cadbury.com.au

https://cadbury.com.au· First analyzed 15 May 2026· Updated 15 May 2026

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cadbury.com.au

Mobile

Sponsored

Hosting Provider

Google Cloud Platform

cloud.google.com

IP Address

34.128.172.201

Site Location

🇦🇺 Australiavia tld

Server Location

🇺🇸 Kansas City, United States

ASN

AS396982

Organization

Google Cloud

Server

UploadServer

Nameservers

pdns1.cscdns.net.pdns2.cscdns.net.

Performance

100

Core Web Vitals

Weight

First Contentful Paint

588 ms10%

Speed Index

764 ms10%

Largest Contentful Paint

—25%

Total Blocking Time

0.0 ms30%

Cumulative Layout Shift

0.00025%

1.6 MB

103 requests

Image Optimization

Lazy LoadWebP

0–49

50–89

90–100

Architecture Stack

JAMstack

⚡ SSG

Decoupled

Frontend

Framework

Gatsbyv4.25.9

API

Data Source

Headless CMS

Contentful

Infrastructure

Hosting

Google Cloud Platform

Progressive Web App

Web ManifestApple Touch Icon

Detected API Sources

https://images.ctfassets.net/n...https://images.ctfassets.net/n...

Technology Stack

9 Technologies Detected

Analytics

Google Analytics

Google Analytics 4

Facebook Pixel

Advertising

TikTok Pixel Microsoft Advertising

Meta Frameworks

CSS Frameworks

Fonts

Tag Managers

SEO Analysis

D56/100

Meta Tags10/15

Content3/12

Headings3/8

Technical16/25

E-E-A-T0/7

Images4/7

Links5/5

URL5/5

Social4/5

Freshness0/4

Mobile3/4

Indexability3/3

cadbury.com.aucadbury.com.au

Cadbury Chocolate | Cadbury.com.au

Welcome to the home of Cadbury chocolate -There’s a glass and a half in everyone

Title Length34 chars

Recommended: 50-60 chars (~204px / 580px)

Description Length80 chars

Recommended: 120-160 chars

Issues (2)

• Very thin content (0 words). Search engines need substantial content for ranking.
• Missing H1 tag — every page should have exactly one H1

10 issues found

Upgrade to view details

Crawlability

Sitemap

Type: index

1 URLs

1 sub-sitemaps

robots.txt

6 rules

Sitemap reference found

Local SEO

Local Search Readiness

6/100

Poor

2 13 2

This site doesn't appear to be a local business. Local SEO signals are optional for non-local websites.

Sponsored

AI & LLM Readiness

F32/100

Bot Access

20/25

Machine Read.

7/25

Schema Data

0/25

Citation

5/25

AI Bot Access

14/14 accessible

AI Search

OAI-SearchBot

PerplexityBot

Claude-SearchBot

Gemini-Deep-Research

DuckAssistBot

Training

GPTBot

ClaudeBot

Google-Extended

Meta-ExternalAgent

Bytespiderinfo

Amazonbot

Applebot-Extended

CCBotinfo

Fetch

ChatGPT-User

Machine Readability

llms.txt

llms-full.txt

Semantic HTML

Heading Hierarchy

Text ratio:1%

Words:411

Token eff.:Optimal

Structured Data

No Schema

Citation Readiness

Opening Summary

Descriptive Headings

Canonical URL

Open Graph2/3

Twitter Card2/3

Language Tag

Publish Date

Author Info

Lists

Tables

TL;DR / Summary

About Page Link

Recommendations (12)

AI readiness recommendation preview...

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Sponsored

Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.

64/100

Passed

Critical

Warnings

Images & Alt Text

20/20

Checks if images have descriptive alt text for screen readers and visually impaired users.

Semantic Structure

3/20

Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.

Forms & Inputs

15/15

Verifies form fields have labels, error messages are clear, and inputs are properly associated.

Color & Contrast

14/15

Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.

Keyboard & Focus

11/15

Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).

ARIA & Roles

1/15

Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.

2 recommendations

•Accessibility recommendation preview...

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Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.

63/100

161 mg

CO₂e / view

1.6 MB

Page Weight

60%

Cleaner Than

New Visitor

184 mg

Returning (cached)

92 mg

Annual (10K/mo)

19.3 kg

Emission Segments

Data Center

8 mg

Network

47 mg

Device

106 mg

Resource Breakdown

JavaScript

635.5 KB

Images

1.8 KB

CSS

840.5 KB

Fonts

1.5 KB

HTML

92.4 KB

Other

18.3 KB

Green Hosting Verified

Google Cloud

GWF Verified

4 recommendations

•Carbon footprint recommendation preview...

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Security Score

56%Poor

Interactive

HTTPS

No WAF

67d

Certificate Details

Type

Domain Validated (DV)

Certificate Authority

Google Trust Services

Key Algorithm

RSA (2048 bit)

Signature

SHA-256 with RSA

TLS Version

TLSv1.3

HTTP Protocol

HTTP/2+H3

Valid From

23.04.2026

Valid Until

22.07.2026

OCSP Stapling

Enabled

Subject Alternative Names (1)

cadbury.com.au

SHA-256 Fingerprint

A4:68:97:DF:8B:DD:00:02:70:F8:76:EC:74:37:24:49:23:35:5D:68...

Top Recommendations

Security recommendation preview

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HTTP Headers

Developer Console

accept-ranges

none

alt-svc

h3=":443"; ma=2592000

cache-control

🔴 No Cache(no-store)

content-encoding

⚡ Brotli(br)

content-type

text/html

date

Fri, 15 May 2026 18:53:27 GMT

Good Warning Issue

Email Infrastructure

Rackspace Email

Score

SPF

DKIM

DMARC

DMARC Policy

Reject (Strictest)

MX Records (2)

mx1.emailsrvr.com

mx2.emailsrvr.com

Domain Information

cadbury.com.au

Last Updated

24.04.2026

Registrar

Corporation Service Company (Aust) Pty Ltd

DNSSEC

Not Enabled

Privacy & Compliance

OneTrust

Cookie Consent Banner

OneTrust

GDPR Indicators

Cookie consent banner detected

CMP: OneTrust

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.

68/100

Mobile Friendly390 breakpoints

Viewport Meta

The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.

Responsive Design

Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.

Touch Icons

Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.

Readable Font Size

Base font size should be at least 16px on mobile to ensure text is readable without zooming.

Relative Units

Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.

No H-Scroll Risk

No elements wider than the viewport that would cause horizontal scrolling on mobile devices.

Tap Targets OK

Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.

No Fixed Widths

No elements with fixed pixel widths that could overflow on smaller screens and break the layout.

Viewport

width=device-width, initial-scale=1, shrink-to-fit=no

2 recommendations

•Mobile compatibility recommendation preview...

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Typography & Readability

Gibson-SemiBold

WCAG Partial

48/100

Readability

/30

14/30

10px · LH 1.40

Hierarchy

/20

6/20

WCAG

/25

12/25

1:1 min contrast

Performance

/25

16/25

2 fonts · 7 req

Heading Font

Gibson-SemiBold

Sans

Body Font

Gibson-SemiBold

Sans10px

Contrast Ratio

1:1

10 issues

Reading Comfort

~53 CPL

Optimal (45–75)

52px

24px

10px

❌ Critical: 10px body text is too small. Minimum 14px, recommend 16px+.

✅ Optimal line spacing: 1.40 ratio (ideal range 1.4–1.6).

✅ Optimal line length: ~53 chars/line (ideal 45–75 CPL).

❌ Very complex text: Flesch score 8/100. Consider shorter sentences and simpler words.

⚠️ Partial contrast: 10 elements below WCAG AA threshold (min 1.0:1).

❌ Missing H1: Every page should have exactly one H1 element for SEO and accessibility.

Buy on MyFontsFlesch 8

Color Palette

12 unique colors

Light

#ffffff

Text· 16.4%

#f5476a

Accent· 27.4%

#370a6d

Primary· 10.8%

#4f0783

Primary· 8.3%

#982b63

Accent· 7.5%

#cda75f

Accent· 7.5%

#c23d5e

Accent· 6.3%

#826b7c

Secondary· 4.8%

Business & Marketing Stack

8 Tools Detected

Enterprise

Behavior Analytics

Google Tag ManagerFree

Google AnalyticsFree

User behavior and product analytics

Advertising

Facebook PixelMid-Market

Pinterest AdsMid-Market

TikTok PixelMid-Market

Microsoft AdsEnterprise

Ad platforms and retargeting pixels

Privacy & Cookies

OneTrustEnterprise

Cookie consent and privacy compliance tools

Social Media

Facebook SDKFree

Social widgets and sharing tools

Sponsored

Scripts & Styles

20 Resources

Scripts

Styles

Async

Defer

Top Script Sources

analytics.tiktok.com(5)googletagmanager.com(5)local(3)s.pinimg.com(2)bat.bing.com(2)

Website Identity

cadbury.com.au

Location detected: 🇦🇺 Australiavia tld

Corporation Service Company (Aust) Pty Ltd📧 Rackspace Emailen

Social Profiles

Facebook Instagram TikTok

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Last analyzed: 15 May 2026 at 18:53

Historical Analysis & Change Tracking