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everlane.com

https://everlane.com· First analyzed 25 Apr 2026· Updated 25 Apr 2026
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everlane.com
Desktop screenshot of everlane.com
Mobile screenshot of everlane.com
Mobile

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Hosting Provider

Shopify
shopify.com

IP Address

23.227.38.65

Site Location

🇨🇦 Canadavia ip

Server Location

🇨🇦 Ottawa, Canada

ASN

AS13335

Organization

Shopify, Inc.

Server

Cloudflare

CDN

Cloudflare

WAF

Cloudflare

Nameservers

maisie.ns.cloudflare.com.lewis.ns.cloudflare.com.

Performance

96

Core Web Vitals

Weight

First Contentful Paint
1.0 s10%
Speed Index
1.4 s10%
Largest Contentful Paint
—25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
7.9 MB
461 requests

Image Optimization

Lazy Load
0–49
50–89
90–100

Architecture Stack

Monolithic
⚙️ SSR
Frontend
Styling
Tailwind CSS
CMS
Shopify
Infrastructure
Hosting
Shopify
CDN
Cloudflare

Technology Stack

15 Technologies Detected

Analytics

3
Google Analytics
Google Analytics 4
Facebook Pixel

Advertising

3
Google AdsTikTok PixelMicrosoft Advertising

CSS Frameworks

1
Tailwind CSS

Fonts

1
Google Fonts

Tag Managers

1
Google Tag Manager

Email Marketing

1
Klaviyo

Reviews

1
Yotpo

Payments

1
Square

CDN

1
Cloudflare

Customer Support

1
Zendesk

Security

1
reCAPTCHA

SEO Analysis

C64/100
20
4
2
Meta Tags9/15
Content3/12
Headings5/8
Technical22/25
E-E-A-T2/7
Images2/7
Links5/5
URL5/5
Social5/5
Freshness0/4
Mobile3/4
Indexability3/3
E
everlane.comeverlane.com

Everlane

Shop Everlane now for modern essentials. We make the most beautiful essentials, at the best factories, without traditional markups.

Title Length8 chars

Recommended: 50-60 chars (~47px / 580px)

Description Length131 chars

Recommended: 120-160 chars

Issues (2)

  • • Very thin content (1 words). Search engines need substantial content for ranking.
  • • Most images missing alt text (35/49) — critical for accessibility and SEO

6 issues found

Upgrade to view details

Crawlability

Sitemap

Type: index

8 URLs

8 sub-sitemaps

robots.txt

166 rules

Sitemap reference found

Local SEO

Local Search Readiness

13/100
Poor
4 14

This site doesn't appear to be a local business. Local SEO signals are optional for non-local websites.

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AI & LLM Readiness

D44/100
Bot Access
20/25
Machine Read.
9/25
Schema Data
7/25
Citation
8/25

AI Bot Access

14/14 accessible
AI Search
OAI-SearchBot
PerplexityBot
Claude-SearchBot
Gemini-Deep-Research
DuckAssistBot
Training
GPTBot
ClaudeBot
Google-Extended
Meta-ExternalAgent
Bytespiderinfo
Amazonbot
Applebot-Extended
CCBotinfo
Fetch
ChatGPT-User

Machine Readability

llms.txt
llms-full.txt
Semantic HTML
Heading Hierarchy
Text ratio:2%
Words:2,341
Token eff.:Optimal

Structured Data

2 JSON-LD
Organization×1.1WebSiteSearchAction
sameAs entity links

Citation Readiness

Opening Summary12w
Descriptive Headings
Canonical URL
Open Graph2/3
Twitter Card3/3
Language Tag
Publish Date
Author Info
Lists
Tables
TL;DR / Summary
About Page Link
Recommendations (10)
AI readiness recommendation preview...
Upgrade to view recommendations

Sponsored

Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
A
81/100
13
Passed
2
Critical
1
Warnings
Images & Alt Text
20/20
Checks if images have descriptive alt text for screen readers and visually impaired users.
Semantic Structure
10/20
Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
Forms & Inputs
15/15
Verifies form fields have labels, error messages are clear, and inputs are properly associated.
Color & Contrast
14/15
Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
Keyboard & Focus
15/15
Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
ARIA & Roles
7/15
Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.
2 recommendations
  • •Accessibility recommendation preview...
Upgrade to view recommendations

Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
45/100
F
817 mg
CO₂e / view
7.9 MB
Page Weight
5%
Cleaner Than
New Visitor
934 mg
vs
Returning (cached)
467 mg
Annual (10K/mo)
98.1 kg
Emission Segments
Data Center
40 mg
Network
240 mg
Device
537 mg
Resource Breakdown
JavaScript
2.4 MB
Images
4.9 MB
CSS
146.2 KB
Fonts
164.1 KB
HTML
81.2 KB
Other
244.0 KB
Green Hosting Verified
Cloudflare
GWF Verified
8 recommendations
  • •Carbon footprint recommendation preview...
Upgrade to view recommendations
C

Security Score

65%Fair
Critical / Transactional

HTTPS

WAF

33d

Certificate Details

Type

Domain Validated (DV)

Certificate Authority

Google Trust Services

Key Algorithm

ECDSA (secp256r1) (256 bit)

Signature

ECDSA with SHA-256

TLS Version

TLSv1.3

HTTP Protocol

HTTP/2+H3

Valid From

27.02.2026

Valid Until

28.05.2026

OCSP Stapling

Enabled

Subject Alternative Names (1)

www.everlane.com

SHA-256 Fingerprint

F5:59:08:1C:C3:84:21:6A:31:11:21:20:76:E7:AE:17:9A:5F:0E:92...

Upgrade to view header details

HTTP Headers

Developer Console

alt-svc
h3=":443"; ma=86400
cf-cache-status
DYNAMIC
cf-ray
9f1c3165da62d0f0-SOF
content-encoding
⚡ Brotli(br)
content-language
en-RO
content-length
82855
Good Warning Issue

Email Infrastructure

Google Workspace

Score

95

SPF
DKIM
DMARC

DMARC Policy

Reject (Strictest)

MX Records (10)

aspmx.l.google.com
aspmx5.googlemail.com
alt4.aspmx.l.google.com
aspmx2.googlemail.com

+6 more

Domain Information

everlane.com

Domain Age
15y 7m

Created

23.09.2010

Expires

23.09.2027

Last Updated

22.11.2025

Registrar

1API GmbH

DNSSEC
Not Enabled

Privacy & Compliance

Cookiebot

Cookie Consent Banner
Cookiebot
Privacy Policy
Terms of Service

GDPR Indicators

Cookie consent banner detected
CMP: Cookiebot
Privacy policy page linked
Data Protection Officer mentioned

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
A
81/100
Mobile Friendly9 breakpoints
Viewport Meta
The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
Responsive Design
Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
Touch Icons
Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
Readable Font Size
Base font size should be at least 16px on mobile to ensure text is readable without zooming.
Relative Units
Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
No H-Scroll Risk
No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
Tap Targets OK
Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
No Fixed Widths
No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
Viewport
width=device-width,initial-scale=1
1 recommendation
  • •Mobile compatibility recommendation preview...
Upgrade to view recommendations

Typography & Readability

Maison Neue Book + Arial

WCAG AAA
66/100
Readability
/30
17/30

16px · LH 1.00

Hierarchy
/20
9/20

2x ratio

WCAG
/25
22/25

11.69:1 min contrast

Performance
/25
18/25

System fonts

Heading Font

Maison Neue Book

Sans32px

Body Font

Arial

Sans16px

Contrast Ratio

11.69:1

WCAG AAA (≥7:1)

Reading Comfort

~41 CPL

Narrow lines
32px
h1
10px
h4
16px
p

✅ Excellent readability: 16px body text is ideal for all devices.

⚠️ Tight line spacing (1.00). Increase to 1.4–1.6 for better readability.

✅ WCAG AAA contrast: All text meets 7:1 ratio (min 11.7:1).

❌ Broken heading hierarchy: 2 level skip(s). Screen readers rely on sequential headings (h1→h2→h3).

✅ Strong hierarchy: Headlines are 2.0x larger than body text.

⚠️ Text justify detected: Justified text creates uneven word spacing, hurting readability on web.

Buy on MyFontsFluid TypeFlesch 62

Color Palette

10 unique colors
11.1:1 AAA Light
#ffffff
Background· 26.800000000000004%
#3e3b3a
Other· 4.5%
#1e2524
Primary· 25.1%
#d591a1
Secondary· 7.3%
#775557
Secondary· 7.1%
#bb857e
Secondary· 7%
#8e6d6c
Secondary· 6.7%
#d4adb1
Secondary· 4.2%

Business & Marketing Stack

7 Tools Detected

Enterprise

Marketing Automation

1
KlaviyoE-commerce

Email marketing and automation platforms

Behavior Analytics

2
Google AnalyticsFree
Google Tag ManagerFree

User behavior and product analytics

Advertising

3
Facebook PixelMid-Market
TikTok PixelMid-Market
Microsoft AdsEnterprise

Ad platforms and retargeting pixels

Reviews & Social Proof

1
YotpoMid-Market

Customer reviews and testimonials

4

Categories

7

Total Tools

1

Enterprise

3

Mid-Market

Assessment: Sophisticated marketing and sales technology infrastructure

Sponsored

Scripts & Styles

30 Resources

20
Scripts
10
Styles
20
Async
0
Defer

Top Script Sources

analytics.tiktok.com(2)connect.facebook.net(2)googletagmanager.com(2)7ce243a1e1a2.cdn4.forter.com(1)bat.bing.com(1)

Website Identity

Everlane

Everlane

Organization
www.everlane.com
15 years old
Location detected: 🇨🇦 Canadavia ip
1API GmbH📧 Google Workspaceen

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Last analyzed: 25 Apr 2026 at 09:07

Historical Analysis & Change Tracking