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etilize.com

https://etilize.com· First analyzed 03 May 2026· Updated 03 May 2026
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etilize.com
Desktop screenshot of etilize.com
Mobile screenshot of etilize.com
Mobile

Sponsored

Hosting Provider

HubSpot CMS
hubspot.com

IP Address

199.60.103.79

Site Location

🇺🇸 United Statesvia ip

Server Location

🇺🇸 Cambridge, United States

ASN

AS209242

Organization

HubSpot, Inc.

Server

Nginx

Nameservers

a.ns14.net.d.ns14.net.c.ns14.net.b.ns14.net.

Performance

76

Core Web Vitals

Weight

First Contentful Paint
3.0 s10%
Speed Index
3.9 s10%
Largest Contentful Paint
—25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
4.1 MB
51 requests

Image Optimization

Lazy LoadResponsive
0–49
50–89
90–100

Architecture Stack

Monolithic
⚙️ SSR
WordPressv6.9.4
cms
newco-baseCustom

Technology Stack

29 Technologies Detected

Plugins

11
Niq Hubspot FormsNiq Faq ManagerNiq Core Block ExtensionsLogic HopNiq Office Locations3D Flipbook Dflip LiteNiq BlocksNelio Ab Testing
Ninja Forms
Yoast SEO
Jetpack

Analytics

5
Google Analytics
Google Analytics 4
Facebook Pixel
Hotjar
Microsoft Clarity

Advertising

2
Google AdsTwitter Ads

Other

1
Mapbox GL

Other

1
Lottie

CSS Frameworks

1
Tailwind CSS

Icon Libraries

1
Font Awesome

Tag Managers

1
Google Tag Manager

Customer Support

1
Intercom

Marketing

1
HubSpot

Other

1
Google Optimize

Payments

1
Stripe

Web Servers

1
Nginx

Security

1
reCAPTCHA

SEO Analysis

A83/100
25
6
0
Meta Tags13/15
Content8/12
Headings8/8
Technical24/25
E-E-A-T2/7
Images4/7
Links5/5
URL5/5
Social4/5
Freshness4/4
Mobile3/4
Indexability3/3
E
etilize.cometilize.com

Technology Product Content Solutions - NIQ

Boost product discoverability and sales with NIQ's content solutions powered by Brandbank (formerly GfK Etilize).

Title Length42 chars

Recommended: 50-60 chars (~254px / 580px)

Description Length113 chars

Recommended: 120-160 chars

Issues (0)

    6 issues found

    Upgrade to view details

    Crawlability

    Sitemap

    Type: index

    27 URLs

    27 sub-sitemaps

    robots.txt

    4 rules

    Sitemap reference found

    Local SEO

    Local Search Readiness

    19/100
    Poor
    6 12

    This site doesn't appear to be a local business. Local SEO signals are optional for non-local websites.

    Sponsored

    AI & LLM Readiness

    D45/100
    Bot Access
    20/25
    Machine Read.
    4/25
    Schema Data
    7/25
    Citation
    14/25

    AI Bot Access

    14/14 accessible
    AI Search
    OAI-SearchBot
    PerplexityBot
    Claude-SearchBot
    Gemini-Deep-Research
    DuckAssistBot
    Training
    GPTBot
    ClaudeBot
    Google-Extended
    Meta-ExternalAgent
    Bytespiderinfo
    Amazonbot
    Applebot-Extended
    CCBotinfo
    Fetch
    ChatGPT-User

    Machine Readability

    llms.txtinvalid
    llms-full.txt
    Semantic HTML
    Heading Hierarchy
    Text ratio:5%
    Words:4,379
    Token eff.:Poor Structure

    Structured Data

    6 JSON-LD
    Organization×1.1WebSiteBreadcrumbListSearchAction

    Citation Readiness

    Opening Summary164w
    Descriptive Headings
    Canonical URL
    Open Graph3/3
    Twitter Card1/3
    Language Tag
    Publish Date
    Author Info
    Lists
    Tables
    TL;DR / Summary
    About Page Link
    Recommendations (12)
    AI readiness recommendation preview...
    Upgrade to view recommendations

    Sponsored

    Accessibility

    WCAG 2.1 Compliance

    Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
    A+
    90/100
    16
    Passed
    2
    Critical
    0
    Warnings
    Images & Alt Text
    20/20
    Checks if images have descriptive alt text for screen readers and visually impaired users.
    Semantic Structure
    17/20
    Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
    Forms & Inputs
    15/15
    Verifies form fields have labels, error messages are clear, and inputs are properly associated.
    Color & Contrast
    15/15
    Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
    Keyboard & Focus
    11/15
    Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
    ARIA & Roles
    12/15
    Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.
    1 recommendation
    • •Accessibility recommendation preview...
    Upgrade to view recommendations

    Carbon Footprint

    SWDM v4 · Eco-Score

    Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
    27/100
    F
    518 mg
    CO₂e / view
    4.1 MB
    Page Weight
    15%
    Cleaner Than
    New Visitor
    593 mg
    vs
    Returning (cached)
    296 mg
    Annual (10K/mo)
    62.2 kg
    Emission Segments
    Data Center
    116 mg
    Network
    124 mg
    Device
    278 mg
    Resource Breakdown
    JavaScript
    618.3 KB
    Images
    2.6 MB
    CSS
    857.6 KB
    HTML
    79.3 KB
    Other
    559 B
    Green Hosting Not Verified
    HubSpot CMS
    7 recommendations
    • •Carbon footprint recommendation preview...
    Upgrade to view recommendations
    F

    Security Score

    10%Critical
    Critical / Transactional

    HTTPS

    No WAF

    77d

    Certificate Details

    Type

    Domain Validated (DV)

    Certificate Authority

    Let's Encrypt

    Key Algorithm

    RSA (2048 bit)

    Signature

    SHA-256 with RSA

    TLS Version

    TLSv1.3

    HTTP Protocol

    HTTP/2

    Valid From

    20.04.2026

    Valid Until

    19.07.2026

    Subject Alternative Names (1)

    nielseniq.com

    SHA-256 Fingerprint

    FC:BB:31:9C:FE:9C:A4:23:B7:6D:BF:BF:F1:96:00:F2:78:39:ED:56...

    Top Recommendations

    Security recommendation preview

    Upgrade to view recommendations
    Upgrade to view header details

    HTTP Headers

    Developer Console

    accept-ranges
    bytes
    cache-control
    🟡 300s(max-age=300, must-revalidate)
    content-encoding
    📦 Gzip(gzip)
    content-length
    80886
    content-security-policy
    frame-ancestors 'self';
    content-type
    text/html; charset=UTF-8
    Good Warning Issue

    Email Infrastructure

    Custom Mail Server

    Score

    90

    SPF
    DKIM
    DMARC

    DMARC Policy

    None (Monitor Only)

    MX Records (1)

    cloudemail.etilize.com

    Domain Information

    etilize.com

    Domain Age
    26 years

    Created

    23.04.2000

    Expires

    15.02.2028

    Last Updated

    11.02.2026

    Registrar

    GoDaddy.com, LLC

    DNSSEC
    Not Enabled

    Privacy & Compliance

    OneTrust

    Cookie Consent Banner
    OneTrust
    Privacy Policy
    Terms of Service

    GDPR Indicators

    Cookie consent banner detected
    CMP: OneTrust
    Privacy policy page linked
    Data Protection Officer mentioned

    Mobile Compatibility

    Viewport & Responsive Test

    Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
    B
    78/100
    Mobile Friendly19 breakpoints
    Viewport Meta
    The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
    Responsive Design
    Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
    Touch Icons
    Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
    Readable Font Size
    Base font size should be at least 16px on mobile to ensure text is readable without zooming.
    Relative Units
    Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
    No H-Scroll Risk
    No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
    Tap Targets OK
    Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
    No Fixed Widths
    No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
    Viewport
    width=device-width, initial-scale=1, shrink-to-fit=no
    2 recommendations
    • •Mobile compatibility recommendation preview...
    Upgrade to view recommendations

    Typography & Readability

    Aktiv Grotesk

    WCAG Partial
    77/100
    Readability
    /30
    21/30

    18px · LH 1.78

    Hierarchy
    /20
    17/20

    2.22x ratio · ✓ H1→H6

    WCAG
    /25
    17/25

    1:1 min contrast

    Performance
    /25
    22/25

    1 font · 1 req

    Heading Font

    Aktiv Grotesk

    Sans40px

    Body Font

    Aktiv Grotesk

    Sans18px

    Contrast Ratio

    1:1

    16 issues

    Reading Comfort

    ~97 CPL

    Wide lines
    40px
    h1
    52px
    h2
    32px
    h3
    52px
    h4
    18px
    p
    Minor Second
    Scale

    ✅ Excellent readability: 18px body text is ideal for all devices.

    ⚠️ Wide lines: ~96 chars/line. Use max-width: 65ch for comfortable reading.

    ⚠️ Partial contrast: 16 elements below WCAG AA threshold (min 1.0:1).

    ✅ Perfect heading hierarchy: Sequential h1→h2→h3 with single H1 — ideal for SEO & accessibility.

    ✅ Strong hierarchy: Headlines are 2.2x larger than body text.

    ✅ Modern fluid typography: clamp() with rem units ensures zoom accessibility (WCAG 1.4.4).

    Buy on MyFontsVariable FontsFluid Type (rem)

    Color Palette

    9 unique colors
    2.86:1 Fail Light
    #ffffff
    Background· 25.799999999999997%
    #939a9c
    Other· 8%
    #060b45
    Primary· 29.7%
    #8d665d
    Secondary· 8.7%
    #c5a794
    Secondary· 6.5%
    #282946
    Secondary· 6.3%
    #e5d7c7
    Secondary· 5.9%
    #0e042e
    Accent· 3.1%

    Business & Marketing Stack

    3 Tools Detected

    Advanced

    Behavior Analytics

    2
    Google Tag ManagerFree
    Google AnalyticsFree

    User behavior and product analytics

    Privacy & Cookies

    1
    OneTrustEnterprise

    Cookie consent and privacy compliance tools

    2

    Categories

    3

    Total Tools

    1

    Enterprise

    0

    Mid-Market

    Assessment: Well-developed marketing technology stack

    Ad Networks

    Google AdSense

    Sponsored

    Scripts & Styles

    26 Resources

    16
    Scripts
    10
    Styles
    4
    Async
    1
    Defer

    Top Script Sources

    nielseniq.com(8)googletagmanager.com(2)tags.srv.stackadapt.com(1)experiments.parsely.com(1)stats.wp.com(1)

    Website Identity

    NielsenIQ

    NielsenIQ

    Organization

    Boost product discoverability and sales with NIQ's content solutions powered by Brandbank (formerly GfK Etilize).

    nielseniq.com/
    26 years old
    Location detected: 🇺🇸 United Statesvia ip
    GoDaddy.com, LLCen

    Sponsored

    Last analyzed: 03 May 2026 at 08:31

    Historical Analysis & Change Tracking