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hul.co.in

https://hul.co.in· First analyzed 10 May 2026· Updated 10 May 2026
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hul.co.in
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Mobile

Sponsored

Hosting Provider

Microsoft Azure
azure.microsoft.com

IP Address

20.238.208.21

Site Location

🇮🇳 Indiavia tld

Server Location

🇳🇱 Amsterdam, Netherlands

ASN

AS8075

Organization

Microsoft Azure Cloud (westeurope)

CDN

Azure Cdn

Nameservers

ns1-44.azure-dns.com.ns2-44.azure-dns.net.ns3-44.azure-dns.org.ns4-44.azure-dns.info.

Performance

100

Core Web Vitals

Weight

First Contentful Paint
662 ms10%
Speed Index
861 ms10%
Largest Contentful Paint
—25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
1.5 MB
128 requests

Image Optimization

Lazy LoadResponsive
0–49
50–89
90–100

Architecture Stack

Monolithic
⚙️ SSR
Infrastructure
Platform
Vercel
CDN
Azure Cdn

Progressive Web App

PWA ReadyWeb ManifestService WorkerApple Touch IconTheme Color

Technology Stack

4 Technologies Detected

Meta Frameworks

1
Astro

CSS Frameworks

1
Tailwind CSS

Analytics

1
Google Analytics

Tag Managers

1
Google Tag Manager

SEO Analysis

B75/100
22
6
0
Meta Tags12/15
Content8/12
Headings8/8
Technical18/21
E-E-A-T2/7
Images3/7
Links5/5
URL5/5
Social3/5
Freshness4/4
Mobile4/4
Indexability3/3
H
hul.co.inhul.co.in

Hindustan Unilever Limited | Unilever

We are India's largest fast moving consumer goods company. We combine high science, consumer insight & more to create brands that inspire and ignite desire.

Title Length37 chars

Recommended: 50-60 chars (~214px / 580px)

Description Length157 chars

Recommended: 120-160 chars

Issues (0)

    6 issues found

    Upgrade to view details

    Local SEO

    Local Search Readiness

    23/100
    Needs Work
    7 11

    Sponsored

    AI & LLM Readiness

    D49/100
    Bot Access
    20/25
    Machine Read.
    8/25
    Schema Data
    3/25
    Citation
    18/25

    AI Bot Access

    14/14 accessible
    AI Search
    OAI-SearchBot
    PerplexityBot
    Claude-SearchBot
    Gemini-Deep-Research
    DuckAssistBot
    Training
    GPTBot
    ClaudeBot
    Google-Extended
    Meta-ExternalAgent
    Bytespiderinfo
    Amazonbot
    Applebot-Extended
    CCBotinfo
    Fetch
    ChatGPT-User

    Machine Readability

    llms.txt
    llms-full.txt
    Semantic HTML
    Heading Hierarchy
    nav
    Text ratio:2%
    Words:1,130
    Token eff.:Optimal
    Sections/1K:18.6
    Depth:1/5

    Structured Data

    3 JSON-LD
    Organization×1.1VideoObject

    Citation Readiness

    Opening Summary50w
    Descriptive Headingsavg 2.4w
    Canonical URL
    Open Graph3/3
    Twitter Card0/3
    Language Tag
    Publish Date
    Author Info
    Lists
    Tables
    TL;DR / Summary
    About Page Link
    Recommendations (10)
    AI readiness recommendation preview...
    Upgrade to view recommendations

    Sponsored

    Accessibility

    WCAG 2.1 Compliance

    Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
    A+
    91/100
    15
    Passed
    1
    Critical
    1
    Warnings
    Images & Alt Text
    20/20
    Checks if images have descriptive alt text for screen readers and visually impaired users.
    Semantic Structure
    17/20
    Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
    Forms & Inputs
    15/15
    Verifies form fields have labels, error messages are clear, and inputs are properly associated.
    Color & Contrast
    15/15
    Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
    Keyboard & Focus
    13/15
    Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
    ARIA & Roles
    11/15
    Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.

    Carbon Footprint

    SWDM v4 · Eco-Score

    Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
    72/100
    C
    153 mg
    CO₂e / view
    1.5 MB
    Page Weight
    60%
    Cleaner Than
    New Visitor
    174 mg
    vs
    Returning (cached)
    87 mg
    Annual (10K/mo)
    18.3 kg
    Emission Segments
    Data Center
    8 mg
    Network
    45 mg
    Device
    100 mg
    Resource Breakdown
    JavaScript
    606.1 KB
    Images
    59.7 KB
    CSS
    662.5 KB
    Fonts
    92.8 KB
    HTML
    38.6 KB
    Other
    51.7 KB
    Green Hosting Verified
    Microsoft Azure
    Provider Match
    2 recommendations
    • •Carbon footprint recommendation preview...
    Upgrade to view recommendations
    A

    Security Score

    81%Very Good
    Interactive

    HTTPS

    No WAF

    63d

    Certificate Details

    Type

    Domain Validated (DV)

    Certificate Authority

    Let's Encrypt

    Key Algorithm

    RSA (2048 bit)

    Signature

    SHA-256 with RSA

    TLS Version

    TLSv1.3

    HTTP Protocol

    HTTP/2

    Valid From

    14.04.2026

    Valid Until

    13.07.2026

    Subject Alternative Names (20)

    frictionless-shopping-services-prod.unileversolutions.comfrictionless-shopping-services-stage.unileversolutions.comimages-app.cartwire.cominerva-q.unilever.compioti.unilever.comstage.unilever-middleamericas.comstage.unilever.bestage.unilever.bo+12 more

    SHA-256 Fingerprint

    A8:4F:92:DC:3D:44:E4:4F:07:D8:EF:8C:7A:24:9E:CF:37:2F:86:70...

    Top Recommendations

    Security recommendation preview

    Upgrade to view recommendations
    Upgrade to view header details

    HTTP Headers

    Developer Console

    access-control-allow-origin
    *
    cache-control
    🔴 No Cache(max-age=0, no-cache, no-store)
    content-disposition
    inline
    content-encoding
    📦 Gzip(gzip)
    content-length
    39263
    content-security-policy
    style-src 'self' data: 'unsafe-inline'; script-src 'self' da...
    Good Warning Issue

    Email Infrastructure

    Custom Mail Server

    Score

    55

    SPF
    DKIM
    DMARC

    DMARC Policy

    Reject (Strictest)

    Domain Information

    hul.co.in

    Domain Age
    21y 2m

    Created

    16.02.2005

    Expires

    16.02.2027

    Last Updated

    17.02.2026

    Registrar

    CSC Corporate Domains, Inc.

    DNSSEC
    Not Enabled

    Privacy & Compliance

    OneTrust

    Cookie Consent Banner
    OneTrust
    Privacy Policy
    Terms of Service

    GDPR Indicators

    Cookie consent banner detected
    CMP: OneTrust
    Privacy policy page linked

    Mobile Compatibility

    Viewport & Responsive Test

    Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
    B
    79/100
    Mobile Friendly1 breakpoint
    Viewport Meta
    The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
    Responsive Design
    Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
    Touch Icons
    Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
    Readable Font Size
    Base font size should be at least 16px on mobile to ensure text is readable without zooming.
    Relative Units
    Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
    No H-Scroll Risk
    No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
    Tap Targets OK
    Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
    No Fixed Widths
    No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
    Viewport
    width=device-width, initial-scale=1.0

    Typography & Readability

    UnileverDesire

    WCAG Partial
    81/100
    Readability
    /30
    24/30

    16px · LH 1.56

    Hierarchy
    /20
    20/20

    4.12x ratio · ✓ H1→H6

    WCAG
    /25
    17/25

    1.08:1 min contrast

    Performance
    /25
    20/25

    1 font · 3 req

    Heading Font

    UnileverDesire

    Sans66px

    Body Font

    UnileverDesire

    Sans16px

    Contrast Ratio

    1.08:1

    4 issues

    Reading Comfort

    ~34 CPL

    Narrow lines
    66px
    h1
    75px
    h2
    25px
    h3
    16px
    p

    ✅ Excellent readability: 16px body text is ideal for all devices.

    ✅ Optimal line spacing: 1.56 ratio (ideal range 1.4–1.6).

    ⚠️ Hard to read: Flesch score 41/100. Simplify sentences for wider reach.

    ⚠️ Partial contrast: 4 elements below WCAG AA threshold (min 1.1:1).

    ✅ Perfect heading hierarchy: Sequential h1→h2→h3 with single H1 — ideal for SEO & accessibility.

    ✅ Strong hierarchy: Headlines are 4.1x larger than body text.

    Buy on MyFontsFlesch 41

    Color Palette

    8 unique colors
    Light
    #f6f7f1
    Background· 57.3%
    #0066cb
    Primary· 9.1%
    #bddff3
    Accent· 7.7%
    #49abee
    Accent· 6.6%
    #ddeaf3
    Secondary· 5.8%
    #8fb7f3
    Accent· 5.5%
    #7bdbf3
    Accent· 4.4%

    Business & Marketing Stack

    3 Tools Detected

    Advanced

    Behavior Analytics

    2
    Google Tag ManagerFree
    Google AnalyticsFree

    User behavior and product analytics

    Privacy & Cookies

    1
    OneTrustEnterprise

    Cookie consent and privacy compliance tools

    2

    Categories

    3

    Total Tools

    1

    Enterprise

    0

    Mid-Market

    Assessment: Well-developed marketing technology stack

    Sponsored

    Scripts & Styles

    11 Resources

    6
    Scripts
    5
    Styles
    1
    Async
    0
    Defer

    Top Script Sources

    local(5)cdn.cookielaw.org(1)

    Website Identity

    India Desire at Scale homepage

    India Desire at Scale homepage

    VideoObject

    We are India's largest fast moving consumer goods company. We combine high science, consumer insight & more to create brands that inspire and ignite desire.

    21 years old
    Location detected: 🇮🇳 Indiavia tld
    CSC Corporate Domains, Inc.en-IN

    Sponsored

    Last analyzed: 10 May 2026 at 11:20

    Historical Analysis & Change Tracking