

    WCAG
    /25
    16/25

    1:1 min contrast

    Performance
    /25
    22/25

    System fonts

    Heading Font

    NolanNext-Bold

    Sans58px

    Body Font

    Arial

    Sans16px

    Contrast Ratio

    1:1

    6 issues

    Reading Comfort

    Dual Sans-Serif

    center aligned
    58px
    h1
    32px
    h2
    28px
    h3

    ✅ Excellent readability: 16px body text is ideal for all devices.

    ✅ Optimal line spacing: 1.50 ratio (ideal range 1.4–1.6).

    ⚠️ Partial contrast: 6 elements below WCAG AA threshold (min 1.0:1).

    ✅ Perfect heading hierarchy: Sequential h1→h2→h3 with single H1 — ideal for SEO & accessibility.

    ✅ Strong hierarchy: Headlines are 3.6x larger than body text.

    ✅ System fonts: Zero font loading delay — best possible LCP impact.

    GGoogle FontsAAdobe FontsBuy on MyFonts

    Color Palette

    13 unique colors
    5.43:1 AA Light
    #999795
    Other· 21.9%
    #272124
    Text· 5.3%
    #655b53
    Secondary· 8.7%
    #ddb053
    Accent· 8.4%
    #433d37
    Text· 7.3%
    #4198ef
    Primary· 6.8%
    #5c483a
    Secondary· 4.3%
    #e9e2d2
    Secondary· 1%

    Business & Marketing Stack

    1 Tools Detected

    Growing

    Behavior Analytics

    1
    Google AnalyticsFree

    User behavior and product analytics

    1

    Categories

    1

    Total Tools

    0

    Enterprise

    0

    Mid-Market

    Assessment: Growing marketing technology adoption

    Sponsored

    Scripts & Styles

    24 Resources

    14
    Scripts
    10
    Styles
    2
    Async
    0
    Defer

    Top Script Sources

    js(7)cdn.gist.ai(2)gstatic.com(1)use.typekit.net(1)google.com(1)

    Website Identity

    idealab.com

    30 years old
    Location detected: 🇺🇸 United Statesvia ip
    MarkMonitor Inc.📧 Microsoft 365en

    Sponsored

    Last analyzed: 24 May 2026 at 01:56

    Historical Analysis & Change Tracking