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folha.com.br

https://folha.com.br· First analyzed 25 Apr 2026· Updated 25 Apr 2026
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folha.com.br
Desktop screenshot of folha.com.br
Mobile screenshot of folha.com.br
Mobile

Sponsored

Hosting Provider

Universo Online S.A

IP Address

200.147.118.40

Site Location

🇧🇷 Brazilvia tld

Server Location

🇧🇷 Campos Eliseos, Brazil

ASN

AS7162

Organization

Universo Online S.A

Server

Nginx

CDN

CloudFront

Nameservers

eliot.uol.com.br.borges.uol.com.br.

Performance

76

Core Web Vitals

Weight

First Contentful Paint
2.9 s10%
Speed Index
3.7 s10%
Largest Contentful Paint
—25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
538 KB
133 requests

Image Optimization

Lazy LoadResponsive
0–49
50–89
90–100

Architecture Stack

Monolithic
⚙️ SSR
Infrastructure
Platform
AWS CloudFront
CDN
CloudFront

Technology Stack

7 Technologies Detected

Analytics

3
Google Analytics
Google Analytics 4
Facebook Pixel

CSS Frameworks

1
Tailwind CSS

Tag Managers

1
Google Tag Manager

Advertising

1
Google Ads

Web Servers

1
Nginx

SEO Analysis

B79/100
24
6
0
Meta Tags15/15
Content10/12
Headings6/8
Technical21/25
E-E-A-T2/7
Images6/7
Links5/5
URL5/5
Social5/5
Freshness0/4
Mobile1/4
Indexability3/3
F
folha.com.brfolha.com.br

Notícias de hoje do Brasil e do Mundo | Folha de S.Paulo

Siga a Folha e fique informado sobre tudo o que acontece no Brasil e no mundo. Notícias sobre política, economia, cultura, esporte, entretenimento e mais.

Title Length56 chars

Recommended: 50-60 chars (~334px / 580px)

Description Length154 chars

Recommended: 120-160 chars

Issues (0)

    6 issues found

    Upgrade to view details

    Crawlability

    Sitemap

    Type: index

    3 URLs

    3 sub-sitemaps

    robots.txt

    370 rules

    Sitemap reference found

    Local SEO

    Local Search Readiness

    9/100
    Poor
    3 13 1

    This site doesn't appear to be a local business. Local SEO signals are optional for non-local websites.

    Sponsored

    AI & LLM Readiness

    F31/100
    Bot Access
    7/25
    Machine Read.
    5/25
    Schema Data
    6/25
    Citation
    13/25

    AI Bot Access

    2/14 accessible
    AI Search
    OAI-SearchBot
    PerplexityBot
    Claude-SearchBot
    Gemini-Deep-Research
    DuckAssistBot
    Training
    GPTBot
    ClaudeBot
    Google-Extended
    Meta-ExternalAgent
    Bytespiderinfo
    Amazonbot
    Applebot-Extended
    CCBotinfo
    Fetch
    ChatGPT-User
    data-nosnippet

    Machine Readability

    llms.txt
    llms-full.txt
    Semantic HTML
    Heading Hierarchy
    nav
    Text ratio:4%
    Words:4,324
    Token eff.:Poor Structure
    Depth:1/5

    Structured Data

    9 JSON-LD
    Person×1.3(min)WebSiteSearchAction
    sameAs entity links

    Citation Readiness

    Opening Summary35w
    Descriptive Headingsavg 7.8w
    Canonical URL
    Open Graph3/3
    Twitter Card3/3
    Language Tag
    Publish Date
    Author Info
    Lists
    Tables
    TL;DR / Summary
    About Page Link
    Recommendations (10)
    AI readiness recommendation preview...
    Upgrade to view recommendations

    Sponsored

    Accessibility

    WCAG 2.1 Compliance

    Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
    B
    78/100
    11
    Passed
    2
    Critical
    1
    Warnings
    Images & Alt Text
    20/20
    Checks if images have descriptive alt text for screen readers and visually impaired users.
    Semantic Structure
    17/20
    Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
    Forms & Inputs
    15/15
    Verifies form fields have labels, error messages are clear, and inputs are properly associated.
    Color & Contrast
    15/15
    Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
    Keyboard & Focus
    9/15
    Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
    ARIA & Roles
    2/15
    Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.
    2 recommendations
    • •Accessibility recommendation preview...
    Upgrade to view recommendations

    Carbon Footprint

    SWDM v4 · Eco-Score

    Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
    60/100
    A
    67 mg
    CO₂e / view
    537.7 KB
    Page Weight
    80%
    Cleaner Than
    New Visitor
    76 mg
    vs
    Returning (cached)
    38 mg
    Annual (10K/mo)
    8.0 kg
    Emission Segments
    Data Center
    15 mg
    Network
    16 mg
    Device
    36 mg
    Resource Breakdown
    JavaScript
    383.5 KB
    Images
    342 B
    HTML
    82.7 KB
    Other
    71.2 KB
    Green Hosting Not Verified
    Universo Online S.A
    3 recommendations
    • •Carbon footprint recommendation preview...
    Upgrade to view recommendations
    F

    Security Score

    21%Critical
    Interactive

    HTTPS

    No WAF

    104d

    Certificate Details

    Type

    Domain Validated (DV)

    Certificate Authority

    Amazon

    Key Algorithm

    RSA (2048 bit)

    Signature

    SHA-256 with RSA

    TLS Version

    TLSv1.3

    HTTP Protocol

    HTTP/2

    Valid From

    09.07.2025

    Valid Until

    07.08.2026

    OCSP Stapling

    Enabled

    Subject Alternative Names (3)

    folha.uol.com.brwww.folha.uol.com.brwww1.folha.uol.com.br

    SHA-256 Fingerprint

    6D:A6:42:65:91:44:CA:E3:4F:2E:43:D6:2C:F7:C5:CB:C6:98:4B:4E...

    Top Recommendations

    Security recommendation preview

    Upgrade to view recommendations
    Upgrade to view header details

    HTTP Headers

    Developer Console

    accept-ranges
    bytes
    age
    52
    cache-control
    🟡 60s(max-age=60)
    content-encoding
    📦 Gzip(gzip)
    content-length
    84435
    content-type
    text/html
    Good Warning Issue

    Email Infrastructure

    Microsoft 365

    Score

    70

    SPF
    DKIM
    DMARC

    DMARC Policy

    None (Monitor Only)

    MX Records (3)

    mx-p2.uol.com.br
    mx-p1.uol.com.br
    grupofolha-com-br.mail.protection.outlook.com

    Domain Information

    folha.com.br

    Domain Age
    31 years

    Created

    05.04.1995

    Expires

    01.01.2031

    Last Updated

    23.12.2025

    DNSSEC
    Not Enabled

    Privacy & Compliance

    Cookie Consent Banner
    Privacy Policy
    Terms of Service

    GDPR Indicators

    Privacy policy page linked

    Mobile Compatibility

    Viewport & Responsive Test

    Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
    B
    77/100
    Mobile Friendly5 breakpoints
    Viewport Meta
    The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
    Responsive Design
    Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
    Touch Icons
    Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
    Readable Font Size
    Base font size should be at least 16px on mobile to ensure text is readable without zooming.
    Relative Units
    Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
    No H-Scroll Risk
    No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
    Tap Targets OK
    Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
    No Fixed Widths
    No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
    Viewport
    width=device-width, initial-scale=1
    2 recommendations
    • •Mobile compatibility recommendation preview...
    Upgrade to view recommendations

    Typography & Readability

    Georgia

    WCAG AA
    58/100
    Readability
    /30
    14/30

    16px · LH 1.25

    Hierarchy
    /20
    10/20

    1.13x ratio

    WCAG
    /25
    20/25

    4.61:1 min contrast

    Performance
    /25
    14/25

    4 fonts · 2 req

    Heading Font

    Georgia

    Serif18px

    Body Font

    Georgia

    Serif16px

    Contrast Ratio

    4.61:1

    WCAG AA (≥4.5:1)

    Reading Comfort

    ~41 CPL

    Narrow lines
    18px
    h1
    40px
    h2
    22px
    h3
    14px
    h4
    16px
    p
    Major Second
    Scale

    ⚠️ Small text: 16px may strain on mobile. Use ≥16px for WCAG compliance.

    ⚠️ Tight line spacing (1.25). Increase to 1.4–1.6 for better readability.

    ❌ Very complex text: Flesch score 0/100. Consider shorter sentences and simpler words.

    ✅ WCAG AA contrast: All text meets 4.5:1 ratio (min 4.6:1).

    ⚠️ Minor heading issue: 0 level skip(s) detected. Maintain sequential order for screen readers.

    ⚠️ Weak hierarchy: Headlines should be ≥2x body size for clear visual structure.

    Buy on MyFontsFlesch 0

    Color Palette

    9 unique colors
    15.04:1 AAA Light
    #ffffff
    Background· 51.7%
    #26262c
    Primary· 5.3%
    #ec3c4c
    Accent· 9.7%
    #033250
    Accent· 8.3%
    #a41f28
    Accent· 7%
    #d6d8c1
    Secondary· 4.9%
    #d22f3d
    Accent· 4.6%
    #845056
    Secondary· 2.8%

    Business & Marketing Stack

    3 Tools Detected

    Advanced

    Behavior Analytics

    2
    Google AnalyticsFree
    Google Tag ManagerFree

    User behavior and product analytics

    Advertising

    1
    Facebook PixelMid-Market

    Ad platforms and retargeting pixels

    2

    Categories

    3

    Total Tools

    0

    Enterprise

    1

    Mid-Market

    Assessment: Well-developed marketing technology stack

    Ad Networks

    Google AdSenseGoogle Ad ManagerAmazon Publisher ServicesPrebid.js

    Sponsored

    Scripts & Styles

    22 Resources

    20
    Scripts
    2
    Styles
    17
    Async
    4
    Defer

    Top Script Sources

    connect.facebook.net(3)static.chartbeat.com(3)js.matheranalytics.com(2)youtube.com(2)googletagmanager.com(2)

    Website Identity

    folha.uol.com.br

    Siga a Folha e fique informado sobre tudo o que acontece no Brasil e no mundo. Notícias sobre política, economia, cultura, esporte, entretenimento e mais.

    pesquisa@folhapress.com.br
    www.folha.uol.com.br/
    31 years old
    Location detected: 🇧🇷 Brazilvia tld
    📧 Microsoft 365pt-BR

    Sponsored

    Last analyzed: 25 Apr 2026 at 14:33

    Historical Analysis & Change Tracking