halo.com

https://halo.com· First analyzed 13 May 2026· Updated 13 May 2026

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halo.com

Mobile

Sponsored

Hosting Provider

Incapsula Inc

IP Address

45.60.132.254

Site Location

🇺🇸 United Statesvia ip

Server Location

🇺🇸 San Mateo, United States

ASN

AS19551

Organization

Incapsula Inc

Server

Nginx

CDN

Nameservers

ns-751.awsdns-29.net.ns-1092.awsdns-08.org.ns-117.awsdns-14.com.ns-1915.awsdns-47.co.uk.

Performance

100

Core Web Vitals

Weight

First Contentful Paint

629 ms10%

Speed Index

818 ms10%

Largest Contentful Paint

—25%

Total Blocking Time

0.0 ms30%

Cumulative Layout Shift

0.00025%

9.5 MB

162 requests

Image Optimization

WebP

0–49

50–89

90–100

Architecture Stack

Monolithic

⚙️ SSR

Frontend

Styling

Tailwind CSS

CMS

WordPressv6.9.4

Infrastructure

Hosting

Incapsula Inc

CDN

Technology Stack

15 Technologies Detected

Plugins

Instagram Feed Pro Page Links To

Analytics

Libraries

UI Components

CSS Frameworks

Icon Libraries

Tag Managers

Customer Support

Marketing

Advertising

Web Servers

SEO Analysis

A86/100

Meta Tags14/15

Content6/12

Headings8/8

Technical24/25

E-E-A-T7/7

Images2/7

Links5/5

URL5/5

Social5/5

Freshness4/4

Mobile3/4

Indexability3/3

halo.comhalo.com

HALO Branded Solutions | Branded Solutions That Break Through

HALO Branded Solutions is the global leader in branded merchandise, company uniforms, and employee recognition and incentive programs.

Title Length61 chars

Recommended: 50-60 chars (~370px / 580px)

Description Length134 chars

Recommended: 120-160 chars

Issues (1)

• Most images missing alt text (85/111) — critical for accessibility and SEO

4 issues found

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Crawlability

Sitemap

Type: index

7 URLs

7 sub-sitemaps

robots.txt

3 rules

Sitemap reference found

Allows all crawlers

Local SEO

Local Search Readiness

20/100

Needs Work

6 12

Sponsored

AI & LLM Readiness

D56/100

Bot Access

20/25

Machine Read.

7/25

Schema Data

11/25

Citation

18/25

AI Bot Access

14/14 accessible

AI Search

OAI-SearchBot

PerplexityBot

Claude-SearchBot

Gemini-Deep-Research

DuckAssistBot

Training

GPTBot

ClaudeBot

Google-Extended

Meta-ExternalAgent

Bytespiderinfo

Amazonbot

Applebot-Extended

CCBotinfo

Fetch

ChatGPT-User

Machine Readability

llms.txt

llms-full.txt

Semantic HTML

Heading Hierarchy

Text ratio:2%

Words:1,881

Token eff.:Optimal

Structured Data

6 JSON-LD

Person×1.3Organization×1.1WebSiteBreadcrumbListSearchAction

sameAs entity links

Citation Readiness

Opening Summary38w

Descriptive Headingsavg 3w

Canonical URL

Open Graph3/3

Twitter Card3/3

Language Tag

Publish Date

Author Info

Lists

Tables

TL;DR / Summary

About Page Link

Recommendations (8)

AI readiness recommendation preview...

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Sponsored

Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.

86/100

Passed

Critical

Warnings

Images & Alt Text

20/20

Checks if images have descriptive alt text for screen readers and visually impaired users.

Semantic Structure

17/20

Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.

Forms & Inputs

15/15

Verifies form fields have labels, error messages are clear, and inputs are properly associated.

Color & Contrast

15/15

Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.

Keyboard & Focus

15/15

Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).

ARIA & Roles

4/15

Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.

Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.

22/100

1.20 g

CO₂e / view

9.5 MB

Page Weight

Cleaner Than

New Visitor

1.37 g

Returning (cached)

685 mg

Annual (10K/mo)

143.8 kg

Emission Segments

Data Center

268 mg

Network

288 mg

Device

643 mg

Resource Breakdown

JavaScript

404.3 KB

Images

8.9 MB

CSS

90.5 KB

Fonts

62.1 KB

HTML

53.5 KB

Other

350 B

Green Hosting Not Verified

Incapsula Inc

7 recommendations

•Carbon footprint recommendation preview...

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Security Score

41%Poor

Interactive

HTTPS

WAF

73d

Certificate Details

Type

Domain Validated (DV)

Certificate Authority

GlobalSign nv-sa

Key Algorithm

RSA (2048 bit)

Signature

SHA-256 with RSA

TLS Version

TLSv1.3

HTTP Protocol

HTTP/2

Valid From

27.04.2026

Valid Until

26.07.2026

OCSP Stapling

Enabled

Subject Alternative Names (20)

loadtest.mypromomall.com*.dtpcommunity.comhdrmerchandisestore.comqa.secpay.halo.comwww.visiblemerch.com*.mybrandwins.comm365mvp.comsecurepay.halo.com+12 more

SHA-256 Fingerprint

90:5A:97:DC:9A:73:53:BC:F2:B5:16:3A:2C:97:53:F8:64:FC:59:01...

Top Recommendations

Security recommendation preview

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HTTP Headers

Developer Console

accept-ranges

bytes

cache-control

🟡 300s(max-age=300, must-revalidate)

content-encoding

📦 Gzip(gzip)

content-type

text/html; charset=UTF-8

date

Wed, 13 May 2026 21:15:06 GMT

host-header

a9130478a60e5f9135f765b23f26593b

Good Warning Issue

Email Infrastructure

Microsoft 365

Score

SPF

DKIM

DMARC

DMARC Policy

None (Monitor Only)

MX Records (1)

halo-com.mail.protection.outlook.com

Domain Information

halo.com

Domain Age

29y 1m

Created

07.04.1997

Expires

08.04.2033

Last Updated

08.04.2023

Registrar

Network Solutions, LLC

DNSSEC

Not Enabled

Privacy & Compliance

Cookiebot

Cookie Consent Banner

Cookiebot

GDPR Indicators

Cookie consent banner detected

CMP: Cookiebot

Legitimate interest basis mentioned

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.

72/100

Mobile Friendly12 breakpoints

Viewport Meta

The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.

Responsive Design

Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.

Touch Icons

Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.

Readable Font Size

Base font size should be at least 16px on mobile to ensure text is readable without zooming.

Relative Units

Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.

No H-Scroll Risk

No elements wider than the viewport that would cause horizontal scrolling on mobile devices.

Tap Targets OK

Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.

No Fixed Widths

No elements with fixed pixel widths that could overflow on smaller screens and break the layout.

Viewport

width=device-width, initial-scale=1

2 recommendations

•Mobile compatibility recommendation preview...

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Typography & Readability

BuenosAires-Bold + BuenosAires-Regular

WCAG AA

73/100

Readability

/30

18/30

16px · LH 1.63

Hierarchy

/20

16/20

4.5x ratio · ✓ H1→H6

WCAG

/25

19/25

4.9:1 min contrast

Performance

/25

20/25

2 fonts · 3 req

Heading Font

BuenosAires-Bold

Sans72px

Body Font

BuenosAires-Regular

Sans16px

Contrast Ratio

4.9:1

WCAG AA (≥4.5:1)

Reading Comfort

~35 CPL

Narrow lines

72px

48px

24px

16px

✅ Excellent readability: 16px body text is ideal for all devices.

❌ Very complex text: Flesch score 20/100. Consider shorter sentences and simpler words.

✅ WCAG AA contrast: All text meets 4.5:1 ratio (min 4.9:1).

✅ Perfect heading hierarchy: Sequential h1→h2→h3 with single H1 — ideal for SEO & accessibility.

✅ Strong hierarchy: Headlines are 4.5x larger than body text.

✅ Lean font stack: 2 font families keeps load times fast.

Buy on MyFontsFlesch 20

Color Palette

10 unique colors

6.98:1 AA Light

#ffffff

Background· 17.2%

#5d585a

Other· 5.4%

#e4e7f0

Primary· 46.3%

#141741

Accent· 6.7%

#a76672

Secondary· 6.3%

#c5b8aa

Secondary· 5.4%

#93a480

Secondary· 4.9%

#652442

Secondary· 4.1%

Business & Marketing Stack

9 Tools Detected

Enterprise

CRM Systems

HubSpotMid-Market

Customer Relationship Management platforms

Customer Support

IntercomMid-Market

Live chat and helpdesk tools

Behavior Analytics

Google Tag ManagerFree

Google AnalyticsFree

FullStoryEnterprise

User behavior and product analytics

Advertising

LinkedIn AdsEnterprise

AdRollMid-Market

Ad platforms and retargeting pixels

Privacy & Cookies

CookiebotMid-Market

OneTrustEnterprise

Cookie consent and privacy compliance tools

Sponsored

Scripts & Styles

23 Resources

Scripts

Styles

Async

Defer

Top Script Sources

s.adroll.com(3)halo.com(3)googletagmanager.com(2)widget.intercom.io(1)js-na1.hs-scripts.com(1)

Website Identity

HALO

Organization

HALO Branded Solutions is the global leader in branded merchandise, company uniforms, and employee recognition and incentive programs.

halo.com/

29 years old

Location detected: 🇺🇸 United Statesvia ip

Network Solutions, LLC📧 Microsoft 365en-US

Social Profiles

Facebook X (Twitter)Instagram LinkedIn

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Last analyzed: 13 May 2026 at 21:15

Historical Analysis & Change Tracking