icklebubba.com

https://icklebubba.com· First analyzed 01 Jun 2026· Updated 01 Jun 2026

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icklebubba.com

Mobile

Sponsored

Hosting Provider

Shopify

shopify.com

IP Address

23.227.38.65

Site Location

🇨🇦 Canadavia ip

Server Location

🇨🇦 Ottawa, Canada

ASN

AS13335

Organization

Shopify, Inc.

Server

Cloudflare

CDN

Cloudflare

WAF

Cloudflare

Nameservers

kristin.ns.cloudflare.com.norman.ns.cloudflare.com.

Performance

Core Web Vitals

Weight

First Contentful Paint

968 ms10%

Speed Index

1.3 s10%

Largest Contentful Paint

—25%

Total Blocking Time

0.0 ms30%

Cumulative Layout Shift

0.00025%

16.4 MB

409 requests

Image Optimization

Lazy LoadWebPResponsiveThumbor

0–49

50–89

90–100

Architecture Stack

Monolithic

⚙️ SSR

Shopify

ecommerce

Dawn working theme - DO NOT DELETE

Shopify Theme

Detected Apps

KlaviyoUpsell & Cross SellFacebook ChannelInstagram ShoppingPinterest+1 more

Technology Stack

15 Technologies Detected

Analytics

Google Analytics

Google Analytics 4

Facebook Pixel Microsoft Clarity

CSS Frameworks

Payments

Fonts

Tag Managers

Email Marketing

Reviews

CDN

Customer Support

Security

SEO Analysis

C69/100

Meta Tags14/15

Content3/12

Headings3/8

Technical23/25

E-E-A-T2/7

Images5/7

Links5/5

URL5/5

Social5/5

Freshness0/4

Mobile1/4

Indexability3/3

icklebubba.comicklebubba.com

Travel Systems, Pushchairs, Car Seats & Furniture | Ickle Bubba

Shop our stylish range of award-winning Ickle Bubba 3-in-1 prams, travel systems, Nursery furniture, pushchairs, strollers & car seats at affordable prices.

Title Length63 chars

Recommended: 50-60 chars (~375px / 580px)

Description Length156 chars

Recommended: 120-160 chars

Issues (2)

• Very thin content (20 words). Search engines need substantial content for ranking.
• Missing H1 tag — every page should have exactly one H1

6 issues found

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Crawlability

Sitemap

Type: index

5 URLs

5 sub-sitemaps

robots.txt

88 rules

Sitemap reference found

Local SEO

Local Search Readiness

20/100

Needs Work

5 14

Sponsored

AI & LLM Readiness

D47/100

Bot Access

20/25

Machine Read.

13/25

Schema Data

7/25

Citation

7/25

AI Bot Access

14/14 accessible

AI Search

OAI-SearchBot

PerplexityBot

Claude-SearchBot

Gemini-Deep-Research

DuckAssistBot

Training

GPTBot

ClaudeBot

Google-Extended

Meta-ExternalAgent

Bytespiderinfo

Amazonbot

Applebot-Extended

CCBotinfo

Fetch

ChatGPT-User

Machine Readability

llms.txtinvalid

llms-full.txt

Semantic HTML

Heading Hierarchy

Text ratio:0%

Words:372

Token eff.:Optimal

Structured Data

2 JSON-LD

Organization×1.1WebSiteSearchAction

sameAs entity links

Citation Readiness

Opening Summary

Descriptive Headings

Canonical URL

Open Graph3/3

Twitter Card3/3

Language Tag

Publish Date

Author Info

Lists

Tables

TL;DR / Summary

About Page Link

Recommendations (10)

AI readiness recommendation preview...

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Sponsored

Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.

68/100

Passed

Critical

Warnings

Images & Alt Text

20/20

Checks if images have descriptive alt text for screen readers and visually impaired users.

Semantic Structure

6/20

Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.

Forms & Inputs

15/15

Verifies form fields have labels, error messages are clear, and inputs are properly associated.

Color & Contrast

15/15

Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.

Keyboard & Focus

11/15

Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).

ARIA & Roles

1/15

Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.

2 recommendations

•Accessibility recommendation preview...

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Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.

37/100

1.70 g

CO₂e / view

16.4 MB

Page Weight

Cleaner Than

New Visitor

1.94 g

Returning (cached)

970 mg

Annual (10K/mo)

203.8 kg

Emission Segments

Data Center

83 mg

Network

499 mg

Device

1.12 g

Resource Breakdown

JavaScript

1.7 MB

Images

385.2 KB

CSS

114.9 KB

Fonts

19.3 KB

HTML

144.0 KB

Other

14.1 MB

Green Hosting Verified

Cloudflare

GWF Verified

6 recommendations

•Carbon footprint recommendation preview...

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Security Score

65%Fair

Critical / Transactional

HTTPS

WAF

41d

Certificate Details

Type

Domain Validated (DV)

Certificate Authority

Let's Encrypt

Key Algorithm

ECDSA (secp256r1) (256 bit)

Signature

ECDSA with SHA-384

TLS Version

TLSv1.3

HTTP Protocol

HTTP/2+H3

Valid From

13.04.2026

Valid Until

12.07.2026

Subject Alternative Names (1)

icklebubba.com

SHA-256 Fingerprint

A0:4F:DE:36:6E:22:A7:06:CE:95:C4:D8:10:F4:42:9C:1D:08:95:83...

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HTTP Headers

Developer Console

alt-svc

h3=":443"; ma=86400

cf-cache-status

DYNAMIC

cf-ray🇺🇸 Dallas

a04dd88c5e440862-DFW

content-encoding

⚡ Brotli(br)

content-language

en-GB

content-length

147153

Good Warning Issue

Email Infrastructure

Microsoft 365

Score

SPF

DKIM

DMARC

DMARC Policy

Reject (Strictest)

MX Records (1)

icklebubba-com.mail.protection.outlook.com

Domain Information

icklebubba.com

Domain Age

13y 6m

Created

25.11.2012

Expires

25.11.2028

Last Updated

12.09.2022

Registrar

GoDaddy.com, LLC

DNSSEC

Not Enabled

Privacy & Compliance

Cookie Consent Banner

GDPR Indicators

Cookie consent banner detected

Data Protection Officer mentioned

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.

56/100

Not Mobile Friendly20 breakpoints

Viewport Meta

The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.

Responsive Design

Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.

Touch Icons

Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.

Readable Font Size

Base font size should be at least 16px on mobile to ensure text is readable without zooming.

Relative Units

Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.

No H-Scroll Risk

No elements wider than the viewport that would cause horizontal scrolling on mobile devices.

Tap Targets OK

Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.

No Fixed Widths

No elements with fixed pixel widths that could overflow on smaller screens and break the layout.

2 recommendations

•Mobile compatibility recommendation preview...

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Typography & Readability

Poppins

WCAG Partial

62/100

Readability

/30

13/30

13px · LH 1.30

Hierarchy

/20

16/20

3.08x ratio · ✓ H1→H6

WCAG

/25

15/25

1:1 min contrast

Performance

/25

18/25

1 font · 4 req

Heading Font

Poppins

Sans40px

Body Font

Poppins

Sans13px

Contrast Ratio

1:1

3 issues

Reading Comfort

~44 CPL

Narrow lines

40px

18px

13px

❌ Critical: 13px body text is too small. Minimum 14px, recommend 16px+.

⚠️ Tight line spacing (1.30). Increase to 1.4–1.6 for better readability.

⚠️ Partial contrast: 3 elements below WCAG AA threshold (min 1.0:1).

✅ Perfect heading hierarchy: Sequential h1→h2→h3 with single H1 — ideal for SEO & accessibility.

✅ Strong hierarchy: Headlines are 3.1x larger than body text.

⚠️ Fluid type without rem: clamp() detected but missing rem units. May fail WCAG 1.4.4 zoom test.

Buy on MyFontsFluid TypeFlesch 70

Color Palette

11 unique colors

8.7:1 AAA Light

#ffffff

Background· 37.9%

#484c4c

Other· 13.8%

#292d37

Primary· 6.5%

#181820

Secondary· 5%

#d5dddf

Secondary· 2.2%

Business & Marketing Stack

5 Tools Detected

Enterprise

Behavior Analytics

Google Tag ManagerFree

Google AnalyticsFree

Microsoft ClarityFree

User behavior and product analytics

Reviews & Social Proof

TrustpilotMid-Market

BazaarvoiceEnterprise

Customer reviews and testimonials

Sponsored

Scripts & Styles

30 Resources

Scripts

Styles

Async

Defer

Top Script Sources

googletagmanager.com(3)ecommplugins-scripts.trustpilot.com(2)icklebubba.com(2)invitejs.trustpilot.com(1)s3.eu-west-1.amazonaws.com(1)

Website Identity

Ickle Bubba

Organization

13 years old

Location detected: 🇨🇦 Canadavia ip

GoDaddy.com, LLC📧 Microsoft 365en

Social Profiles

Facebook Instagram Pinterest

Sponsored

Last analyzed: 01 Jun 2026 at 11:23

Historical Analysis & Change Tracking