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deadstock.ca

https://deadstock.ca· First analyzed 06 May 2026· Updated 06 May 2026
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deadstock.ca
Desktop screenshot of deadstock.ca
Mobile screenshot of deadstock.ca
Mobile

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Hosting Provider

Shopify
shopify.com

IP Address

23.227.38.65

Site Location

🇨🇦 Canadavia tld

Server Location

🇨🇦 Ottawa, Canada

ASN

AS13335

Organization

Shopify, Inc.

Server

Cloudflare

CDN

Cloudflare

WAF

Cloudflare

Nameservers

ns23.domaincontrol.com.ns24.domaincontrol.com.

Performance

98

Core Web Vitals

Weight

First Contentful Paint
866 ms10%
Speed Index
1.1 s10%
Largest Contentful Paint
—25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
3.1 MB
331 requests

Image Optimization

Lazy LoadResponsive
0–49
50–89
90–100

Architecture Stack

Monolithic
⚙️ SSR
Shopify
ecommerce
EcomExperts/MainCustom
Shopify Theme

Detected Apps

KlaviyoHotjarFacebook ChannelInstagram Shopping

Technology Stack

25 Technologies Detected

Analytics

5
Google Analytics
Google Analytics 4
Facebook Pixel
Hotjar
Microsoft Clarity

Libraries

3
jQueryv3.6.0
Lodashv4.17.21AOS

Payments

3
PayPalAfterpaySezzle

UI Components

1
Swiper

Other

1
AOS (Animate On Scroll)

Other

1
lazysizes

Other

1
Modernizr

CSS Frameworks

1
Tailwind CSS

Icon Libraries

1
Font Awesome

Fonts

1
Google Fonts

Tag Managers

1
Google Tag Manager

Email Marketing

1
Klaviyo

Customer Support

1
Zendesk

Advertising

1
Microsoft Advertising

Personalization

1
Dynamic Yield

CDN

1
Cloudflare

Security

1
reCAPTCHA

SEO Analysis

C62/100
20
5
2
Meta Tags9/15
Content3/12
Headings7/8
Technical19/25
E-E-A-T0/7
Images3/7
Links5/5
URL5/5
Social5/5
Freshness0/4
Mobile3/4
Indexability3/3
D
deadstock.cadeadstock.ca

Livestock

Canada’s source for designer footwear, apparel, accessories & homeware. Shop CDG, Salomon, BEAMS, Carhartt, Snow Peak & more. Fast worldwide shipping.

Title Length9 chars

Recommended: 50-60 chars (~53px / 580px)

Description Length150 chars

Recommended: 120-160 chars

Issues (2)

  • • Very thin content (7 words). Search engines need substantial content for ranking.
  • • Most images missing alt text (31/31) — critical for accessibility and SEO

7 issues found

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Crawlability

Sitemap

Type: index

10 URLs

10 sub-sitemaps

robots.txt

166 rules

Sitemap reference found

Local SEO

Local Search Readiness

15/100
Poor
5 12 2

This site doesn't appear to be a local business. Local SEO signals are optional for non-local websites.

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AI & LLM Readiness

F39/100
Bot Access
20/25
Machine Read.
7/25
Schema Data
0/25
Citation
12/25

AI Bot Access

14/14 accessible
AI Search
OAI-SearchBot
PerplexityBot
Claude-SearchBot
Gemini-Deep-Research
DuckAssistBot
Training
GPTBot
ClaudeBot
Google-Extended
Meta-ExternalAgent
Bytespiderinfo
Amazonbot
Applebot-Extended
CCBotinfo
Fetch
ChatGPT-User

Machine Readability

llms.txt
llms-full.txt
Semantic HTML
Heading Hierarchy
Text ratio:1%
Words:904
Token eff.:Optimal

Structured Data

No Schema

Citation Readiness

Opening Summary2313w
Descriptive Headingsavg 3.5w
Canonical URL
Open Graph3/3
Twitter Card3/3
Language Tag
Publish Date
Author Info
Lists
Tables
TL;DR / Summary
About Page Link
Recommendations (12)
AI readiness recommendation preview...
Upgrade to view recommendations

Sponsored

Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
D
56/100
10
Passed
7
Critical
2
Warnings
Images & Alt Text
10/20
Checks if images have descriptive alt text for screen readers and visually impaired users.
Semantic Structure
9/20
Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
Forms & Inputs
7/15
Verifies form fields have labels, error messages are clear, and inputs are properly associated.
Color & Contrast
14/15
Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
Keyboard & Focus
9/15
Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
ARIA & Roles
7/15
Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.
3 recommendations
  • •Accessibility recommendation preview...
Upgrade to view recommendations

Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
50/100
E
318 mg
CO₂e / view
3.1 MB
Page Weight
30%
Cleaner Than
New Visitor
363 mg
vs
Returning (cached)
182 mg
Annual (10K/mo)
38.1 kg
Emission Segments
Data Center
16 mg
Network
93 mg
Device
209 mg
Resource Breakdown
JavaScript
1.4 MB
Images
1.1 MB
CSS
356.2 KB
HTML
95.8 KB
Other
130.7 KB
Green Hosting Verified
Cloudflare
GWF Verified
5 recommendations
  • •Carbon footprint recommendation preview...
Upgrade to view recommendations
C

Security Score

65%Fair
Critical / Transactional

HTTPS

WAF

51d

Certificate Details

Type

Domain Validated (DV)

Certificate Authority

Let's Encrypt

Key Algorithm

ECDSA (secp256r1) (256 bit)

Signature

ECDSA with SHA-384

TLS Version

TLSv1.3

HTTP Protocol

HTTP/2+H3

Valid From

28.03.2026

Valid Until

26.06.2026

Subject Alternative Names (1)

deadstock.ca

SHA-256 Fingerprint

5E:FA:3C:00:FC:56:76:63:5D:7E:CF:8A:64:A6:FA:64:F9:94:47:03...

Upgrade to view header details

HTTP Headers

Developer Console

alt-svc
h3=":443"; ma=86400
cf-cache-status
DYNAMIC
cf-ray
9f769fcaaad19aaa-BOS
content-encoding
⚡ Brotli(br)
content-language
en-CA
content-length
97797
Good Warning Issue

Email Infrastructure

Google Workspace

Score

93

SPF
DKIM
DMARC

DMARC Policy

Quarantine (Moderate)

MX Records (7)

aspmx.l.google.com
mxb-00a03801.gslb.pphosted.com
alt1.aspmx.l.google.com
alt4.aspmx.l.google.com

+3 more

Domain Information

deadstock.ca

Domain Age
21y 10m

Created

06.07.2004

Expires

06.07.2031

Last Updated

02.03.2026

Registrar

Go Daddy Domains Canada, Inc

DNSSEC
Not Enabled

Privacy & Compliance

OneTrust

Cookie Consent Banner
OneTrust
Privacy Policy
Terms of Service

GDPR Indicators

Cookie consent banner detected
CMP: OneTrust
Privacy policy page linked
Data Protection Officer mentioned

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
B
74/100
Mobile Friendly61 breakpoints
Viewport Meta
The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
Responsive Design
Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
Touch Icons
Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
Readable Font Size
Base font size should be at least 16px on mobile to ensure text is readable without zooming.
Relative Units
Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
No H-Scroll Risk
No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
Tap Targets OK
Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
No Fixed Widths
No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
Viewport
width=device-width,initial-scale=1,maximum-scale=1
2 recommendations
  • •Mobile compatibility recommendation preview...
Upgrade to view recommendations

Typography & Readability

GT America Standard Medium + Arial

WCAG Partial
59/100
Readability
/30
20/30

14px · LH 1.57

Hierarchy
/20
12/20

2.43x ratio

WCAG
/25
15/25

1:1 min contrast

Performance
/25
12/25

System fonts

Heading Font

GT America Standard Medium

Sans34px

Body Font

Arial

Sans14px

Contrast Ratio

1:1

23 issues

Reading Comfort

~46 CPL

Optimal (45–75)
34px
h1
28px
h2
16px
h4
14px
p

⚠️ Small text: 14px may strain on mobile. Use ≥16px for WCAG compliance.

✅ Optimal line spacing: 1.57 ratio (ideal range 1.4–1.6).

✅ Optimal line length: ~46 chars/line (ideal 45–75 CPL).

❌ Very complex text: Flesch score 20/100. Consider shorter sentences and simpler words.

⚠️ Partial contrast: 23 elements below WCAG AA threshold (min 1.0:1).

⚠️ Minor heading issue: 1 level skip(s) detected. Maintain sequential order for screen readers.

Buy on MyFontsFluid TypeFlesch 20

Color Palette

12 unique colors
19.6:1 AAA Light
#f7f7f7
Background· 26.2%
#000000
Text· 12.4%
#38291b
Primary· 7.7%
#afa99e
Secondary· 7.5%
#564f43
Secondary· 7%
#a18674
Secondary· 5.7%
#7f5842
Secondary· 5.6%
#1d1b13
Secondary· 5.1%

Business & Marketing Stack

8 Tools Detected

Enterprise

Marketing Automation

1
MailchimpSMB

Email marketing and automation platforms

Customer Support

1
ZendeskEnterprise

Live chat and helpdesk tools

Behavior Analytics

3
Google AnalyticsFree
Microsoft ClarityFree
Google Tag ManagerFree

User behavior and product analytics

Advertising

2
Facebook PixelMid-Market
Microsoft AdsEnterprise

Ad platforms and retargeting pixels

A/B Testing & Optimization

1
Dynamic YieldEnterprise

Experimentation and conversion optimization

5

Categories

8

Total Tools

3

Enterprise

1

Mid-Market

Assessment: Sophisticated marketing and sales technology infrastructure

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Scripts & Styles

30 Resources

20
Scripts
10
Styles
15
Async
6
Defer

Top Script Sources

connect.facebook.net(2)deadstock.ca(2)googletagmanager.com(2)cdn.dynamicyield.com(2)beacon.riskified.com(1)

Website Identity

deadstock.ca

21 years old
Location detected: 🇨🇦 Canadavia tld
Go Daddy Domains Canada, Inc📧 Google Workspaceen

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Last analyzed: 06 May 2026 at 08:31

Historical Analysis & Change Tracking