fluentco.com favicon

fluentco.com

https://fluentco.com· First analyzed 24 May 2026· Updated 24 May 2026
Export
fluentco.com
Desktop screenshot of fluentco.com
Mobile screenshot of fluentco.com
Mobile

Sponsored

Hosting Provider

hubspot.com

IP Address

199.60.103.144

Site Location

🇺🇸 United Statesvia ip

Server Location

🇺🇸 Cambridge, United States

ASN

AS209242

Organization

HubSpot, Inc.

Server

Cloudflare

CDN

Cloudflare

WAF

Cloudflare

Nameservers

vida.ns.cloudflare.com.alexis.ns.cloudflare.com.

Performance

96

Core Web Vitals

Weight

First Contentful Paint
1.0 s10%
Speed Index
1.4 s10%
Largest Contentful Paint
25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
1.1 MB
94 requests

Image Optimization

Lazy LoadResponsive
0–49
50–89
90–100

Architecture Stack

Monolithic
⚙️ SSR
HubSpot CMS

Technology Stack

12 Technologies Detected

Libraries

1

CSS Frameworks

1

Icon Libraries

1

Tag Managers

1

Marketing

1

Advertising

1

SEO Analysis

C69/100
20
7
1
Meta Tags9/15
Content11/12
Headings7/8
Technical18/25
E-E-A-T0/7
Images6/7
Links5/5
URL5/5
Social4/5
Freshness0/4
Mobile1/4
Indexability3/3
F
fluentco.comfluentco.com

Your Commerce Media Platform Turning Discovery Into Revenue | Fluen...

Target the right customers with the right offer at the right moment with Fluent's Commerce Media Platform, driving over 1.2B+ annual commerce moments.

Title truncated.
Title Length77 chars

Recommended: 50-60 chars (~468px / 580px)

Description Length150 chars

Recommended: 120-160 chars

Issues (1)

  • Title is too long (77 chars, ~468px). Will be truncated in search results.

Crawlability

Sitemap

Type: standard

360 URLs

robots.txt

6 rules

Local SEO

Local Search Readiness

13/100
Poor
4 11 2

This site doesn't appear to be a local business. Local SEO signals are optional for non-local websites.

Sponsored

AI & LLM Readiness

D49/100
Bot Access
20/25
Machine Read.
13/25
Schema Data
0/25
Citation
16/25

AI Bot Access

14/14 accessible
AI Search
OAI-SearchBot
PerplexityBot
Claude-SearchBot
Gemini-Deep-Research
DuckAssistBot
Training
GPTBot
ClaudeBot
Google-Extended
Meta-ExternalAgent
Bytespiderinfo
Amazonbot
Applebot-Extended
CCBotinfo
Fetch
ChatGPT-User

Machine Readability

llms.txt
llms-full.txt
Semantic HTML
Heading Hierarchy
nav
Text ratio:3%
Words:666
Token eff.:Optimal
Sections/1K:31.5
Depth:1/5

Structured Data

No Schema

Citation Readiness

Opening Summary110w
Descriptive Headingsavg 5.7w
Canonical URL
Open Graph2/3
Twitter Card3/3
Language Tag
Publish Date
Author Info
Lists
Tables
TL;DR / Summary
About Page Link
Recommendations (8)
AI readiness recommendation preview...

Sponsored

Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
A
89/100
16
Passed
2
Critical
1
Warnings
Images & Alt Text
18/20
Checks if images have descriptive alt text for screen readers and visually impaired users.
Semantic Structure
17/20
Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
Forms & Inputs
15/15
Verifies form fields have labels, error messages are clear, and inputs are properly associated.
Color & Contrast
15/15
Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
Keyboard & Focus
15/15
Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
ARIA & Roles
9/15
Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.

Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
46/100
B
134 mg
CO₂e / view
1.1 MB
Page Weight
70%
Cleaner Than
New Visitor
153 mg
vs
Returning (cached)
77 mg
Annual (10K/mo)
16.1 kg
Emission Segments
Data Center
30 mg
Network
32 mg
Device
72 mg
Resource Breakdown
JavaScript
357.6 KB
Images
517.3 KB
CSS
189.2 KB
HTML
18.1 KB
Other
1.7 KB
Green Hosting Not Verified
HubSpot CMS
5 recommendations
  • Carbon footprint recommendation preview...
C

Security Score

66%Fair
Interactive

HTTPS

WAF

73d

Certificate Details

Type

Domain Validated (DV)

Certificate Authority

Let's Encrypt

Key Algorithm

ECDSA (secp256r1) (256 bit)

Signature

ECDSA with SHA-384

TLS Version

TLSv1.3

HTTP Protocol

HTTP/2+H3

Valid From

07.05.2026

Valid Until

05.08.2026

Subject Alternative Names (1)

www.fluentco.com

SHA-256 Fingerprint

1A:A4:40:D5:5E:8D:73:01:90:12:52:A4:0A:C6:C1:A0:E8:9B:EC:34...

Top Recommendations

Security recommendation preview

HTTP Headers

Developer Console

alt-svc
h3=":443"; ma=86400
cache-control
🟡 5s(s-maxage=36000, max-age=5)
cf-ray🇺🇸 Dallas
a00833781e1e486e-DFW
content-encoding
Brotli(br)
content-security-policy
upgrade-insecure-requests
content-type
text/html; charset=UTF-8
Good Warning Issue

Email Infrastructure

Microsoft 365

Score

95

SPF
DKIM
DMARC

DMARC Policy

None (Monitor Only)

MX Records (1)

fluentco-com.mail.protection.outlook.com

Domain Information

fluentco.com

Domain Age
15y 9m

Created

19.08.2010

Expires

19.08.2027

Last Updated

07.09.2022

Registrar

GoDaddy.com, LLC

DNSSEC
Not Enabled

Privacy & Compliance

Cookiebot

Cookie Consent Banner
Cookiebot
Privacy Policy
Terms of Service

GDPR Indicators

Cookie consent banner detected
CMP: Cookiebot
Privacy policy page linked

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
B
76/100
Mobile Friendly7 breakpoints
Viewport Meta
The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
Responsive Design
Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
Touch Icons
Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
Readable Font Size
Base font size should be at least 16px on mobile to ensure text is readable without zooming.
Relative Units
Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
No H-Scroll Risk
No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
Tap Targets OK
Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
No Fixed Widths
No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
Viewport
width=device-width, initial-scale=1
1 recommendation
  • Mobile compatibility recommendation preview...

Typography & Readability

Roboto

WCAG Partial
81/100
Readability
/30
26/30

16px · LH 1.40

Hierarchy
/20
18/20

4x ratio · ✓ H1→H6

WCAG
/25
17/25

1:1 min contrast

Performance
/25
20/25

System fonts

Heading Font

Roboto

Sans64px

Body Font

Roboto

Sans16px

Contrast Ratio

1:1

6 issues

Reading Comfort

~44 CPL

Narrow lines
64px
h1
42px
h2
34px
h3
16px
p

✅ Excellent readability: 16px body text is ideal for all devices.

✅ Optimal line spacing: 1.40 ratio (ideal range 1.4–1.6).

⚠️ Hard to read: Flesch score 45/100. Simplify sentences for wider reach.

⚠️ Partial contrast: 6 elements below WCAG AA threshold (min 1.0:1).

✅ Perfect heading hierarchy: Sequential h1→h2→h3 with single H1 — ideal for SEO & accessibility.

✅ Strong hierarchy: Headlines are 4.0x larger than body text.

Flesch 45

Color Palette

5 unique colors
Light
#ffffff
Background· 61.4%
#e9f0fa
Primary· 21.900000000000002%
#4c153f
Accent· 6%
#845268
Secondary· 5.6%
#cdc8bd
Secondary· 5.1%

Business & Marketing Stack

6 Tools Detected

Enterprise

CRM Systems

1

Customer Relationship Management platforms

Behavior Analytics

3

User behavior and product analytics

Advertising

1

Ad platforms and retargeting pixels

Privacy & Cookies

1

Cookie consent and privacy compliance tools

4

Categories

6

Total Tools

1

Enterprise

3

Mid-Market

Assessment: Sophisticated marketing and sales technology infrastructure

Sponsored

Scripts & Styles

30 Resources

20
Scripts
10
Styles
13
Async
2
Defer

Top Script Sources

snap.licdn.com(4)googletagmanager.com(4)local(2)gstatic.com(1)js.hubspot.com(1)

Website Identity

fluentco.com

Location detected: 🇺🇸 United Statesvia ip
GoDaddy.com, LLC📧 Microsoft 365en

Sponsored

Last analyzed: 24 May 2026 at 00:32

Historical Analysis & Change Tracking