ias.org.uk

https://ias.org.uk· First analyzed 15 May 2026· Updated 15 May 2026

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ias.org.uk

Mobile

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Hosting Provider

Amazon Web Services (AWS)

aws.amazon.com

IP Address

54.73.94.109

Site Location

🇬🇧 United Kingdomvia tld

Server Location

🇮🇪 Dublin, Ireland

ASN

AS16509

Organization

AWS EC2 (eu-west-1)

Server

Apache

Nameservers

dns2.uk2.net.dns1.uk2.net.

Performance

100

Core Web Vitals

Weight

First Contentful Paint

663 ms10%

Speed Index

862 ms10%

Largest Contentful Paint

—25%

Total Blocking Time

0.0 ms30%

Cumulative Layout Shift

0.00025%

521 KB

36 requests

Image Optimization

Lazy LoadResponsive

0–49

50–89

90–100

Architecture Stack

Monolithic

⚙️ SSR

Frontend

Styling

Bootstrap

CMS

WordPress

Infrastructure

Hosting

Amazon Web Services (AWS)

Technology Stack

14 Technologies Detected

Plugins

Cookie Notice Custom Twitter Feeds Pro Superside Me

CSS Frameworks

Analytics

Libraries

Icon Libraries

Fonts

Web Servers

SEO Analysis

A83/100

Meta Tags9/15

Content10/12

Headings8/8

Technical24/25

E-E-A-T5/7

Images3/7

Links5/5

URL5/5

Social4/5

Freshness4/4

Mobile3/4

Indexability3/3

ias.org.ukias.org.uk

Institute of Alcohol Studies

IAS brings together evidence, policy and practice to reduce alcohol harm.We are independent of any alcohol industry influence.

Title Length28 chars

Recommended: 50-60 chars (~162px / 580px)

Description Length126 chars

Recommended: 120-160 chars

Issues (1)

• Most images missing alt text (7/10) — critical for accessibility and SEO

7 issues found

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Crawlability

Sitemap

Type: index

14 URLs

14 sub-sitemaps

robots.txt

3 rules

Sitemap reference found

Allows all crawlers

Local SEO

Local Search Readiness

23/100

Needs Work

6 11

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AI & LLM Readiness

D53/100

Bot Access

20/25

Machine Read.

13/25

Schema Data

8/25

Citation

12/25

AI Bot Access

14/14 accessible

AI Search

OAI-SearchBot

PerplexityBot

Claude-SearchBot

Gemini-Deep-Research

DuckAssistBot

Training

GPTBot

ClaudeBot

Google-Extended

Meta-ExternalAgent

Bytespiderinfo

Amazonbot

Applebot-Extended

CCBotinfo

Fetch

ChatGPT-User

Machine Readability

llms.txt

llms-full.txt

Semantic HTML

Heading Hierarchy

nav

Text ratio:3%

Words:596

Token eff.:Optimal

Sections/1K:5

Depth:1/5

Structured Data

5 JSON-LD

Organization×1.1WebSiteBreadcrumbListSearchAction

sameAs entity links

Citation Readiness

Opening Summary14w

Descriptive Headingsavg 2.2w

Canonical URL

Open Graph3/3

Twitter Card1/3

Language Tag

Publish Date

Author Info

Lists

Tables

TL;DR / Summary

About Page Link

Recommendations (8)

AI readiness recommendation preview...

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Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.

84/100

Passed

Critical

Warnings

Images & Alt Text

13/20

Checks if images have descriptive alt text for screen readers and visually impaired users.

Semantic Structure

20/20

Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.

Forms & Inputs

15/15

Verifies form fields have labels, error messages are clear, and inputs are properly associated.

Color & Contrast

14/15

Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.

Keyboard & Focus

15/15

Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).

ARIA & Roles

7/15

Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.

1 recommendation

•Accessibility recommendation preview...

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Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.

79/100

53 mg

CO₂e / view

520.7 KB

Page Weight

80%

Cleaner Than

New Visitor

60 mg

Returning (cached)

30 mg

Annual (10K/mo)

6.3 kg

Emission Segments

Data Center

3 mg

Network

16 mg

Device

35 mg

Resource Breakdown

JavaScript

115.1 KB

Images

262.4 KB

CSS

105.8 KB

Fonts

2.2 KB

HTML

27.2 KB

Other

8.1 KB

Green Hosting Verified

Amazon Web Services (AWS)

Provider Match

3 recommendations

•Carbon footprint recommendation preview...

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Security Score

21%Critical

Interactive

HTTPS

No WAF

32d

Certificate Details

Type

Domain Validated (DV)

Certificate Authority

Let's Encrypt

Key Algorithm

ECDSA (secp256r1) (256 bit)

Signature

ECDSA with SHA-384

TLS Version

TLSv1.3

HTTP Protocol

HTTP/1.1

Valid From

18.03.2026

Valid Until

16.06.2026

Subject Alternative Names (2)

ias.org.ukwww.ias.org.uk

SHA-256 Fingerprint

58:15:CD:D8:A7:27:83:2A:70:96:65:CE:E3:F0:0B:AC:EF:48:55:AA...

Top Recommendations

Security recommendation preview

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HTTP Headers

Developer Console

connection

Keep-Alive

content-encoding

📦 Gzip(gzip)

content-length

27557

content-type

text/html; charset=UTF-8

date

Fri, 15 May 2026 13:15:57 GMT

keep-alive

timeout=5, max=100

Good Warning Issue

Email Infrastructure

Mimecast

Score

SPF

DKIM

DMARC

DMARC Policy

Reject (Strictest)

MX Records (2)

eu-smtp-inbound-1.mimecast.com

eu-smtp-inbound-2.mimecast.com

Domain Information

ias.org.uk

DNSSEC

Not Enabled

Privacy & Compliance

Cookie Notice (WP)

Cookie Consent Banner

Cookie Notice (WP)

GDPR Indicators

Cookie consent banner detected

CMP: Cookie Notice (WP)

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.

88/100

Mobile Friendly6 breakpoints

Viewport Meta

The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.

Responsive Design

Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.

Touch Icons

Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.

Readable Font Size

Base font size should be at least 16px on mobile to ensure text is readable without zooming.

Relative Units

Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.

No H-Scroll Risk

No elements wider than the viewport that would cause horizontal scrolling on mobile devices.

Tap Targets OK

Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.

No Fixed Widths

No elements with fixed pixel widths that could overflow on smaller screens and break the layout.

Viewport

width=device-width, initial-scale=1

1 recommendation

•Mobile compatibility recommendation preview...

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Typography & Readability

Gill Sans W01 + Open Sans

WCAG Partial

68/100

Readability

/30

15/30

14px · LH 1.40

Hierarchy

/20

16/20

2.94x ratio · ✓ H1→H6

WCAG

/25

17/25

1.66:1 min contrast

Performance

/25

20/25

2 fonts · 3 req

Heading Font

Gill Sans W01

Sans41px

Body Font

Open Sans

Sans14px

Contrast Ratio

1.66:1

1 issue

Reading Comfort

~43 CPL

Narrow lines

41px

38px

27px

23px

14px

❌ Critical: 14px body text is too small. Minimum 14px, recommend 16px+.

✅ Optimal line spacing: 1.40 ratio (ideal range 1.4–1.6).

⚠️ Hard to read: Flesch score 30/100. Simplify sentences for wider reach.

⚠️ Partial contrast: 1 elements below WCAG AA threshold (min 1.7:1).

✅ Perfect heading hierarchy: Sequential h1→h2→h3 with single H1 — ideal for SEO & accessibility.

✅ Strong hierarchy: Headlines are 2.9x larger than body text.

GGoogle Fonts Buy on MyFontsFluid Type (rem)Flesch 31

Color Palette

8 unique colors

12.74:1 AAA Light

#ffffff

Background· 65.69999999999999%

#31323a

Secondary· 3.8%

#586ab4

Primary· 10.6%

#99a1c1

Secondary· 7%

#5a5c7a

Secondary· 3.7%

#d18c69

Accent· 3.6%

#6d79a6

Secondary· 2.4%

Business & Marketing Stack

1 Tools Detected

Growing

Behavior Analytics

Google AnalyticsFree

User behavior and product analytics

Sponsored

Scripts & Styles

25 Resources

Scripts

Styles

Async

Defer

Top Script Sources

ias.org.uk(12)kit.fontawesome.com(1)googletagmanager.com(1)local(1)cdn.jsdelivr.net(1)

Website Identity

IAS

Organization

IAS brings together evidence, policy and practice to reduce alcohol harm.We are independent of any alcohol industry influence.

www.ias.org.uk/

Location detected: 🇬🇧 United Kingdomvia tld

📧 Mimecasten-GB

Social Profiles

X (Twitter)LinkedIn YouTube Bluesky

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Last analyzed: 15 May 2026 at 13:16

Historical Analysis & Change Tracking