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formswim.com

https://formswim.com· First analyzed 24 May 2026· Updated 24 May 2026
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formswim.com
Desktop screenshot of formswim.com
Mobile screenshot of formswim.com
Mobile

Sponsored

Hosting Provider

Shopify
shopify.com

IP Address

23.227.38.32

Site Location

🇨🇦 Canadavia ip

Server Location

🇨🇦 Ottawa, Canada

ASN

AS13335

Organization

Shopify, Inc.

Server

Cloudflare

CDN

Cloudflare

WAF

Cloudflare

Nameservers

ns-1867.awsdns-41.co.uk.ns-345.awsdns-43.com.ns-721.awsdns-26.net.ns-1354.awsdns-41.org.

Performance

98

Core Web Vitals

Weight

First Contentful Paint
949 ms10%
Speed Index
1.2 s10%
Largest Contentful Paint
—25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
2.7 MB
321 requests

Image Optimization

Lazy LoadResponsiveThumbor
0–49
50–89
90–100

Architecture Stack

Monolithic
⚙️ SSR
Shopify
ecommerce
May 2026 - Dory LT Launch Landing Page BCustom
Shopify Theme

Detected Apps

KlaviyoJudge.meFacebook ChannelInstagram Shopping

Technology Stack

16 Technologies Detected

Analytics

5
Google Analytics
Google Analytics 4
Facebook PixelFullStoryMicrosoft Clarity

Fonts

2
Google FontsAdobe Fonts (Typekit)

Frameworks

1
Angular

CSS Frameworks

1
Tailwind CSS

Tag Managers

1
Google Tag Manager

Email Marketing

1
Klaviyo

Advertising

1
Microsoft Advertising

Reviews

1
Judge.me

CDN

1
Cloudflare

Customer Support

1
Zendesk

Security

1
reCAPTCHA

SEO Analysis

B70/100
22
5
1
Meta Tags12/15
Content3/12
Headings6/8
Technical23/25
E-E-A-T2/7
Images5/7
Links5/5
URL5/5
Social5/5
Freshness0/4
Mobile1/4
Indexability3/3
F
formswim.comformswim.com

FORM Smart Swim Goggles and Swim App

Swimmers at any skill level can be guided and motivated through an immersive swimming experience with the FORM Smart Swim Goggles and our Swim App.

Title Length36 chars

Recommended: 50-60 chars (~239px / 580px)

Description Length147 chars

Recommended: 120-160 chars

Issues (1)

  • • Very thin content (7 words). Search engines need substantial content for ranking.

6 issues found

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Crawlability

Sitemap

Type: index

5 URLs

5 sub-sitemaps

robots.txt

88 rules

Sitemap reference found

Local SEO

Local Search Readiness

27/100
Needs Work
7 11

Sponsored

AI & LLM Readiness

D44/100
Bot Access
20/25
Machine Read.
13/25
Schema Data
7/25
Citation
4/25

AI Bot Access

14/14 accessible
AI Search
OAI-SearchBot
PerplexityBot
Claude-SearchBot
Gemini-Deep-Research
DuckAssistBot
Training
GPTBot
ClaudeBot
Google-Extended
Meta-ExternalAgent
Bytespiderinfo
Amazonbot
Applebot-Extended
CCBotinfo
Fetch
ChatGPT-User

Machine Readability

llms.txtinvalid
llms-full.txt
Semantic HTML
Heading Hierarchy
Text ratio:3%
Words:2,281
Token eff.:Optimal

Structured Data

2 JSON-LD
Organization×1.1WebSiteSearchAction
sameAs entity links

Citation Readiness

Opening Summary
Descriptive Headings
Canonical URL
Open Graph0/3
Twitter Card0/3
Language Tag
Publish Date
Author Info
Lists
Tables
TL;DR / Summary
About Page Link
Recommendations (11)
AI readiness recommendation preview...
Upgrade to view recommendations

Sponsored

Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
B
72/100
13
Passed
4
Critical
1
Warnings
Images & Alt Text
20/20
Checks if images have descriptive alt text for screen readers and visually impaired users.
Semantic Structure
14/20
Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
Forms & Inputs
5/15
Verifies form fields have labels, error messages are clear, and inputs are properly associated.
Color & Contrast
15/15
Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
Keyboard & Focus
7/15
Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
ARIA & Roles
11/15
Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.
2 recommendations
  • •Accessibility recommendation preview...
Upgrade to view recommendations

Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
48/100
E
283 mg
CO₂e / view
2.7 MB
Page Weight
30%
Cleaner Than
New Visitor
324 mg
vs
Returning (cached)
162 mg
Annual (10K/mo)
34.0 kg
Emission Segments
Data Center
14 mg
Network
83 mg
Device
186 mg
Resource Breakdown
JavaScript
1.5 MB
Images
635.6 KB
CSS
464.5 KB
HTML
83.9 KB
Other
98.7 KB
Green Hosting Verified
Cloudflare
GWF Verified
6 recommendations
  • •Carbon footprint recommendation preview...
Upgrade to view recommendations
A

Security Score

81%Very Good
Interactive

HTTPS

WAF

37d

Certificate Details

Type

Domain Validated (DV)

Certificate Authority

Let's Encrypt

Key Algorithm

ECDSA (secp256r1) (256 bit)

Signature

ECDSA with SHA-384

TLS Version

TLSv1.3

HTTP Protocol

HTTP/2+H3

Valid From

01.04.2026

Valid Until

30.06.2026

Subject Alternative Names (1)

www.formswim.com

SHA-256 Fingerprint

4F:BE:4D:61:93:DE:67:AC:BA:EB:5B:A3:88:EA:1E:77:A7:A4:EE:A5...

Upgrade to view header details

HTTP Headers

Developer Console

alt-svc
h3=":443"; ma=86400
cf-cache-status
DYNAMIC
cf-ray🇦🇹 Vienna
a00b4819ba7dc217-VIE
content-encoding
⚡ Brotli(br)
content-language
en-US
content-length
85281
Good Warning Issue

Email Infrastructure

Google Workspace

Score

93

SPF
DKIM
DMARC

DMARC Policy

Quarantine (Moderate)

MX Records (5)

alt1.aspmx.l.google.com
alt2.aspmx.l.google.com
aspmx2.googlemail.com
aspmx3.googlemail.com

+1 more

Domain Information

formswim.com

Domain Age
9y 10m

Created

05.07.2016

Expires

05.07.2026

Last Updated

06.07.2024

Registrar

GoDaddy.com, LLC

DNSSEC
Not Enabled

Privacy & Compliance

Cookiebot

Cookie Consent Banner
Cookiebot
Privacy Policy
Terms of Service

GDPR Indicators

Cookie consent banner detected
CMP: Cookiebot
Privacy policy page linked
Data Protection Officer mentioned

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
D
55/100
Not Mobile Friendly53 breakpoints
Viewport Meta
The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
Responsive Design
Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
Touch Icons
Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
Readable Font Size
Base font size should be at least 16px on mobile to ensure text is readable without zooming.
Relative Units
Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
No H-Scroll Risk
No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
Tap Targets OK
Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
No Fixed Widths
No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
3 recommendations
  • •Mobile compatibility recommendation preview...
Upgrade to view recommendations

Typography & Readability

FormGintoNormal

WCAG Partial
64/100
Readability
/30
21/30

16px · LH 1.13

Hierarchy
/20
11/20

0.94x ratio · ✓ H1→H6

WCAG
/25
16/25

1:1 min contrast

Performance
/25
16/25

1 font · 9 req

Heading Font

FormGintoNormal

Sans15px

Body Font

FormGintoNormal

Sans16px

Contrast Ratio

1:1

5 issues

Reading Comfort

~43 CPL

Narrow lines
15px
h1
48px
h2
24px
h3
21px
h4
16px
p
Perfect Fifth
Scale

✅ Excellent readability: 16px body text is ideal for all devices.

⚠️ Tight line spacing (1.12). Increase to 1.4–1.6 for better readability.

✅ Easy to read: Flesch score 71/100 — accessible to general audiences.

⚠️ Partial contrast: 5 elements below WCAG AA threshold (min 1.0:1).

✅ Perfect heading hierarchy: Sequential h1→h2→h3 with single H1 — ideal for SEO & accessibility.

⚠️ Weak hierarchy: Headlines should be ≥2x body size for clear visual structure.

Buy on MyFontsFluid TypeFlesch 71

Color Palette

7 unique colors
20.87:1 AAA Dark
#010101
Background· 38.7%
#ffffff
Background· 17.7%
#c4cdd5
Primary· 0%

Business & Marketing Stack

6 Tools Detected

Enterprise

Marketing Automation

1
KlaviyoE-commerce

Email marketing and automation platforms

Behavior Analytics

3
Microsoft ClarityFree
Google Tag ManagerFree
Google AnalyticsFree

User behavior and product analytics

Advertising

1
Facebook PixelMid-Market

Ad platforms and retargeting pixels

Reviews & Social Proof

1
Judge.meSMB

Customer reviews and testimonials

4

Categories

6

Total Tools

0

Enterprise

1

Mid-Market

Assessment: Sophisticated marketing and sales technology infrastructure

Sponsored

Scripts & Styles

30 Resources

20
Scripts
10
Styles
11
Async
4
Defer

Top Script Sources

formswim.com(7)youtube.com(5)connect.facebook.net(2)inffuse.eventscalendar.co(1)static.klaviyo.com(1)

Website Identity

FORM

FORM

Organization
www.formswim.com
9 years old
Location detected: 🇨🇦 Canadavia ip
GoDaddy.com, LLC📧 Google Workspaceen

Sponsored

Last analyzed: 24 May 2026 at 09:30

Historical Analysis & Change Tracking