duer.ca

https://duer.ca· First analyzed 30 May 2026· Updated 30 May 2026

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duer.ca

Mobile

Sponsored

Hosting Provider

Shopify

shopify.com

IP Address

23.227.38.32

Site Location

🇨🇦 Canadavia tld

Server Location

🇨🇦 Ottawa, Canada

ASN

AS13335

Organization

Shopify, Inc.

Server

Cloudflare

CDN

Cloudflare

WAF

Cloudflare

Nameservers

ns76.domaincontrol.com.ns75.domaincontrol.com.

Performance

Core Web Vitals

Weight

First Contentful Paint

1.4 s10%

Speed Index

1.8 s10%

Largest Contentful Paint

—25%

Total Blocking Time

0.0 ms30%

Cumulative Layout Shift

0.00025%

11.5 MB

548 requests

Image Optimization

Lazy LoadWebPResponsive

0–49

50–89

90–100

Architecture Stack

Monolithic

⚙️ SSR

Shopify

ecommerce

Jesse MarschCustom

Shopify Theme

Detected Apps

KlaviyoGorgiasUpsell & Cross SellFacebook ChannelInstagram Shopping

Technology Stack

17 Technologies Detected

Analytics

Google Analytics

Google Analytics 4

Facebook Pixel Microsoft Clarity

Customer Support

Advertising

Other

CSS Frameworks

Icon Libraries

Fonts

Tag Managers

Email Marketing

Other

CDN

Security

SEO Analysis

B76/100

Meta Tags14/15

Content3/12

Headings8/8

Technical23/25

E-E-A-T2/7

Images5/7

Links5/5

URL5/5

Social5/5

Freshness0/4

Mobile3/4

Indexability3/3

duer.caduer.ca

The Worlds Most Comfortable Pants | DUER

Modern jeans and pants that meet the needs of the active with performance, comfort and style. Meet our Performance Stretch Denim and No Sweat Pant.

Title Length40 chars

Recommended: 50-60 chars (~249px / 580px)

Description Length147 chars

Recommended: 120-160 chars

Issues (1)

• Very thin content (7 words). Search engines need substantial content for ranking.

3 issues found

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Crawlability

Sitemap

Type: index

5 URLs

5 sub-sitemaps

robots.txt

88 rules

Sitemap reference found

Local SEO

Local Search Readiness

23/100

Needs Work

6 13

Sponsored

AI & LLM Readiness

D47/100

Bot Access

20/25

Machine Read.

13/25

Schema Data

7/25

Citation

7/25

AI Bot Access

14/14 accessible

AI Search

OAI-SearchBot

PerplexityBot

Claude-SearchBot

Gemini-Deep-Research

DuckAssistBot

Training

GPTBot

ClaudeBot

Google-Extended

Meta-ExternalAgent

Bytespiderinfo

Amazonbot

Applebot-Extended

CCBotinfo

Fetch

ChatGPT-User

Machine Readability

llms.txtinvalid

llms-full.txt

Semantic HTML

Heading Hierarchy

Text ratio:0%

Words:1,111

Token eff.:Optimal

Structured Data

2 JSON-LD

Organization×1.1WebSiteSearchAction

sameAs entity links

Citation Readiness

Opening Summary

Descriptive Headings

Canonical URL

Open Graph2/3

Twitter Card3/3

Language Tag

Publish Date

Author Info

Lists

Tables

TL;DR / Summary

About Page Link

Recommendations (11)

AI readiness recommendation preview...

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Sponsored

Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.

67/100

Passed

Critical

Warnings

Images & Alt Text

20/20

Checks if images have descriptive alt text for screen readers and visually impaired users.

Semantic Structure

6/20

Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.

Forms & Inputs

15/15

Verifies form fields have labels, error messages are clear, and inputs are properly associated.

Color & Contrast

14/15

Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.

Keyboard & Focus

11/15

Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).

ARIA & Roles

1/15

Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.

2 recommendations

•Accessibility recommendation preview...

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Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.

30/100

1.19 g

CO₂e / view

11.5 MB

Page Weight

Cleaner Than

New Visitor

1.36 g

Returning (cached)

680 mg

Annual (10K/mo)

142.8 kg

Emission Segments

Data Center

58 mg

Network

350 mg

Device

782 mg

Resource Breakdown

JavaScript

2.7 MB

Images

3.3 MB

CSS

141.5 KB

Fonts

3.2 KB

HTML

115.9 KB

Other

5.3 MB

Green Hosting Verified

Cloudflare

GWF Verified

7 recommendations

•Carbon footprint recommendation preview...

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Security Score

71%Good

Interactive

HTTPS

WAF

88d

Certificate Details

Type

Domain Validated (DV)

Certificate Authority

Let's Encrypt

Key Algorithm

ECDSA (secp256r1) (256 bit)

Signature

ECDSA with SHA-384

TLS Version

TLSv1.3

HTTP Protocol

HTTP/2+H3

Valid From

28.05.2026

Valid Until

26.08.2026

Subject Alternative Names (1)

duer.ca

SHA-256 Fingerprint

30:3D:27:BB:56:AE:B3:84:65:6F:F1:C5:EA:DD:27:74:D4:2B:2B:F8...

Top Recommendations

Security recommendation preview

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HTTP Headers

Developer Console

alt-svc

h3=":443"; ma=86400

cf-cache-status

DYNAMIC

cf-ray🇫🇷 Paris

a03e473e9933c799-CDG

content-encoding

⚡ Brotli(br)

content-language

en-CA

content-length

118337

Good Warning Issue

Email Infrastructure

GoDaddy Email

Score

SPF

DKIM

DMARC

MX Records (2)

smtp.secureserver.net

mailstore1.secureserver.net

Domain Information

duer.ca

Domain Age

9y 2m

Created

22.03.2017

Expires

22.03.2027

Last Updated

06.05.2026

Registrar

Go Daddy Domains Canada, Inc

DNSSEC

Not Enabled

Privacy & Compliance

Cookie Consent Banner

GDPR Indicators

Data Protection Officer mentioned

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.

69/100

Mobile Friendly50 breakpoints

Viewport Meta

The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.

Responsive Design

Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.

Touch Icons

Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.

Readable Font Size

Base font size should be at least 16px on mobile to ensure text is readable without zooming.

Relative Units

Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.

No H-Scroll Risk

No elements wider than the viewport that would cause horizontal scrolling on mobile devices.

Tap Targets OK

Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.

No Fixed Widths

No elements with fixed pixel widths that could overflow on smaller screens and break the layout.

Viewport

width=device-width,initial-scale=1

2 recommendations

•Mobile compatibility recommendation preview...

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Typography & Readability

Helvetica

WCAG Partial

73/100

Readability

/30

22/30

16px · LH 1.50

Hierarchy

/20

15/20

2x ratio · ✓ H1→H6

WCAG

/25

18/25

1:1 min contrast

Performance

/25

18/25

2 fonts · 4 req

Heading Font

Helvetica

Sans32px

Body Font

Helvetica

Sans16px

Contrast Ratio

1:1

6 issues

Reading Comfort

~37 CPL

Narrow lines

32px

66px

32px

16px

Major Third

Scale

✅ Excellent readability: 16px body text is ideal for all devices.

✅ Optimal line spacing: 1.50 ratio (ideal range 1.4–1.6).

⚠️ Partial contrast: 6 elements below WCAG AA threshold (min 1.0:1).

✅ Perfect heading hierarchy: Sequential h1→h2→h3 with single H1 — ideal for SEO & accessibility.

✅ Strong hierarchy: Headlines are 2.0x larger than body text.

✅ Modern fluid typography: clamp() with rem units ensures zoom accessibility (WCAG 1.4.4).

GGoogle Fonts Buy on MyFontsFluid Type (rem)

Color Palette

8 unique colors

8.3:1 AAA Dark

#3d3e40

Text· 5.4%

#e2e3df

Other· 1.1%

#c4cdd5

Primary· 0%

#10100a

Secondary· 42.6%

#28261c

Secondary· 19.6%

#f3f0e7

Secondary· 11.3%

#a8b9ce

Secondary· 7.8%

#67809b

Secondary· 6.7%

Business & Marketing Stack

5 Tools Detected

Enterprise

Marketing Automation

KlaviyoE-commerce

Email marketing and automation platforms

Customer Support

GorgiasE-commerce

Live chat and helpdesk tools

Behavior Analytics

Google AnalyticsFree

Google Tag ManagerFree

User behavior and product analytics

A/B Testing & Optimization

VWO (Visual Website Optimizer)Mid-Market

Experimentation and conversion optimization

Sponsored

Scripts & Styles

30 Resources

Scripts

Styles

Async

Defer

Top Script Sources

googletagmanager.com(3)config.gorgias.chat(2)cdn.shopify.com(1)sdk.postscript.io(1)media.9gtb.com(1)

Website Identity

DUER

Organization

9 years old

Location detected: 🇨🇦 Canadavia tld

Go Daddy Domains Canada, Inc📧 GoDaddy Emailen

Social Profiles

Facebook X (Twitter)Instagram YouTube

Sponsored

Last analyzed: 30 May 2026 at 14:03

Historical Analysis & Change Tracking