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fillyflair.com

https://fillyflair.com· First analyzed 19 May 2026· Updated 19 May 2026
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fillyflair.com
Desktop screenshot of fillyflair.com
Mobile screenshot of fillyflair.com
Mobile

Sponsored

Hosting Provider

shopify.com

IP Address

23.227.38.32

Site Location

🇺🇸 Sioux Falls , United Statesvia schema

Server Location

🇨🇦 Ottawa, Canada

ASN

AS13335

Organization

Shopify, Inc.

Server

Cloudflare

CDN

Cloudflare

WAF

Cloudflare

Nameservers

kristin.ns.cloudflare.com.woz.ns.cloudflare.com.

Performance

99

Core Web Vitals

Weight

First Contentful Paint
759 ms10%
Speed Index
987 ms10%
Largest Contentful Paint
25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
4.6 MB
269 requests

Image Optimization

Lazy LoadResponsive
0–49
50–89
90–100

Architecture Stack

Monolithic
⚙️ SSR
Frontend
Framework
Alpine.js
Styling
Tailwind CSS
CMS
Shopify
Infrastructure
Hosting
Shopify
CDN
Cloudflare

Technology Stack

17 Technologies Detected

CSS Frameworks

2

Frameworks

1

Icon Libraries

1

Email Marketing

1

Reviews

1

Payments

1

Customer Support

1

Security

1

SEO Analysis

C63/100
19
4
3
Meta Tags12/15
Content0/12
Headings3/8
Technical22/25
E-E-A-T2/7
Images3/7
Links5/5
URL5/5
Social5/5
Freshness0/4
Mobile3/4
Indexability3/3
F
fillyflair.comfillyflair.com

Online Women's Clothing Boutique | Filly Flair · Filly Flair

Not only does our online women's clothing boutique have award-winning customer service but also a phenomenal selection of stylish women's apparel! Sh...

Description truncated.
Title Length61 chars

Recommended: 50-60 chars (~349px / 580px)

Description Length217 chars

Recommended: 120-160 chars

Issues (3)

  • Very thin content (10 words). Search engines need substantial content for ranking.
  • Missing H1 tag — every page should have exactly one H1
  • Most images missing alt text (29/40) — critical for accessibility and SEO

Crawlability

Sitemap

Type: index

9 URLs

9 sub-sitemaps

robots.txt

88 rules

Sitemap reference found

Local SEO

Local Search Readiness

36/100
Needs Work
8 13 1

Sponsored

AI & LLM Readiness

D47/100
Bot Access
20/25
Machine Read.
13/25
Schema Data
7/25
Citation
7/25

AI Bot Access

14/14 accessible
AI Search
OAI-SearchBot
PerplexityBot
Claude-SearchBot
Gemini-Deep-Research
DuckAssistBot
Training
GPTBot
ClaudeBot
Google-Extended
Meta-ExternalAgent
Bytespiderinfo
Amazonbot
Applebot-Extended
CCBotinfo
Fetch
ChatGPT-User

Machine Readability

llms.txtinvalid
llms-full.txt
Semantic HTML
Heading Hierarchy
Text ratio:1%
Words:669
Token eff.:Optimal

Structured Data

3 JSON-LD
Organization×1.1WebSiteSearchAction
sameAs entity links

Citation Readiness

Opening Summary
Descriptive Headings
Canonical URL
Open Graph3/3
Twitter Card3/3
Language Tag
Publish Date
Author Info
Lists
Tables
TL;DR / Summary
About Page Link
Recommendations (10)
AI readiness recommendation preview...

Sponsored

Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
C
65/100
9
Passed
3
Critical
1
Warnings
Images & Alt Text
10/20
Checks if images have descriptive alt text for screen readers and visually impaired users.
Semantic Structure
10/20
Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
Forms & Inputs
15/15
Verifies form fields have labels, error messages are clear, and inputs are properly associated.
Color & Contrast
15/15
Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
Keyboard & Focus
15/15
Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
ARIA & Roles
0/15
Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.
3 recommendations
  • Accessibility recommendation preview...

Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
42/100
F
481 mg
CO₂e / view
4.6 MB
Page Weight
15%
Cleaner Than
New Visitor
549 mg
vs
Returning (cached)
275 mg
Annual (10K/mo)
57.7 kg
Emission Segments
Data Center
24 mg
Network
141 mg
Device
316 mg
Resource Breakdown
JavaScript
1.3 MB
Images
3.1 MB
CSS
128.1 KB
HTML
69.2 KB
Other
68.7 KB
Green Hosting Verified
Cloudflare
GWF Verified
6 recommendations
  • Carbon footprint recommendation preview...
B

Security Score

71%Good
Interactive

HTTPS

WAF

41d

Certificate Details

Type

Domain Validated (DV)

Certificate Authority

Let's Encrypt

Key Algorithm

ECDSA (secp256r1) (256 bit)

Signature

ECDSA with SHA-384

TLS Version

TLSv1.3

HTTP Protocol

HTTP/2+H3

Valid From

01.04.2026

Valid Until

30.06.2026

Subject Alternative Names (1)

www.fillyflair.com

SHA-256 Fingerprint

C3:63:7B:E3:E0:98:AA:17:0D:D5:2F:B3:78:D0:92:D3:96:FB:10:87...

Top Recommendations

Security recommendation preview

HTTP Headers

Developer Console

alt-svc
h3=":443"; ma=86400
cf-cache-status
DYNAMIC
cf-ray🇮🇹 Milan
9fe5428d080ebc94-MXP
content-encoding
Brotli(br)
content-language
en-US
content-length
70593
Good Warning Issue

Email Infrastructure

Google Workspace

Score

65

SPF
DKIM
DMARC

DMARC Policy

None (Monitor Only)

MX Records (5)

alt3.aspmx.l.google.com
alt4.aspmx.l.google.com
alt2.aspmx.l.google.com
alt1.aspmx.l.google.com

+1 more

Domain Information

fillyflair.com

Domain Age
16y 7m

Created

08.10.2009

Expires

08.10.2028

Last Updated

10.10.2023

Registrar

Wild West Domains, LLC

DNSSEC
Not Enabled

Privacy & Compliance

Cookie Consent Banner
Privacy Policy
Terms of Service

GDPR Indicators

Cookie consent banner detected
Privacy policy page linked
Data Protection Officer mentioned

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
B
78/100
Mobile Friendly39 breakpoints
Viewport Meta
The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
Responsive Design
Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
Touch Icons
Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
Readable Font Size
Base font size should be at least 16px on mobile to ensure text is readable without zooming.
Relative Units
Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
No H-Scroll Risk
No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
Tap Targets OK
Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
No Fixed Widths
No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
Viewport
width=device-width, initial-scale=1, maximum-scale=5
1 recommendation
  • Mobile compatibility recommendation preview...

Typography & Readability

Playfair Display + Montserrat

WCAG Partial
58/100
Readability
/30
19/30

14px · LH 1.43

Hierarchy
/20
5/20
WCAG
/25
16/25

3.33:1 min contrast

Performance
/25
18/25

2 fonts · 6 req

Heading Font

Playfair Display

Serif

Body Font

Montserrat

Sans14px

Contrast Ratio

3.33:1

3 issues

Reading Comfort

~43 CPL

Narrow lines
24px
h2
30px
h3
14px
p

⚠️ Small text: 14px may strain on mobile. Use ≥16px for WCAG compliance.

✅ Optimal line spacing: 1.43 ratio (ideal range 1.4–1.6).

✅ Easy to read: Flesch score 83/100 — accessible to general audiences.

⚠️ Partial contrast: 3 elements below WCAG AA threshold (min 3.3:1).

❌ Missing H1: Every page should have exactly one H1 element for SEO and accessibility.

⚠️ Fluid type without rem: clamp() detected but missing rem units. May fail WCAG 1.4.4 zoom test.

Buy on MyFontsFluid TypeFlesch 83

Color Palette

10 unique colors
4.81:1 AA Dark
#727272
Other· 20.799999999999997%
#ffffff
Background· 15.2%
#307271
Secondary· 28.3%
#cfb5a9
Secondary· 9.3%
#236160
Secondary· 6.6%
#142021
Primary· 5.5%
#6b4349
Secondary· 4%
#799796
Secondary· 3.9%

Business & Marketing Stack

4 Tools Detected

Enterprise

Marketing Automation

1

Email marketing and automation platforms

Behavior Analytics

1

User behavior and product analytics

Advertising

1

Ad platforms and retargeting pixels

Reviews & Social Proof

1

Customer reviews and testimonials

4

Categories

4

Total Tools

0

Enterprise

1

Mid-Market

Assessment: Sophisticated marketing and sales technology infrastructure

Sponsored

Scripts & Styles

29 Resources

20
Scripts
9
Styles
20
Async
1
Defer

Top Script Sources

googletagmanager.com(2)connect.facebook.net(2)fillyflair.com(2)size-guides-prod.esc-apps-cdn.com(1)shopify-extension.getredo.com(1)

Website Identity

Filly Flair

Filly Flair

Organization

47195 Melissa Place, Sioux Falls

57107, Sioux Falls , South Dakota

United States

Location detected: 🇺🇸 United States, Sioux Falls via schema
Wild West Domains, LLC📧 Google Workspaceen

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Last analyzed: 19 May 2026 at 18:46

Historical Analysis & Change Tracking