goingzerowaste.com

https://goingzerowaste.com· First analyzed 04 May 2026· Updated 04 May 2026

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goingzerowaste.com

Mobile

Sponsored

Hosting Provider

Cloudflare

cloudflare.com

IP Address

188.114.97.3

Site Location

🇨🇦 Canadavia ip

Server Location

🇨🇦 Toronto, Canada

ASN

AS13335

Organization

CloudFlare, Inc.

Server

Cloudflare

CDN

Cloudflare

WAF

Cloudflare

Nameservers

tate.ns.cloudflare.com.aron.ns.cloudflare.com.

Performance

Core Web Vitals

Weight

First Contentful Paint

905 ms10%

Speed Index

1.2 s10%

Largest Contentful Paint

—25%

Total Blocking Time

0.0 ms30%

Cumulative Layout Shift

0.00025%

1 MB

145 requests

Image Optimization

Lazy LoadWebPResponsive

0–49

50–89

90–100

Architecture Stack

Monolithic

⚙️ SSR

WordPress

cms

Going Zero Wastev1.1.1Custom

by Ansley Fones

View Theme

Technology Stack

16 Technologies Detected

Plugins

Jquery Pin It Button For Images

Af Essentials

Wordpress Popular Posts

Af Custom Blocks Gzw Genesis Blocks

Analytics

Libraries

UI Components

CSS Frameworks

Icon Libraries

Fonts

Adobe Fonts (Typekit)

Advertising

Google Ads

CDN

Cloudflare

SEO Analysis

A81/100

Meta Tags7/15

Content8/12

Headings8/8

Technical24/25

E-E-A-T7/7

Images4/7

Links4/5

URL5/5

Social4/5

Freshness4/4

Mobile3/4

Indexability3/3

goingzerowaste.comgoingzerowaste.com

Homepage - Going Zero Waste

Breaking zero waste living down into a simple step by step process with lots of positivity and love. You’ll find zero waste recipes, DIY beauty and cleaning ...

Description truncated.

Title Length27 chars

Recommended: 50-60 chars (~173px / 580px)

Description Length226 chars

Recommended: 120-160 chars

Issues (0)

6 issues found

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Crawlability

Sitemap

Type: index

4 URLs

4 sub-sitemaps

robots.txt

6 rules

Sitemap reference found

Local SEO

Local Search Readiness

13/100

Poor

4 12 1

This site doesn't appear to be a local business. Local SEO signals are optional for non-local websites.

Sponsored

AI & LLM Readiness

D52/100

Bot Access

20/25

Machine Read.

7/25

Schema Data

10/25

Citation

15/25

AI Bot Access

14/14 accessible

AI Search

OAI-SearchBot

PerplexityBot

Claude-SearchBot

Gemini-Deep-Research

DuckAssistBot

Training

GPTBot

ClaudeBot

Google-Extended

Meta-ExternalAgent

Bytespiderinfo

Amazonbot

Applebot-Extended

CCBotinfo

Fetch

ChatGPT-User

Machine Readability

llms.txt

llms-full.txt

Semantic HTML

Heading Hierarchy

Text ratio:2%

Words:691

Token eff.:Optimal

Structured Data

5 JSON-LD

Person×1.3Organization×1.1WebSiteBreadcrumbListSearchAction

Citation Readiness

Opening Summary265w

Descriptive Headingsavg 6.9w

Canonical URL

Open Graph3/3

Twitter Card1/3

Language Tag

Publish Date

Author Info

Lists

Tables

TL;DR / Summary

About Page Link

Recommendations (11)

AI readiness recommendation preview...

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Sponsored

Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.

87/100

Passed

Critical

Warnings

Images & Alt Text

20/20

Checks if images have descriptive alt text for screen readers and visually impaired users.

Semantic Structure

20/20

Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.

Forms & Inputs

10/15

Verifies form fields have labels, error messages are clear, and inputs are properly associated.

Color & Contrast

15/15

Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.

Keyboard & Focus

15/15

Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).

ARIA & Roles

7/15

Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.

1 recommendation

•Accessibility recommendation preview...

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Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.

65/100

107 mg

CO₂e / view

1.0 MB

Page Weight

70%

Cleaner Than

New Visitor

122 mg

Returning (cached)

61 mg

Annual (10K/mo)

12.8 kg

Emission Segments

Data Center

5 mg

Network

31 mg

Device

70 mg

Resource Breakdown

JavaScript

273.4 KB

Images

470.0 KB

CSS

274.9 KB

HTML

38.2 KB

Other

1.4 KB

Green Hosting Verified

Cloudflare

GWF Verified

4 recommendations

•Carbon footprint recommendation preview...

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Security Score

56%Poor

Interactive

HTTPS

WAF

35d

Certificate Details

Type

Domain Validated (DV)

Certificate Authority

Google Trust Services

Key Algorithm

ECDSA (secp256r1) (256 bit)

Signature

ECDSA with SHA-256

TLS Version

TLSv1.3

HTTP Protocol

HTTP/2+H3

Valid From

11.03.2026

Valid Until

09.06.2026

OCSP Stapling

Enabled

Subject Alternative Names (2)

goingzerowaste.com*.goingzerowaste.com

SHA-256 Fingerprint

02:7C:48:C3:84:BD:FA:6D:99:5B:B5:3C:95:D7:B0:E6:95:A3:F6:D3...

Top Recommendations

Security recommendation preview

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HTTP Headers

Developer Console

alt-svc

h3=":443"; ma=86400

cf-cache-status

DYNAMIC

cf-ray

9f6b31cc7f090c51-BOS

content-encoding

zstd

content-security-policy

block-all-mixed-content;

content-type

text/html; charset=UTF-8

Good Warning Issue

Email Infrastructure

Google Workspace

Score

SPF

DKIM

DMARC

DMARC Policy

None (Monitor Only)

MX Records (5)

alt2.aspmx.l.google.com

alt1.aspmx.l.google.com

alt3.aspmx.l.google.com

alt4.aspmx.l.google.com

+1 more

Domain Information

goingzerowaste.com

Domain Age

11y 1m

Created

25.03.2015

Expires

25.03.2027

Last Updated

10.03.2026

Registrar

Tucows Domains Inc.

DNSSEC

Not Enabled

Privacy & Compliance

Quantcast Choice

Cookie Consent Banner

Quantcast Choice

GDPR Indicators

Cookie consent banner detected

CMP: Quantcast Choice

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.

88/100

Mobile Friendly17 breakpoints

Viewport Meta

The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.

Responsive Design

Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.

Touch Icons

Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.

Readable Font Size

Base font size should be at least 16px on mobile to ensure text is readable without zooming.

Relative Units

Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.

No H-Scroll Risk

No elements wider than the viewport that would cause horizontal scrolling on mobile devices.

Tap Targets OK

Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.

No Fixed Widths

No elements with fixed pixel widths that could overflow on smaller screens and break the layout.

Viewport

width=device-width, initial-scale=1.0

1 recommendation

•Mobile compatibility recommendation preview...

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Typography & Readability

Baselliost + circe

WCAG AA

76/100

Readability

/30

23/30

22px · LH 1.50

Hierarchy

/20

15/20

3.72x ratio · ✓ H1→H6

WCAG

/25

22/25

6.58:1 min contrast

Performance

/25

16/25

3 fonts · 3 req

Heading Font

Baselliost

Sans80px

Body Font

circe

Sans22px

Contrast Ratio

6.58:1

WCAG AA (≥4.5:1)

Reading Comfort

~38 CPL

Narrow lines

80px

70px

38px

22px

✅ Excellent readability: 22px body text is ideal for all devices.

✅ Optimal line spacing: 1.50 ratio (ideal range 1.4–1.6).

✅ WCAG AA contrast: All text meets 4.5:1 ratio (min 6.6:1).

✅ Perfect heading hierarchy: Sequential h1→h2→h3 with single H1 — ideal for SEO & accessibility.

✅ Strong hierarchy: Headlines are 3.7x larger than body text.

✅ Modern fluid typography: clamp() with rem units ensures zoom accessibility (WCAG 1.4.4).

AAdobe Fonts Buy on MyFontsFluid Type (rem)Flesch 62

Color Palette

7 unique colors

Light

#c9c8be

Secondary· 7.4%

#fcf4f1

Primary· 64.69999999999999%

#f5cab0

Accent· 6.5%

#b3a494

Secondary· 5.5%

#504538

Secondary· 5.3%

#e6dfd5

Secondary· 4.8%

Business & Marketing Stack

1 Tools Detected

Growing

Behavior Analytics

Google AnalyticsFree

User behavior and product analytics

Sponsored

Scripts & Styles

13 Resources

Scripts

Styles

Async

Defer

Top Script Sources

goingzerowaste.com(4)scripts.mediavine.com(2)eu-us.consentmanager.net(2)eu-us-cdn.consentmanager.net(2)exchange.mediavine.com(1)

Website Identity

Kathryn Kellogg

Person

Breaking zero waste living down into a simple step by step process with lots of positivity and love. You’ll find zero waste recipes, DIY beauty and cleaning products, and tons of tips to help you live a more eco-friendly life.

www.goingzerowaste.com/

11 years old

Location detected: 🇨🇦 Canadavia ip

Tucows Domains Inc.📧 Google Workspaceen-US

Social Profiles

Facebook X (Twitter)Instagram YouTube Pinterest

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Last analyzed: 04 May 2026 at 23:13

Historical Analysis & Change Tracking