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herrs.com

https://herrs.com· First analyzed 24 May 2026· Updated 24 May 2026
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herrs.com
Desktop screenshot of herrs.com
Mobile screenshot of herrs.com
Mobile

Sponsored

Hosting Provider

FlyLight Media

IP Address

209.198.100.194

Site Location

🇺🇸 United Statesvia phone

Server Location

🇺🇸 Westbrook, United States

ASN

AS5738

Organization

FlyLight Media

Server

OpenResty

Nameservers

cns04.windstream.net.cns01.windstream.net.cns03.windstream.net.cns02.windstream.net.

Performance

88

Core Web Vitals

Weight

First Contentful Paint
1.6 s10%
Speed Index
2.1 s10%
Largest Contentful Paint
—25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
4.2 MB
115 requests

Image Optimization

Responsive
0–49
50–89
90–100

Architecture Stack

Monolithic
⚙️ SSR
Frontend
Styling
Tailwind CSS
CMS
Umbraco
Infrastructure
Hosting
FlyLight Media

Technology Stack

8 Technologies Detected

CSS Frameworks

2
Bootstrap
Tailwind CSS

Icon Libraries

1
Font Awesome

Analytics

1
Google Analytics

Tag Managers

1
Google Tag Manager

Email Marketing

1
Klaviyo

Web Servers

1
OpenResty

Frameworks

1
ASP.NET

SEO Analysis

B74/100
20
4
0
Meta Tags14/15
Content11/12
Headings8/8
Technical15/21
E-E-A-T0/7
Images5/7
Links5/5
URL5/5
Social5/5
Freshness0/4
Mobile3/4
Indexability3/3
H
herrs.comherrs.com

Snacks - Herr's Forever Good | Herr Foods Inc.

Discover Herr’s: family-owned since 1946, making over 300 crave-worthy snacks including chips, cheese curls, pretzels, popcorn, and more.

Title Length46 chars

Recommended: 50-60 chars (~279px / 580px)

Description Length138 chars

Recommended: 120-160 chars

Issues (0)

    4 issues found

    Upgrade to view details

    Local SEO

    Local Search Readiness

    13/100
    Poor
    4 11 2

    This site doesn't appear to be a local business. Local SEO signals are optional for non-local websites.

    Sponsored

    AI & LLM Readiness

    D47/100
    Bot Access
    20/25
    Machine Read.
    13/25
    Schema Data
    0/25
    Citation
    14/25

    AI Bot Access

    14/14 accessible
    AI Search
    OAI-SearchBot
    PerplexityBot
    Claude-SearchBot
    Gemini-Deep-Research
    DuckAssistBot
    Training
    GPTBot
    ClaudeBot
    Google-Extended
    Meta-ExternalAgent
    Bytespiderinfo
    Amazonbot
    Applebot-Extended
    CCBotinfo
    Fetch
    ChatGPT-User

    Machine Readability

    llms.txt
    llms-full.txt
    Semantic HTML
    Heading Hierarchy
    nav
    Text ratio:3%
    Words:725
    Token eff.:Optimal
    Sections/1K:17.9
    Depth:1/5

    Structured Data

    No Schema

    Citation Readiness

    Opening Summary38w
    Descriptive Headingsavg 2.7w
    Canonical URL
    Open Graph2/3
    Twitter Card3/3
    Language Tag
    Publish Date
    Author Info
    Lists
    Tables
    TL;DR / Summary
    About Page Link
    Recommendations (9)
    AI readiness recommendation preview...
    Upgrade to view recommendations

    Sponsored

    Accessibility

    WCAG 2.1 Compliance

    Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
    A
    87/100
    15
    Passed
    2
    Critical
    0
    Warnings
    Images & Alt Text
    13/20
    Checks if images have descriptive alt text for screen readers and visually impaired users.
    Semantic Structure
    20/20
    Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
    Forms & Inputs
    15/15
    Verifies form fields have labels, error messages are clear, and inputs are properly associated.
    Color & Contrast
    15/15
    Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
    Keyboard & Focus
    15/15
    Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
    ARIA & Roles
    9/15
    Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.
    1 recommendation
    • •Accessibility recommendation preview...
    Upgrade to view recommendations

    Carbon Footprint

    SWDM v4 · Eco-Score

    Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
    11/100
    F
    534 mg
    CO₂e / view
    4.2 MB
    Page Weight
    15%
    Cleaner Than
    New Visitor
    610 mg
    vs
    Returning (cached)
    305 mg
    Annual (10K/mo)
    64.1 kg
    Emission Segments
    Data Center
    119 mg
    Network
    128 mg
    Device
    287 mg
    Resource Breakdown
    JavaScript
    241.5 KB
    Images
    2.4 MB
    CSS
    1.5 MB
    HTML
    13.0 KB
    Other
    9.5 KB
    Green Hosting Not Verified
    FlyLight Media
    8 recommendations
    • •Carbon footprint recommendation preview...
    Upgrade to view recommendations
    D

    Security Score

    46%Poor
    Interactive

    HTTPS

    No WAF

    76d

    Certificate Details

    Type

    Domain Validated (DV)

    Certificate Authority

    Let's Encrypt

    Key Algorithm

    ECDSA (secp384r1) (384 bit)

    Signature

    ECDSA with SHA-384

    TLS Version

    TLSv1.3

    HTTP Protocol

    HTTP/2

    Valid From

    10.05.2026

    Valid Until

    08.08.2026

    Subject Alternative Names (1)

    www.herrs.com

    SHA-256 Fingerprint

    4D:DE:EA:33:DE:9B:87:04:76:FC:78:35:26:07:9F:DF:49:B5:66:79...

    Top Recommendations

    Security recommendation preview

    Upgrade to view recommendations
    Upgrade to view header details

    HTTP Headers

    Developer Console

    content-encoding
    📦 Gzip(gzip)
    content-type
    text/html; charset=utf-8
    date
    Sun, 24 May 2026 00:16:52 GMT
    server
    openresty
    strict-transport-security
    max-age=2592000
    x-content-type-options
    nosniff
    Good Warning Issue

    Email Infrastructure

    Microsoft 365

    Score

    93

    SPF
    DKIM
    DMARC

    DMARC Policy

    Quarantine (Moderate)

    MX Records (1)

    herrs-com.mail.protection.outlook.com

    Domain Information

    herrs.com

    Domain Age
    30y 1m

    Created

    17.04.1996

    Expires

    18.04.2031

    Last Updated

    17.02.2026

    Registrar

    Network Solutions, LLC

    DNSSEC
    Not Enabled

    Privacy & Compliance

    Cookie Consent Banner
    Privacy Policy
    Terms of Service

    GDPR Indicators

    Cookie consent banner detected
    Privacy policy page linked

    Mobile Compatibility

    Viewport & Responsive Test

    Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
    B
    76/100
    Mobile Friendly25 breakpoints
    Viewport Meta
    The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
    Responsive Design
    Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
    Touch Icons
    Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
    Readable Font Size
    Base font size should be at least 16px on mobile to ensure text is readable without zooming.
    Relative Units
    Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
    No H-Scroll Risk
    No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
    Tap Targets OK
    Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
    No Fixed Widths
    No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
    Viewport
    width=device-width, initial-scale=1
    3 recommendations
    • •Mobile compatibility recommendation preview...
    Upgrade to view recommendations

    Typography & Readability

    apparat-cond + Arial

    WCAG Partial
    65/100
    Readability
    /30
    19/30

    14px · LH --

    Hierarchy
    /20
    19/20

    6.86x ratio · ✓ H1→H6

    WCAG
    /25
    11/25

    1.42:1 min contrast

    Performance
    /25
    16/25

    System fonts

    Heading Font

    apparat-cond

    Sans96px

    Body Font

    Arial

    Sans14px

    Contrast Ratio

    1.42:1

    2 issues

    Reading Comfort

    ~35 CPL

    Narrow lines
    96px
    h1
    44px
    h2
    44px
    h3
    24px
    h4
    14px
    p

    ⚠️ Small text: 14px may strain on mobile. Use ≥16px for WCAG compliance.

    ⚠️ Partial contrast: 2 elements below WCAG AA threshold (min 1.4:1).

    ✅ Perfect heading hierarchy: Sequential h1→h2→h3 with single H1 — ideal for SEO & accessibility.

    ✅ Strong hierarchy: Headlines are 6.9x larger than body text.

    ❌ Pure vw font sizes: Viewport units alone break browser zoom (WCAG 1.4.4 fail). Use clamp(rem, vw, rem).

    ✅ System fonts: Zero font loading delay — best possible LCP impact.

    Buy on MyFonts

    Color Palette

    10 unique colors
    2.59:1 Fail Dark
    #646463
    Other· 21.900000000000002%
    #252525
    Text· 11%
    #fafafa
    Primary· 0%
    #0d4043
    Accent· 23.4%
    #009da6
    Accent· 13.4%
    #2d3638
    Secondary· 10.1%
    #b8d6d8
    Secondary· 7.4%
    #674022
    Secondary· 6.2%

    Business & Marketing Stack

    3 Tools Detected

    Advanced

    Marketing Automation

    1
    KlaviyoE-commerce

    Email marketing and automation platforms

    Behavior Analytics

    2
    Google Tag ManagerFree
    Google AnalyticsFree

    User behavior and product analytics

    2

    Categories

    3

    Total Tools

    0

    Enterprise

    0

    Mid-Market

    Assessment: Well-developed marketing technology stack

    Sponsored

    Scripts & Styles

    22 Resources

    20
    Scripts
    2
    Styles
    17
    Async
    0
    Defer

    Top Script Sources

    static.klaviyo.com(9)static-tracking.klaviyo.com(5)youtube.com(2)local(2)googletagmanager.com(1)

    Website Identity

    herrs.com

    +16109326400
    30 years old
    Location detected: 🇺🇸 United Statesvia phone
    Network Solutions, LLC📧 Microsoft 365en

    Sponsored

    Last analyzed: 24 May 2026 at 00:17

    Historical Analysis & Change Tracking