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fwi.co.uk

https://fwi.co.uk· First analyzed 25 Apr 2026· Updated 25 Apr 2026
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fwi.co.uk
Desktop screenshot of fwi.co.uk
Mobile screenshot of fwi.co.uk
Mobile

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Hosting Provider

Claranet UK Ltd

IP Address

212.188.174.43

Site Location

🇬🇧 United Kingdomvia tld

Server Location

🇬🇧 Hanwell, United Kingdom

ASN

AS8426

Organization

Claranet UK Ltd

Server

Nginx

Nameservers

ns1.ukfast.net.ns0.ukfast.net.

Performance

94

Core Web Vitals

Weight

First Contentful Paint
1.2 s10%
Speed Index
1.6 s10%
Largest Contentful Paint
—25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
1 MB
173 requests

Image Optimization

Responsive
0–49
50–89
90–100

Architecture Stack

Monolithic
⚙️ SSR
WordPress
cms
pm-one-fwiCustom
by Proagrica Media

Technology Stack

25 Technologies Detected

Plugins

14
Pm GatingPm ModulesPm News AlertPm Post WidgetsPm Save ArticlesPm SsoPm AdvertsPm ElasticsearchPm GwaPm Social SharingFw ScriptloaderPm Knowhow LinksPm Datastorebuilder Client
Yoast SEO

Analytics

5
Google Analytics
Google Analytics 4
Facebook Pixel
Hotjar
Microsoft Clarity

Advertising

2
Google AdsTwitter Ads

Libraries

1
jQueryv3.7.1

CSS Frameworks

1
Tailwind CSS

Tag Managers

1
Google Tag Manager

Web Servers

1
Nginx

SEO Analysis

B71/100
22
5
3
Meta Tags9/15
Content10/12
Headings3/8
Technical21/25
E-E-A-T0/7
Images2/7
Links5/5
URL5/5
Social5/5
Freshness4/4
Mobile4/4
Indexability3/3
F
fwi.co.ukfwi.co.uk

Farmers Weekly - Farming & Agricultural news from Farmers Weekly In...

Farming & Agricultural Industry News, Videos, Pictures, Blogs and Forums from Farmers Weekly Interactive. UK Farming and Agriculture

Title truncated.
Title Length76 chars

Recommended: 50-60 chars (~473px / 580px)

Description Length132 chars

Recommended: 120-160 chars

Issues (3)

  • • Title is too long (76 chars, ~473px). Will be truncated in search results.
  • • Missing H1 tag — every page should have exactly one H1
  • • Most images missing alt text (5/9) — critical for accessibility and SEO

8 issues found

Upgrade to view details

Crawlability

Sitemap

Type: index

168 URLs

168 sub-sitemaps

robots.txt

9 rules

Sitemap reference found

Local SEO

Local Search Readiness

10/100
Poor
3 13 1

This site doesn't appear to be a local business. Local SEO signals are optional for non-local websites.

Sponsored

AI & LLM Readiness

D45/100
Bot Access
20/25
Machine Read.
2/25
Schema Data
5/25
Citation
18/25

AI Bot Access

14/14 accessible
AI Search
OAI-SearchBot
PerplexityBot
Claude-SearchBot
Gemini-Deep-Research
DuckAssistBot
Training
GPTBot
ClaudeBot
Google-Extended
Meta-ExternalAgent
Bytespiderinfo
Amazonbot
Applebot-Extended
CCBotinfo
Fetch
ChatGPT-User

Machine Readability

llms.txt
llms-full.txt
Semantic HTML
Heading Hierarchy
nav
Text ratio:5%
Words:4,231
Token eff.:Poor Structure
Depth:1/5

Structured Data

2 JSON-LD
Article×1.2(min)microdataWebSiteSearchAction

Citation Readiness

Opening Summary30w
Descriptive Headingsavg 4.8w
Canonical URL
Open Graph3/3
Twitter Card3/3
Language Tag
Publish Date
Author Info
Lists
Tables
TL;DR / Summary
About Page Link
Recommendations (11)
AI readiness recommendation preview...
Upgrade to view recommendations

Sponsored

Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
C
61/100
8
Passed
5
Critical
1
Warnings
Images & Alt Text
10/20
Checks if images have descriptive alt text for screen readers and visually impaired users.
Semantic Structure
13/20
Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
Forms & Inputs
10/15
Verifies form fields have labels, error messages are clear, and inputs are properly associated.
Color & Contrast
15/15
Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
Keyboard & Focus
7/15
Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
ARIA & Roles
6/15
Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.
4 recommendations
  • •Accessibility recommendation preview...
Upgrade to view recommendations

Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
37/100
B
129 mg
CO₂e / view
1.0 MB
Page Weight
70%
Cleaner Than
New Visitor
148 mg
vs
Returning (cached)
74 mg
Annual (10K/mo)
15.5 kg
Emission Segments
Data Center
29 mg
Network
31 mg
Device
69 mg
Resource Breakdown
JavaScript
610.6 KB
Images
4.0 KB
CSS
206.1 KB
HTML
91.4 KB
Other
132.8 KB
Green Hosting Not Verified
Claranet UK Ltd
6 recommendations
  • •Carbon footprint recommendation preview...
Upgrade to view recommendations
F

Security Score

25%Critical
Critical / Transactional

HTTPS

No WAF

103d

Certificate Details

Type

Domain Validated (DV)

Certificate Authority

DigiCert Inc

Key Algorithm

RSA (2048 bit)

Signature

SHA-256 with RSA

TLS Version

TLSv1.3

HTTP Protocol

HTTP/2

Valid From

06.02.2026

Valid Until

06.08.2026

OCSP Stapling

Enabled

Subject Alternative Names (1)

www.fwi.co.uk

SHA-256 Fingerprint

06:41:E6:52:EA:18:1B:7B:A4:84:03:F6:FD:A9:4B:10:88:0D:A1:4A...

Top Recommendations

Security recommendation preview

Upgrade to view recommendations
Upgrade to view header details

HTTP Headers

Developer Console

content-encoding
📦 Gzip(gzip)
content-security-policy
content-type
text/html; charset=UTF-8
date
Sat, 25 Apr 2026 17:58:14 GMT
link
<https://www.fwi.co.uk/>; rel=shortlink
server
nginx
Good Warning Issue

Email Infrastructure

Microsoft 365

Score

68

SPF
DKIM
DMARC

DMARC Policy

Quarantine (Moderate)

MX Records (1)

fwi-co-uk.mail.protection.outlook.com

Domain Information

fwi.co.uk

DNSSEC
Not Enabled

Privacy & Compliance

Cookiebot

Cookie Consent Banner
Cookiebot
Privacy Policy
Terms of Service

GDPR Indicators

Cookie consent banner detected
CMP: Cookiebot
Privacy policy page linked
Data Protection Officer mentioned

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
B
72/100
Mobile Friendly15 breakpoints
Viewport Meta
The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
Responsive Design
Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
Touch Icons
Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
Readable Font Size
Base font size should be at least 16px on mobile to ensure text is readable without zooming.
Relative Units
Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
No H-Scroll Risk
No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
Tap Targets OK
Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
No Fixed Widths
No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
Viewport
width=device-width, initial-scale=1.0
2 recommendations
  • •Mobile compatibility recommendation preview...
Upgrade to view recommendations

Typography & Readability

Roboto

WCAG Partial
66/100
Readability
/30
21/30

16px · LH 1.63

Hierarchy
/20
8/20
WCAG
/25
18/25

1:1 min contrast

Performance
/25
19/25

System fonts

Heading Font

Roboto

Sans

Body Font

Roboto

Sans16px

Contrast Ratio

1:1

7 issues

Reading Comfort

~40 CPL

Narrow lines
26px
h2
28px
h3
16px
p
Minor Second
Scale

✅ Excellent readability: 16px body text is ideal for all devices.

❌ Very complex text: Flesch score 16/100. Consider shorter sentences and simpler words.

⚠️ Partial contrast: 7 elements below WCAG AA threshold (min 1.0:1).

❌ Missing H1: Every page should have exactly one H1 element for SEO and accessibility.

✅ Modern fluid typography: clamp() with rem units ensures zoom accessibility (WCAG 1.4.4).

✅ System fonts: Zero font loading delay — best possible LCP impact.

Fluid Type (rem)Flesch 16

Color Palette

7 unique colors
10.74:1 AAA Light
#ffffff
Background· 56.10000000000001%
#3f3e37
Text· 6.3%
#121212
Primary· 0%
#83513b
Secondary· 5.7%
#beb7ab
Secondary· 5.3%
#f9e573
Accent· 1.4%

Business & Marketing Stack

7 Tools Detected

Enterprise

Behavior Analytics

3
Google Tag ManagerFree
Google AnalyticsFree
Microsoft ClarityFree

User behavior and product analytics

Advertising

3
Google AdsEnterprise
Facebook PixelMid-Market
Twitter/X AdsMid-Market

Ad platforms and retargeting pixels

Social Media

1
Facebook SDKFree

Social widgets and sharing tools

3

Categories

7

Total Tools

1

Enterprise

2

Mid-Market

Assessment: Sophisticated marketing and sales technology infrastructure

Ad Networks

Google Ad Manager

Sponsored

Scripts & Styles

29 Resources

20
Scripts
9
Styles
13
Async
0
Defer

Top Script Sources

fwi.co.uk(6)connect.facebook.net(5)googletagmanager.com(4)scripts.clarity.ms(1)clarity.ms(1)

Website Identity

Farmers Weekly

Farming & Agriculture News from Farmers Weekly Interactive

www.fwi.co.uk/
Location detected: 🇬🇧 United Kingdomvia tld
📧 Microsoft 365en-US

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Last analyzed: 25 Apr 2026 at 17:58

Historical Analysis & Change Tracking