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directauto.com

https://directauto.com· First analyzed 18 May 2026· Updated 18 May 2026
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directauto.com
Desktop screenshot of directauto.com
Mobile screenshot of directauto.com
Mobile

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Hosting Provider

IP Address

167.19.21.76

Site Location

🇺🇸 United Statesvia ip

Server Location

🇺🇸 Winston-Salem, United States

ASN

AS22221

Organization

National General Management Corp

CDN

Akamai

WAF

Akamai

Nameservers

ns4.ngic.com.ns3.ngic.com.

Performance

74

Core Web Vitals

Weight

First Contentful Paint
4.6 s10%
Speed Index
5.9 s10%
Largest Contentful Paint
25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
823 KB
82 requests

Image Optimization

Lazy Load
0–49
50–89
90–100

Architecture Stack

Hybrid
⚙️ SSR
Frontend
Framework
Next.js
CMS
Sitecore
Infrastructure
Hosting
National General Management Corp
CDN
Akamai

Progressive Web App

Service Worker

Technology Stack

6 Technologies Detected

Meta Frameworks

1

CSS Frameworks

1

Customer Support

1

SEO Analysis

B78/100
23
3
0
Meta Tags14/15
Content10/12
Headings8/8
Technical17/21
E-E-A-T2/7
Images5/7
Links5/5
URL5/5
Social5/5
Freshness0/4
Mobile4/4
Indexability3/3
D
directauto.comdirectauto.com

Auto Insurance - Get a Cheap Car Insurance Quote | Direct Auto

Get affordable car insurance with the coverage options you need even if you have a less-than-perfect driving record through Direct Auto Insurance.

Title Length62 chars

Recommended: 50-60 chars (~381px / 580px)

Description Length146 chars

Recommended: 120-160 chars

Issues (0)

    Crawlability

    Sitemap

    Type: standard

    robots.txt

    Local SEO

    Local Search Readiness

    17/100
    Poor
    5 11 1

    This site doesn't appear to be a local business. Local SEO signals are optional for non-local websites.

    Sponsored

    AI & LLM Readiness

    D51/100
    Bot Access
    20/25
    Machine Read.
    17/25
    Schema Data
    1/25
    Citation
    13/25

    AI Bot Access

    14/14 accessible
    AI Search
    OAI-SearchBot
    PerplexityBot
    Claude-SearchBot
    Gemini-Deep-Research
    DuckAssistBot
    Training
    GPTBot
    ClaudeBot
    Google-Extended
    Meta-ExternalAgent
    Bytespiderinfo
    Amazonbot
    Applebot-Extended
    CCBotinfo
    Fetch
    ChatGPT-User

    Machine Readability

    llms.txtinvalid
    llms-full.txt
    Semantic HTML
    Heading Hierarchy
    Text ratio:2%
    Words:1,065
    Token eff.:Optimal
    Sections/1K:15

    Structured Data

    1 JSON-LD
    sameAs entity links

    Citation Readiness

    Opening Summary222w
    Descriptive Headingsavg 4.1w
    Canonical URL
    Open Graph3/3
    Twitter Card3/3
    Language Tag
    Publish Date
    Author Info
    Lists
    Tables
    TL;DR / Summary
    About Page Link
    Recommendations (9)
    AI readiness recommendation preview...

    Sponsored

    Accessibility

    WCAG 2.1 Compliance

    Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
    B
    72/100
    11
    Passed
    3
    Critical
    2
    Warnings
    Images & Alt Text
    15/20
    Checks if images have descriptive alt text for screen readers and visually impaired users.
    Semantic Structure
    18/20
    Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
    Forms & Inputs
    10/15
    Verifies form fields have labels, error messages are clear, and inputs are properly associated.
    Color & Contrast
    15/15
    Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
    Keyboard & Focus
    7/15
    Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
    ARIA & Roles
    7/15
    Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.
    4 recommendations
    • Accessibility recommendation preview...

    Carbon Footprint

    SWDM v4 · Eco-Score

    Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
    55/100
    B
    102 mg
    CO₂e / view
    823.4 KB
    Page Weight
    80%
    Cleaner Than
    New Visitor
    116 mg
    vs
    Returning (cached)
    58 mg
    Annual (10K/mo)
    12.2 kg
    Emission Segments
    Data Center
    23 mg
    Network
    24 mg
    Device
    55 mg
    Resource Breakdown
    JavaScript
    537.4 KB
    CSS
    188.5 KB
    HTML
    48.2 KB
    Other
    49.3 KB
    Green Hosting Not Verified
    National General Management Corp
    4 recommendations
    • Carbon footprint recommendation preview...
    D

    Security Score

    41%Poor
    Interactive

    HTTPS

    WAF

    157d

    Certificate Details

    Type

    Organization Validated (OV)

    Certificate Authority

    Entrust Limited

    Key Algorithm

    RSA (2048 bit)

    Signature

    SHA-256 with RSA

    TLS Version

    TLSv1.3

    HTTP Protocol

    HTTP/2

    Valid From

    22.10.2025

    Valid Until

    22.10.2026

    OCSP Stapling

    Enabled

    Subject Alternative Names (3)

    directauto.comblog.directauto.comwww.directauto.com

    SHA-256 Fingerprint

    CF:0F:DD:B7:AF:A8:D1:B1:AE:EC:CD:1F:24:88:11:2B:58:E7:3C:BC...

    Top Recommendations

    Security recommendation preview

    HTTP Headers

    Developer Console

    cache-control
    🔴 No Cache(private, no-cache, no-store, must-revalidate)
    content-encoding
    📦 Gzip(gzip)
    content-type
    text/html; charset=utf-8
    date
    Mon, 18 May 2026 01:42:32 GMT
    etag
    "2jydvmz2dd5raw"
    link
    <https://oaos-resources.allstate.com>;rel="preconnect",<http...
    Good Warning Issue

    Email Infrastructure

    Custom Mail Server

    Score

    90

    SPF
    DKIM
    DMARC

    DMARC Policy

    None (Monitor Only)

    MX Records (2)

    mxb-00214101.gslb.pphosted.com
    mxa-00214101.gslb.pphosted.com

    Domain Information

    directauto.com

    Domain Age
    29y 5m

    Created

    19.12.1996

    Expires

    20.02.2030

    Last Updated

    25.04.2023

    Registrar

    GoDaddy Corporate Domains, LLC

    DNSSEC
    Not Enabled

    Privacy & Compliance

    OneTrust

    Cookie Consent Banner
    OneTrust
    Privacy Policy
    Terms of Service

    GDPR Indicators

    Cookie consent banner detected
    CMP: OneTrust
    Privacy policy page linked
    Data Protection Officer mentioned

    Mobile Compatibility

    Viewport & Responsive Test

    Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
    C
    67/100
    Mobile Friendly18 breakpoints
    Viewport Meta
    The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
    Responsive Design
    Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
    Touch Icons
    Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
    Readable Font Size
    Base font size should be at least 16px on mobile to ensure text is readable without zooming.
    Relative Units
    Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
    No H-Scroll Risk
    No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
    Tap Targets OK
    Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
    No Fixed Widths
    No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
    Viewport
    width=device-width
    1 recommendation
    • Mobile compatibility recommendation preview...

    Typography & Readability

    effra

    WCAG Partial
    79/100
    Readability
    /30
    26/30

    16px · LH 1.50

    Hierarchy
    /20
    19/20

    2.38x ratio · ✓ H1→H6

    WCAG
    /25
    17/25

    1:1 min contrast

    Performance
    /25
    17/25

    System fonts

    Heading Font

    effra

    Sans38px

    Body Font

    effra

    Sans16px

    Contrast Ratio

    1:1

    9 issues

    Reading Comfort

    ~38 CPL

    Narrow lines
    38px
    h1
    38px
    h2
    38px
    h3
    16px
    p
    Minor Second
    Scale

    ✅ Excellent readability: 16px body text is ideal for all devices.

    ✅ Optimal line spacing: 1.50 ratio (ideal range 1.4–1.6).

    ⚠️ Hard to read: Flesch score 46/100. Simplify sentences for wider reach.

    ⚠️ Partial contrast: 9 elements below WCAG AA threshold (min 1.0:1).

    ✅ Perfect heading hierarchy: Sequential h1→h2→h3 with single H1 — ideal for SEO & accessibility.

    ✅ Strong hierarchy: Headlines are 2.4x larger than body text.

    Color Palette

    9 unique colors
    2.6:1 Fail Light
    #ffffff
    Background· 33.4%
    #99a39e
    Other· 5.9%
    #111512
    Primary· 12%
    #422e31
    Secondary· 7.9%
    #496062
    Secondary· 7.6%
    #967863
    Secondary· 5.3%
    #d1c2b7
    Secondary· 3.3%

    Business & Marketing Stack

    2 Tools Detected

    Advanced

    Behavior Analytics

    1

    User behavior and product analytics

    Privacy & Cookies

    1

    Cookie consent and privacy compliance tools

    2

    Categories

    2

    Total Tools

    1

    Enterprise

    0

    Mid-Market

    Assessment: Well-developed marketing technology stack

    Sponsored

    Scripts & Styles

    22 Resources

    20
    Scripts
    2
    Styles
    4
    Async
    14
    Defer

    Top Script Sources

    local(13)assets.adobedtm.com(3)directauto.com(1)s.go-mpulse.net(1)oaos-resources.allstate.com(1)

    Website Identity

    Direct Auto Insurance

    Direct Auto Insurance

    Corporation

    Direct Auto Insurance is an American insurance company that specializes in providing non-standard auto insurance.

    Location detected: 🇺🇸 United Statesvia ip
    GoDaddy Corporate Domains, LLCenEst. 1997

    Sponsored

    Last analyzed: 18 May 2026 at 01:42

    Historical Analysis & Change Tracking