colemans.com

https://colemans.com· First analyzed 19 May 2026· Updated 19 May 2026

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colemans.com

Mobile

Sponsored

Hosting Provider

Sucuri

IP Address

192.124.249.5

Site Location

🇺🇸 Millersburg, United Statesvia schema

Server Location

🇺🇸 Menifee, United States

ASN

AS30148

Organization

Sucuri

Server

Sucuri/Cloudproxy

CDN

Sucuri

WAF

Sucuri

Nameservers

beth.ns.cloudflare.com.jake.ns.cloudflare.com.

Performance

100

Core Web Vitals

Weight

First Contentful Paint

387 ms10%

Speed Index

503 ms10%

Largest Contentful Paint

—25%

Total Blocking Time

0.0 ms30%

Cumulative Layout Shift

0.00025%

3.6 MB

250 requests

Image Optimization

Lazy LoadResponsive

0–49

50–89

90–100

Architecture Stack

Monolithic

⚙️ SSR

Magento

Technology Stack

20 Technologies Detected

Analytics

Google Analytics

Google Analytics 4

Facebook Pixel Microsoft Clarity

Libraries

jQuery

Underscore.js Moment.js

UI Components

Slick Carousel Owl Carousel

CSS Frameworks

Security

Other

Icon Libraries

Fonts

Tag Managers

Email Marketing

Advertising

Microsoft Advertising

Reviews

Yotpo

SEO Analysis

C67/100

Meta Tags8/15

Content8/12

Headings8/8

Technical21/21

E-E-A-T2/7

Images5/7

Links4/5

URL5/5

Social0/5

Freshness0/4

Mobile3/4

Indexability3/3

colemans.comcolemans.com

Military Surplus Store | Army Surplus Online Shop | Coleman's Milit...

Shop reliable military surplus gear online at Coleman's military surplus— affordable & trusted gear for work, trail, or emergency prep. Visit our army surplu...

Title truncated. Description truncated.

Title Length78 chars

Recommended: 50-60 chars (~464px / 580px)

Description Length171 chars

Recommended: 120-160 chars

Issues (1)

• Title is too long (78 chars, ~464px). Will be truncated in search results.

7 issues found

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Local SEO

Local Search Readiness

73/100

Good

18 6

Sponsored

AI & LLM Readiness

D43/100

Bot Access

20/25

Machine Read.

1/25

Schema Data

14/25

Citation

8/25

AI Bot Access

14/14 accessible

AI Search

OAI-SearchBot

PerplexityBot

Claude-SearchBot

Gemini-Deep-Research

DuckAssistBot

Training

GPTBot

ClaudeBot

Google-Extended

Meta-ExternalAgent

Bytespiderinfo

Amazonbot

Applebot-Extended

CCBotinfo

Fetch

ChatGPT-User

Machine Readability

llms.txt

llms-full.txt

Semantic HTML

Heading Hierarchy

Text ratio:2%

Words:3,051

Token eff.:Poor Structure

Structured Data

9 JSON-LD

Organization×1.1WebSiteLocalBusiness×1.1ProductSpeakableSpecification×1.3SearchAction

sameAs entity links

Citation Readiness

Opening Summary24w

Descriptive Headings

Canonical URL

Open Graph0/3

Twitter Card0/3

Language Tag

Publish Date

Author Info

Lists

Tables

TL;DR / Summary

About Page Link

Recommendations (11)

AI readiness recommendation preview...

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Sponsored

Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.

88/100

Passed

Critical

Warnings

Images & Alt Text

20/20

Checks if images have descriptive alt text for screen readers and visually impaired users.

Semantic Structure

13/20

Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.

Forms & Inputs

15/15

Verifies form fields have labels, error messages are clear, and inputs are properly associated.

Color & Contrast

15/15

Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.

Keyboard & Focus

15/15

Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).

ARIA & Roles

10/15

Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.

2 recommendations

•Accessibility recommendation preview...

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Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.

22/100

450 mg

CO₂e / view

3.6 MB

Page Weight

15%

Cleaner Than

New Visitor

514 mg

Returning (cached)

257 mg

Annual (10K/mo)

54.0 kg

Emission Segments

Data Center

100 mg

Network

108 mg

Device

241 mg

Resource Breakdown

JavaScript

745.2 KB

Images

2.3 MB

CSS

256.0 KB

Fonts

275.6 KB

HTML

45.8 KB

Other

302 B

Green Hosting Not Verified

Sucuri

8 recommendations

•Carbon footprint recommendation preview...

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Security Score

35%Critical

Critical / Transactional

HTTPS

WAF

74d

Certificate Details

Type

Domain Validated (DV)

Certificate Authority

Starfield Technologies, Inc.

Key Algorithm

RSA (2048 bit)

Signature

SHA-256 with RSA

TLS Version

TLSv1.3

HTTP Protocol

HTTP/2

Valid From

03.05.2026

Valid Until

01.08.2026

OCSP Stapling

Enabled

Subject Alternative Names (2)

colemans.comwww.colemans.com

SHA-256 Fingerprint

B8:98:0F:90:30:FC:74:C3:3E:5B:E0:9F:52:7A:4D:1F:6F:19:14:19...

Top Recommendations

Security recommendation preview

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HTTP Headers

Developer Console

accept-ranges

bytes

alt-svc

h3=":443"; ma=2592000, h3-29=":443"; ma=2592000

cache-control

🔴 No Cache(no-store, no-cache, must-revalidate, max-age=0)

content-encoding

📦 Gzip(gzip)

content-security-policy

upgrade-insecure-requests;

content-security-policy-report-only

font-src fonts.gstatic.com use.typekit.net *.typekit.net *.g...

Good Warning Issue

Email Infrastructure

Google Workspace

Score

SPF

DKIM

DMARC

DMARC Policy

None (Monitor Only)

MX Records (7)

aspmx2.googlemail.com

aspmx5.googlemail.com

alt2.aspmx.l.google.com

alt1.aspmx.l.google.com

+3 more

Domain Information

colemans.com

Domain Age

29y 4m

Created

20.01.1997

Expires

21.01.2032

Last Updated

01.12.2022

Registrar

Cloudflare, Inc.

DNSSEC

Not Enabled

Privacy & Compliance

Cookie Consent Banner

GDPR Indicators

Cookie consent banner detected

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.

79/100

Mobile Friendly50 breakpoints

Viewport Meta

The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.

Responsive Design

Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.

Touch Icons

Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.

Readable Font Size

Base font size should be at least 16px on mobile to ensure text is readable without zooming.

Relative Units

Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.

No H-Scroll Risk

No elements wider than the viewport that would cause horizontal scrolling on mobile devices.

Tap Targets OK

Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.

No Fixed Widths

No elements with fixed pixel widths that could overflow on smaller screens and break the layout.

Viewport

width=device-width, initial-scale=1, maximum-scale=2

2 recommendations

•Mobile compatibility recommendation preview...

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Typography & Readability

fjallaone-regular + montserrat

WCAG Partial

59/100

Readability

/30

18/30

16px · LH 2.00

Hierarchy

/20

15/20

2.52x ratio · ✓ H1→H6

WCAG

/25

10/25

1:1 min contrast

Performance

/25

16/25

2 fonts · 11 req

Heading Font

fjallaone-regular

Sans40px

Body Font

montserrat

Sans16px

Contrast Ratio

1:1

17 issues

Reading Comfort

~48 CPL

Optimal (45–75)

40px

42px

53px

42px

16px

Minor Second

Scale

⚠️ Small text: 16px may strain on mobile. Use ≥16px for WCAG compliance.

⚠️ Wide line spacing (2.00). 1.4–1.6 is optimal for body text.

✅ Optimal line length: ~48 chars/line (ideal 45–75 CPL).

⚠️ Partial contrast: 17 elements below WCAG AA threshold (min 1.0:1).

✅ Perfect heading hierarchy: Sequential h1→h2→h3 with single H1 — ideal for SEO & accessibility.

✅ Strong hierarchy: Headlines are 2.5x larger than body text.

Buy on MyFonts

Color Palette

6 unique colors

4.37:1 AA Large Dark

#727272

Other· 33.699999999999996%

#000000

Text· 24.599999999999998%

#2a2f1b

Primary· 21.1%

#464438

Secondary· 10.1%

#171512

Text· 5.7%

#abaf9e

Secondary· 4.9%

Business & Marketing Stack

9 Tools Detected

Enterprise

Marketing Automation

KlaviyoE-commerce

Email marketing and automation platforms

Behavior Analytics

Google Tag ManagerFree

Google AnalyticsFree

Microsoft ClarityFree

User behavior and product analytics

Lead Generation

OptinMonsterSMB

Popups, forms, and lead capture tools

Advertising

Facebook PixelMid-Market

Microsoft AdsEnterprise

Ad platforms and retargeting pixels

Social Media

Twitter/X WidgetsFree

Social widgets and sharing tools

Reviews & Social Proof

YotpoMid-Market

Customer reviews and testimonials

Sponsored

Scripts & Styles

26 Resources

Scripts

Styles

Async

Defer

Top Script Sources

colemans.com(9)connect.facebook.net(2)googletagmanager.com(2)google-analytics.com(1)scripts.clarity.ms(1)

Website Identity

Coleman's Military Surplus

Organization

[email protected]

1-888-478-7758

colemans.com/

29 years old

360 Klinger Road, Millersburg, PA, United States

17061, Millersburg, PA, United States

Location detected: 🇺🇸 United States, Millersburgvia schema

Cloudflare, Inc.📧 Google Workspaceen

Social Profiles

Facebook X (Twitter)Instagram Pinterest

Sponsored

Last analyzed: 19 May 2026 at 11:06

Historical Analysis & Change Tracking