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elc.co.uk

https://elc.co.uk· First analyzed 02 May 2026· Updated 02 May 2026
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elc.co.uk
Desktop screenshot of elc.co.uk
Mobile screenshot of elc.co.uk
Mobile

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Hosting Provider

IP Address

2.17.100.145

Site Location

🇬🇧 United Kingdomvia tld

Server Location

🇩🇪 Frankfurt am Main, Germany

ASN

AS20940

Nameservers

a2-65.akam.net.a7-65.akam.net.a13-66.akam.net.a1-113.akam.net.+2 more

Performance

92

Core Web Vitals

Weight

First Contentful Paint
1.3 s10%
Speed Index
1.8 s10%
Largest Contentful Paint
25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
7.3 MB
133 requests

Image Optimization

Lazy Load
0–49
50–89
90–100

Architecture Stack

Monolithic
⚙️ SSR
Infrastructure
Hosting
Akamai Technologies

Technology Stack

11 Technologies Detected

Frameworks

2

CSS Frameworks

1

Icon Libraries

1

Tag Managers

1

Customer Support

1

Payments

1

Personalization

1

SEO Analysis

C66/100
17
9
1
Meta Tags12/15
Content10/12
Headings3/8
Technical20/21
E-E-A-T2/7
Images5/7
Links5/5
URL5/5
Social0/5
Freshness0/4
Mobile1/4
Indexability3/3
E
elc.co.ukelc.co.uk

Toys & Games | Early Learning Centre

A huge range of toys and games for children to support them in learning and developing. FREE click & collect at 5,000+ locations. FREE delivery over £40.

Title Length36 chars

Recommended: 50-60 chars (~222px / 580px)

Description Length153 chars

Recommended: 120-160 chars

Issues (1)

  • Missing H1 tag — every page should have exactly one H1

Local SEO

Local Search Readiness

29/100
Needs Work
8 12

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AI & LLM Readiness

D43/100
Bot Access
20/25
Machine Read.
10/25
Schema Data
6/25
Citation
7/25

AI Bot Access

14/14 accessible
AI Search
OAI-SearchBot
PerplexityBot
Claude-SearchBot
Gemini-Deep-Research
DuckAssistBot
Training
GPTBot
ClaudeBot
Google-Extended
Meta-ExternalAgent
Bytespiderinfo
Amazonbot
Applebot-Extended
CCBotinfo
Fetch
ChatGPT-User

Machine Readability

llms.txt
llms-full.txt
Semantic HTML
Heading Hierarchy
nav
Text ratio:2%
Words:938
Token eff.:Optimal
Depth:1/5

Structured Data

2 JSON-LD
Organization×1.1Product
sameAs entity links

Citation Readiness

Opening Summary
Descriptive Headingsavg 2.5w
Canonical URL
Open Graph0/3
Twitter Card0/3
Language Tag
Publish Date
Author Info
Lists
Tables
TL;DR / Summary
About Page Link
Recommendations (10)
AI readiness recommendation preview...

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Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
A
80/100
13
Passed
3
Critical
1
Warnings
Images & Alt Text
15/20
Checks if images have descriptive alt text for screen readers and visually impaired users.
Semantic Structure
15/20
Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
Forms & Inputs
15/15
Verifies form fields have labels, error messages are clear, and inputs are properly associated.
Color & Contrast
15/15
Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
Keyboard & Focus
15/15
Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
ARIA & Roles
5/15
Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.
2 recommendations
  • Accessibility recommendation preview...

Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
33/100
F
759 mg
CO₂e / view
7.3 MB
Page Weight
5%
Cleaner Than
New Visitor
867 mg
vs
Returning (cached)
434 mg
Annual (10K/mo)
91.1 kg
Emission Segments
Data Center
37 mg
Network
223 mg
Device
499 mg
Resource Breakdown
JavaScript
604.5 KB
Images
6.3 MB
CSS
427.8 KB
HTML
65.6 KB
Other
329 B
Green Hosting Verified
Akamai Technologies
Provider Match
8 recommendations
  • Carbon footprint recommendation preview...
B

Security Score

76%Good
Interactive

HTTPS

No WAF

70d

Certificate Details

Type

Domain Validated (DV)

Certificate Authority

Let's Encrypt

Key Algorithm

ECDSA (secp256r1) (256 bit)

Signature

ECDSA with SHA-384

TLS Version

TLSv1.3

HTTP Protocol

HTTP/2

Valid From

12.04.2026

Valid Until

11.07.2026

Subject Alternative Names (1)

www.elc.co.uk

SHA-256 Fingerprint

FD:3F:D5:BA:24:30:0C:86:0A:5A:58:C7:B6:9C:F6:99:77:0F:09:66...

Top Recommendations

Security recommendation preview

HTTP Headers

Developer Console

cache-control
🔴 No Cache(no-cache, no-store, must-revalidate)
content-encoding
📦 Gzip(gzip)
content-language
en
content-length
66836
content-security-policy
frame-ancestors 'self' *.thetoyshop.com *.elc.co.uk *.model-...
content-type
text/html;charset=UTF-8
Good Warning Issue

Email Infrastructure

Microsoft 365

Score

93

SPF
DKIM
DMARC

DMARC Policy

Quarantine (Moderate)

MX Records (1)

elc-co-uk.mail.protection.outlook.com

Domain Information

elc.co.uk

DNSSEC
Not Enabled

Privacy & Compliance

OneTrust

Cookie Consent Banner
OneTrust
Privacy Policy
Terms of Service

GDPR Indicators

Cookie consent banner detected
CMP: OneTrust
Privacy policy page linked
Data Protection Officer mentioned

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
C
66/100
Mobile Friendly42 breakpoints
Viewport Meta
The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
Responsive Design
Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
Touch Icons
Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
Readable Font Size
Base font size should be at least 16px on mobile to ensure text is readable without zooming.
Relative Units
Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
No H-Scroll Risk
No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
Tap Targets OK
Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
No Fixed Widths
No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
Viewport
width=device-width, initial-scale=1, user-scalable=no
3 recommendations
  • Mobile compatibility recommendation preview...

Typography & Readability

Nunito Bold

WCAG Partial
58/100
Readability
/30
22/30

18px · LH 1.28

Hierarchy
/20
6/20
WCAG
/25
12/25

1:1 min contrast

Performance
/25
18/25

2 fonts · 4 req

Heading Font

Nunito Bold

Sans

Body Font

Nunito Bold

Sans18px

Contrast Ratio

1:1

43 issues

Reading Comfort

~44 CPL

Narrow lines
24px
h2
26px
h3
18px
h4
18px
p

✅ Excellent readability: 18px body text is ideal for all devices.

⚠️ Tight line spacing (1.28). Increase to 1.4–1.6 for better readability.

⚠️ Partial contrast: 43 elements below WCAG AA threshold (min 1.0:1).

❌ Missing H1: Every page should have exactly one H1 element for SEO and accessibility.

❌ Pure vw font sizes: Viewport units alone break browser zoom (WCAG 1.4.4 fail). Use clamp(rem, vw, rem).

✅ Lean font stack: 2 font families keeps load times fast.

Color Palette

11 unique colors
6.25:1 AA Light
#ffffff
Background· 40.99999999999999%
#536460
Secondary· 7.7%
#0c943f
Primary· 8.9%
#222515
Secondary· 8%
#a86b59
Secondary· 7.3%
#d19760
Accent· 6.5%
#c4c097
Secondary· 6.3%
#eeece5
Secondary· 5.8%

Business & Marketing Stack

4 Tools Detected

Enterprise

Behavior Analytics

2

User behavior and product analytics

Privacy & Cookies

1

Cookie consent and privacy compliance tools

Affiliate & Partnerships

1

Affiliate networks and partner tracking

3

Categories

4

Total Tools

1

Enterprise

1

Mid-Market

Assessment: Sophisticated marketing and sales technology infrastructure

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Scripts & Styles

25 Resources

20
Scripts
5
Styles
8
Async
0
Defer

Top Script Sources

googletagmanager.com(3)maps.googleapis.com(3)static.scarabresearch.com(2)content.syndigo.com(2)cdn-eu.dynamicyield.com(2)

Website Identity

The Entertainer

The Entertainer

Organization

UK based toy retailer

White Lion Road, Amersham

HP7 9FB, Amersham, Buckinghamshire

Location detected: 🇬🇧 United Kingdomvia tld
📧 Microsoft 365en

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Last analyzed: 02 May 2026 at 03:44

Historical Analysis & Change Tracking